twitter in academia: coventry university presentation, dec 2014
TRANSCRIPT
Social Media: Twitter in Academia How connected are you?
Gerard Greene MSc ( Manip Physio), MMACP, PG Cert HEd
Tweet us some Feedback
▪ @gerardgreenephy
▪
▪ @coufop
▪ @AGreenCovPhysio
4
▪ What is your impression of Twitter
▪ Have you used Twitter?
▪ Are you active on Twitter?
▪ What would you like to do with Twitter?
6
What’s out there!
Benefits of Twitter
▪ Replace Uroglogist with ...................
Social Media and Research
▪ Sharing & Discussing Resources
▪ Access
▪ Collaboration
▪ Dissemination
▪ Impact
Research: Creating Impact
▪ Ho w do you ensure your Research / Work is widely disseminated?
Altmetrics
What happens when you tweet about a paper
▪ Melissa Terras' Blog
https://www.youtube.com/watch?v=ZMXkmClYKbw&feature=youtu.be
Impact of Social Media: The Story of Gussie Grips ( Elaine Miller)
Conferences: How many do you attend?
#Conference
Social Media at MACP Conference #MACP2014
Why Twitter
▪ Generates profile for your course/ Research/Work
▪ Maximises exposure
▪ UK & International Trans-Disciplinary reach
▪ Utilise students enthusiasm
▪ Powerful advocates of your course
▪ Marketing of other CPD courses
▪ Supports students on placement /post graduation
The TWEED project
TWEED Findings
▪ Students found it difficult to engage, initially
- fears of inadequacy/public exposure etc
▪ Students witnessed professional discourse = aspiring / motivating
▪ Twitter represented “electronic community of practice” with rich educational disposition.
Marketing
27
Client Groups
▪ What Student markets are you targeting?
▪ Who do you Network with?
▪ How do your students select your course?
▪ Who do you get Recommendations from?
28
Establishing Your Twitter Feed
PhysioTalk: How to get started
Can your programme generate content?
▪ What content could you , your programme or course or students generate to post on Social Media?
▪ Do you currently post content online?
Podcasts
Slide Share
▪ What could you share?
Blogs
▪ Do any of your staff, undergrads or post grads blog?
Is your course on You Tube
Social Media Strategy for your Course
▪ Small group Discussion
▪ Generate Plan:
▪ Outcome
▪ 1
▪ 2
▪ 3
▪ 4
▪ 5
Support each other and share good practice
