top 10 mega trends- to understand the china landscape
TRANSCRIPT
PROFESSOR NEALE O'CONNOR
www.ChinaSourcingAcademy.com
CHINA SOURCINGA C A D E M Y
with Mike and Neale
Speaker’s Background PhD; FCPA; CPA Australia; Expert
on the management practices of Chinese firms
Founder and Director of the China Supplier 1000 Project
Founder www.Ricebox.com | China Strategy Execution (Hong Kong)
Interviewed by Financial Times, Global Sources, Chief Executive China and In the Black
-- PROFESSOR NEALE O'CONNOR
Neale O’Connor www.Ricebox.com Top 10 Mega Trends - To understand the China Landscape
www.ChinaSourcingAcademy.com
CHINA SOURCINGA C A D E M Y
with Mike and Neale
Neale O’Connorwww.nealeoconnor.com
CONTENT1. Size2. Quality3. Four Types of Suppliers4. The Mind of the Owner5. Diversification Mentality6. Buyers7. Employee Value Proposition Challenge8. Strategic Factory Location9. Compliance10. Relationships and Marketing
Top 10 Mega Trends - To understand the China Landscape
www.ChinaSourcingAcademy.com
CHINA SOURCINGA C A D E M Y
with Mike and Neale
1. Size
• Enables you to manage economic shocks• Chinese want to stay small to stay under
the regulation radar• Tale of the two factories
Neale O’Connorwww.nealeoconnor.com Top 10 Mega Trends - To understand the China Landscape
www.ChinaSourcingAcademy.com
CHINA SOURCINGA C A D E M Y
with Mike and Neale
Neale O’Connorwww.nealeoconnor.com
2. Quality
• Is it a Challenge or a Response Mindset• B2B versus B2C Samples• 10% reject rate not acceptable - where the
incentive/bonus?
Top 10 Mega Trends - To understand the China Landscape
www.ChinaSourcingAcademy.com
CHINA SOURCINGA C A D E M Y
with Mike and Neale
Neale O’Connorwww.nealeoconnor.com
3. Four Types of Suppliers
• Low cost• Best in the world• Learn from foreign buyer• Get paid
Top 10 Mega Trends - To understand the China Landscape
www.ChinaSourcingAcademy.com
CHINA SOURCINGA C A D E M Y
with Mike and Neale
Neale O’Connorwww.nealeoconnor.com
4. The Mind of the Owner• BYD• 3L Coils
Top 10 Mega Trends - To understand the China Landscape
www.ChinaSourcingAcademy.com
CHINA SOURCINGA C A D E M Y
with Mike and Neale
Neale O’Connorwww.nealeoconnor.com
5. Diversification mentality
• Touchscreen manufacturer
Top 10 Mega Trends - To understand the China Landscape
www.ChinaSourcingAcademy.com
CHINA SOURCINGA C A D E M Y
with Mike and Neale
Neale O’Connorwww.nealeoconnor.com
6. Buyer
• Be on the ground and focus on operational improvement (Apple)
• Collaboration
Top 10 Mega Trends - To understand the China Landscape
www.ChinaSourcingAcademy.com
CHINA SOURCINGA C A D E M Y
with Mike and Neale
Neale O’Connorwww.nealeoconnor.com
7. Employee Value Proposition Challenge
• Staff turnover and not labor costs is the big issue
Top 10 Mega Trends - To understand the China Landscape
www.ChinaSourcingAcademy.com
CHINA SOURCINGA C A D E M Y
with Mike and Neale
Neale O’Connorwww.nealeoconnor.com
8. Strategic Factory Location
• Not on cost alone• Swiss power adapter manufacturer
Top 10 Mega Trends - To understand the China Landscape
www.ChinaSourcingAcademy.com
CHINA SOURCINGA C A D E M Y
with Mike and Neale
Neale O’Connorwww.nealeoconnor.com
9. Compliance
• Licensing mentality• Suppliers are used to selling domestically and
not have to pay for licenses• 30 suppliers thrown out of the German
tradeshow in 2014
Top 10 Mega Trends - To understand the China Landscape
www.ChinaSourcingAcademy.com
CHINA SOURCINGA C A D E M Y
with Mike and Neale
Neale O’Connorwww.nealeoconnor.com
10. Relationships and marketing
• Example of the touchscreen manufacturer
Top 10 Mega Trends - To understand the China Landscape
www.ChinaSourcingAcademy.com
CHINA SOURCINGACADEMY
with Mike and Neale
Neale O’Connorwww.nealeoconnor.com
Neale O’Connorwww.nealeoconnor.com Top 10 Mega Trends - To understand the China Landscape
www.ChinaSourcingAcademy.com
CHINA SOURCINGA C A D E M Y
with Mike and Neale
Neale O’Connorwww.nealeoconnor.com
Q & A Neale O’Connor
Top 10 Mega Trends - To understand the China Landscape