the market for cell based assays

©2015 BioInformatics LLC www.gene2drug.com

REPORT OVERVIEW

Interactive Market Intelligence: The Market for Cell-Based AssaysJANUARY 2015

Report #15-011

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@2013 BioInformatics, LLC n www.gene2drug.com n Report #13-005©2015 BioInformatics LLC www.gene2drug.com 2

Interactive Market Intelligence: The Market for Cell-Based Assays


n TABlE Of CONTENTs

n sTUdY sCOPE .......................................................................................................................................................... 3

n REPORT HIgHlIgHTs ........................................................................................................................................ 4

n OVERVIEW ...................................................................................................................................................................6

n INTERACTIVE MARkET INTEllIgENCE ...........................................................................................8

n sAMPlE dATA ....................................................................................................................................................... 10

n METHOdOlOgY ...................................................................................................................................................12

n PRICINg ........................................................................................................................................................................13

n CURRENT & UPCOMINg REPORT TITlEs ....................................................................................14

n ABOUT BIOINfORMATICs llC ...............................................................................................................15

Report #15-011






STUDY SCOPE

n sTUdY sCOPEThis Interactive Market Intelligence report will help you to compete in The Market for Cell-Based Assays:

n Estimate market size, share and growth by region, industry segment and product category

n Understand the drivers of brand loyalty and compare brand performance

n Measure customer satisfaction with instrumentation and consumables

n Highlight the strengths and weaknesses of competitors and their customers’ likelihood-to-switch






REPORT HIGHLIGHTS

n REPORT HIgHlIgHTsMarket Analytics

n Estimated lab size and annual lab budget

n Annual lab budget associated with the purchase of cell-based assay consumables and instrumentation

n supplier share in terms of laboratory spend for cell-based assay consumables

n Market growth in terms of budget in the next 12 months

n Expected cell-based assays instrumentation purchasing over the next 12 months

n funding sources for cell-based assays

Brand Analytics

n Awareness and utilization of suppliers of consumables and instrumentation for cell-based assays

n Customer satisfaction with suppliers of cell-based assay products

nCustomerassessmentofsupplier-specificbrandperformance






REPORT HIGHLIGHTS

n Report highlights (continued)

Customer Analytics

n Customer satisfaction with cell-based assay products

nCustomerassessmentofsupplier-specificcell-basedassayproductperformance

n likelihood to recommend suppliers of cell-based assay products

n likelihood to repurchase products

n likelihood to switch primary suppliers for cell-based assay products

n Motivation for switching primary suppliers

Workflow Analytics

n Years of experience performing cell-based assays

n Types of cell-based assays performed

n Plate formats utilized

n Current level of cell-based assays performed and the expected change in throughput in the next 12 months






OVERVIEW

n OVERVIEW

Cell-based assays are a critical component in the laboratories of researchers

performing drug discovery and screening, studying cellular function,

researching disease function and any number of other applications.

Biochemical assays are typically fast and cheap to perform, though they do

not adequately approximate the biological complexity of organisms. While

experiments performed on animal models certainly replicate biological

systemseffectively,theydosoatamuchhigherpriceandlowerthroughput.

Cell-basedassaysleveragethecell’sinnatebenefitsoverbiochemicalassays

at a far cheaper price and higher throughput than could be achieved in animal

systems. Because of this positioning, these assays have become an essential

tool for researchers in both academic and pharmaceutical markets for a wide

variety of applications.






OVERVIEW

n OVERVIEW (continued)

leading suppliers in this market include companies making a wide variety

or products such as Thermo fisher, Promega and Bio-Rad laboratories, but

alsomanysmallersuppliersofspecificassaysorinstrumentplatformssuch

as seahorse Biosciences and BMg labtech. This highly fragmented market

presentsanopportunityforsmallermanufacturerstoofferhighlyspecialized

assays that meet a particular market need, while larger suppliers will continue

to leverage their scale and channel access to make a wide variety of products

available to researchers.






n INTERACTIVE MARkET INTEllIgENCE

The Market for Cell-Based Assaysisthefirstreportutilizingourground

breaking Interactive Market Intelligence solution that is changing the

way market research is reported and used. Traditional market research

reports delivered in print or Pdf depict data in mundane charts and graphs.

By incorporating dynamic data visualization at the core of everything we

do, Interactive Market Intelligence adds a whole new dimension. from

corporateboardroomstorepsinthefield,Interactive Market Intelligence

delivers market data through visually engaging and customizable dashboards.

Customizedviewofthedatacanthenbeeasilyexportedintooffline

presentations as needed.

INTERACTIVE MARKET INTELLIGENCE





Request a Live Demo or Purchase Today n INTERACTIVE MARKET INTELLIGENCE (continued)

Interactive Market Intelligence is a web based market research delivery

platform that provides data reporting superior to Pdf reports, PowerPoint and

other business intelligence tools. Unlike a PowerPoint presentation which is

linear and static, one of the core features of Interactive Market Intelligence

istheabilityofuserstofilterandcreateliterallyhundredsofviewsofdata—all

easily obtainable from a small set of core “key metrics” slides that include

Market,BrandandCustomeranalyticsinwell-definedsegmentsofthelife

science market.

With your purchase of this report, we invite you to set up a meeting with our

reportteamofscientificandbusinessanalysts.Wecanansweranyquestions

you may have about the study results and we can share with you what we

believetobethesignificanttrendsaffectingyourmarket.

INTERACTIVE MARKET INTELLIGENCE






SAMPLE DATA

MARKET ANALYTICS: INCIDENCE OF LABS PERFORMING CELL-BASED ASSAYS

n sAMPlE dATA

Export






SAMPLE DATA

CUSTOMER ANALYTICS: LIKELIHOOD-TO-SWITCH SUPPLIER IN NEXT 12 MONTHS

n sAMPlE dATA

Export






METHODOLOGY

n METHOdOlOgY

This Interactive Market Intelligence report is based on the responses of

789qualifiedscientistscurrentlyusingcell-basedassaysintheirresearch

and drug discovery. The results are presented online using our innovative

Interactive Market Intelligence online dashboard and refreshed with

quarterly updates.

Academic/University

Biopharmaceutical/Biotechnology Company

Research Institute/Foundation (non-profit)

Pharmaceutical Company

Government

Unversity Medical Center)

Contract Research Organization

Hospital

Research Institute (for-profit)

Agriculture/Agricultural Biotechnology Company

55%

12%

8%

7%

5%

4%

2%

2%

2%

1%

Asia Europe North America

Employment Sector

Geographic Region

32%

44%

22%

Academic Pharma/Biotech

Market Segment

75%

25%








PRICING

n PRICINg

Take advantage of the unique capabilities of this Interactive Market Intelligence

report from BioInformatics llC accessible from anywhere at anytime on your

laptop or tablet.

12-Month Company-Wide license (for up to 25 users): $7,500

With your purchase of this report, we invite you to set up a meeting with our report

teamofscientificandbusinessanalysts.Wecanansweranyquestionsyoumay

have about the study results and we can share with you what we believe to be the

significanttrendsaffectingyourmarket.






n CURRENT & UPCOMINg REPORT TITlEs:

The Market for Real-Time PCR Now Available

The Market for Stem Cells february 2015

CLICK HERE FOR A COMPLETE LIST OF OUR REPORTS




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n ABOUT BIOINfORMATICs llC

BioInformaticsLLCisthepremierresearchandadvisoryfirmservingthelife

science industry. By leveraging our expert network of more than 72,000 life

scientists, we have supported more than 500 companies with custom research

and provided insights that lead to better business decisions. Our assignments

include assessing the size and attractiveness of markets, optimizing product

configurationsandpricing,validatingcorporateacquisitions,measuringcustomer

loyalty, and evaluating brand strength and positioning.

Our reports allow corporate executives, marketers and product managers to

shareintheresultsofbroad-basedsurveysofqualifiedscientificcustomersand

statistically reliable data on market growth, brands and customer purchasing

behavior.

FormoreinformationaboutBioInformatics’productandserviceofferings,please

visit our website at www.gene2drug.com, call 703.778.3080 x22, or email

[email protected]

CLICK HERE FOR A COMPLETE LIST OF OUR REPORTS





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the market for cell based assays

Science

n overview

n methodology

n estimate market size

bioinformatics llc

purchase of cell

cellbased assaysrequest

cellbased assaysjanuary

months n funding sources