thijs van exel
DESCRIPTION
TRANSCRIPT
Landskonferanse foto 2011 / Ålesund
maandag 23 mei 2011
introduction
maandag 23 mei 2011
• Thijs van Exel
• Head of Communications
• ‘Web head’ / amateur photographer
maandag 23 mei 2011
maandag 23 mei 2011
maandag 23 mei 2011
maandag 23 mei 2011
maandag 23 mei 2011
maandag 23 mei 2011
maandag 23 mei 2011
2005
maandag 23 mei 2011
maandag 23 mei 2011
background:• 3 most important audiovisual archives
contain the Dutch history in images of over 110 years
• These archives represent great educational, cultural and economical value
• The Cultural Council in 2005: “The council’s concern is that a irreversible process of decay will forever destroy large parts of our national memory. Only a grand-scale operation can prevent this. Amnesia is lurking.”
maandag 23 mei 2011
background:• 3 most important audiovisual archives
contain the Dutch history in images of over 110 years
• These archives represent great educational, cultural and economical value
• The Cultural Council in 2005: “The council’s concern is that a irreversible process of decay will forever destroy large parts of our national memory. Only a grand-scale operation can prevent this. Amnesia is lurking.”
maandag 23 mei 2011
background:• 3 most important audiovisual archives
contain the Dutch history in images of over 110 years
• These archives represent great educational, cultural and economical value
• The Cultural Council in 2005: “The council’s concern is that a irreversible process of decay will forever destroy large parts of our national memory. Only a grand-scale operation can prevent this. Amnesia is lurking.”
maandag 23 mei 2011
background:• 3 most important audiovisual archives
contain the Dutch history in images of over 110 years
• These archives represent great educational, cultural and economical value
• The Cultural Council in 2005: “The council’s concern is that a irreversible process of decay will forever destroy large parts of our national memory. Only a grand-scale operation can prevent this. Amnesia is lurking.”
maandag 23 mei 2011
maandag 23 mei 2011
maandag 23 mei 2011
the plan:
The plan:
• Conserve & Restore• Digitisation• Making available• Innovate
maandag 23 mei 2011
Conserve, Restore & Digitise:
• erosion, mold, ink corrosion• acetate, magnetic tape, celluloid, photo negatives:
1. selection2. restore (when necessary)3. digitisation: tenders4. add metadata
maandag 23 mei 2011
Making available:
• Educational, cultural & economic value• New life: tv programs, creative productions, educational materials, leisure
Target groups: 1. Education2. Professionals3. Broad audience
maandag 23 mei 2011
Innovation:
• Images for the Future, because of its scale, innovates• Benefits for the entire sector
maandag 23 mei 2011
+
archives
?137.200 hours of video22.510 hours of film123.900 hours of audio2.9 million photos
maandag 23 mei 2011
Copyrights
Marketing & Communications
‘making available’
maandag 23 mei 2011
example
maandag 23 mei 2011
&
maandag 23 mei 2011
&
• Wikipedia: world’s largest ‘user driven’ encyclopedia
• Wikipedia: great need for (legally usable) photographic materials
• National Archive:1.193 political press photos
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&
• donated to Wikipedia under Creative Commons license
• aim: re-use of historic photo collection by ‘Wikipedians’
maandag 23 mei 2011
&
• Usage on Wikipedia*: 51,47%
• Media used in articles: 979
• Total amount of views through Wikipedia: 360.796*
* after 2 months
maandag 23 mei 2011
&
• Usage on Wikipedia*: 51,47%
• Media used in articles: 979
• Total amount of views through Wikipedia: 360.796*
* after 2 months
very high % of re-use
significantly more than via own website
maandag 23 mei 2011
examples(innovation)
maandag 23 mei 2011
maandag 23 mei 2011
T_Visionarium: a 3D interactive video remix
• Together with broadcaster VPRO & The University of New South Wales• Collaboration: lots of footage & exposure• Launch event & panel with heritage sector
maandag 23 mei 2011
maandag 23 mei 2011
Innovators Network Heritage Sector: Reinforce the innovation power of the sector by bringing the innovators together
• much need for innovation within insititutions• lack of priority, standing & resources • organised & financed by IFTF• new collaborations, sharing knowledge• finding the ‘killer app’ for heritage
maandag 23 mei 2011