PRESENTED BY KATIE

TWLOHA

About TWLOHA

Mission StatementTo Write Love on Her Arms is a non-profit

movement dedicated to presenting hope and finding help for people struggling with depression, addiction, self-injury and suicide.  TWLOHA exists to encourage, inform, inspire and also to invest directly into treatment and recovery.

History

Founded by Jamie Tworkowski in March 2006

After his friend Renee Yohe was turned down from rehab

Founding story took place over five days as they cared for their friend, with music, coffee and cigarettes

Originally sold t-shirts to fund Yohe’s treatment

Mental Health Statistics 121 million people worldwide suffer from

depression18 million of those are in the US2/3rds of those never seek treatment

Untreated depression is the number one cause of suicide, which the 3rd leading cause of death among teens

Only 1/10 people who need alcohol and drug treatment get the help they need

Someone commits suicide every 40 seconds 1/3 people each year have mental illness

Good Corporate Citizenship1. A term used to describe a company's role in, or responsibilities towards society

TWLOHA’s ValuesFrom TWLOHA- Creighton’s website

Love “Love is the

movement” “Rescue is possible” “Not leaving others

all alone. Believing other stories matter. Hope for others. Hope for change.”

Hope “Believing you are

not alone. Believing your story matters and is not over. Believing the world can change.”

Dream

“Imagination. Vision. Seeing things before they're built. Daring to believe your hopes. Permission to follow a hopeful suspicion.”

Vision “The vision is that community

and hope and help would replace secrets and silence.  

The vision is people putting down guns and blades and bottles. 

The vision is that we can reduce the suicide rate in America and around the world.

The vision is that we would learn what it means to love our friends, and that we would love ourselves enough to get the help we need.

Courage “Facing fears that

keep us stuck. Raising your hand for help. Breaking the cycle of shame. Fighting a stigma that feels like a giant. Getting help for the first time. Asking a difficult question. Helping, not fixing.”

Sensitivity “Understanding our

ability to hurt others. Understanding what it feels like to be hurt. Familiar with the ways people are often hurt. Willingness to try not to hurt them.”

Community “Life lived together.

Sharing the whole of who we are. Working, playing, eating, learning. People who really know you - to know and be known. To care for others and allow them to care for you.”

Hospitality

“Inviting outsiders to the inside. Treating strangers like friends. Expanding our idea of home to include spaces far beyond the structures we inhabit. Going beyond a need to meet a desire.”

Good Corporate Citizenship2. Undertakes sound social responsibility by applying values

Using the Values Use social media to

connect to this generation of youth and young adultsEssential for any

organization today

Successful Social Movement

Positive messageGood causeRelevant

○ Connect to young adults

○ Depression rates on the rise.Predicted that suicide

rates will increase to 1 every 20 seconds by 2020

Social Networks Use the internet Music

BandsVan’s Warped Tour

booth YouTube

Positive Message Works to help

decrease the stigma around mental health and suicide

Opens the doors for discussions

Good Corporate Citizenship3. Social performance exceeding expectations by having ways to get involved.

Get Involved Within TWLOHA Buy merchandise Promote Join Active Minds on

campus

Chris Golson Fine Photography©

Within TWLOHA Internship Street Team High School

Storytellers University Chapters

Mercyhurst Active Minds Write Love Day Potential for U-

Chapter subgroup in the future

Stomp out the Stigma

Follow on Social Sites Promoting among

friends

Good Corporate Citizenship1. A term used to describe a company's role in, or responsibilities towards society

2. Undertakes sound social responsibility

3. Social performance exceeding expectations

“ALTHOUGH NOT EVERYONE HAS MENTAL ILLNESS,

EVERYONE HAS MENTAL HEALTH.”

- ACTIVE MINDS

Thank You!

Resources "To Write Love on Her Arms." Behind the Brand. Apr.

2011. Web. 10 Feb. 2012. <http://www.gobehindthebrand.com/>.

"Values." Web log post. TWLOHA-Creighton. Oct. 2011. Web. 10 Feb. 2012. <http://twloha-creighton.blogspot.com/p/values.html>.

"Vision." To Write Love on Her Arms. 2012. Web. 10 Feb. 2012. http://Twloha.org

"What Is Corporate Citizenship? Definition and Meaning." BusinessDictionary.com. 2012. Web. 10 Feb. 2012. http://www.businessdictionary.com/definition/corporate-citizenship.html.