top ten hotel trends 2020
DESCRIPTION
Hotel 2030 is a cross-sector platform that acts as a catalyst for open discussion on the possible changes facing the hospitality industry and associated innovations for hotels over the next 15 to 20 years. As we explore potential changes, we see some trends having increasing impact. Based on discussion and feedback from hospitality companies, tourism experts and government bodies around the world, this summary shares insights on shifts by 2020. The ten most significant trends that are seen as potentially impacting hotels in 2020 are: African Travellers 500m new middle class in Africa require accessible hotel accommodation for both work and leisure across the continent Co-Branded Experiences Hotels partner with established consumer brands to deliver leading-edge, repeatable co-branded experiences Dynamic Pricing Transparent real-time pricing reflects personal ability to pay and enhances yield optimization across the service sector Faith Compliance More organizations flex their processes and proactively switch to become compliant with cultural norms and experiences Female Centricity New experiences are designed, and established ones reinvented, with the influential female population’s needs at the core Final Frontiers Increasing interest and participation in remote journeys drive more of us to seek to access the inaccessible New Forms of Ownership Shared co-operatives, partnerships and membership funding business models replace franchising and direct ownership Smart Buildings Increasingly intelligent, self-monitoring buildings set new standards as big data is shared between operations and providers Upstream Insight Companies and networks have, and act on, very early insight on future intent to travel and customise services to suit Waste Reuse Seeing waste as a resource and encouraging its reuse within the footprint shifts many towards the circular economyTRANSCRIPT
10 TOP HOTEL TRENDS FOR 2020 INSIGHTS FROM GLOBAL DISCUSSIONS
Introduc9on | Hotel 2030
Hotel 2030 is a cross-‐sector plaEorm that acts as a catalyst for open discussion on the possible changes facing the hospitality industry and associated innova9ons for hotels over the next 15 to 20 years. As we explore poten9al changes, we see some trends having increasing impact. Based on discussion and feedback from hospitality companies, tourism experts and government bodies around the world, this summary shares insights on shiTs by 2020. Please find following “the top ten hotel trends for 2020” www.slideshare.net/hotel2030 @hotel2030
The Top Ten Hotel Trends For 2020
The ten most significant trends that are seen as potenEally impacEng hotels in 2020 are:
African Travellers § 500m new middle class in Africa require accessible hotel accommoda9on for both work and leisure across the con9nent Co-‐Branded Experiences § Hotels partner with established consumer brands to deliver leading-‐edge, repeatable co-‐branded experiences Dynamic Pricing § Transparent real-‐9me pricing reflects personal ability to pay and enhances yield op9miza9on across the service sector Faith Compliance § More organiza9ons flex their processes and proac9vely switch to become compliant with cultural norms and experiences Female Centricity § New experiences are designed, and established ones reinvented, with the influen9al female popula9on’s needs at the core Final FronEers § Increasing interest and par9cipa9on in remote journeys drive more of us to seek to access the inaccessible New Forms of Ownership § Shared co-‐opera9ves, partnerships and membership funding business models replace franchising and direct ownership Smart Buildings § Increasingly intelligent, self-‐monitoring buildings set new standards as big data is shared between opera9ons and providers Upstream Insight § Companies and networks have, and act on, very early insight on future intent to travel and customise services to suit Waste Reuse § Seeing waste as a resource and encouraging its reuse within the footprint shiTs many towards the circular economy
African Travellers
Co-‐Branded Experiences
Dynamic Pricing
Faith Compliance
Female Centricity
Final Fron9ers
New Forms of Ownership
Smart Buildings
Up-‐steam Insight
Waste Re-‐Use
Further Informa9on and Contact
Hotel 2030 is a cross-‐sector plaEorm that aims to act as a catalyst for open discussion on the possible changes facing the hospitality industry and associated innova9on opportuni9es for hotels over the next 15 to 20 years. For more informa9on about the program www.slideshare.net/hotel2030 For the top ten trends for 2014 please see: www.slideshare.net/hotel2030/top-‐ten-‐hotel-‐trends-‐2014? To par9cipate in the discussion: @hotel2030 If you have any ques9ons on this programme or the key trends [email protected]
10 TOP HOTEL TRENDS FOR 2020 INSIGHTS FROM GLOBAL DISCUSSIONS