user experience
DESCRIPTION
TRANSCRIPT
User Experience
2012-09-21 Hans
What
Two Myths How
Why &
Today we are going to talk about
The Golden Circle
Before UX, We Should Know
Each dollar invested in design
creates 19 dollars in sale.
Practice : Object or Human ?
Build A New CarFor People
Three things of making a
successful product
Three things of a
successful product
1.Utility
2.Usability
3.User Experience
Three things of a
successful product
1.Utility
2.Usability
3.User Experience
Three things of a
successful product
1.Utility
2.Usability
3.User Experience
Utility, Usability & User Experience
- The most important one is ?
It depends on different situations
Let us begin the UX journey
and meet some people.
Don Norman
The UX Bible
Steve Jobs
Define User Experience
UX is the way a person feels about using a product, system, service.
The Problem is
Whose Feelings ?
Your Feelings ?
The most difficult lesson of UX
~ You Are Not Your User
What you gonna do?
Listen to who…?
People
Methods of People Research
KJ Analysis
KJ Analysis
KJ A
naly
sis
Context Mapping
User Interview
IDEO Cards
But
Let me tell you something
Do not listen to your Customers
Follow your heart,
just like I do.
What’s going on?
I’ll tell you later
UX Workshop : Make a Product
Eastern Brainstorming KJ analysis
Pick Up One Product
Defining
Prototyping
Prototype
User Testing
Context Mapping & Verify
What we learned is
After the Workshop, I found some things
No New Things
12 topics of Conceptual Design Proposal
Workshop Homework
Now, let’s get back to the problem we have met.
Listen to
People? Myself?
Innovation Improvement
Thank You