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Unit Clinical Leadership Model: A Successful Partnership between Front-Line Clinicians, Quality, and Senior Leaders University of Pennsylvania Health System December 8, 2009 IHI 2009 National Forum on Quality Improvement in Health Care

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Page 1: Unit Clinical Leadership Model: A Successful Partnership ... › sites › default › files › resources › Unit... · We started building a new alliance with the financial side

Unit Clinical Leadership Model:A Successful Partnership between Front-Line

Clinicians, Quality, and Senior Leaders

University of Pennsylvania Health SystemDecember 8, 2009

IHI 2009 National Forumon Quality Improvement in Health Care

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Who we are

Victoria Rich, PhD, FAAN, RNChief Nursing Executive, University of Pennsylvania Medical CenterAssociate Professor, University of Pennsylvania School of Nursing

PJ Brennan, MDChief Medical Officer & Senior Vice PresidentUniversity of Pennsylvania Health System

Elizabeth Riley-Wasserman, PhDSenior Vice President, HR & Organizational Development, Mercy Health System(Formerly Chief Learning Officer, University of Pennsylvania Health System)

Linda May, PhDPrincipalCFAR

Larry Hirschhorn, PhDPrincipalCFAR

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The frame for today’s discussion

Tapping into people’spassions andinterests

Developing theeveryday workpractices — largeand small — that makeit possible for people totake responsibility

A new take onaccountability

Helping the organizationlearn from itself and lookfor places where pockets ofinnovation are alreadybeginning to emerge

The leader’s job is to developthe strategic radar toidentify weak signals andamplify them

A new take oninnovation

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Today’s discussion

Unit Based Clinical Leadership — what and why

Playing with other people’s cards

Learning from ourselves

Knitting with hard wire

12 Getting there — and sustaining the gains

3 A “Campaign” approach to change

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Unit Based Clinical Leadership —what and why

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Penn Medicine

Hospital of the University of Pennsylvania #8 US News & World Report/ Magnet

Pennsylvania Hospital

Penn Presbyterian Medical Center

Home Care & Hospice Services

Good Shepherd Penn Partners

University of PennsylvaniaMedical School

University of PennsylvaniaHealth System

Adult admissions — 77,500

Employees — 12,700

#2 NIH ranking

Faculty — 1,347

Med students — 741

Grad students — 1,079

Residents/ Fellows — 978

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This is the story of a physician/ nurse/ qualitypartnership at the top and on the frontline

CMO/CNOAlliance

Unit BasedClinicalLeadership

Working alliance oneach hospital unit —Physician Leader, NurseLeader and ProjectManager for Quality.

Working alliance of theCMOs and CNOs from allthree hospitals, homecare,rehab, and physician practice.

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We needed to bring UPHS’ clinical strategyto the bedside

Unit clinical leadershipAccountability

Interdisciplinary roundingCoordination of care

Reduce hospital-acquiredinfections

Reduce medication errors

Reduce variations inpractice

Transition planning Medication management

Transitions in care

Priority ActionsFour Imperatives

UPHS Blueprint forQuality and Patient Safety

UPHS’ overarching quality goal is to reducemortality and reduce 30-day re-admissions.

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We discovered we needed a “Swiss Army knife”

The institutionwas tired ofplaying “whacka mole.” Everyyear we’d developthree or four newinitiatives — butthen anotherproblem wouldcome along.

This isn’t a project, it’s away of doing things. Youcan bolt differentstrategies onto it.

—UPHS CFO”

We needed amulti-purposesolution on theunits to handlealmost any Qualityproblem.

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What our “Swiss Army knife” looks like

Physician Leader andNurse Leader are paired atthe unit level — with a ProjectManager for Quality whobrings real-time data and projectmanagement skills.

We call these trios “UBCLs,”for “Unit Based Clinical Leadership.”

Three-Way Partnership Manages Qualityon the Hospital Units

Physician Leader

Project Mgrfor Quality

Nurse Leader

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We started modestly on purpose so the UBCLscould learn to work with each other

20082007 2009

13 pilot units in 2007

The job: Weekly operations meeting

of the Physician Leader, NurseLeader, Proj Mgr. for Quality

Interdisciplinary rounding

Orienting house staff

Two improvement projects

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Today we’ve covered the house and the UBCLs are readyto take on Transitions, a major system-wide initiative

20082007 2009

The job: Today the triosmanage Quality on the unit,drawing in others as needed.

UBCLs are ready this year toshoulder Transitions in Care,a major system-wideinitiative.

Today it’s 34 “official” units— and another dozen whoare “operating as.”

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The UBCLs aren’t the answer to “everything”

Interdisciplinary carecoordination makes a difference

With UBCLs, the team isinterdisciplinary from the start

Physician backup is especiallyneeded

The unit needs the cooperationof another unit or department

Sustaining the gains overtime will be difficult

With UBCLs, the nurse leader cancount on backup from the physicianleader

With UBCLs, there’s a leadership teamto represent the unit in “negotiations”

With UBCLs, accountability is ongoing

UBCLs HAVE THE MOSTIMPACT WHEN …

HERE’S WHY …

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How we got there — and whatwe’re doing to sustain the gains

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Playing with other people’s cards

Learning from ourselves

Knitting with hard wire

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Playing with other people’s cards

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It started with reports of disrespectful behavior,which led to a professionalism self-study

We convened focus groups touncover work practicesthat foster professionalism:

INCIDENT REPORTS

Nurse/physician partnerships

Interdisciplinary rounding

House staff orientation, with seniornurses as one of the teachers

Daily staff huddles

Incident in OR:Physician lashesout verbally at nurseduring procedure …

… disruptiveargument betweennurse and house staff …

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We began on the blue path, but linked up with the red,green & gold to leverage other people’s goals & actions

20082005 2006 2007 2009

Magnet

Professionalism/ CMO-CNO Alliance

Clinical Strategy

Center for Evidence Based Practice

Unit BasedClinicalLeadershipPatient Progression/ Transitions in Care

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We’re tapping into “Other People’s Energies.”Our biggest job is keeping them aligned.

Vendorslooking topartner ontele-health

CMO/CNOAlliance focusedon Transitionsthis year

Unit-basedpharmacists

New HUPTransitionsCommittee

Insurers looking toreducereadmissions —and willing tonegotiate gain-sharingarrangements.

TRANSITIONSIN CAREfor better patientoutcomes &reducedreadmissions

Penn MedicineLeadership Forum“action learning”focused onTransitions thisyear

CNO Councilfocused onnew roles forTransitions

INTERNAL

EXTERNAL

Healthcare reform

Pay-for-performancecontracts

Public reportinginfluencespatient choice

Transitions in Care is a good example. We have a tiger by the tail.

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Playing with other people’s cards — lessons learned

By tapping into other people’s energyand momentum, you can createresults and critical mass asyou go.

You get change that sticks,because people are creating itthemselves.

You don’t have to do all thework yourself.

Your job is to align what mightotherwise work at cross purposes.

Tapping into other people’s energy and momentumcreates “pull” for the changes you want to make. Otherpeople pull the changes along.

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Learning from ourselves

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The seeds were there. We turned them intoUnit Based Clinical Leadership.

Pennsylvania Hospital wasputting physicianleaders on the units …

Penn PresbyterianMedical Centerwas looking todecentralizeQuality to theunits …

Natural nursemanager/physician pairson a few unitsalready …

Interdisciplinaryrounding, in variousshapes, on many unitsalready …

We took those seeds andhelped the organization dosomething with them:

Gave it a name — “UnitBased Clinical Leadership”

Pulled people together withlike-minded others —and gave them visibilityand credit

Tapped into otherpeople’s energies, topull the changes along

Created structures andsupports to make it work

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We convened summits to learn from each other, makecommitment visible, and create educated consumers

InterdisciplinaryRounding Summit

Transitions in Care“Pilots” Conference

“System-in-the room” summitsof 100+ stakeholders each

The summits helped us: Learn from each other

what’s already workingat UPHS

Make commitmentsand momentumtangible

Create “educatedconsumers” for thechanges to comeTransitions in Care

“Marketplace”

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We “discovered” design specs, by looking atwhat’s already working at UPHS

Build in psycho-social interventions

Contact with the follow-up program while stillin the hospital to establish the relationship

Hyper-vigilance during the first few days

Identifycandidatepatientsas earlyaspossible

Interdisciplinary (electronic) plan of carefollows patient after discharge

Manage medications along the continuum

Bi-directional followup

Connect patient withprovider within two weeks

2

7

6

9

1

5

10

8

Interdisciplinary care planning from the beginning

4

Hospital StayPreadmission Follow-up ProgramAdmission Discharge Medical

“Landing”

Link patient education before, during, and after hospitalization3

Design Specs for Transitions Follow-up Programs

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Learning from ourselves — lessons learned

An organization learns bestwhen it learns from itself

Pockets of innovation arealready emerging inside almostevery organization — if it knowshow to look and listen

These innovations are thebuilding blocks of culturechange. Your organization’sculture is a “renewableresource.”

Learning from yourself creates “pull” for the changesyou want to make. People like to look at themselves in the mirror.

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Knitting with hard wire

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“Knitting with hard wire” — By that we mean putting inplace a scaffold of supports for the new ways of working

Physiciancommitment

Nursing staffinfrastructure

Alignedmetrics &incentives

Budgeting Leadershipdevelopment

Other everyday“machinery” ofaccountability

Makingthe case

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Unit leadership alone won’t do it. We negotiated thestaffing infrastructure to help the unit succeed

Providesleverage forthe nursingrole

10 patientsper CertifiedNursingAssistant

1:10 CNARatio

Allows theunit to focuson qualityagenda

5 patients perRN

1:5 RN Ratio

Staff andpatienteducationmake theother rolesmore effective

Handles the“air trafficcontrol” thatfrees theNurse Leaderto partner withPhysicianLeader

Providesstrategic viewand continuityon off-shifts

At least .5FTE per unit

One per unit.Rotationalassignment.

One per uniton off shift.Units share onweekends.

ClinicalNurse

Specialist/Educator

ChargeNurse

withoutPatient Care

Duties

AssistantNurse Mgr onOff Shift andWeekends

What

Why

Nursing Ratios and Leverage

Nursing staff infrastructure

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No one believed we could attract enoughPhysician Leaders, but here’s what we did

Uncovered physicians already playing the role

Looked for natural affinities and career goals

Located up-and-coming physicians who were flatteredto be tapped for leadership

Asked the nurses who they wanted

Put “medical quarterbacks” on surgical floors

Focused on hospitalists where that made sense

We’re going for the tipping point where momentum andexpectations begin to feed on themselves.

Physician commitment

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We started building a new alliance with thefinancial side of the house

The 7:00 am breakfast meetingwith the health system CFO

We don’t want Finance to set themargins for the hospitals withoutfirst getting input from theQuality strategy. We want todo that at a system level.

Can we count on you?

”— UPHS CMO & CLO

Budgeting

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We’re getting out ahead of the budget cycleand speaking with a united clinical voice

First step — set margins foreach hospital. Hospitals arelocked in.

Discussion of system-widequality initiatives beforemargins are set.

Hospitals (separately)submit budgets.

Negotiation — acrosshospitals and with Finance —occurs after budgets aresubmitted.

CMOs and CNOs submit a jointbudget for system-wide qualityinitiatives they all agreed on.

Negotiation occurs beforebudgets are submitted.

Budgeting

We’re making our job AND theCFO’s job easier.

The old way The new way

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With the economic downturn, we’re looking forcreative ways to fund what we need

Budgeting

Alternative 24/7coverage strategies

Reallocating transferfunds to physicianstipends

Gain-sharingarrangementswith payers

New uses ofHospitalists

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Unit clinical leadershipAccountability

Interdisciplinary roundingCoordination of care

Reduce hospital-acquiredinfections

Reduce medication errors

Reduce unnecessaryvariations in practice

Transition planning Medication management

Transitions in care

Priority ActionsFour Imperatives

UPHS Blueprint forQuality and Patient Safety

UPHS’ overarching quality goal is to reduce mortalityand reduce 30-day re-admissions.

1.Post-acute carereferrals

2.Use of hospice3.Med rec on discharge4.Readmission rate for

TCM follow-up program

Transitions in Care — FY’10 Targets

12. Interdisciplinaryrounding

13. Nurse/physiciancollaboration(NDNQI)

14. Patient satisfaction(HCAHPS)

Coordination of Care — FY’10 Targets

5. DVTs & PEs6. BSIs7. Falls with injury8. Pressure ulcers9. VAPs10.SCIP11.UTIs

Reduce Variations in Practice — FY’10 Targets

“Choice within a framework” — we developed targetsand worked with each UBCL to pick theirs

Aligned metrics & incentives

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We negotiated to get a Transitions metric in everysenior leader’s incentive plan

Unit clinical leadershipAccountability

Interdisciplinary roundingCoordination of care

Reduce hospital-acquiredinfections

Reduce medication errors

Reduce variations inpractice

Transition planning Medication mgmt

Transitions incare

Priority ActionsFour Imperatives

UPHS Blueprint forQuality and Patient Safety

UPHS’ overarching quality goal is to reducemortality and reduce 30-day re-admissions.

Aligned metrics & Incentives

Focusing theattention ofthe system

Every UBCL andevery seniorleader at UPHShas aTransitions inCare targetthis year.

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Quality-related outcomes at UPHS are movingin the right direction

MORTALITY

STAFFSATISFACTION

MALPRACTICE

PATIENTSATISFACTION

PEERRECOGNITION

INFECTIONS LENGTH OF STAY

P4Pis on track

Making the case

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First BSI Campaign

2nd BSI Campaign

BioPatch Pilot

BioPatch UseExpanded

TheraDoc

BSI Definition Changes

CLC 2000 Removed

BSI Task Force

Value Capture

New Dressing

Many efforts over time to reduce bloodstream infections.How to know if the UBCLs were making a difference?

Making the case

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We did a study to separate out the impact of the firstpilot UBCLs on reducing bloodstream infections

Making the case

We controlledfor the effectof otherinterventions(Biopatch,TheraDoc, newdressing).

And found thatUBCLs reducebloodstreaminfections andsave costs.

Net impact of five pilot UBCLsover nine months (Q3’08 - Q1’09)

33 BSIs avoided

670 hospital days avoided

$477,200 supply cost savings(direct variable supply costs adjusted forage, gender, insurance type and DRG)

$330,000 incrementalinvestment (physician stipends,assistant nurse mgrs)

Total net savings for five unitsover nine months: $147,200

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Figure/ groundLeadership development

From one perspective,we’re working toimprove Quality onthe units.

From another perspective,we’re developing theCMOs, CNOs, andUBCLs as leaders.

Succeeding at the work builds leadership skills.Leadership skills make it possible to succeed at the work.

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We expected to hand off “mentoring” eventually, butdiscovered we wanted to keep our ears to the ground

CMO/CNOAlliance

Unit BasedClinicalLeadership

CMO/CNO pairs continue to meetmonthly with their UBCL teams —to strategize, troubleshoot,and plan ahead.

Leadership development

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The UBCLs have to learn to be leaders who canget work done through others

Leadership development

Everybody wants apiece of the UBCLs

Penn Medicine LeadershipForum — traditionallyreserved for senior leaders— is focused this yearon the UBCLs

It’s organized as“action learning,” toapply the leadership skills toa Transitions-in-Care projecton each unit.

Dilemmas of success Next steps

The health system keepssaying, “Give it to theUBCLs.”

Many groups are trying toget the UBCLs’attention —pharmacists, dischargeplanners, nurseeducators, post-acutecare providers, …

Teaching the UBCLs to beleaders who can get workdone through others

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Staffing & projectmanagement for theCMO/CNO Alliance

Other structures — big and small — that make itpossible for people to take responsibility

Communication withUPHS senior leadersembedded into theirregular meetings —to signal that our issuesare central to the work ofthe institution

Reallocated an FTE toestablish an overallproject manager forthe UBCLs

Clinical tools &resources forimprovement targets

Tools and templates formanaging improvementprojects and running theweekly ops meetings

Everyday “machinery” of accountability

Support for schedulingmeetings — a “small”barrier that can loomvery large

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Knitting with hard wire — lessons learned

To change people’sbehavior, you have tochange their everydaywork practices

To change work practices,you have to put in placesupports andinfrastructures — bothbig and small

The supporting infrastructures create “pull” forthe changes you want to make. They attract people to thenew ways of working and make them easier, not harder.

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Q&A — We welcome your questions, thoughts,& experiences

A new take onaccountability

A new take oninnovation

Playing with other people’s cards

Learning from ourselves

Knitting with hard wire

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The “Campaign” approach tochange

3

There’s good social sciencebehind what we’re doing

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CFAR’s Campaign Approach to Change

Direction andMomentum

SweepingPeople In

Consolidatingthe Gains

The quiet phase —create “facts onthe ground”before you gobroadly public

Broaden thecampaign andcreate capacitiesand infrastructures

Institutionalizethe changesand turn theCampaign backinto themainstream

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Results. Early gainsand a strongfoundation for broaderchanges.

Results. Spread ofnew behaviors and thesupports to sustainthem.

Results. Change thatsticks and the skills tochange again as the futuredemands it.

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“Pull” is stronger than “push”

If we create pull,others will do thework of change for us.

New behaviors can’tbe legislated. They begin toshow up when an organizationknows how to create pull forthem.

A Campaign creates“pull” for new behaviors.

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Your organization’s culture is a renewable resource

A useful definition of culture:“The way we do thingsaround here.”

New behaviors are the buildingblocks of an organization’sculture. Each behavior by itselfmay be small, but togetherthey can move theorganization’s culture.

The raw material for aculture change is almostalways already emerging in theorganization.

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A Campaign is top down AND bottom up

Top down, by itself,lacks theresilience andcreativity ofgrass-rootsefforts.

Bottom up, by itself,lacks focus,alignment andthe commitmentof mainstreamleaders who cangive resources.

A Campaign taps thecreativity andcommitment ofthe wholesystem.

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The leadership skills you’ll need may seemcounterintuitive

Trying to “motivate” or“empower” others

Discovering and freeing upenergy and passion

Pushing people to change Creating pull for the changes

Telling and selling Listening and amplifying

Thinking your way tonew actions

Acting your way tonew thinking

NOT … INSTEAD …

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A few resources — Campaign Approach to Change

Hirschhorn, Larry and Linda May. “The CampaignApproach to Change.” Change, Vol. 32, No. 3,May-June, 2000.

Hirschhorn, Larry, “Campaigning for Change,”Harvard Business Review, July, 2002.

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To be in touch

Victoria Rich, PhD, FAAN, [email protected]

PJ Brennan, [email protected]

Elizabeth Riley-Wasserman, [email protected]

Linda May, [email protected]

Larry Hirschhorn, [email protected]