Ste. ‘Y’5,600 sq.ft.

Tipsy Gypsy ‘FF’

Mickey’s Cafe ‘G’

Nothing Bundt Cakes ‘YY’

Wasabi Sushi ‘M’

Gem Show “V”

Rabobank ‘X’

Brown Ranch Marketplace Tenant Layout Site Plan • June 28, 2017

Bike Station ‘T’

Brown Ranch Marketplace Tenant Layout Site Plan • April 2018

1,349 sq.ft.

Brown Ranch MarketplaceCapitola Mall & 41st Avenue Shopping Area

STARBUCKS

1,349 sq.ft.

OliveGarden

Brown Ranch MarketplaceGeneral Information

Location:BrownRanchMarketplaceislocatedat3555ClaresStreet,offHighway1intheheartoftheSantaCruzCountyregionalshoppingareaintheCityofCapitolaacrossfromCapitolaMall.CapitolaMallisSantaCruzCounty’sonlyenclosedshoppingmallandcontainsover80storesandresturantsincludingMacy’s,Kohl’s,OliveGardenandTarget.BrownRanchMarketplaceispositionedinthebestlocationtobenefitfromtheexistingshoppingtraffic.Visibilityfromthestreetandthemallisenhancedbytheslightlyhigherelevationofthecenter,whichfacestheCapitolaMall.

Peoplearedrawntothe41stAvenue/ClaresStreetshoppingareafromallendsoftheCounty:SantaCruz,ScottsValley,Felton,BenLomond,BoulderCreek,Davenport,Soquel,Capitola,Aptos,LaSelvaBeach,Watsonville,andalltheunincorporatedareasinbetween.Inadditiontothepermanentresidentswhoshopinthearea,therearestudentsfromtheUniversityofCaliforniaatSantaCruzandCabrilloCollegeaswellasmillionsoftouristswhovisitSantaCruzCountyeveryyear.WiththeonlyenclosedmallintheCounty,andtheonlydepartmentstores,the41stAvenue/ClaresStreetshoppingareadrawscustomersfromtheentirecounty.

Access&Parking:BrownRanchMarketplaceenjoyseasyaccessfromHighwayOne;take41stAvenuetoClaresStreet(rightturn).AccesstotheparkingareaisviafourdrivewaysalongClaresStreet,whichconnects41stAvenueandCapitolaRoad.Thecenterissetbackfromthestreet,withampleparkinginfrontofthestores,andaserviceroadatthebackfordeliveries.

LeasableArea:Approximately85,000squarefeet.Shopspacesvaryfrom628to5,600sq.ft.

Anchors:BedBath&Beyond:24,830squarefeetTraderJoe’s:13,661squarefeetFedExOffice:2,578squarefeet

Style:BrownRanchMarketplace,openedinJulyof1992,isanattractiveonestorycrescent-shapedshoppingcenter,withaclocktower,tileroof,woodsiding,awnings,andacoveredwalkwayalongthefrontofthestores.Anattractivelylandscapedcentralcourtyardisfeaturedattheclocktower,withbenchesanddecorativepaving.Extensivelandscaping,raisedplantersandcafe-styleoutdoorseatingisprominentthroughoutthecenter.On-sitemanagementservicesassurethatBrownRanchMarketplaceisclean,safe,effectivelypromoted,andwellmaintained.

BrownRanchMarketplacehasbecomeafavoritedestinationformanylocalshoppersandtouristsbecauseofthestronganchorstores,theconvenientlocationintheheartofthecounty’sregionalshoppingarea,thequalitymixofstoresandthecomfortableshoppingenvironment.Forthesereasons,BrownRanchMarketplaceisthebestavailablecommerciallocationinSantaCruzCounty.

BrownRanchMarketplaceislocallyownedandoperatedbytheBrownFamily,localsforover100years.JamesA.Brown,whomovedtoCapitolaafterretiringfromthecarandbuggybusiness,foundedtheBrownRanchin1911.InitiallyMr.Brownplantedseveralacresofdifferenttypesofberries.Healsobecameinterestedinthecultureofvariousflowerbulbs.By1917theBrownRanchhadpurchasedaregisteredherdofGuernseycattleanddevelopedadairy.RetailstorescalledMooCowswereopenedinCapitola,SantaCruzandWatsonvilleby1927.

MooCowicecreamwascarriedoncruiseshipsaroundtheworldand"GoldenGuernsey"milkproductsweresuppliedtotheSouthernPacificRailroadfortheirdiningcars.Duringtheperiodofgrowthofthedairy,thebulbandseeddepartmentsalsoexpanded.In1932,JamesBrowndiedattheageof49andAlanandWorthBrown,James’sons,tookoveroperations.

Bythe1950s,thedairyhadbeencompletelyclosedandthethirdgeneration,Barclay,Todd,andJoelBrown,joinedthefamilybusiness.Thefirmwasnowtherecognizedworldleaderintheproductionoftuberousbegoniabulbs.In1954,theCapitolaBusinessmen’sAssociationinauguratedtheFirstAnnualCapitolaBegoniaFestivalandproclaimedCapitolatobethe"BegoniaCapitalofTheWorld."

By1960,Worthhadbrokennewgroundbymarketingacompletelineofpackagebegoniabulbstonationalchainstores.Woolworth’swasthefirstchaintotrybulbsandSearsfollowedafewyearslater.TheBrownBulbRanchbecamethelargestdistributorofbulbstoretailerswestoftheMississippiRiver.

BythetimeAlanandWorthretiredfromtheirwork,thecompanyhadhundredsofemployees,withadistributionwarehouseandsalesforceinSeattleandasalesofficeinLosAngeles.Atthistime,adecisionwasmadetoconcentratemoreenergyontheproductionofbulbsandlessonthedistributionofothergrowers’products.Thedistributionoperationwassoldtoaneasternfirm,andtheBrownRanchchangedthenameofitsbulbgrowingoperationtoGoldenStateBulbGrowers.

In1986,GoldenStateBulbGrowersmoveditsmainoffices,warehouses,andgreenhousesfromCapitolatojustoutsideofWatsonville.Thefourthgenerationofthefamilynowoperatesthebulbbusiness.NolanBrownheadstheshippingdepartment,WorthC.Brown(grandsonofWorthA.Brown)hasofficeresponsibilities,andJustinBrownoverseesthegrowingofthecropsonnineseparateranchesthroughoutCaliforniaandBaja,Mexico.Justinsupervisestheproductionof26cropsonover1,000acres,withthelargestportionofthelandbeingdevotedtocoloredCallalilies.

AndwhilethebegoniasarenolongergrownatCapitola,thefamilycontinuesitspresencetherewithashoppingcenterbuiltontheoldranchproperty.BrownRanchMarketplaceislocatednexttotheCapitolaMall,whichitselfisonlandthatwaspreviouslypartoftheBrownRanch.BarclayBrown,AndreaRivers,hisdaughter,andBobRivers,hisson-in-law,whoisgeneralmanagerofthecenter,developedthisretailcomplexwhichfeaturesTraderJoe’s,BedBath&Beyondandmanyotherfineshopsandrestaurants.

BrownRanchMarketplaceopenedinmid-1992andhassincebecomeoneofthepremiershoppingcentersinSantaCruzCounty.ThisisduetotheprimelocationnexttotheCapitolaMallandthequalityshops,exceptionalservices,andinternationalrestaurantslocatedatBrownRanchMarketplace.

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