SAP Leonardo

It’s a Consumer RevolutionWhere Does Your Consumer Company Stand?

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“The consumer rules the world,” declares the new IDC white paper, sponsored by SAP, The IoT Imperative for Consumer Industries.* From consumer products to life sciences, today’s consumers connect and interact with consumer companies in their own unique way. They demand far more intimate and immediate experiences, even with products and brands that have been around for generations.

CONSUMER EXPECTATIONS ARE CHANGING – SO MUST BUSINESS MODELSIn the age of the digital consumer, IDC argues that only those companies that can engage with each consumer individually – to build long-term relationships that are personal and authentic – will survive and thrive.

IT’S CRUCIAL TO MAKE THE RIGHT TECHNOLOGY DECISIONS NOWIDC identified the following technology priorities for consumer companies:

Collecting consumer and market data from a wider variety of data sources

Turning Big Data into actionable insight in real time

Using sensor and Internet of Things (IoT) tech-nologies to help enrich consumer experiences

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90% of growth in the consumer industry will be captured by companies that engage directly with consumers.*

*IDC white paper, sponsored by SAP, The IoT Imperative for Consumer Industries, May 2017.

The Digital Consumer Is Changing Everything – Are You Ready?

The worldwide IoT market will represent over $1.3 trillion in 2020, supporting 30 billion connected endpoints.*

© 2017 SAP SE or an SAP affiliate company. All rights reserved.

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Digital Transformation,Innovation, and the IoT

Our cloud and IoT innovations address IDC’s key drivers for consumer companies:

Digital transformation – Reengineer your end-to-end processes to run digital with SAP® Leonardo Internet of Things (IoT) capabilities. These capabilities connect and extend our digital core, Big Data, and adaptive solutions, so you can build and deploy new business models and engage wider ecosystems.

New revenue models – Harness cloud and sensor technology to build highly intelligent and collaborative supplier, asset, and consumer networks. These real-time, connected networks can support new ways to create revenue and reduce costs.

Consumer insight – Engage consumers everywhere with SAP Cloud Platform. Build new services that use machine learning and artificial intelligence to understand and anticipate con-sumer journeys with precision.

Business acceleration – Establish a data-rich IoT infrastructure with IoT capabilities to speed consumer fulfillment across every channel. Automate information exchange and analysis to improve demand forecasting, promotions, inventory replenishment, and supply chain execution.

© 2017 SAP SE or an SAP affiliate company. All rights reserved.

YOUR PARTNER IN IOT-ENABLED GROWTHAt SAP, we understand consumer industries and the digital consumers you must engage. We also understand the role of technology in helping you get there. Download the IDC white paper to learn more about the unprecedented growth opportunities in the consumer industry, and then come to talk to us.

www.sap.com/ConsumerIoT

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