TreatmentCHRISTABEL, ALIMATA & NAOMI

Jessie J – “Sweet Talker”The genre that we are going for is Pop / R & B so we decided that Jessie J was the most suitable artist to represent that choice.This song is performance based because it is quite upbeat and has a strong pulse, much like a rehearsed stage performance, with lip synching and choreography. The lyrics are about self-confidence, self-awareness and sensual love, and there narrative elements too. So we would also include narrative scenes of acting between two potential lovers. The video star would have has to exude a self-assured and sexual character.

Audience & Broadcasting:The target audience would be slightly more mature, like late teens and adults – from age 16-27.

Broadcasting Channels: YouTube / Vevo Vimeo Facebook, Twitter. Blogger

Potential Location:

Musical Stage

The City

Car Park

Theatre Dressing Room

Dance Studio

Casting: 1 main female actor/performer, 2-4 backup dancers and a male actor.

Props: a microphone & microphone stand, handbags.

Costume: heavy, dark makeup, casual wear like a t-shirt and leggings, and then sophisticated wear i.e. high heels, glasses.

Video Inspirations

Miley Cyrus – Party in the USA

Beyoncé - Diva