facebook recruiting: how to locate hard-to-find dealership talent
DESCRIPTION
Everyone talks about recruiting through social media, but how do you really take action? In this webinar Meredith Soleau, Human Resources Director of the Ed Schmidt Auto Group, will cover the following topics: Use Facebook as a sourcing tool to find passive applicants that wouldn’t otherwise apply. Take Facebook recruiting even deeper, performing Facebook key word searches, within BranchOut (a Facebook recruiting application). Learn how to close passive Facebook leads and get them into your dealership for interviews.TRANSCRIPT
Facebook Recruiting: How to Locate
Hard-To-Find Dealership Talent
Meredith Soleau
HR Director
Ed Schmidt Auto, Inc.
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How Do I Know So Much Stuff?
Fact:
Fact:
Fact:
Facebook has over 1 billion monthly active users.
What makes this ‘directory’ different is the power of
connectivity and the social graph.
Facebook connections represent friends, family, co-
workers...
YOU DO NOT HAVE TO “FRIEND” THESE PEOPLE TO
FIND THEM ON FACEBOOK!
But you SHOULD be my friend.
facebook.com/meredith.soleau
Find ONE person that works at the place
you want to steal recruit someone from.
Look at the person’s friends on Facebook.
Click on anyone that lists the
workplace/position that you desire.
Look at those people’s friends.
Keep going until you find the right person.
Click on that person & send them a private
message from your account to theirs.
Dearest Jason, I’ve been farming your friends for years.
If there’s one thing I can count on, it’s Jason making friends at work.
While Jason is totally awesome, and thankfully he never discovered what I was doing… What if you never find your Jason? That’s when you take it to the next level. That’s when you BranchOut.
It’s like LinkedIn but for Facebook.
It’s an application inside of Facebook.
It’s a way for recruiters to connect with job
seekers without becoming Facebook
friends.
I have over 250,000 people in my network
right now.
SIGN UP FOR THIS! START CONNECTING!
branchout.com/meredith.soleau
My company pays to have back-end access to ALL
people on BranchOut; and my first, second, and
third Facebook connections.
They have two services for recruiters: Recruiter
Connect & Career Connect
Pay for Recruiter Connect. It costs less than
running ads and saves you TIME.
Contact: [email protected].
I don’t use Recruiter Connect the way they showed me
to use it during the sales demo.
I use it to find the names of hard-to-find-people.
I repeat, I use BranchOut as a sourcing tool, much like
you would use LinkedIn as a sourcing tool.
But your network of people is so much larger on
Facebook. BECAUSE THAT’S HOW MATH WORKS.
Sometimes people show up without a name. No worries. I know a work-around. Just click “Start Introduction”. And then the real magic starts to happen.
These people are No-Name’s Facebook friends. LOOK THEM UP ON FACEBOOK!
BOOM! No-Name FOUND!
Thank you, Alicia! Whoever you are.
Now pick up the phone and call that person!
Yes, call them at work!
If I cannot get them at work, I send them messages through Facebook.
If we have a mutual Facebook friend, I call that
person and get their cell phone number.
Milk is for closers.
Meredith Soleau HR Director Social Media Maven Wearer of Fantastic Hair
Email: [email protected]
Twitter: @meredithsoleau Facebook: facebook.com/meredith.soleau Staff Writer: fistfuloftalent.com Humorist: lifescrazyjoke.com Editor: curvygirlguide.com