usa today - economics, business and marketing features

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  • 8/9/2019 USA TODAY - Economics, Business and Marketing Features

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    Economics, Business and Marketing

    www.usatodaycollege.com

    USA TODAYs Money section covers economic, business and marketing news each week. Below is a list ofthose features, so that you can confidently point students toward them. As they read and reflect on a diverseselection of articles, students will gain a real-world perspective on the issues and trends in these fields.

    Standing Money Features M T W TH F

    Market Scoreboard with Internet 50 Major market indexes plus acapitalization-weighted index, the Internet 50, consisting of the e-Business 25 and the e-Consumer 25.

    USA TODAY Readers Choice Stocks Stocks that appear most inportfolios at USATODAY.com.

    Market Trends An innovative graphic of the financial markets on onecolor page.

    First Monday (1st Monday of the month) A financial calendar, shortCEO interview, book and TV reviews, and money news briefs.

    Todays Entrepreneur (2nd Monday of the month) An interview withan up-and-coming, innovative small-business person.

    Advice from the Top (3rd Monday of the month) A leading CEO

    shares his or her expertise.

    Todays CEO Profiles (4th Monday of the month) Prominent CEOs arefeatured in human-interest stories.

    Money Bookshelf Reviews of books about finance, economics andleadership.

    Close to Home A weekly analysis of a local housing market.

    Your Money with Sandra Block Personal finance advice.

    Business Travel A look at the issues facing todays business traveler.

    Technology The latest trends and products and their social impact.

    Personal Technology with Ed Baig Reviews of the latest, must-haveproducts.

    Investing with John Waggoner Tips and strategies for a complexmarket.

    Managing Your Money A look at shopping sense, retirement, taxesand other personal financial issues.

    CD rates A weekly Snapshot of current rates.

  • 8/9/2019 USA TODAY - Economics, Business and Marketing Features

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    Economics, Business and Marketing

    VISIT www.usatodaycollege.com

    Standing USATODAY.com Features M T W TH F

    Ask an Expert Steve Strauss counsels small business owners.

    Entrepreneurial Tightrope Gladys Edmunds gives a balancedview of the risks and rewards of entrepreneurship.

    Talking Tech A weekly video podcast hosted by USA TODAY

    personal technology columnist Jefferson Graham.

    Strategies Rhonda Adams presents practical, workable solutionsfor the dilemmas that business owners face.

    Stock questions? Ask Matt Financial columnist Matt Krantzanswers questions about the stock market and individual stocks.

    Technology Live Tech news and reviews of gadgets from USATODAYs network of reporters.

    David Lynch, USA TODAYs global business writer, earned his BA with honors froWesleyan University and his MA in international relations from Yale. He wasawarded the Nieman Fellowship from Harvard in 2002. He has shaped USA

    TODAYs international coverage, reporting from 35 countries, and as the foundinBeijing Bureau Chief, oversaw all coverage of the Peoples Republic of China. Inhis current role as a global business writer, Lynch covers U.S. trade policy, currenaccount deficit, oil imports and the global economy. He delivers first-hand

    accounts of economic developments in countries such as Venezuela, Brazil, Iran and South Africa

    Laura Petrecca earned her BA in journalism from the University of Maryland andan MA in journalism and certificate in business and economics from ColumbiaUniversity. She was one of only ten journalists selected for the Knight-Bagehot flowship at Columbia University for 2001-2002. She has worked as the deputybureau chief and a senior editor forAd Age, a senior editor for PreventionMagazine, a business reporter/columnist and Sunday business editor for the NewYork Post, and is currently a reporter in USA TODAYs Money section, covering

    advertising, marketing and media out of the newspapers New York bureau.

    David Lieberman, who joined USA TODAY in 1993 and currently covers media fothe Money section, earned a certificate in economics and business journalism froColumbia University, a BA in history and political science from WashingtonUniversity and two Masters degrees from the University of Michigan one inAmerican culture and one in journalism. Lieberman previously held positions atseveral media outlets including TV Guide, as a reporter (1990-1993),BusinessWeek, as the media and entertainment editor (1987-1990), The

    MacNeil/Lehrer NewsHour, as the economics reporter (1984-1986), The Hartford Courant, as theeditorial writer (1981-1984), and The Hartford Advocate, as a reporter (1978-1981).