Research

Vertigo ‘London to Brighton’

Movie Trailer

http://www.youtube.com/watch?v=KU3G7EEFnwQ

Warner Bros ‘I am Legend’

Movie Trailer

http://www.youtube.com/watch?v=ewpYq9rgg3w

Cast Interviews-

http://www.youtube.com/watch?v=iiWtoMNw4ls

Type of Film

I am Legend

• Thriller • Horror

-Years after a plague killed most of humanity and transformed the rest into monsters, the soul survivor in New York City struggles valiantly to find a cure.

London to Brighton

•Thriller

-It's 3:07am and two girls burst into a run down London toilet. Joanne is crying her eyes out and her clothing is ripped. Kelly's face is bruised and starting to swell. Duncan Allen lies in his bathroom bleeding to death. Duncan's son, Stuart, has found his father and wants answers. Derek, Kelly's pimp, needs to find Kelly or it will be him who pays. Kelly and Joanne need to get through the next 24 hours alive...

ProductionI am Legend

•Budget-150million$

•Solely funded

•A year production

•Big stars- Will Smith

•High Budget films-The Final Destination -Shorts-Orphan-Michael Jackson: The Trial and Triumph of the King of Pop -Harry Potter and the Half-Blood Prince -The Hangover -Terminator Salvation Etc…

London to Brighton

• Budget-£500,000

• Additional Funding-The National Lottery

-Wellington Films

-LTB films

-Steel Mill Pictures

• Big stars - Johnny Harris• Low budget films -South West 9-Goodbye Charlie Bright-Sparkle-The Business-Escapist Etc…

DistributionI am LegendInternational : released across Europe, America and

Asia.(59 countries)-Home distributors• Warner Bros. Pictures • 20th Century Fox• Fox-Warner • Golden Village Entertainment • Karo Premiere• Roadshow Entertainment • Sandrew Metronome Distribution • Village Films • Warner Bros. Entertainment• Warner Bros. • Argentina Video Home • Audio Visual Entertainment • Turner Network Television (TNT) • VT4 • Warner Bros. Entertainment Finland Oy Warner Home Video• Etc….

• I Am Legend grossed $77,211,321 on its opening weekend in 3,606 theaters

London to Brighton• Original release was only in the UK.

Now available in 19 countries.• Home distributors cannot be found…• Didn’t go to cinema, perhaps shown at

specialist art house theatres.

Exhibition I am Legend • Box Office Budget:• $150,000,000 (estimated) • Opening Weekend:• $77,211,321 (USA) (16 December

2007) (3606 Screens) • Gross:• $256,386,216 (USA) (6 April 2008)• Played at Reigate cinema• Blue ray and DVD • Box office success because made

it to top of the charts

London To Brighton• Not released to box office• First premiered at Film Festivals then released to

DVD.• Not played at Reigate cinema• DVD• Box office fail because didn’t even make it to box

office.

Horizontal and Vertical Integration

• Warner Bros.Horizontal integration

because Time Warner owns all the companies needed to develop the film.

• London to BrightonVertical integration

because Vertigo is an independent company.