Identifying & Fostering Innovation in Global Market ResearchOutline of the Insight Innovation Platform

Why IIe

X?

Bridging the gap between brands, emerging technology solutions, marketing organizations & the insights industry

Establishing a platform for global knowledge sharing & collaboration

Supporting global innovation of the insight function

Generating ROI for all stakeholders

Building long term value

Ou

r Pa

rtn

ers

So F

ar

IIS

Event Sponsors Trade Orgs Media Advisors

Our

Experi

ence

50 years as the preeminent publisher of market research

related content

Home of the most trafficked websites in global market research: Over 70k visitors a month

Successful track record of partnering to develop and produce virtual and traditional events:

Market Research in the Mobile World North America & Europe 2012, 2011 (300+ attendees)

Technology Driven Market Research 2011 (200+ Attendees)

The Technology Market Research Event 2012 (250+ Attendees)

Insight Innovation Competition 2011 (500+ participants)

NewMR Virtual Festival 2010, 2011, 2012 (500+ participants)

Our

Reach

Rated as The Most Influential source of information in the global insights industry

25k bi-weekly newsletter circulation

GreenBook Blog: 36k views a Month

Media Partners: Reach over 40k prospects

Gen2 List: 125k

Social Media Direct Research: 18k

A combination of daily, weekly, bi-weekly, and monthly campaigns across all channels to drive brand awareness for the events and all speakers, sponsors & partners

A G

lobal Pla

tform

Insight Innovation

(Global Content Library)

Insight Innovation Exchange

(Regional Conferences)

Insight Innovation Competition

(Start-up Funnel)

Vendor Knowledge Management System

(Global Vendor Knowledge

Management)Insight Innovation

Forum (Social Media

Pages)

Insight Innovation Group

(Funding Entity)

IIeX

Glo

bal Even

t S

eri

es

Sao Paulo, Brazil March 25-26

Philadelphia, USAJune

Singapore October

IIeX

LatA

m

Up to 350 Attendees

Presentation, workshops, panels, competitions, and unrivaled networking

60+ Speakers

12 Exhibit Spaces

13 Media Partners

Global Presence, Regional Focus

To enhance the experience of IIE attendees by creating an immersive futuristic space to illustrate the extreme potential of the times by showcasing emerging

technologies in a creative and inspiring manner.

‘Going Beyond the Conference’Creating Immersive Futures

IIeX

Nort

h A

meri

ca

Event

Sp

on

sors

hip

Sponsorship Package Selection

Sponsorship fee (USD)

Free passes

Speaking opportunity

Exhibition space (table top)

1. Premium Sponsor $ 9,900 3 yes yes

1. Gold Sponsor $ 7,900 2 yes yes

1. Silver Sponsor $ 5,500 2 no yes

1. Welcome Coffee & Networking Break Sponsor (1 day) $ 3,900 1 no no

1. Networking Lunch Sponsor (1 day) $ 4,500 1 no no

1. Brochure and Leaflet Distribution $ 1,900 1 no no

1. Name Badge & Bag Sponsor $ 4,200 1 no no

1. Title Sponsor SOLD $ 12,000 3 yes yes

‘* Sponsorship fees do not include applicable taxes. No tax is charged if payment is made directly to GreenBook (in the United States) via wire transfer, check, or credit card.

Volume discounts are available for sponsorship of multiple IIeX events: IIeX Sao Paulo + IIeX Philadelphia (June 2013) / IIeX Sao Paulo + IIeX Singapore (Fall 2013) - 10% discount IIeX Sao Paulo + IIeX Philadelphia (June 2013) + IIeX Singapore (Fall 2013) - 15% discount

IIC

Sta

rt-u

p C

om

peti

tion

“Kickstarter” like globally crowdsourced competition

Funnel to identify disruptive innovation

Provides visibility, feedback & seed capital to competitors

Connection point for ongoing engagement for investors, clients, and business partners

A T

rack

Reco

rd O

f Succ

ess IIC virtual event, December 2011: 500+

people voted on 15 submitted ideas

Winning company was Decooda, a big data text analytics platform which has gone on to close significant additional investment funding and developed relationships with many F100 companies as a result of their participation

Pollbob was acquired by one of the sponsors

Insightpool has secured private equity funding

Research Through Gaming has emerged as a leader in the Insights gamification space.

Why P

art

icip

ate

? PR: Being globally recognized as a supporter of

innovation and emerging technology

Access: Early engagement with firms offering game changing approaches to the insight function for

competitive advantage

Pricing: Participating companies know they will be asked to offer discounts to all sponsor organizations

Equity: We are evauating models to give sponsors an equity stake in the winning companies. The

mechanics are “TBD”

Com

peti

tion

Sp

on

sors

hip

Sponsorship Package SelectionSponsorship fee (USD)

Free passes

Speaking opportunity Advisory Role

1. Global Sponsor $ 25,000 5 yes yes

1. Premiere Sponsor $ 15,000 3 yes yes

1. Gold Sponsor $ 10,000 2 no no

1. Silver Sponsor $ 5,000 1 no no

‘* Sponsorship fees do not include applicable taxes. No tax is charged if payment is made directly to GreenBook (in the United States) via wire transfer, check, or credit card.

All Amounts Are Per Event Contributions

VK

MS P

latf

orm

“LinkedIn meets Angie’s List” for Insights Professionals

SaaS Platform designed for Corporate Insights Organizations

Search for vendors across multiple categories

Share information & Ratings

Manage the vendor selection process & engagement process

IIeX funnels new vendors into platform

In use by multiple large global brands

IIeX

Foru

m:

Soci

al M

ed

ia

Insi

gh

t In

novati

on

Gro

up

Coming Soon: Regional Innovation Incubators

Stakeholders from Client, Supplier, Technology, Government, VC• Equity Position in firms• Align with regional resources for corporate development

Funded by contributing partners• Local Corporations established as franchises

Incu

bato

r Pro

cess Insight Innovation

Competition Entrants

• Unlimited entrants share their vision• Top 5 present at conference• Remainders are in Incubator selection

pool• All are given a free pass to the

conference

Insight Innovation Incubator

• All Competition Entrants are reviewed by Group

• Those judged with best ideas are invited to participate in the Incubator

• Incubator firms give equity note to Incubator

• Incubator gives strategy guidance• Acts as funnel for investors

Com

ing In 2

014 -

In

sightI

nnovati

on.c

om

Regional Blogs

LATAMMENAAsia PacEuropeNorth America

Global Directory

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PartnersAdvertiser Supported

Content Repositor

y

WhitepapersVideosPresentationsArticles

Marketing Hub

CompetitionEvents

ReportsSpecial Offers

Want To Join The rEvolution? Let’s Talk.

Leonard Murphy

Executive Director & Producer

lmurphy@greenbook.org

7709854904