tourism new zealand trenz 2014 media conference – 19 may
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Tourism New Zealand TRENZ 2014 Media Conference – 19 May. What is Tourism New Zealand doing to help achieve the Tourism 2025 aspirational goal of $41 billion in tourism revenue in 2025?. Grow sustainable air connectivity. Productivity for profit. Prioritise insight to drive and track - PowerPoint PPT PresentationTRANSCRIPT
![Page 1: Tourism New Zealand TRENZ 2014 Media Conference – 19 May](https://reader035.vdocuments.us/reader035/viewer/2022062501/5681614d550346895dd0d333/html5/thumbnails/1.jpg)
Tourism New ZealandTRENZ 2014 Media Conference – 19 May
![Page 2: Tourism New Zealand TRENZ 2014 Media Conference – 19 May](https://reader035.vdocuments.us/reader035/viewer/2022062501/5681614d550346895dd0d333/html5/thumbnails/2.jpg)
What is Tourism New Zealand doing to help achieve the Tourism
2025 aspirational goal of $41 billion in tourism revenue in 2025?
![Page 3: Tourism New Zealand TRENZ 2014 Media Conference – 19 May](https://reader035.vdocuments.us/reader035/viewer/2022062501/5681614d550346895dd0d333/html5/thumbnails/3.jpg)
Grow sustainableair connectivity
Target for value
Drive value throughoutstanding visitorexperience
Productivityfor profit
Prioritise insight todrive and trackprogress
![Page 4: Tourism New Zealand TRENZ 2014 Media Conference – 19 May](https://reader035.vdocuments.us/reader035/viewer/2022062501/5681614d550346895dd0d333/html5/thumbnails/4.jpg)
Target for valueMore higher-value visitors
Higher value marketsHigher value market segments
![Page 5: Tourism New Zealand TRENZ 2014 Media Conference – 19 May](https://reader035.vdocuments.us/reader035/viewer/2022062501/5681614d550346895dd0d333/html5/thumbnails/5.jpg)
Grow sustainable air connections
Formalised airline partnershipsCooperate with airport initiatives
Assist with government connections
![Page 6: Tourism New Zealand TRENZ 2014 Media Conference – 19 May](https://reader035.vdocuments.us/reader035/viewer/2022062501/5681614d550346895dd0d333/html5/thumbnails/6.jpg)
Visitor experienceQualmark
i-SITE China ready
Sharing market insights
![Page 7: Tourism New Zealand TRENZ 2014 Media Conference – 19 May](https://reader035.vdocuments.us/reader035/viewer/2022062501/5681614d550346895dd0d333/html5/thumbnails/7.jpg)
ProductivityCreate shoulder and off-peak demand
Distribute demand across segments and sectorsEnsure regional spread
![Page 8: Tourism New Zealand TRENZ 2014 Media Conference – 19 May](https://reader035.vdocuments.us/reader035/viewer/2022062501/5681614d550346895dd0d333/html5/thumbnails/8.jpg)
Insight Develop market insight
Improve platforms for better industry access
![Page 9: Tourism New Zealand TRENZ 2014 Media Conference – 19 May](https://reader035.vdocuments.us/reader035/viewer/2022062501/5681614d550346895dd0d333/html5/thumbnails/9.jpg)
Grow sustainableair connectivity
Target for valueDrive value throughoutstanding visitorexperience
Productivityfor profit
Prioritise insight todrive and trackprogress