toluca markets: commercial offer...
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UNIVERSIDAD AUTÓNOMA DEL ESTADO DE MÉXICO
TOLUCAMARKETS:COMMERCIALOFFERREGISTRATION
AndrésLópezOjedaHéctorFavilaCisneros
RicardoHernándezLópezJoséCarlosBlee Mendoza
July-december 2017
©Observatorio Gastronómico del Estado de México
Markets
Specialized space for the trade of articlesthat cover the basic needs of citizens
What are they?
The
A space framed in the tradition of buyinghabits that can act as a socioculturalreference and social link
Meaning
These spaces can become an identitarysite of the city and its inhabitants.
They can become a tourist attraction because in addition to the variety of food products it constitutes a place of leisure and recreation
In this place different types of premises that offer different products and services are installed.They have infrastructure for the development of commercial activity.
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©Observatorio Gastronómico del Estado de México
Methodological note
Registration of the commercial offer of the three markets considered the most important in the city of Toluca
What is presented?
Identify and quantify the type of existing premises, as well as the prices and products of greatest consumption
For what?
ü TheregistrationofinformationwascarriedoutduringthemonthofMarchandAprilof2017
ü Theterritorialdelimitationoftheregistrycorrespondstothemarkets:- September16MarketlocatedinM.GómezPedraza214,BarriodeZopilocalco Sur,50050,TolucadeLerdo,Mexico.
- BenitoJuárez MarketlocatedinPresa deLaAmistads/n,ValleVerdeandTerminal,50150,TolucadeLerdo,Mexico.
- JoséMaría MorelosyPavón MarketlocatedinGeneralVenustiano st. CarranzaColoniaMorelosFirstSection,50120,TolucadeLerdo,Mexico.
ü ElTheregistrationofthecommercialofferoftheTolucamarketswasmadebasedondirectobservationandfieldtripsontheselectedmarkets.
Metodología Área céntrica
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Mercado Benito Juárez García
Mercado 16 de septiembre Mercado José Ma. Morelos y
Pavón
$23 $30 $25
$23 $19
$13 $15 $8$22 $20 $20
$19
$130 $100 $100$66 $75 $55
$84 $120 $75
$140 $160 $135
$80 $120 $90Chorizo
Leche
Huevo rojo
Crema
Pan Bco
Carne de Cerdo
Pescado Nilo
Pechuga de pollo
Carne de Res
Kg.
L.
Kg.
Kg.
Kg.
Kg.
Kg.
¼ Kg
Derivados de animales
Prices of everyday consumer products
* Registro realizado en marzo-abril de 2017
$28 $32 $15
$55 $50$13 $15 $16$7 $8 $8
$30 $40 $35$35
$15 $18 $13$12 $20 $12$20 $16 $15
$15 $13 $12
Kg.
Kg.
Kg.
Kg.
Kg.
Kg.
Kg.
Kg.
Kg.
Limón
Manzana
Plátano
Naranja
Jitomate
Papaya
Zanahoria
Pepino
Chile serrano
Frutas
Mercado Benito Juárez García
Mercado 16 de septiembre Mercado José Ma. Morelos y
Pavón
Prices of everyday consumer products
* Registro realizado en marzo-abril de 2017
$11 $14 $13$100 $120 $110
$8 $10$12 $14 $9
$28 $28 $25
$18 $24 $18$17 $16 $16$26 $25 $24
$10$11 $14 $12
Frijol
Cebolla
Ajo
Papa
Lechuga
Tortilla
Arroz
Azúcar
Aceite vegetal
Kg.
Kg.
Kg.
Kg.
Pza.
Docena
Kg.
Kg.
L.
Otros productos
Verduras y legumbresMercado Benito Juárez
García
Mercado 16 de septiembre Mercado José Ma. Morelos y
Pavón
Prices of everyday consumer products
* Registro realizado en marzo-abril de 2017
$-
$20.00
$40.00
$60.00
$80.00
$100.00
$120.00
$140.00
$160.00
$180.00
Hue
vo r
ojo
Lech
e
Jito
mat
e
Cebo
lla Ajo
Arro
z
Past
a pa
ra s
opa
Pan
blan
co
Crem
a
Azúc
ar e
stán
dar
Chile
ser
rano
Pesc
ado
baza
Pech
uga
de p
ollo
Carn
e de
cer
do
Carn
e de
res
Acie
te
Frij
ol
Tort
illa
de m
aíz
Café
(so
lubl
e)
Cala
baza
Zana
hori
a
Lech
uga
Pepi
no
Papa
Man
zana
am
arill
a
Plát
ano
Nar
anja
Lim
ón
Papa
ya
Chor
izo
Mercado 16 de septiembre
Mercado José Ma. Morelos y Pavón
Mercado Benito Juárez García
Comparative price chart.Main products of daily consumption
©Observatorio Gastronómico del Estado de México 114
Pollerías
Dulcerías
1234567 1 2 3 4 5 6 7
Ropa
Calzado
Florerías
Recauderías/verdulerías
Carnicería
Abarrotes
Fruterías
Semillas
Fondas
Cremerías
Antojitos
Cererías
8 9 108910
Producto/Mercado Juarez 16 de sep Morelos
Ropa 93 52 4
Calzado 73 32 1Florerías 64 28 2Recauderías/ verdulería 45 44 14Carnicerías 40 35 7Pollerías 35 19 12Abarrotes 31 15 9Dulcerias 30 2 1Frutería 28 22 8
Semillas 28 16 5
Fondas (comida casera) 27 23 6Cremerías 21 6 4Antojitos 19 8 2Cererías 19 16 2Plásticos 17 10 3Recuerdos 17 8Talabartería 17Taquería 16 8 3
Mochilas 6 3Tortería 5 1Ferreterías 5 33 1
Art. Religioso 4 5Artesanías 4 13Pescadería 3 9 1Juguería 3 4 4Mercería 2 2Total 652 413 90
©Observatorio Gastronómico del Estado de México
0
100
200
300
400
500
600
700 652
Comparative chart of the main offerby type of location of the three markets
Grafica comparativa total de local
JUÁREZ
16 DE SEPTIEMBRE
MORELOS
MERCADOS
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©Observatorio Gastronómico del Estado de México
Result Analysis
According to the results, the market where the highest prices were located was the José MaríaMorelos y Pavón Market, followed by September 16. The one with the lowest prices is the Benito Juárez market
The market that has the largest number of stores is Benito Juárez, followed by September 16 and José María Morelos y Pavón
Markets constitute spaces of social, cultural, economic importance because of the functions they have in society
The prices of the registered products are variable for each market according to the location of the markets and the socioeconomic level of the area.
The city of Toluca has three markets of importance by number of stores, the products it offers, the population it serves, among other factors
The continuity of this type of work is important to generate empirical data of the commercial reality of the markets as dynamic and changing entities
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©Observatorio Gastronómico del Estado de México
Semblanza de los autores
Andrés López OjedaDr. en Ciencias Antropológicas. Coordinador del Observatorio Gastronómico del Estado de México, Profesor-Investigador del Centro de Investigación y Estudios Turísticos (CIETUR), UAEMex. Correo electrónico: [email protected]
Héctor Favila CisnerosDr. en Antropología Física, profesor-investigador del Centro de Investigación y Estudios Turísticos (CIETUR), UAEMex. Correo electrónico: [email protected]
Ricardo Hernández LópezDr. en Historia del Arte, profesor, profesor-investigador del Centro de Investigación y Estudios Turísticos (CIETUR), UAEMex. Correo electrónico: [email protected]
José Carlos Blee MendozaAuxiliar de investigación, Licenciatura en Turismo (UAEMex) Correo electrónico: [email protected]
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