Organic

Social

Learning in the Corporate Environment

Waleed Jameel

Business Manager

GAC Corporate Academy

www.gacacademy.com

What do we mean by “organic?”

• Growing or evolving naturally

• Free from external influences

What do we mean by “social’ and “learning”

• People talking

• Formal engagement

• Informal get-togethers

• Limited IT resources –warehouses, ships, remote locations

GAC’s Organic Social Learning Story

Once upon a time…

• 50+ countries

• Small team

• Movie based CRM course

• Global travels

• Goodbye family

There had to be a better way

• Measurement driven learning

• Strategically linked

• Available globally instantly

• Industry buzz words – elearning

• Industry buzz words – learning organisation

GAC Corporate Academy is Born

• 2007 – GAC Corporate Academy launched

• 2008 – Next 5 year strategic vision is launched

• 2013 – New 5 year strategic plan

How did GAC setup its learning?

• GAC partnered with the largest content library in the world and over the next three years, began launching the third-party content to GAC offices online

• SCORM-enabled via GAC’s LMS

What Happened?

• Mixed results

• 3rd Party Content

– Outdated content

– Generic aesthetics

– Limited tech support

– Zero flexibility

– Lukewarm audience reception

In Parallel

• 2007: We launched our first in-house course, Introduction to the GAC World

• Strategically linked

• GAC-Specific Content

• SME-Driven

• SMART pedagogy

• Facilitator managed

GCA 2012 Strategy Map

ROI | What strategic value does GCA deliver to the GAC Group through enabling an enterprise-wide learning organisation?

R1 (DPO)

Generate +veROI

R2 (WJ)

Control of theCostsCSF2

R3 (STF)

Drive Revenue

CSF6

R4 (DPO)

Secure ExternalAccreditation

Stakeholder | What quality relationships must GCA create, develop and maintain with valued stakeholders?

S1 (DPO)

Leverage GBM, RMM, VPR’s as

Strategic Enabler

S2 (FK)

CRM:CM’s

S3 (WJ)

Leverage Course Advisory

Committees

S4 (WJ)

Engage and Motivate

Participants

S5 (STF)

Build Connected GLO Community

S6 (WJ)

Enhance Partner/FACRelationships

Internal Process | How does GCA deliver enterprise-wide learning and development that enables “The GAC Way” ?

IP1 (WJ)

Ensure Quality GCA Portfolio

IP2 (WJ)

Enhance OperatingCapability

IP3 (FK)

Enhance Strategic Marketing Capabilities

IP4 (STF)

Employ Strategic BD

IP5 (FK)

Deliver PreciseManagement Information

Learning & Growth | Where should GCA drive learning and development through the entire GAC Group?

LG1 (WJ)Create

GAC CitizenshipOn-boarding

General

LG2 (FK)Support Unified

Business Operationsthe GAC Way

LG3 (FK)Promote

Commercial Savvyness

LG4 (ADD)Promote

Business EnglishTo Connect & Enable

Global Business Relationships

LG5 (DPO)Facilitate Specialised

CorporateLearning Needs

Lets go online

• GAClearn.com

Results

• Employee Engagement Survey

• Course Evaluations

• Measurement against key principles of learning organisation