kids, games & gamification

gabe zichermann@gzicherm

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CC FLICKR.COM/COMMANDERTOM

1987WAS A LONG TIME AGO

PARTIAL CLIENT LIST

GAMES WILL HELP KIDS

WHO REALLY NEEDS HELP?

GAMES MAKE KIDS TOO HYPER

GAMES DON’T TEACH THE RIGHT KIND OF ATTENTION SKILLS - SUSTAINED, NO REWARD

DR CHRISTOPHER LUCAS, NYU

CHILDREN HABITUATED TO GAMES MAY FIND THE REAL WORLD UNDERWHELMING, UNDERSTIMULATING

DR. DIMITRI CHRISTAKIS, UW

OR, OUR WORLD IS TOO SLOW

MULTITASKING TO THE MAX: WOW

CHAT VOICE

CHAT TEXT

OPERATE CHARACTER

MANAGE: SHORT-TERM OBJECTIVE

MANAGE: LONG-TERM OBJECTIVES

MANAGE INTERRUPTS

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JUGGLING FOR NEUROPLASTICITY

MAY ET AL - 2004-2008 -- JUGGLING FOR 12 WEEKS MARKEDLY INCREASES GREY MATTER.

THE ACT OF LEARNING NEW THINGS IS THE TRIGGER, NOT PERFORMANCE.

MULTILINGUAL CHILDREN HAVE MORE GREY MATTER, 15% BETTER STANDARDIZED TEST PERFORMANCE OVERALL

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INCREASING FLUID INTELLIGENCE

SEEK NOVELTY

CHALLENGE YOURSELF

THINK CREATIVELY

DO THINGS THE HARD WAY

NETWORK Andrea Kuszewski

EXPONENTIAL INCREASE IN LEARNING

FLYNN EFFECT: RISING IQSINCE 1990:

CRYSTALLINE INTELLIGENCE - STABLE OR FALLING

FLUID INTELLIGENCE - RISING & RISING FASTER

GAMES ARE WIRED TO PRODUCE PLEASURE

THE MOTIVATION TO PERSEVERE (IN GAMES) IS THE BRAIN SEEKING ANOTHER SURGE OF DOPAMINE -- THE FUEL OF INTRINSIC REINFORCEMENT.

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Judy Willis MD

DOPAMINE: THE WONDER DRUG

TRAINING

COLLECTIVE CHANGE IS EXPONENTIAL INDIVIDUAL CHANGE IS LINEAR

COPYRIGHT TIME INC

DESIRE

MASTERY

DESIRE

INCENTIVE

CHALLENGE

ACHIEVEMENT/REWARD

FEEDBACK

MASTERY

DESIRE

INCENTIVE

CHALLENGE

ACHIEVEMENT/REWARD

FEEDBACK

MASTERY

}SOCIAL

BEHAVIOR LOOP

REINVENTING THE WORLD, G-STYLE

Gamification is: the process of using game thinking and game mechanics to solve

problems and engage users

ANANTH PAI - GAMIFIED LEARNING

NISSAN LEAF

FORD FUSIONTOYOTA PRIUS

AUTOMOTIVE GAMIFICATION

HONDA INSIGHT

RYPPLE, DUEPROPS

FEEDBACK, GOALS & 360 EMPLOYEE ENGAGEMENT

PHOTO COURTESY OF DPSTYLES FROM FLICKR

http://bitly.com/oZhlte

BARTLE’S PLAYER TYPES

ACTING

INTERACTING

PEOPLE ENVIRONMENT

KILLERS

SOCIALIZERS

ACHIEVERS

EXPLORERS

STATUSACCESSPOWERSTUFF

OUR FUN FUTURE

FASTER PACED REWARDS EVERYWHERE COLLABORATIVE PLAY MORE GLOBAL

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THE KIDS ARE ALRIGHT

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go play!

gabe zichermann @gzicherm

gamification.co