http://mvessio.blogspot.com/

Internet Marketing is the most

efficient way to get out

information

Canadians use the Internet the

most out of any other country

Marketing through the Internet is

cheap and can get to much

more people then traditional

Marketing Methods

Internet Marketing is great way to create a positive word of mouth

We live in a very technological savvy world which people are using there computers for everything now a days which is the most ideal for marketers

After taking this class and looking at the way that the market is moving I have come to the conclusion that Internet marketing is the best, most efficient and new direction that marketing is going

Overview The topic that I’ve

decided to do my blog on is NHL hockey

The reason that I have chosen to do my blog on this topic is that I am very knowledgeable about this area

Also it’s a Canadian pastime which every other person pretty much talks about hockey

Is the best way to marketing to people in Canada as we love facebook

It’s a site that people go on daily, so if your page is liked your in your target markets face at least once a day!! And for free!!

One of the best ways to create positive word of mouth as it shows on your wall when you like something, therefore having your friends viewing it and having the option to like it page also

Facebook……

Is the newest and hottest form of social media

Great way to get positive word of mouth out

The re-tweet feature is a Marketers dream

Tweets are seen by all of the persons followers

A top social media site to get word of mouth to customers and perspective customers

Great way to put pictures and show videos about your product and its competitive advantage

Builds a great business to consumer relationship being able to have your consumer subscribe to your page

Has million of viewers on the site daily, great traffic

Website- I would have to think that if you

want to have a successful business a

website is MANDITORY

Blog- is also a great asset to a business’s

as it’s a great way to show off what your

business has to offer, word of mouth and to

show off new products

SEO- there is no way to express how much importance this has on a business as you want to be at the top of all major search engine lists to get new clientele

PPC- great way to get customers from websites PPC adds can run from 50 cents per click to anywere to 5 dollars a click that negotiable with the website you deal with

KEY WORDS- Hockey, Hockey News, Hockey Talk, Hockey Playoffs, New Hockey News

Recommendations

Display add websites I would want to be on

- Facebook- Twitter- Globe and Mail- Canada 411 (yellowpages)- NHL.com - YouTube- Delicious- Google- Toronto Star-Yahoo

•This social media campaign done by Duncan Donuts is probably the best I have seen as it gets the users involved in many different ways

•Firstly it gets you to buy the product

•Secondly you have to take a picture and post it on facebook (great word of mouth and huge group of viewers)

•And lastly it has a cash and prize incentive which most younger people don’t have a lot of money so it’s a great way for them do get something that they like and have a chance of winning a prize

Affiliate Marketing is a great way to get

your name out and also show how

reputable

As for my blog topic the ideal affiliate for

me would be NHL.com, tsn.com and also

hockey equipment websites as the people

who use them are very loyal and will highly

regard your blog if you are affiliated with

those sites

Email Marketing- great way to get

information viral to many different users

Large target market, and people will send

it to friends or family that they know like

the product and will find a use for it

I found this campaign very useful as it has

everything you want it also doesn't feel like

a email campaign but more of a coupon

Mobile Marketing- in the new and probably

the best way for businesses to get to there

consumers

You know the people who download your

app are already dedicated and loyal to

your company

Good way to show off new products and

info to create a positive buzz to your

consumers and new customers