unit 2 new venture development lesson 1
DESCRIPTION
BUSINESS PLANNINGTRANSCRIPT
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New venture development.Four stage growth model.
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New venture development
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New venture development
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New venture developmentManaging the Five Risks you face at all stages of your business development:growth risk technology & production risk marketability & competing risk financial risk team & management risk
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New venture development
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New venture development
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New venture developmentGestation inventor has a technological idea with a good market potential, but has no or limited business expertise and resources to commercialize itInception - no product revenues and little expense history; team is incomplete; there is business plan, and the beginnings of product developmentPrototype Stage product development continues, significant expenses are incurred, but no product revenues generated
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New venture developmentRoll Out - limited product revenue; proven technology being applied to the marketGrowth the company is broadening production lines, focusing on the main product; management style transition from informal to formal
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New venture developmentExpansion the company has product revenues, expands its production and diversifies into new areasMaturity the company is established on the market; needs to innovate continuously to stay competitive
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New venture development
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New venture development