An Islington-Based Arts Charity Founded in 2003

THE ROWAN ARTS PROJECT

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DAY ONE: Induction (What is the Rowan Arts Project About?)

Rowan Arts Production Club Making Inroads Holloway Arts Festival

…And many more arts projects & activities designed to bring communities in and around Holloway together.

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Week One at Rowan ArtsCompiling databases

with email logistics and statistics for subsequent analysis.

Purging the Mailchimp system of static items.

Creating lists with details of potential and agreed sponsors for the charity.

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Personal Thoughts After Week One

Marketing methods used by the charity are of benefit to the community as a whole.

I have had a good insight into the types of organisations/businesses that could be approached for sponsorship or funding for arts projects.

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Week Two at Rowan Arts

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Online MarketingUsing Excel, lists were created of the websites in

which events could be uploaded. In some cases organisations may prefer to forward an email to their members or include details of the events in a newsletter, in which case they were emailed with the information.

Instructions on how to upload events on the individual sites and contact details were sought and included in the lists.

Final Step: Seeing the event(s) uploaded for visitors of the World Wide Web to view or seeing the events in an organisation’s newsletter.

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The Importance of Utilising Social Media Platforms: Twitter

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Placement ReflectionThe arts industry evolves within communities by interrelating

with other constantly developing technological, scientific, cultural and social fields. Rowan Arts achieves its goal of bringing these communities/industries together as well as

communities in and around Holloway.

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Bibliography

(1) Rowan Arts. "Logo." Digital image, n.d.. http://www.rowanarts.net/ (accessed 29 March 2014).(2) Rowan Arts. “Projects.” Digital images n.d.. http://www.rowanarts.net/projects/ (accessed 29 March 2014.)(3) Dev Center. “ Excel.” Digital image n.d. http://dev.ektron.com/uploadedFiles/DevCenter/Ektron_Forums/Excel-XML.JPG

(accessed 30 March 2014.)(4) Indepth Network. “Mailchimp.” Digital image n.d. http://www.indepth-network.net/wp-content/uploads/2013/05/mailchimp.jpg

(accessed 30 March 2014.)(5) Rowan Arts. “Holloway Life Logo. Digital image n.d.. http://hollowaylife.net/ (Accessed 2 April 2014.)(6) Islington Council. “Funders Logo.” Digital image n.d.. http://www.rowanarts.net/about/funders/ (accessed 2 April 2014.)(7) Cripplegate Foundation. “Funders Logo. Digital Image n.d.. http://www.rowanarts.net/about/funders (accessed 2 April 2014)(8) Rowan Arts. "Events | london." Don't Panic UK.

http://dontpaniconline.com/events/30486/crime-writer-val-mcdermid-in-conversation-with-group-analyst-sue-einhorn (accessed 4 April, 2014.).

(9) Cliff Allen. “Event Marketing Diagram.” Digital image 2010. http://blog.allen.com/images/marketing-trends-2010.jpg (accessed 4 April 2014.)

(10) Viral Blogs. “Tweet/Retweet.” Digital image 2011. http://www.viralblog.com/wp-content/uploads/2011/12/retweet.jpg (accessed 5 April 2014)

(11) Rowan, Arts . "Islington Exhibits." www.twitter.com. https://twitter.com/IslngtnExhibits (accessed April 3, 2014.).(12) Rowan Arts. “Connecting Conversations Logo.” Digital image n.d. http://www.connectingconversations.org/ (accessed April 3

2014.)(13) Royal Court Theatre. “Nicholas Wright.” Digital image n.d. http://

www.royalcourttheatre.com/files/images/pageimage/107.33bc88f0/700x650.fit.jpg (accessed April 3 2014)(14) The Guardian. “Juliet Stevenson.” Digital image n.d. (15) http://static.guim.co.uk/sys-images/Guardian/About/General/2009/3/27/1238164990784/Juliet-Stevenson-001.jpg (accessed

April 3 2014)(16) UNESCO. “Art, Science & Technology.” Digital image n.d. http://digitalarts.lmc.gatech.edu/unesco/assets/artscitech_splash.jpg

(accessed April 4 2014)