top entrepreneurship - a career in the music industry
TRANSCRIPT
Top EntrepreneurshipA career in the music industry
Sebastiaan Hooft@sebastiaanhooft
50015 countries, 3 continents, 3 universities
IDEATEAM
PLANNINGRESOURCES
HEALTH
Entrepreneurship is about skills
IDEA
Your ideaDo what you really love and do
what you are good at
Your idea should feel like an important mission
Most people will think your idea is bad and that you sound crazy
Focus on a small, specific market
You need a market that is going to be big in ten years
DevelopsOver ten years
Think global
Change the world
Why now?
Do you like it yourself?
Clearly articulated vision
A career in music?
How to say ‘yes!’
Review personal skills
Learn entrepreneurial skills
Add value
Realistic mindset
Do you want to build a great team?
Find an audienceMake what people want
TEAM
Friends, family and fools
Your teamFormalized, empowered and
responsibilities
Get the best people
Find experts in a domain
Find tough and calm people
Experience matters a lot
Try not to hire
LAWYER BOOKINGAGENT ACCOUNTANTPERSONAL
MANAGER
YOUR SUCCESS
MENTOR SOCIAL DIGITAL TRAINER PR COACH
Try not to hireYou’ll lose a lot of money
Be proud on a small team
Hire if you have a desperate need
Mediocre people kill your career
Find new hires through hires
How to find good people?
Three questions
Are they smart?
Do they get things done?
Do I want to spend a lot of time around them?
Do projectsIt’s like dating
MentorsYou need them when you’re on a roll
What is your job?
Figure out what to do and how to get it done
Set the vision
Make money
Take people on your journey
Hire and manage
Make sure the team executes
Start a movementHow do you do that?
Quick
Do whatever it takes
Show up
Don’t give up
Be courageous
PLANNING
The planning process
Online tools. Share.
Opportunity
Business Model
Strategy
Timeline
Business Model Canvas
Digital Maturity Level
Roadmap
Checklists
Always keep momentum
RESOURCES
What do you have?
What don’t you have?
Money
People
Time
HEALTH
How do you measure?
Find help from experts
Financial health
Emotional health
Physical health
0,0001%Makes it to the DJ Mag Top 100
$19.09Hourly mean wage independent artists (US, 2014)
Later stage advice
But a waste of time until you have something going on
Management
HR
Productivity
Legal, finance, accounting and tax
Your role in the team
Marketing and PR
Dealmaking
How do we start?Grab your smartphone