twitter for activism
TRANSCRIPT
Using Twitter for Activism
Build your network.Share your vision.
July 25, 2015
~300 million users/month
Source: Twitter Earnings Report, April 2015
Types of tweets
Original content
Types of tweets
Original content
Links
Types of tweets
Original content
Links
Re-tweets
What is a #hashtag?
What is a #hashtag?
Sort tweets by topic
What is a #hashtag?
Sort tweets by topic
People find your tweets
Suggested Hashtags #greenenergy #sustainable #renewable #fracking
#windenergy #solar #cleanenergy #shale
#CT #Hartford #events
PRO TIP
DON’T OVER-TAG
PRO TIP
INCORPORATE TAGSWHEN POSSIBLE
THIS:I’m at a great seminar today in #hartford learning about the dangers of #fracking. #greenenergy
NOT THIS:I’m at a great seminar learning about environmental issues. #fracking #hartford #greenenergy
FOLLOW
FOLLOW
RE-TWEET
FOLLOW
RE-TWEET
ENGAGE
Folks to Follow
ACTIVISTS
Gil Friend (@gfriend)
Bill McKibben (@billmckibben)
@frackaction
Folks to Follow
JOURNALISTS
Greg Hladky (@gregorybhladky)
Christine Stuart (@ctnewsjunkie)
Marc Gunther (@marcgunther)
Kate Sheppard (@kate_sheppard)
All local TV stations
Be
AUTHENTIC
@cherylrice