the power of sharing on facebook for organizational recruiting & marketing

12
is No Better Way to Recruit or Market

Post on 21-Oct-2014

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The Power of Sharing on Facbook

Facebook: There is No Better Way to Recruit or Market

48% of all job seekers did social media job hunting on Facebook in the past year.

That's a lot of eyes searching for opportunities, and if your brand is already active on the network, it could be worth engaging power users to recommend applicable candidates.

76% of Jobseekers would switch jobs for the right opportunity.

The Power of Sharing on Facbook

All Hands On Deck

Average Person On FB Has 245 Friends

50 Amazing Facebook Facts

Example FB Page Followers = 235

Do the Math, If everybody who is currently a fan of your company FB Page shared 1 post or photo or video they liked from the FB Page with their Friends-Network just once a week there would be a 57,575 person Potential Reach.235 x 245 = 57,575If you have all hands on deck to share a post once a week if not more in a year or 52 Weeks x 57,575 = 2,993,900.00 Potential Reach.

If You Have Not Shared a Post Yet On Your Timeline from your company FB Page Why Not?

Didnt know the power of it and the potential reach to potential recruits or customersDont Know How to Share a Post-Photo-VideoI dont know if my friends would care about a our Company Post-Photo-VideoI dont want to come off as spammy or salesyWould like different type of Posts-Video-Photos to shareDont have timeDont Care About the Companies Growth

Do You Know How to Share a Post?

Click to play the 1 minute training video. If you have trouble playing this one go to: Click Here to View the Video.

Summary

1.15 Billion People Are On Facebook128 Million Active Daily Users in the United StatesThe Average # of Users Who Log In Once a Day 76%Only 1 Share of a Post a Week by all Employees, Volunteeers and Fans will get the word spread about your organization quickly and with powerful reach 57,000+ people.3 x a week of Sharing would be 171,000 people.1 x a week over a year the Reach is 2,964,000 These numbers are why the majority of companies are now using Facebook for Recruiting & Marketing

Trainings Coming Soon

Content Creation What Makes a Good Post That is Shareable Creating High EngagementHow to Use Twitter for RecruitingHow to Use LinkedIn for RecruitingHow to Use Pinterest for RecruitingWhat Would You Like to Be Trained On?