user experience
DESCRIPTION
Talk during corilus R&D event.TRANSCRIPT
USER EXPERIENCE
Joris Klerkx http://hci.cs.kuleuven.be@jkofmsk
CORILUS, NEDER-OVER-HEEMBEEK, 4 OKTOBER 2013
1
1
2
Music
Technology Enhanced Learning
e-health
Research 2.0
2
THANKS FOR THE INVITATION
3
3
http://www.web42.com/badday/
Removing friction between users and information
UX
4
4
http://erikduval.wordpress.com/2008/09/10/laptop-fun/
NOT SO EASY...
http://www.popsci.com/gadgets/article/2013-07/one-laptop-childs-de-evolution5
5
... BUT SO IMPORTANT
http://www.uxpassion.com/services/usability/usability-evaluations
NOT SO EASY...
6
6
http://tweakers.net/nieuws/91693/philips-test-chirurgen-app-voor-google-glass.html
7
7
UX
8
8
UXNOT (only) about the user interface (UI)
What if i want a book from a small publisher? 9
9
UX
Not (only) about usability
Copyright © David Siegel - Dray and Associates.http://www.interaction-design.org/encyclopedia/usability_evaluation.html
Quality attribute of the UI, covering whether the system is easy to learn,
efficient to use, pleasant, and so forth
http://www.nngroup.com/articles/definition-user-experience/
10
10
http://www.nngroup.com/articles/definition-user-experience/
Image from http://techmoran.com/ihub-launches-sub-saharan-africas-first-ux-lab-set-to-revolutionize-user-experience-design/
UX
11
11
UX
Human factors science
Psychology
Information architecture
User-centered Design
12
12
UX
Every solution should be tailored to goals, users, products, etc.
13
13
http://www.insidefacebook.com/2013/10/03/why-facebook-hashtags-were-doomed-to-fail/
#fail
#success
Hashtags
14
14
http://vimeo.com/51690799#
Everything is connected15
15
http://www.mailboxapp.com/ 16
16
http://www.google.com/landing/now/
15 minutes to patient X
Technology is an ENABLER between users and information
SEARCH IS SLIGHTY DISAPPEARING?17
17
ALWAYS connected
Flu Outbreak
Blood test results patient X
18
18
http://www.google.com/glass/start/what-it-does/
Answers without having to ask19
19
EVERYTHING is connected
CONTENT first
http://healthdesignchallenge.com/showcase/method/method.pdf
20
20
LITTLE EFFORT
UNDERSTANDABLE
ACTIONABLE
PERSONALIZED
DYNAMIC
ENGAGING21
21
A PICTURE SAYS 1000 WORDS
At the dawn of agriculture, about 8000 B.C., the population of the world was approximately 5 million. Over the 8,000-year period up to 1
A.D. it grew to 200 million (some estimate 300 million or even 600, suggesting how imprecise population estimates of early historical
periods can be), with a growth rate of under 0.05% per year.
A tremendous change occurred with the industrial revolution: whereas it had taken all of human history until around 1800 for world
population to reach one billion, the second billion was achieved in only 130 years (1930), the third billion in less than 30 years (1959), the
fourth billion in 15 years (1974), and the fifth billion in only 13 years (1987). During the 20th century alone, the population in the world
has grown from 1.65 billion to 6 billion.
World Population Growth
22
22
ELECTRONIC FORMS MUST DIE
23
23
THE ECONOMIST – OCT. 2004
http://www.economist.com/displaystory.cfm?story_id=3307363
To be truly successful, a complex technology needs to “disappear”
The real test is always the mom test
24
24
DESIGN-PROCESS
25
25
DESIGN-PROCESS
Image from http://uxdesign.smashingmagazine.com/2010/10/05/what-is-user-experience-design-overview-tools-and-resources/
You’re NOT the user!
You’re probably clueless!
26
26
USER-CENTERED DESIGN
Image from http://connectedsocialmedia.com/10134/inside-it-user-centered-it/Instead...
27
27
KNOW YOUR USERS...
STUDY THEIR WORKFLOW & HABITS28
28
Users cannot tell you what they need (Steve Jobs)
Study behaviour not opinions
Don’t ask for opinions
29
29
If the user does something “wrong”, it is the fault of the system designer!
ALWAYS RIGHT
30
30
USER TRENDS
31
31
ALWAYS CONNECTED
32
32
http://www.fitbit.com/flex
QUANTIFYING
33
33
awareness
(self) reflection
sense making
impact
data
questions
answers
behavior change or new meaning
34
34
http://developer.runkeeper.com/healthgraph
SHARING
35
35
36
36
RATING
37
37
38
38
INVOLVED 39
39
40
40
SOCIAL
41
41
Same UX as what they are used to!
42
42
USER-CENTERED DESIGN
Image from http://connectedsocialmedia.com/10134/inside-it-user-centered-it/
43
43
RAPID PROTOTYPING
ITERATIVE DESIGN
44
44
TimeRapid PrototypingIteration 1
...Iteration 2 Iteration 3 Iteration N
• Design focus on usefulness & usability• Find problems early on• Evaluate ideas in short iteration cycles
• with real users
• Evaluate in real-life settings• with real users
45
45
Paper prototypes
Digital prototypes
http://www.wired.com/design/2013/09/appseed-transforms-your-sketches-into-app-prototypes/?mbid=social12565664
Products
46
46
Think aloud Usability lab Eye-tracking
questionnaires (SUS, TAM, ...)
47
47
Unique does not mean useful
Usefulness! Usefulness! Usefulness!
48
48
FOUR MYTHSOnly experts create good designs experts faster, simple and effective techniques anyone can apply
We can fix the user interface at the end good design is more than just user interface having right features, building those features right
Good design takes too long / costs too much simple and effective techniques can reduce total development time & cost (finds problems early on)
Good design is just cool graphics graphics part of bigger picture of what to communicate & how
49
49
THANK YOU FOR YOUR ATTENTION!
@jkofmsk
50
50