1. Scale of Internet Advertising Market

Mobile phones have achieved a 144% penetration rate in ThailandRapid pace.3G communication networks and WiFi are widely usedMobile Internet infrastructure is in placeA third of all mobile phone users are also making use of the mobile InternetMobile has become a crucial communication channel for Thai advertisers. The Internet advertising market including mobile ads in Thailand continues to grow in scale.According to estimates by the Digital Advertising Association of Thailand, in 2013 “The market will achieve 134% annual growth to 3.7 billion Thai baht”

Thailand Basic Information

About 3 hours on Social Very DaySG MY VN PH TH ID

Population 5.5M 29.6M 92M 105.7M 67.M 251.2MInternet Users Penetrtion 73% 65% 39% 36% 35% 29%Social Media Penetration 70% 64% 38% 35% 25% 15%Social Media Users 3.9M 18.9M 34.9M 37.0M 16.8M 37.7MAvg. Time on Social Per Day 130m 197m 143m 241m 219m 174m

Evolution of Content Consumption

The New Consumer

https://www.youtube.com/watch?v=0-klPvXDS5k

2. Types of Online Advertising & Online Marketing Products

Online advertising, also called online marketing or Internet advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. It includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. Like other advertising media, online advertising frequently involves both a publisher, who integrates advertisements into its online content, and an advertiser, who provides the advertisements to be displayed on the publisher's content. Other potential participants include advertising agencies who help generate and place the ad copy, an ad server who technologically delivers the ad and tracks statistics, and advertising affiliates who do independent promotional work for the advertiser

From Wikipedia, the free encyclopedia

2. Types of Online Advertising & Online Marketing Products

• Video Ads• YouTube Ads• Pinterest Ads• Instagram Ads• Vine Ads• TV Ads• Newspaper Ads• Radio Ads• Urban Ads

• Google Display Ads• Retargeting Ads• Reddit Ads• Mobile Ads• In-Game Ads• AdMob Ads• Email Ads• Gmail Ads

• Google Search Ads

• AdWords Ads

• PPC Ads• Bing Ads• Facebook

Ads• Twitter Ads• Tumblr Ads• Banner Ad

s

2.1 InterSpace main major product

Financial <register online>

Big E-Commerce <payment complete>

Small & Medium E-Commerce <payment

complete>

CPL / Others business for sales lead <register

online>

Agency

3. What is affiliate?

What is Affiliate Platform?

• An affiliation platform is an intermediate website connecting advertisers eager to promote their products or services on the Net, and publishers <partner> who will be the promoters of these products.

• In addition to being the intermediate between advertisers and affiliates, the affiliation platform also manages a program of payment which allows each affiliate to be remunerated according to their performances.

Publishers

Advertisers

Consumer

Consumer

Consumer

WHAT IS AFFILIATE MARKETING ?

3.1 What is the sales point in this products?

- Access Trade is a Cost-Per-Action affiliate platform- In addition to its regular Cost-Per-Action affiliate

program, the company also offers a convenient Cost-Per-Call <or any> program to help advertisers “ensure they get paid commission for the leads they generate, thus further monetizing existing ad placements and having the opportunity to expand their promotional…online and offline campaigns.

- It is the real tools for “Drive Sales”

3.1 What is the sales point in this products?

- FREE!! Brand Awareness- FREE!! Advertising Fee- Flexible campaign- Set up commission by Advertisers- No more RANDOM banners

AND ..

4. Types of Result of the Advertisement

•Cost per 1,000 impressions•Impression-basis <eyeballs>CPM•Cost per Click•Click-basis <traffic>CPC•Cost per Period•Period-basisCPP•Cost per Action•Action-basisCPA

5. Online Agency/Media representative

1. Adapter Digital <Digital Agency of the year from Adman>2. Bold Biznet <The team is deeply understand in Social Media>3. BrandBaker4. CJ Work5. Flex Media 6. McFIVA <Represented of Twitter Inc. In Thailand>7. Minteraction 8. Newmedia+9. Winter <From TARAD Solutions>10. Samyan

6. About Online Media

Online media is versatile and has enough room for the imagination to stretch. There is a wealth of information and creativity available in online or digital media. Many boundaries are broken and so much more is available at a viewer’s fingertips, with far less red tape, no matter where in the world they are.

Top Sites in Thailand

11. Live.com12. Kapook.com13. Wikipedia.org14. Ebay.com15. Mthai.com16. Youradexchange.com17. Amazon.com18. Manager.co.th19. Ask.com20. Dek-d.com

1. Google.co.th2. Facebook.com3. Youtube.com4. Google.com5. Yahoo.com6. Pantip.com7. Blogspot.com8. Sanook.com9. Adcash.com10. Alibaba.com