twitter for trainers webcast
DESCRIPTION
Twitter is rapidly gaining a professional following, as it can be used to instantly share information about industry news, trends, and best practices with clients and colleagues. Twitter can also be used by workplace learning professionals in conducting training. This session will show you how to get started with Twitter and immediately begin using it to enhance training sessions, spread brand awareness, and stay on top of trending information. Learning Objectives: Promote your brand (whether as a professional consultant or as an expert in WLP) Share knowledge with colleagues, clients, and learning participants Improve relationships with colleagues, clients, and learning participants through meaningful communication on Twitter Use Twitter as a research and news gathering tool to stay informed of industry trends.TRANSCRIPT
The evolution of tools for TrainersTake this survey before the webinar starts!
http://svy.mk/xlV4lw
#Twittertrainer
During this collaborative session, please feel free to Tweet your;
•Ideas•Tips•Tricks•Discoveries •Ah Ha! Moments
So that everyone can benefit!•Other useful hashtags: #ASTD #TRAINING #TWITTER101
Thanks to Larry @larrystraining for moderating the Twitter feed for this session!
Twitter networking intro(name,role,company,your breakfast today)
© SAP 2009 / Page 3
Twitter for Trainers
Outline
• Getting Started• Twitter Features and Tools• Communicating on Twitter• Using Twitter in Training• Make Twitter Work for You
Survey Monkey says….
Source: "The Who, Why, and How of Twitter" by BuySellAds.com
BUILD YOUR BRANDby building a
PERSONAL CONNECTION
Tweet me!@kellaprice#Twittertrainer
What should I tweet?
• Images• Videos• Blog Post
Updates – Twitterfeed (twitterfeed.com)
• Interesting Comments, inspirational thoughts
• Valuable resources
• News• Responses• Announcement
s• Ask Questions
Video on how to use Twitterfeed:http://bit.ly/ISycSC
What should I tweet?
• Images• Videos• Blog Post
Updates – Twitterfeed (twitterfeed.com)
• Interesting Comments, inspirational thoughts
• Valuable resources
• News• Responses• Announcement
s• Ask Questions
Find your followers…
• Send invites to your email or contact list• Find them on Twitter• Think potential clients as well as existing
ones• Colleagues and other WLPs• Use hashtags (#ASTD)
Twitter Crowdsourcing!#FollowTuesdayWho and why?
© SAP 2009 /
Page 12
Twitter Talk
• Tweet• Retweet• Replies (@kellaprice)• Direct message
How do I get started?
• Set up your account – recognizable name• Brand yourself
– 1 line “bio”– Website address– Actual location– Use a picture…or company logo
• Find your contacts
Use synchronous posting tool
• Hootsuite, Tweetdeck• Link accounts to facilitate updates• Microblogging increases visibiilty
– Include links, video snippets
• Keep pages active and change them often
Tweetdeck
Hootsuite
Link Shortener
Link Shortener Analytics
Twitter Chats
• http://bit.ly/ChatSched • #CPLPtalk• #lrnchat• #elearnchat• #RealWPLearn• #astdchapters
Chat Tools
• Tweetchat• TweetDeck• HootSuite• TweetReports
Tweetreports
http://bit.ly/Tweetreports
Lists
• Facilitates communicating targeted messages
• Filter method
Paper.li
What is your favorite Twitter tool and why?
Using in Training Sessions: Pre-Session
• Obtain Twitter handles on registration• Create Twitter list of participants• Provide tutorial Pre-Session • Send pre-session communication (Job Aid
– page 2)
Planning the session
• Make key points in tweetable sentences• Use tweets on slides• Ask active users to participate in
session tweets• Get a Twitter moderator
BUILD YOUR BRANDby building a
PERSONAL CONNECTION
Tweet me!@kellaprice#Twittertrainer
Twitter Moderator
• Can also have an administrator to tweet on your behalf
• Knowledge of Twitter and subject matter• Clarify questions and comments• Stimulate discussion• Pre-plan tweets
Backchannel Tools
• Wiffiti• Tweetchat• TwitterFall• TwitterFountain• SAP 2.0
Wiffitihttp://wiffiti.com/boards/2161
Twitterfall
Twitterfountain
Using in Training Sessions: Post-session
• Summarize key points • Archive Tweets • Resources
Learn how to make a Chat transcript: http://bit.ly/Js2r4G
Tweetake
Tweetreports
Evaluating Session success
• Survey of session• Review session
transcript
What are your takeaways?
© SAP 2009 / Page 40
Thank you!What are your
questions?Dr. Kella B. Price, SPHR, CPLP
www.thepriceconsultinggroup.com
252.622.8119Price Consulting Group
Reminders:Look at links in Delicious (kellaprice)Slideshare (kellaprice)