About The ALS AssociationThe ALS Association is the only national non-profit health organization dedicated solely to the fight against this catastrophic disease. We are a group of individuals who are compassionate, committed, and relentless in the fight to defeat ALS. We are family members and friends who have seen the effects of a deadly disease and want to inspire you to make a difference.

The ALS Association Florida Chapter offers care to over 600 ALS patients living in the Sunshine State and funds research to find the cause and cure for ALS. We are part of a nationwide network of local ALS Association chapters with the same vision – a world without ALS. Through care, advocacy, research, education and support, we work to empower those with ALS to live fuller lives. The Association provides critical assistance for patients and their families at every stage of the disease through patient care management, assistive technology, a medical equipment loan program, respite care, support groups and multidisciplinary ALS clinics. Every year, we invest millions of dollars in research conducted by the best and brightest scientists in the world. Because of the support of foundations, corporate partners, and individuals just like you, we can continue to give help and hope to those facing this devastating disease.

About the Tour de VieTour de Vie is a cycling event designed for everyone- from the occasional rider to the experienced enthusiast. Participants can choose from one of three routes, each taking them through the scenic parks and cityscapes of Pinellas County. Whether they ride 5 miles or 100 kilometers, cyclists will travel a route supported from start to finish with crewed rest stops, SAG support and fans to cheer them on and provide food and water to fuel their journey. The adventure will start with a light breakfast of coffee, bagels, fruit, and juice; then, participants will hit the roads and trails with fellow cycling enthusiasts. Upon completing their tour, they will be welcomed back at the Finish Line Celebration with live music, complimentary massages, rock climbing, vendor displays, healthy cooking demonstrations, and more.

About ALSImagine: You’re awoken at night with slight twitches in one of your limbs. Your speech begins to slur. You’re fatigued by small tasks and suddenly begin to fall inexplicably. You have trouble picking up papers or even using a pen. You seek

medical counsel but are given no satisfactory answers. That is often just the beginning of the devastating journey of a patient with ALS, also known as Lou Gehrig’s Disease. Within a short time, many patients find themselves wheel-chair bound, unable to communicate, and trapped inside of a body that can no longer function. The deadly disease affects the motor neurons in a person’s brain and spinal cord. When the motor neurons die, the muscles waste away.

Gradually, a person is robbed of the ability to walk, speak, eat, and eventually breathe. All the while, the mind remains sharp and aware of the total paralysis that is quickly setting in. Upon diagnosis, doctors give ALS patients only two to five years to live. There is no cause and no cure for ALS. The disease shows no partiality. It can strike anyone. Regardless of your age, gender, or ethnicity, you could become a victim who hears the doctor say, “You have ALS.”

Facts about ALS• ALS stands for amyotrophic lateral sclerosis and is more commonly known as Lou Gehrig's Disease•There is no known cause and no known cure•Every 90 minutes someone is diagnosed with ALS, and every 90 minutes someone loses their battle to this fatal disease•The average life span after diagnosis is 2-5 years•There are 1,250 Floridians fighting ALS right now•Military veterans are twice as likely to develop ALS•Living with ALS can cost more than $200,000 per year

PRESENTINGExclusive Sponsor

$10,000

MAILLOT JAUNEYellow Jersey

$5,000

MAILLOT VERTGreen Jersey

$2,500

MAILLOT á POIS ROUGESRed Polka-Dot Jersey

$1,000

MAILLOT BLANCWhite Jersey

$750 Advertising/Public Relations• Named as Presenting Sponsor in

all promotions• Top logo placement in all printed

materials including t-shirts and jerseys

• Logo and link on Tour de Vie website

• Editorial feature in Tour de Vie e-newsletter

• Feature article in chapter e-newsletter (7,000 distribution)

• Spotlight article in chapter newsletter (5,000 readers)

• Social media recognition• Optional coupon on Tour website• Full page ad in Ride Program

On-Site Promotion• 10’x10’ tent at Finish Line

Celebration and Expo• Opportunity for insert in goody bag

(approximately 500)• Right to showcase products and

services in high traffic locations• Signage throughout event with top

logo placement• Corporate banner placement • Recognition at event

Licensing Rights• License to use Tour de Vie logo

with corporate marketing efforts related to the event

• Right to offer promotions tied in with Tour (ie: donation with purchase)

• Right to serve on event committeeEmployee Involvement• Discounted registration fees for

company’s riders

Advertising/Public Relations• Logo in all printed materials

including t-shirts and jerseys• Logo and link on Tour de Vie

website• Editorial feature in Tour de Vie

e-newsletter• Mention in e-newsletter (7,000

distribution)• Mention in chapter newsletter

(5,000 readers)• Social media recognition• Optional coupon on Tour website• 3/4 page ad in Ride Program

On-Site Promotion• 10’x10’ tent at Finish Line

Celebration and Expo• Opportunity for insert in goody bag

(approximately 500)• Right to showcase products and

services in high traffic locations• Signage at event and along route• Recognition at event

Licensing Rights• License to use Tour de Vie logo

with corporate marketing efforts related to the event

• Right to offer promotions tied in with Tour (ie: donation with purchase)

Employee Involvement• Discounted registration fees for

limited number of riders

Advertising/Public Relations• Logo in all printed materials

including t-shirts and jerseys• Logo and link on Tour de Vie

website• Mention in Tour de Vie

e-newsletter• Mention in e-newsletter (7,000

distribution)• Mention in chapter newsletter

(5,000 readers)• Optional coupon on Tour website• 1/2 page ad in Ride Program

On-Site Promotion• 10’x10’ tent at Finish Line

Celebration and Expo• Opportunity for insert in goody bag

(approximately 500)• Right to showcase products and

services• Signage at event and along route

Licensing Rights• License to use Tour de Vie logo

with corporate marketing efforts related to the event

• Right to offer promotions tied in with Tour (ie: donation with purchase)

Employee Involvement• Discounted registration fees for

limited number of riders

Advertising/Public Relations• Company name listed on selected

materials including t-shirts and jerseys

• Logo on Tour de Vie website• Mention in Tour de Vie

e-newsletter• Listing in chapter newsletter• Optional coupon on Tour website• 1/4 page ad in Ride Program

On-Site Promotion• Opportunity for insert in goody bag

(approximately 500)• Right to showcase products and

services• Signage at event and along route

Licensing Rights• License to use Tour de Vie logo

with corporate marketing efforts related to the event

• Right to offer promotions tied in with Tour (ie: donation with purchase)

Advertising/Public Relations• Company name listed on selected

materials including t-shirts and jerseys

• Logo on Tour de Vie website• Mention in Tour de Vie

e-newsletter• Optional coupon on Tour website• Listing in chapter newsletter

On-Site Promotion• Opportunity for insert in goody bag

(approximately 500)• Right to showcase products and

services• Signage at event and along route

On-Site Promotion• Exclusive logo on deluxe 6’ x 2.5’

vinyl banner• Signed by all participants• After the event, the banner is yours

to keep for display

BANDEAU de VIEBanner Sponsor

$500

Sponsorship LevelsOpportunities Provided by The ALS Association Florida Chapter

ARRÊT de RESTE Rest Stop Sponsorships$250 - $375These rest stops provide a much needed break as cyclists strive to complete their mission of riding up to 100 kilometers in a day.

On-Site Promotion• Logo on signage leading up to and at rest stops• Product sampling and company banner displayed

Employee Involvement•Opportunity for employees to participate as volunteers at rest stop

Rest Stop LocationsTaylor Park, Largo Rest Stops 1 & 5 $375Main Street, Dunedin Rest Stops 2 & 4 $375Wall Springs, Palm Harbor Rest Stop 3 $250Blossom Lake, Seminole Rest Stop 6 $250

IN-KIND SponsorshipsIn-kind sponsors donate products or services in lieu of or in conjunction with cash donations. It takes many types of products and services to make the Tour de Vie a successful event. Businesses that provide in-kind support allow us to reduce the cost of the event, thereby allocating funding where it is needed most - in patient services, programs, and research.

Sponsorship benefits and recognition correspond with the value of your in-kind donation.

2009 Sponsorship CommitmentNovember 7, 2009

$10,000 Presenting Sponsor $500 Banner Sponsor

$5,000 Yellow Jersey Sponsor $375 Taylor Park Rest Stop

$2,500 Green Jersey Sponsor $375 Main Street Rest Stop

$1,000 Red Polka-Dot Jersey Sponsor $250 Wall Springs Rest Stop

$750 White Jersey Sponsor $250 Blossom Lake Rest Stop

In- Kind _____________________________________________________________

Our company will form a team. Please send me more information.

Enclosed is a check for $ ____________.

Please charge this credit card # ____________________ exp ___/___

Please invoice me at the address below.

Company Name: ____________________________________________________________

Contact Person: ________________________ Title: ________________________________

Address: __________________________________________________________________

City: _________________________ State:_________ Zip: __________________________

Phone: _______________________________ Fax: ________________________________

Email: _____________________________________________________________________

Signature: _________________________________________________________________

Please send this form via fax or mail to:The ALS Association Florida Chapter

Attn: Tour de Vie3242 Parkside Center Circle

Tampa, FL 33619Tel: 813-637-9000Fax: 813-637-9010

Email: Ride@ALSAFL.org

Please return this signed commitment form and send your logo in EPS and JPEG format to meet print deadlines.

FloridaChapter

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