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Understanding Metadata - Working with Stakeholders to build the Taxonomy Presented by: Ruven Gotz Director, Collaboration Avanade @ruveng Download this deck at slideshare.net/ ruveng

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Page 1: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Understanding Metadata -Working with Stakeholders to

build the Taxonomy

Presented by: Ruven GotzDirector, CollaborationAvanade

@ruvengDownload this deck at slideshare.net/ruveng

Page 2: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014
Page 3: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

A Meta Presentation

Cheesy Metaphors Stinky Jokes

Page 4: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

A sophisticated

audience

Page 5: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

What is Metadata?

The BIG

Question

Page 6: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Data about data

Page 7: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Ruven Gotz

@ruveng

spinsiders.com/ruveng

[email protected]

Page 8: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

What is Metadata?

I think I get it

Oh! Now I see(Mostly)

What is Metadata?

I think I get it

The BIG

Question

Page 9: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

What is

Page 10: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Let’s use a

Page 11: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

What does a cow say?

Page 12: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

What does a chicken say?

Page 13: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

What does a duck

say?

Page 14: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014
Page 15: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

The sounds these animals make are

attributes that distinguish them

Page 16: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Example from Yoav Lurie

• Prince

• Pop/Rock

• 1984

Page 17: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014
Page 18: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Adapted from the “pea

soup” story by Serge

Tremblay

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Page 20: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014
Page 21: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

What is our Base Metaphor

for files?

Page 22: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014
Page 23: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

What if we saw this?

Page 24: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Better…

Page 25: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Solve with folders

Page 26: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Hire an intern

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Page 28: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

What is metadata?

Page 29: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

This is metadata!

Page 30: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Not this!

or this…

What is Taxonomy?

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Page 32: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Carl Linnaeus

(1751)

Page 33: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Animal Kingdom

Invertebrates Vertebrates

Mammals

Predators Primates Whales Rodents

Squirrels Mice

Mice & RatsHamsters and

Voles

Real Hamsters

Short-tailed dwarf

hamsters

Djungarian dwarf

hampsters

Roborovski Hamster

Long-tailed dwarf

hamsters

Voles Gerbils

Porcupines Guinea Pigs

Fish Amphibians Reptiles Birds

Taxonomy

Page 34: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Animal Kingdom

Invertebrates Vertebrates

Mammals

Predators Primates Whales Rodents

Squirrels Mice

Mice & RatsHamsters and

Voles

Real Hamsters

Short-tailed dwarf

hamsters

Djungarian dwarf

hampsters

Roborovski Hamster

Long-tailed dwarf

hamsters

Voles Gerbils

Porcupines Guinea Pigs

Fish Amphibians Reptiles Birds

Taxonomy

Superclass

Page 35: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Animal Kingdom

Invertebrates Vertebrates

Mammals

Predators Primates Whales Rodents

Squirrels Mice

Mice & RatsHamsters and

Voles

Real Hamsters

Short-tailed dwarf

hamsters

Djungarian dwarf

hampsters

Roborovski Hamster

Long-tailed dwarf

hamsters

Voles Gerbils

Porcupines Guinea Pigs

Fish Amphibians Reptiles Birds

Taxonomy

Class

Page 36: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Animal Kingdom

Invertebrates Vertebrates

Mammals

Predators Primates Whales Rodents

Squirrels Mice

Mice & RatsHamsters and

Voles

Real Hamsters

Short-tailed dwarf

hamsters

Djungarian dwarf

hampsters

Roborovski Hamster

Long-tailed dwarf

hamsters

Voles Gerbils

Porcupines Guinea Pigs

Fish Amphibians Reptiles Birds

Taxonomy

Order

Page 37: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Animal Kingdom

Invertebrates Vertebrates

Mammals

Predators Primates Whales Rodents

Squirrels Mice

Mice & RatsHamsters and

Voles

Real Hamsters

Short-tailed dwarf

hamsters

Djungarian dwarf

hampsters

Roborovski Hamster

Long-tailed dwarf

hamsters

Voles Gerbils

Porcupines Guinea Pigs

Fish Amphibians Reptiles Birds

Taxonomy

Suborder

Page 38: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Animal Kingdom

Invertebrates Vertebrates

Mammals

Predators Primates Whales Rodents

Squirrels Mice

Mice & RatsHamsters and

Voles

Real Hamsters

Short-tailed dwarf

hamsters

Djungarian dwarf

hampsters

Roborovski Hamster

Long-tailed dwarf

hamsters

Voles Gerbils

Porcupines Guinea Pigs

Fish Amphibians Reptiles Birds

Taxonomy

Family

Page 39: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Animal Kingdom

Invertebrates Vertebrates

Mammals

Predators Primates Whales Rodents

Squirrels Mice

Mice & RatsHamsters and

Voles

Real Hamsters

Short-tailed dwarf

hamsters

Djungarian dwarf

hampsters

Roborovski Hamster

Long-tailed dwarf

hamsters

Voles Gerbils

Porcupines Guinea Pigs

Fish Amphibians Reptiles Birds

Taxonomy

Subfamily

Page 40: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Animal Kingdom

Invertebrates Vertebrates

Mammals

Predators Primates Whales Rodents

Squirrels Mice

Mice & RatsHamsters and

Voles

Real Hamsters

Short-tailed dwarf

hamsters

Djungarian dwarf

hampsters

Roborovski Hamster

Long-tailed dwarf

hamsters

Voles Gerbils

Porcupines Guinea Pigs

Fish Amphibians Reptiles Birds

Taxonomy

Genus

Page 41: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Animal Kingdom

Invertebrates Vertebrates

Mammals

Predators Primates Whales Rodents

Squirrels Mice

Mice & RatsHamsters and

Voles

Real Hamsters

Short-tailed dwarf

hamsters

Djungarian dwarf

hampsters

Roborovski Hamster

Long-tailed dwarf

hamsters

Voles Gerbils

Porcupines Guinea Pigs

Fish Amphibians Reptiles Birds

Taxonomy

Species

Page 42: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Shared Drive Zoo X:

ProductionSales &

Marketing

Marketing

Commercial Industrial Government Healthcare

Labs Hospitals

Private Public

Large

Urban

Not Associated

University

Rural

Medium Small

Clinics Mobile

Sales Web Design Newsletter Social

Taxonomy

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As we’ve already seen: This always works out great

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Findability vs. Putability: a basic asymmetry

Page 45: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Shared Drive Zoo X:

ProductionSales &

Marketing

Marketing

Major Hospitals

Commercial Industrial Government Healthcare

Labs Hospitals

Private Public

Large

Urban

Not Associated

University

Rural

Medium Small

Clinics Mobile Colleges

Big Small

Sales Web Design Newsletter Social

Page 46: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Moving this mess to SharePoint

makes it worse

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SharePoint Sux

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The #1 rule of SharePoint?

Never use

folders

Except when it makes

sense

ever

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Folders for Security

Permissions assigned per folder

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A Brief Detour

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Simple Mind Map

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Mapping for Navigation

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Mapping for Priorization

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A SharePoint Taxonomy (Navigation)

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Customer Type• Lab• Hospital• Clinic• Mobile

Sector• Private• Public

Size• Large• Medium• Small

Location• Urban• Rural

University• Yes• No

A SharePoint Taxonomy (Metadata)

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Adding Metadata (when uploading)

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A SharePoint Simulation

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Document Type Inventory

Worksheet

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What is metadata?

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What is Taxonomy?

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What are content types?

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Name _________

Emp. # _________

Date _________

Dates Requested:

From __________

To: __________

Manager ________

Approved Y/N

Name _________

Emp. # _________

Date _________

Drug Used:

Name __________

Cost: $ _________

Manager ________

Approved Y/N

Vacation RequestDrug

Reimbursement

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Both Content Types in One Library

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Content Types

for:

Workflo

w,Policy,Security

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Back to the Inventory Worksheet

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Build Mind Map (based on inventory worksheet)

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Why is it still so hard to get this to work?

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Page 70: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Which leads to this:

Page 71: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Some great thinking by Carsten Knoch

Page 72: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Search

Business Process

Records Management

Search & DiscoverCompliance

Day-to-day workflow

Magic Metadata Intersection

Increasing the likelihood of metadata success

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It’s a question of focus

Metadata• Why?• Where?• How?

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Share the responsibility

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Less is more

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To Sum Up…

•Do you have a better understanding of metadata

and content types?

•Do you think you’ll be able to explain these

concepts more easily to your stakeholders?

•Did you get value out of this presentation?

Page 77: Understanding metadata   working with stakeholders to build the taxonomy - sp intersections - nov 2014

Ruven Gotz

@ruveng

spinsiders.com/ruveng

[email protected]

slideshare.net/ruveng