tuning to right frequency for success in agribusiness
DESCRIPTION
An introductory session to agricultural entrepreneurship will feature successful agripreneurs/industry leaders talking about how they achieved their dreams. Lessons on entrepreneurship, skills and qualities that an entrepreneur should have and the support system required for entrepreneurship will be the take home lessons from this session.TRANSCRIPT
A point of view on Tuning in to the right frequency for success in agri-business ventures A perspective from the border Raghavendra Prasad CEO, Wifin Technologies Pte Ltd NIABI 2012, New Delhi
The challenges
Even the great Michael Porter would go mad!
Supply side logistics Customer-side logistics Process challenges Competitive challenges – global Substitution threats
Over-controlled and over-regulated
Minimal technology interventions/ innovations in the total value chain Infrastructural support – less said the better
Possible solutions and opportunities
Business model innovation with total win-win (Makhana)
End-to-end value chain (ITC/ Pepsi/SV)
Focus on controllables
Staying away from the herd/ bandwagon
Hi-Speed Technology/ Process Innovations
Customer – Product Focus
Clearly defined performance metrics
Possible solutions and opportunities
Re-inventing traditional practices with a modern touch
Realizing it’s not for the faint-hearted
It’s a medium to long term venture It invariably requires twice the budgeted investment and working capital
The “next great miss-not” opportunity is a myth
Funding options are aplenty today
There are good support mechanisms evolving – leverage
Finally, it’s all about passion – bordering on obsession
Thanks [email protected]