topic 4 pb201 basic of business management june2013 student
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8/9/2019 Topic 4 PB201 Basic of Business Management June2013 Student
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BASIC OF BUSINESS
MANAGEMENT
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INTRODUCTION TO MANAGEMENT
Every organization needsto establish several goals and objectives in order tocontinue competing andexisting in the industry.
Management activitiescan assist organizationsachieve these goals and
objectives.
Good managementpractices are the key indetermining the success
or failure of anorganization.
Management practicesare the machines thatmove an organization.
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Definition of Management
Management is theprocess involves several
work activities and
functions that must be
followed and completed
by managers in order to
achieve organization
goals
Management as a careerrefers to the position or
rank of individuals holding
the designation of
managers in the various
levels of management
along their careerprogression.
Management is defined as aprocess to accomplishorganizational goals by workingwith humans and otherorganizational resources
CERTO
1997)
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Functions of Management
ControllingLeadingOrganizingPlanning
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PLANNING
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Planning
Planning is the first process of
management.
The planning process enables other
management functions such as organizing
controlling, leading, and discussion making
to be performed in the organization.
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Planning is also defined as a
process whereby managersform the organizational goalsand decide the most suitableaction to achieve the goals.
Planning is process ofmanaging all the individualsinvolved in the organizationand the variables from the
internal and external
environment of theorganization to achieve theset goals.
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Strategic Planning
Tactical Planning
Operational Planning
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The Hierarchy of Planning
Mission
Goals
Overall
Objective
Area Objectives
Division Objectives
Department Objectives
Individual Objectives
Strategic
Planning
Tactical
Planning
Operational
Planning
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Strategic Planning
Involves setting long-term goals and objective foran organization and selecting suitable actions to
allocate organizational resources in order toachieve these goals.
Also known as long term planning is performedby top – line managers or strategic manager
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Tactical Planning
Tactical planningis performed by
middle-linemanagers or
tactical managersto achieve goals
set at the strategiclevel.
This type of
planning involvesshorter period of
time.
E.g.: Between one
and five years.
Also known as mid-
term planning.
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Operational Planning
This plan is develop and
determined by the first Line
managers or operational
manager. Involves a small orspecific scope such as jobunits or individual in the
organization
This type planning providesspecific guidance on the
roles an the responsibilities
of the relevant parties in the
organization in achieving
operational goals.
Perform for a time duration of
one year or less also knownas short Term planning.
Concentrates on thedevelopment of specific
targets or goals.
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Planning Objectives
Planning objectives can be viewed in terms of the
importance of goals to an organization.
Provide adirection
Focus on effort
Drive
organizationalplanning and
decision making
Evaluate the organization’s and achievements
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Importance of Planning
Identifyinvestment or
businessopportunities
Identify suitablealternative
actions Reduce risk
Save cost Facilitate the
achievement ofgoals
Provideguidance
Facilitatecoordination
Understand theenvironment
Unsure theorganization donot stray fromoriginal goal.
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The Process of Planning
Five 5) Basic Stages in the Planning Process
Setting GoalsDefining The
CurrentSituation
IdentifyingAssistance &Resistance
Developing ANew Set Of
Plans &Actions
Re-evaluatingGoals
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Problems
faced inpreparing
plans:
Managers face self-conflict in establishinggoals.
Employees refused toaccept changes in a plan.
Changes in the
environment.
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ORGANIZING
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Introduction Organizing
Organizing is pattern ofrelationship whereby
managers and employeesattempt to achieves the
same goals
These goals are the resultof the decision making
process performed by themanagers at the earlystages of planning
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Definition of Organizing
Organizing is an efficient way of managing
of organizational resources in order to
achieve the planned goals and objectives.
Organizing refers to the
coordination of human
resources and organizational
resources whereby jobs,
physical resources, or
financial resources allocated
within the organization.
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Importance of Organizing
It shows the job division or specialization a unit ordepartment bears a specific job burden and responsibilities
in organization.
It shows duties andresponsibilities and of each
department and organization.
It shows reporting therelation between managers
and subordinate.
It shows the job ofperformance in an
organization.
It shows the department orunit at each management
level in organizational
hierarchy.
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The Organizing Process
ListingThe Jobs
DividingThe Jobs
EstablishingThe
Department
CoordinatingThe Job
PerformingEvaluation &Adjustment
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Organizational Structure
The way each activity in an organization
is perform the way formal jobs are
allocated, the way resources optimally
allocated, and the way the departments
are coordinated allocated.
Shows the position of a unit or division in the
organization and the relationship between
each division in the organization.
Shows the type of job perform in theorganization and the relationship between each
job.
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PRESIDENT
VICE
PRESIDENT
FINANCE
VICE
PRESIDENT
MARKETING
VICE
PRESIDENT
PRODUCTION
VICE
PRESIDENT
OPERATION
Functional Organization
Activities or task are grouped according toorganizational function such as production,
marketing, finance.
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Divisional Organization
Is a form of departmentalization wherebyactivities are grouped according to similarities
in terms of products, market, and geographical
location.
Divided into three 3)
types of
departmentalization
ProductDepartmentalization
GeographicalDepartmentalization
CustomerDepartmentalization
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Product Departmentalization
GENERAL
MANAGER
MANAGER
BUTTER
MANAGER
BEEF
MANAGER
FRESH MILK
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Geographical Departmentalization
General Manager
Sarawak
Branch Manager
Johor
Branch Manager
Perak
Branch Manager
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Customer Departmentalization
GENERAL MANAGER
MANAGER
OFFICE
CUSTOMER
MANAGER
ORDINARY
CUSTOMER
MANAGER
INDUSTRIAL
CUSTOMER
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Matric Organization
Operates in a horizontal and
vertical organizational
structure whereby an
employee reports to two
supervisors such as the
division or line managers
and the functional or project
managers.
Also known as MultiCommand System .
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General
Manager
Production
Manager
Finance
Manager
Marketing
Manager
Production
Unit
Finance
Unit
Marketing
Unit
Project
A
Production
Unit
Finance
Unit
Marketing
Unit
Project
B
Production
Unit
Finance
Unit
Marketing
Unit
Project
C
Example of Matrix Organization
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•Each employee will perform specificor specialized jobs according totheir skills, qualifications, andabilities.
Division ofLabour
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Delegation
Process whereby leaders or managers give
the rights or powers and responsibilities to
lower – level employees to perform certain
duties on their behalf.
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DelegationConcept
Responsibilities
Accountability
Coordination
Power &authority
The obligations ofindividual to perform their
duties thoroughly.
Must be responsible fortheir own actions andperformances of their
employees.
Process of integrating anactivities in order to
achieve organizationalgoals.
The managers have theright to make decision ortake actions in order to
complete their givenduties.
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Centralization and Decentralization
Centralization
•Refers to thesituation whereby
there is no
distribution of
power to
subordinates.
Decentralization
•Involves thedistribution of
power from the
management to the
employers.
Throughdecentralization,subordinates have
the authority tomake decision.
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Introduction Leadership
Managers need to manage their employees
in different ways in order to achieve high
employee performance
Managers must understand
each employees performance
behavior and why he acts in a
certain in particular situation.
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Concept of Leadership
The way managers give instructions to their
subordinate and influence them to perform
important tasks.
Through an effective leadership style
subordinate can perform their duties well.
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Definition of
Leadership
As a process leading
and influencing team
members in job –
related activities
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Leadership A
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Leadership are identified based on 3 approaches:-
Trait
Approach
Behavioral
Approach
Contingency
Situational
Approach
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Leadership Approach
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Effective leaders as follows:
•Characteristic that differentiate
leaders from non leaders.
Trait
Approach
Leadershipmotivation
Desire to lead Honest
Confidence Intelligent Knowledgeable
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B
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Behavioural Approach
Emphasize leadership function and leadership style.
The mainleadership
style
Authoritarian
Democratic/
Participative
Laissez faire/
Free form
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Contigency/Situational Approach
Identifies various factors that can influenceleaders behaviours.
Two 2) importants
contigency
models:
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LeadershipSituational
Model
FiedlerContigency
Model
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Motivation
Pushing factor for individual to act or perform a
certain task.
Can be defined as anything that causes channels,
and strengthen human behavior in order to get a
desire product or achieve a goal.
There are two 2) motivational theories :
Maslow’s
Hierarchy
of Need
Theory
Herzberg’s
Two
Factor
Theory
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Communication
Involves the transfer of information between
two parties – the receiver and the sender.
Communication is defined as a process of
exchanging ideas, opinions, and information
that have certain objectives and are
presented personally or non personally
through the use of symbol, sign and signal ofachieving organizational goals.
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Communication Method
V e r b a l
C o m m u n i c a
t i o n
N o n V e r b a l
C o m m u n i c a
t i o n
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Individual
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Disturbanceand barriers
in thecommunication
process
emotion orperceptionduring the
communicationprocessUsing
unsuitablechannel
Different powerand status
Different goals
Psychology andeconomic
factors
Lack of formalchannel in anorganization
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CONTROLLING
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Introduction Controlling
Control is the last functional chain in the
management process.
Through a control, manager can be
determine whether organizational goals
has been successfully achieved or
otherwise.
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Definition Controlling
Process whereby manager ensure that
actual activities are conducted in line with
the planned activities and take corrective
action to correct any mistake that occur inorder to achieve organizational goals.
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Concept in Control
All manager must
involve themselves in
the organization
control function
The criteria that
determines the
effectiveness of a
control system is how
far managers control
the activities that are
conducted to achieve
the organizational
goals.49
Importance of Control
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Importance of Control
Internal and Externalchanges in anorganization
Organization’s size and
decentralization.
Mistake
Allocation of power andresponsibilities
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Control Process
Set The Standards
Measure The Actual
Performance
Compare The Actual
Performance With The
Standards
Take Correction Action
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Effective Control
Principles
Flexibility
Accuracy ofinformation
Timeliness
Focus on
importantfactors
Acceptance byemployees
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