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Jan. 13Issue 1

Launching the New Year: ................................................................................................................... Dec. 29• Planning your 2017 Canadian and Western big game hunting trips• Gun talk: Backwoods sidearms tutorial, plus state-by-state permit-to-carry rules• Why would I purchase a $100 ice fishing rod?

Jan. 27 Issue 2

The Heart of Hard Water and Cylinder Index Issue: ...........................................................................Jan. 13• Tungsten ice jigs: versatile, nontoxic, ragingly effective, and sonar-friendly• The Outdoor News Product Review: Roundup of new boat motors and trolling motors for 2017• The Outdoor Steward: First call for land management help – federal and state agencies✤ LaCrosse Boat, Sports, Travel, RV & Hunting Show - LaCrosse, WI (2/9-2/12)

• Specific articles ✤ Sport Shows (bonus circulation)

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WISCONSIN

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Feb. 10Issue 3

Great New Boats for 2017: ...................................................................................................................Jan. 27• The Outdoor News Product Review: A look at new fishing watercraft for 2017• All the rage: Kayaks taking the fishing world by storm• Back to Basics: Lure colors. Which color when and why✤ Central Wisconsin Deer & Hunting Expo - Wausau, WI (2/10-2/12)✤ Milwaukee Muskie Expo - West Bend, WI (2/10-2/12)

Feb. 24 Issue 4

Electronics Special: ..............................................................................................................................Feb. 10• Latest and greatest features on a modern fishing sonar unit• Newest craze: What’s an airbow and should I consider buying one?✤ Wisconsin Fishing Expo - Madison, WI (2/24-2/26)✤ Wisconsin State Hunting Expo - Green Bay, WI (2/24-2/26)

• Specific articles ✤ Sport Shows (bonus circulation)

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Issue Date Ad Copy/Space DeadlineMarch 10Issue 5

New Turkey Gear 2017: ......................................................................................................................Feb. 24• Field of Dreams: Incredible setups that work for spring gobblers• The Outdoor News Product Review: New fishing line• Bass’n Plan: 2017 national bass fishing tournament preview✤ Milwaukee Journal Sentinel Sports Show - Milwaukee, WI (3/8-3/12)✤ Outdoor News Deer & Turkey Classic — St. Paul, MN (3/10-3/12)

March 24 Issue 6

Spring Deer Break: ..........................................................................................................................March 10• New hunting products from 2017 SHOT and ATA shows• Bass’n Plan: Which fishing line when? Choosing from the many styles of feature-loaded lines• Outdoor Steward: Investing in a trail and all-around land management mower✤ Wisconsin Deer and Turkey Expo - Madison, WI (3/31-4/2)

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Issue Date Ad Copy/Space DeadlineApril 7 Issue 7

Eve of Spring: ..................................................................................................................................March 24• Bass’n Plan: Results from 2017 Bassmasters Classic• Outdoor Steward: We want a shrubbery. A look at shrubs to benefit wildlife• The Outdoor News Product Review: Sorting out the latest and greatest rods and reels

April 21Issue 8

Food Plots and Cool Tools: ................................................................................................................. April 7• Outdoor Steward: Airguns and other tools for controlling chipmunks and exotic trash birds• Beyond auto mode: Setting up your sonar unit properly• Outfitting an angling kayak with modern, functional gadgets

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Issue Date Ad Copy/Space DeadlineMay 5 Issue 9

Eve of Pike and Walleye Opener and Spinnerbait Special: ............................................................... April 21• Bombing tactics for soft-water walleyes• Exploring this all-American, patriotic, versatile, multi-species lure• The Outdoor News Product Review: What’s new in lures for 2017

May 19Issue 10

Heady Days of Spring: ......................................................................................................................... May 5• Avoiding ticks: high-tech clothing and repellants• Hooks buyer’s guide: sizes, quality, and chemical treated vs. regular• Flyfishing –1X through 12X – Which rod when?

JUN

EIssue Date Ad Copy/Space DeadlineJune 2 Issue 11

Muskie Opener Preview and Hawgin’ Time: .................................................................................... May 19• Muskies (and big pike) by fly rod• Bass’n Plan: Top concepts for open water 2017• Get a load of them snappers … dealing with big turtles

June 16Issue 12

Father’s Day Gift Guide 2017 and Those Great Lakes!: ....................................................................... June 2• Gift ideas for the fabulous sporting dad• Booking a Lake Michigan charter for coldwater species• Beyond trout and salmon: Other top species on the greatest of lakes

June 30 Issue 13

Summer Shooters Clinic: ................................................................................................................... June 16• Firearms bling-bling: Tricking out your AR-15• Building your ultimate long-range rifle for big game hunting• Blank check: Building the ultimate compound bow setup

JULY

Issue Date Ad Copy/Space DeadlineJuly 14Issue 14

Fall Afield Success Starts Now!: ......................................................................................................... June 29• New smartphone apps for in the field or on the water• Outdoor Steward: Soil tested, wildlife approved. Interpreting a soil test• The latest and greatest in compounds and crossbows for 2017

July 28 Issue 15

Dog Training Season Preview and Better Fall Accuracy Special: ........................................................ July 14• Puppy love: Get control of your future hunting dog now• A history of hounds: How many dog breeds are linked to hunting?• Handgunning: Popular calibers for target, personal protection, and law enforcement✤ Deer Fest - West Bend, WI (8/4-8/6)

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Issue Date Ad Copy/Space DeadlineAug. 11Issue 16

The Archer – Bowhunting 2017 and Taking Optics to the Next Level: .............................................. July 28• Reports from ICAST 2017• Perfect Pairing: Choosing the right scope – whitetails vs. Western vs. heavy caliber vs.… (etc.)• Gearing up for the growing sport of bowfishing

Aug. 25 Issue 17

Canine Conundrum and ATVs 2017: ................................................................................................ Aug. 11• New dog training tools and gear for hunting with your canine• Profiling the latest machines in the Great American quad marketplace• The Outdoor News Product Review: New bowhunting accessories• Scope options for the AR-15 platform rifle

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Sept. 8Issue 18

The Outdoor News Small Game and Archery Deer Preview: ............................................................ Aug. 25• Small caliber rifles for rabbits, squirrels and varmints• Outdoor Steward: Planting perennial grasses throughout the summer• Hanging in the balance: Stabilizing your bow for more confident shooting• American teal hunting opportunities: Midwest and beyond• Regional ruffed grouse preview!

Sept. 22 Issue 19

Prime Time Hunting: ...........................................................................................................................Sept. 8• Game changers afield: Five tactics to up your waterfowling odds• Selecting a wing-shooting shotgun – most bang for your buck• Gearing up to stick a wilderness whitetail this fall

• Specific articles ✤ Sport Shows (bonus circulation)

Wisconsin Outdoor News works for you!Outdoor News, Inc., 125 Kettle Moraine Dr. S. Slinger, WI 53086-9702

1-800-975-3474 • (262) 644-7940 • Fax: (262) 644-7959 E-Mail: ddurbin@bastdurbin.com • jbast@bastdurbin.com • cpjennings@charter.net

Web: www.outdoornews.com/wisconsin

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Oct. 6 Issue 20

Breath of Autumn: .............................................................................................................................Sept. 22• Options and tactics: Honing your fall trail camera strategery• Firearms storage: Gun safes and other modern units• Fall fishing tactics for the biggest, niftiest, most aggressive fish o’ the year!• Regional ring-necked pheasant hunting preview

Oct. 20Issue 21

For When the Snow Flies and Wild Game Cooking Special: ..............................................................Oct. 6• Winter boat storage rules and tips• Choosing a practical, quality winter predator hunting rifle• Buying and tricking out a grill for wild game cooking

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Nov. 3 Issue 22

Wisconsin Gun Deer Hunting Special Edition: .................................................................................Oct. 20• 101 (well, maybe 21…) things to do with your deer• The Outdoor News Forecast: 2017 firearms hunt zone-by-zone• Cape Unfear: Proper handling tips to ensure a quality deer mount• Full-featured smokepoles: balanced, lightweight, easy to use, plus top performance

Nov. 17Issue 23

Winter Is Coming Preview: ................................................................................................................. Nov. 3• The Outdoor News Product Review: Ice primer: New Augers, shelters, heaters, and sleds• Whitetail ammo considerations: The case for big, heavy bullets• The techno ice man: Fully outfitted electronics for the hard water

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Issue Date Ad Copy/Space DeadlineDec. 1Issue 24

Back to the Basics of Hard Water and Late Fall Cleanup: ................................................................. Nov. 17• In your wheelhouse: Options and price ranges from A to Z• Guidelines for buying and accessorizing your portable fish house• Outdoor Steward: Rejuvenating your aspen groves for grouse, deer, woodcock• Setting up an efficient gun-cleaning situation room

Dec. 15Issue 25

Top First-Ice Locations and Christmas Gifts: ..................................................................................... Dec. 1• The Outdoor News Product Review: New ice tackle, rods, reels, tip-ups, and lures• Great holiday gift ideas, plus the annual book review• Should I consider frangible varmint bullets for big-game?

Dec. 29 Issue 26

Happy Holidays: ................................................................................................................................. Dec. 15• Wisconsin Youth Writing Contest winners• Pick of the ice-angling class: Finding the big boys in those under-ice schools• Tracking the haunt canine: trapping methods for red fox

• Specific articles ✤ Sport Shows (bonus circulation)