January 20120 | The IACP News | Page 1

Prosperity Through UnityExceptional Care for Idahoans

January, 2020 The IACP News, Vol. 4, No. 1

Recognizing the importance of non-pharmacologic care for patients

Continued on page 6

The following article is reprinted from the American Chiro-practic Associations Blog. It was written by Sienna Shoup, an Associate in the ACA Communications Department.

In the wake of the national opioid crisis in the United States, primary care clinics are beginning to recognize the impor-tance of non-pharmacologic care for patients with common musculoskeletal conditions such as low back pain. Integrat-ing chiropractic care into healthcare clinics is an important step toward offering these more holistic approaches to pain management. However, clinics in lower-income neighbor-hoods often face financial and other barriers to offering this type of care. Partnerships between community health cen-ters and local chiropractors in the communities is another option for increasing access to chiropractic care.

Continued on page 5

ACA member Eric Roseen, DC, MSc is an assistant professor of family medicine at Boston University School of Medicine and a chiropractic physician at Joint Ventures Physical Ther-apy and Fitness. He recently received a five year $802,000 K23 Career Development Award from the National Center for Complementary and Integrative Health (NCCIH). This funding will support Dr. Roseen’s career development and research goal to develop strategies to improve availability of non-pharmacologic treatments in primary care settings.

Dr. Roseen is a chiropractor in Boston and an assistant pro-fessor of family medicine at the Boston University School of Medicine / Boston Medical Center. He currently investigates the management of common musculoskeletal conditions

Celebrating the 125th anniversary of chiropracticThe following article was supplied by Palmer College of Chi-ropractic. Click here for more information about the celebra-tion that Palmer College is planning in Davenport, Iowa from Sept. 17-19, 2020. The school will host a chiropractic-wide weekend of special events to learn from each other, celebrate a shared past, and embrace the future of the profession.

Chiropractic began with D.D. Palmer’s belief that spinal align-ment could lead to overall healing and well-being. In 1895, D.D. Palmer adjusted Harvey Lillard in downtown Davenport, Iowa, and the chiropractic profession was born.

The chiropractic profession has come a long way since 1895, and 2020 will offer a worldwide celebration of all that chi-ropractic offers: a world of unlimited health and potential. With more than 70,000 chiropractors in the U.S. alone, the profession has earned broad acceptance from the public and in national health-care systems for its conservative approach to spinal care. Chiropractors make a difference in lives of vet-

erans and active military members, sports professionals and community members in all stages of life.

According to a 2016 Gallup-Palmer Report, 95% of past-year chiropractic users say it’s an effective form of pain relief. In

Page 2 | The IACP News | January 2020

I A C P

2019-2020 IACP Board of Directors

Dr. Thomas BenchVice President

Dr. Scott CrawfordPresident

Dr. Joan BurrowSecretary

2019-2020 IACP Board of Directors

Dr. Tom TessendorfDistrict 1

Dr. Grayson BlomDistrict 7

Dr. Kimball Arritt District 3

Dr. George FiegelDistrict 4

OpenDistrict 5

Dr. Jeremai Hafer Treasurer

The mission of the Idaho Association of Chiropractic Physicians (IACP) is to act as the unified voice, leader and stalwart supporter of the individual licensed doctors of chiropractic and supporting associates who provide exceptional health care and wellness to the patients and communities of Idaho. In supporting our Idaho chiropractic physicians, the IACP will work diligently to protect, enhance and build opportunities for the chiropractic industry and increase public access to chiropractic care.

Idaho Association of Chiropractic Physicians13601 W McMillan Rd., Ste. 102-331, Boise, ID 83713

Phone: (208) 424-8344 • FAX (888) 399-5459

https://iacp.wildapricot.org • iacpcontact@gmail.com

For advertising info, email C&S Publishing at: CandSpublishing@gmail.com

Dr. John Maltby IIDistrict 6

Dr. Michael HenzeDistrict 2

January 20120 | The IACP News | Page 3

In This Issue

President’s Message: Chiropractic continues to move forward

Celebrating the 125th anniversary of chiropractic (continued)

How is chiropractic care doing after 125 years?

Recognizing the importance of non-pharmacologic care for patients (continued)

New niches for chiropractors

Does biohacking have a place in the chiropractic industry?

IACP Membership form

ChiroSecure

The IACP Marketplace: Featured Businesses & Suppliers

Classified Ads

Chiropractic News

Primer on chiropractic craniocervical junction procedures

Diplomate in Clinical Chiropractic Pediatrics

Chiropractic College News

Office poster notice

This month’s poster: It ’s a new year: eat smarter be healthier

IACP News Display Advertising Rates and Sizes

Page 4

Page 5

Page 5

Pages 6 - 7

Pages 8 - 9

Pages 10 - 11

Page 12

Page 13

Page 14

Page 15

Pages 16 - 17

Page 18

Page 19

Pages 20 - 21

Page 22

Page 23

Page 24

This table of contents is linked for your convenience. Just click on the page you want.

Page 4 | The IACP News | January 2020

“Join the Pack” Become a member of the IACP

The IACP acts as a resource, representative and leading advocate for the chiropractic industry in Idaho. We cannot continue to properly serve the chiropractic profession without the commitment and support of exceptional industry leaders, such as yourself. The IACP Board and its members believe that membership in the Association is and should be mutually beneficial to both the Doctor and the IACP, which makes it a perfect cooperative relationship. As a member, you will have multiple opportunities to obtain learning and marketing opportunities, at a discounted rate, through membership, as well as, have an opportunity to utilize

the services of the IACP team and its Board. You will also have an opportunity to get involved in important issues, from the center, along with other industry leaders and spokespeople. At the same time, the Association continues to grow and provide broader services to the industry with your support. Join now and be a part of the “pack” that will lead us into the future!

President’s Corner

By Dr. Scott Crawford, IACP President

A new year, and a new decade! It’s exciting to see how our profession continues to move forward with greater momentum. Although insurance acceptance isn’t the best measure of how we are progressing, it is a decent marker of the demand from the healthcare market. Sherry McAllister D.C. recently wrote an article about public opinion and insurance plan improvements in our favor. She cited a recent survey which found that 79% of adults would prefer to first address their neck or back pain using methods other than prescription medication. The survey also showed that DCs earn higher scores than MDs in qualities such as listening, convenient/quick access to care, demonstrating care/compassion, and clear communication with patients. On a side note, Tricare is expected to extend coverage of chiropractic care to military family members, retirees, and their family members.

So, bring in the new year with excitement and confidence that you are in the greatest profession that makes the most change in patients’ lives.

Happy New Year!

Chiropractic continues to move forward with greater momentum

IACP Annual Convention, May 15 - 17, 2020

The Grove Hotel | Boise

Registration coming soon!

January 20120 | The IACP News | Page 5

Continued from front page

the same year the Centers for Disease Control and Prevention released new guidelines for prescribing opioids that instead pro-mote non-pharmacologic alternatives – including chiropractic care – for the treatment of chronic pain. The American College of Physicians updated its guidelines for the treatment of acute and chronic low-back pain to recommend first using non-invasive, non-drug treatments like chiropractic before resorting to drug therapies.

Let’s leverage the 125th anniversary of the profession to join forces and promote the benefits of chiropractic like never be-fore. Throughout 2020, share your stories of healing, inspiration and celebration on social media and beyond, and be sure to use #chiropractic125.Everyone in the profession is invited to attend the 125th Founder’s Day Celebration at Palmer College of Chiropractic held Sept. 17-19, 2020 in the Quad Cities. The celebration will include speakers, social events, and continuing-education for current chiropractors.

Find event schedules, sponsorship opportunities and the 125th celebration brand toolkit at www.palmer.edu/chiropractic-125.

How is chiropractic care doing after 125 years?According to a study published in Complementary Therapies in Clinical Practice, Volume 36, August 2019, by Joel Alcantara, Andrew Whetten, Jeanne Ohm and Joey Alcantara entitled, Ratings of perceived effectiveness, patient satisfaction and adverse events experienced by wellness chiropractic patients in a practice-based research network, chiropractic patients like the care they are being given.

Highlights of the research are:

• Following a course of chiropractic care, our responders assessed their care as effective/very effective (87%) while only 11% assessed their care as ineffective/very ineffective.

• Chiropractic wellness patients were highly satisfied with their care as reflected in the mean satisfaction rating of 95% (0% = poor rating; 100% = excellent rating) with their overall visit.

• The reported prevalence of minor adverse events (i.e., minor and self-limiting) from our responders ranged from 6.3% to 11.3% and were lower than those previously reported.

• Motivation for care did not affect patient satisfaction.

• Patients experiencing no adverse event reported higher patient satisfaction compared to those patients experiencing an adverse event.

Click here for more information.

Page 6 | The IACP News | January 2020

Continued from front page

and has been involved with multiple clinical trials based at Boston Medical Center and in the Boston University Pro-gram for Integrative Medicine and Health Disparities. This new award will allow Dr. Roseen to develop strategies that help primary care clinics in low-income communities over-come obstacles to offering chiropractic care and other non-pharmacologic treatments to patients with musculoskeletal pain.

The lack of non-pharmacologic healthcare accessibility is familiar to Dr. Roseen, who was first exposed to the issue while working at a health clinic for lower-income adults in Portland, Ore. After moving to Boston, he volunteered at Rosie’s Place, a shelter for low-income women and those experiencing homelessness. Through those experiences Dr. Roseen saw first-hand that for many low-income adults it is easier to get access to pharmacologic pain management such as opioids than it is to get access to integrative thera-pies such as chiropractic care.

The American College of Physicians released a guideline in 2017 for low back pain management in primary care settings that recommends non-pharmacologic treatments before turning to higher risk options, including prescription opioids and surgery. The recommended treatments (e.g., spinal ma-nipulation, heat, massage and acupuncture) are often un-available or difficult to access in underserved communities. Through his research, Dr. Roseen is studying ways to help chiropractic care become more accessible for patients in such communities around Boston, in the hopes of treating pain while reducing reliance on pain medications.

“The lack of chiropractic care availability in low-income com-munities is an understudied area,” notes Dr. Roseen. “Com-munity health centers are working with limited resources as they move forward in their goals to increase access for patients in these communities.”

Bringing Attention to an Understudied Problem

Dr. Roseen plans to speak with patients, primary care pro-viders, clinic administrators, insurance companies, policy-makers and others to identify and more comprehensively understand the barriers that prevent people from accessing conservative pain management care. He will try to answer questions such as:

• Is the treatment covered by insurance?

• Is it perceived as expensive?• What are other perceptions of chiropractic care by pro-viders and patients in these communities?• Are these stakeholders aware of chiropractic care as an option for low back pain?• Are there enough doctors of chiropractic (DCs) in these communities to meet the need?

Following that, he will create a multi-level implementation strategy addressing identified barriers to improve access to chiropractic care in three community health centers in the Boston area. By educating patients and providers, and de-veloping resources within healthcare systems to make refer-rals easier, Dr. Roseen believes collaborative care between primary care providers and DCs in underserved communi-ties can be improved.

The plan is to focus on health centers that do not currently have chiropractors available and determine how they can partner with chiropractors who already practice in the community. To enhance research capabilities, Dr. Roseen is obtaining advanced training in an emerging field called implementation science, where he hopes to use strategies to implement underutilized resources that will help address the problem. To gain expertise in this area, he is currently participating in the Training Institute on Dissemination and Implementation Research in Health (TIDIRH), an intensive and highly-competitive program funded by NIH’s Office of Behavioral and Social Sciences.

Over the duration of the project, Dr. Roseen will work closely with his mentors Robert Saper, MD, MPH, David Felson, MD, MPH, and Roni Evans, DC, PhD in Massachusetts and Min-nesota. In addition to addressing the accessibility obstacles and highlighting an understudied issue, the funding will en-able him to expand his knowledge and expertise in the fields of epidemiology, biostatistics, qualitative methods, health services research and implementation science.

Advice for Those with Research Aspirations

For those who may be looking to join the research field, Dr. Roseen offers some advice: He says that finding a mentor who will share knowledge, experience and skills is impor-tant. He also recommends talking with someone who has previous or current NIH funding. “This track-record of re-search support of a potential mentor can be as important as the topic of their research. I found it to be very impor-tant to have someone with this experience guide me when I was just getting started,” he explains. “Research is done

Recognizing the importance of non-pharmacologic care for patients

January 20120 | The IACP News | Page 7

in teams, so joining a team that has experience receiving grants and publishing papers is one practical way to gain ex-perience. Once you’ve found a mentor or a team to work with, NIH has a number of funding mechanisms to support your training and development. My research career started through support form an Administrative Supplement for Complementary Health Practitioner Research Experiences from NIH in 2014.”

In respect to training grants, the NIH/NCCIH evaluates the proposed research project, the background of the candi-date, their mentorship team, and resources at the academic

institution from which the applicant is applying. Applicants must also create a training plan for obtaining advanced ex-pertise in areas and methods that are relevant to their proj-ect. More information about NIH/NCCIH Training and Devel-opment Awards is available online.

Dr. Roseen has been an American Chiropractic Association (ACA) member for 12 years. As a student at the University of Western States, he served as the Student American Chiro-practic Association (SACA) National Vice Chair, forming the Integrative Health Committee, and is currently a member of ACA’s Clinical Guideline Review Task Force.

This newsletter is available day and night,

and we can get your message to the

Idaho chiropractic community inexpensively.

As the official newsletter of the

Idaho Association of Chiropractic Physicians

it reaches the growing and active Idaho chiropractic market.

Rates online and at the last page of this newsletter.

Call 916-729-5432 or email CandSpublishing@gmail.com

Page 8 | The IACP News | January 2020

Newnichesforchiropractors

This story by Mike Carberry, DC, is being reprinted with permission from Advanced Medical Integration (AMI). Click here to view the whole article.

A niche is a specialized type of activity or work catering to a specific clientele. It’s a position or activity that particularly suits somebody’s talents and personality that somebody can make his or her own.

Successful chiropractors who can market themselves can have an amazing impact by reaching more patients, and an integrated practice can create profit within a niche that has not realized it’s true potential.

Become the ‘Go-To’ Doctor

How can you become the “go-to” resource within a niche market that has a need for your particular services? Posi-tioning yourself as an expert in a certain segment of that area by providing holistic options that the medically inte-grated practice can offer opens many options for marketing yourself. Once you’re able to do so, and establish your place in a rich and eager market, this strategy can simplify your life and allow you to build up a practice of local, loyal patients.

Here are some examples of niche services:

• Sports medicine• Specialized services such as carpal tunnel, rehab, headache• Corporate exams, adjustments, massage• Physical therapy

• Medical exams at schools, conventions, libraries• Industrial Examination and treatment sites• Supplements and nutrition• Regenerative Medicine

Where to Focus

Is there an industrial section in your area, such as an oil re-finery, automobile assembly plant, sawmill, paper mill, or any industry that requires labor where there are potential accidents and injury? Meet the corporate owners, obtain a space for workers to go on premises for adjustment, mas-sage, therapy at reduced prices. Possibly offer discounts and special deals for patients referred from these sources. Of-fer prenatal, pregnancy and infant services, and give special deals to whole families.

Are there sports teams, schools with teams, areas with many office workers with needs that may be targeted? Offer specials to all patients from this segment, then build on the kinds of services your patients routinely come for. Back pain is usually the mainstay therapy of a Chiropractic office, and if that is the primary treatment given, capitalize on it.

Are you near an Interstate or is there heavy interstate traf-fic nearby or a truck stop? Offer exams and treatment for the DOT (Department of Transportation). Specialize in head-aches, neck pain. Drivers traditionally get headaches and back pain from long hauls, and you can advertise deals at the truck stops or with the employers and owner-operators to provide massage, adjustments, and more during layovers. These drivers talk among themselves, as do the workers in

January 20120 | The IACP News | Page 9

plants, in offices, and the players on local athletic teams.

Once you have proven yourself as a specialist locals need, the word will spread like wildfire. That will provide you with an opportunity to help the ever-increasing patient list in your particular niche.

Having a specialty in which you are honestly and truly known as “the go-to” doctor means you will never have to sweat finding patients. Just examine your community and discover what kinds of services the local groups need most and market to it as a target. Tailor your practice to provide the relief they’re looking for and target your marketing at this segment - this is the niche path to success.

Page 10 | The IACP News | January 2020

Does biohacking technology have a place in the chiropractic industry?

By Andrew Champagne, Life Chiropractic College West

Maybe you’re looking for a way to boost your body’s perfor-mance. And keep performing at that higher level. And you don’t mind pulling in technology to help you do that.

This is called biohacking. Defined by Bulletproof Nutrition Inc. founder Dave Asprey, biohacking centers around using science, biology and self-experimentation to take control of and optimize one’s body.

“People want to be able to do a lot of things,” Asprey said in a 2018 Forbes article, “whether it’s to look or feel a certain way, to run faster, to lift heavy things, to have enough ener-gy to play with one’s kids after a full day of work, or be able to run a company and then be able to go to sleep at night.”

“Life is about making choices,” said Jeffrey Tucker, DC, DACRB, in an article published recently in The American Chi-ropractor. “Biohacking is using cutting-edge information, ancestral living, technology and assessments about yourself to make choices and consider the best approach to improve your overall health and well-being.”

This article looks at how the principles behind biohacking may or may not fit in with vitalistic chiropractic in particular.

There are parallels that can be drawn between biohack-ing principles and those of vitalistic chiropractic care, says Sean Drake, DC. Biohacking approaches provide ways for the body to perform at its optimal potential, and chiroprac-tic adjustments that remove subluxations have the same

general goal. Dr. Drake founded the Life Chiropractic Col-lege West Sports Performance Institute in 2016 and now serves as Performance Director at the Titleist Performance Institute. He believes a merger of ideas from the fields of biohacking, body hacking and chiropractic could change the lives of those receiving chiropractic care and make it easier for everyone to operate at full capacity.

“There are four pillars that chiropractic can approach when looking at body hacking,” Dr. Drake said. “There’s an assess-ment for specific human movement, nutrition, equipment and technology, and mental well-being.”

Monitoring specific movements and nutrition, Dr. Drake said, allows for the body to prepare for certain stresses in athletics and leisure activities. Equipment and technology such as specialty socks or chiropractic tools target specific areas of concern, while assessments for mental well-being help patients understand how to use the body’s innate intel-ligence and promote wellness.

“The brain runs everything,” Dr. Drake said. “The mind is huge, and there is so much scientific data coming out right now on virtual reality, visualization, meditation and mental stimulation.”

Life West teaches that innate intelligence encourages every action in the body, always pushing the body toward heal-ing and wellness. When vertebral subluxations exist, the nervous system can become compromised by the resulting interference, meaning the entire body operates at less than its full potential.

January 20120 | The IACP News | Page 11

In the Vitalistic model that Life West builds its philosophy around, frequent adjustments ensure that subluxations are removed often, so that the nervous system can oper-ate without interference and at its full potential. Biohacking practices also aim to push the body to perform at its full potential.

Dr. Drake said advancements in biohacking technology could revolutionize chiropractic care. He thinks chiropractors should embrace such tools and specialize in an aspect of care that will thrive when such technologies become more common.

“Brain mapping, body morphing, imaging and assessments will all become more advanced in time,” Dr. Drake said, add-ing that chiropractors could specialize in areas such as sports performance, brain performance and human performance.Getting back to a vitalistic philosophy

Thoughts about biohacking vary widely, however, even with-in the Life West community. Life West Director of Alumni Re-lations Palmer Peet, DC, said some biohacking principles go against those of vitalistic chiropractic.

“Vitalistic chiropractors are of the belief that we are already perfect, and that we don’t need to be hacked, unhacked, stimulated or inhibited,” Dr. Peet said. “We just have to nor-malize function.”

Dr. Peet added that the removal of subluxations through adjustments is the core tenet of vitalistic chiropractic. He believes that is the primary responsibility of a practicing chiropractor, and external tweaks to the system seem un-necessary.

“A common saying we have is that nature doesn’t need any help, just no interference,” he said. “We are to remove inter-ference from the nervous system. That’s what chiropractors do.”

Ankur Tayal, DC, the head of Life West’s philosophy depart-ment, believes that there might be a middle ground be-tween using biohacking principles to guide health potential and avoiding all biohacking technology in favor of pure Vi-talistic practices. His views stem from the relationships be-tween universal, innate and educated intelligence, which he says are constantly evolving.

“Universal intelligence is that which transcends the world,” he explained. “Innate intelligence is found in a living being or vessel, and educated intelligence is a further subset, as some living beings have nervous systems and the capacity for rational thought.”

Educated intelligence has developed over time with ad-vanced technology, as well as knowledge of both the world around us and social norms accepted by society. While Dr. Tayal acknowledged that certain biohacking concepts such as meditation take place with innate intelligence in mind, practitioners must be careful not to contradict the philoso-phies that vitalistic chiropractic is built on.

“We’re using our educated minds to separate ourselves from nature,” Dr. Tayal said. “The more we do that, the more we’re making a mistake. The more we use it to find wisdom that is contained innately and in nature, the more concepts like biohacking appeal to me.”Drawing a line

Some definitions of biohacking and “body hacking” involve the use of technology implants and machinery. This can in-clude implanting cameras into one’s head, for example, or the use of lights underneath the skin.

The existence of an ongoing conversation about biohacking and body hacking serves as a reminder that people will ex-ercise many methods to boost and maintain performance. In chiropractic, finding the level at which one is comfortable with biohacking principles is informed by personal chiro-practic philosophy as well as comfort with available technol-ogy.

Andrew Champagne is a Copy Editor/Multimedia Content Producer at Life Chiropractic College West. He covers events on the Life West campus and manages the school’s social media efforts.

Page 12 | The IACP News | January 2020

January 20120 | The IACP News | Page 13

Page 14 | The IACP News | January 2020

IACP Marketplace

Get your display advertisement into the IACP Marketplace and save BIG! Less than a dollar a day gets your ad going — $29 a month.

Email Steve today at: CandSpublishing@gmail.com

The IACP News, this monthly newsletter of the Idaho

Association of Chiropractic Physicians, reaches 600-800 chiropractors

across Idaho every month.Build your business right here!

Producing modern, digital magazines and newsletters exclusively for non-profit associations.

www.CandSpub.com

Enjoy more compliance, peace of mind, and simpler financial options that help your patients combat rising health care costs, increasing co-payments, and skyrocketing deductibles

ChiroHealthUSA is one of the simplest and easiest solutions to counter potentially illegal dual-fee schedules and improper time-of-service discounts offered by doctors in an effort to make care more affordable for patients. The great news is that when your state association partners with ChiroHealthUSA — as IACP does — not only do you and your patients benefit, but the entire profession wins through our donation to IACP.

1-888-719-9990 www.chirohealthusa.com info@chirohealthusa.com

Only $29 a month

January 20120 | The IACP News | Page 15

Idaho chiropractors, do you have something to sell, share, or advertise with your fellow practitioners? List it as an IACP classified ad. These ads will be listed online and included in the IACP newsletter for two months. Email your ad to: iacpcontact@gmail.com

Practice for sale in beautiful Sandpoint Idaho. Named one of the best small towns in America to live in. Enjoy the outdoor mountain lifestyle of Summer lake life, hiking and camping as well as Winter snow sports all while working in your dream practice. The practice is a full time highly successful cash practice with minimal insurance billing and has been in Sandpoint for over 30 years. Practice averages over 400 patient visits per month and has thousands of active patients but still room for growth. Doctor is a 1999 graduate. Practice is a full time chiropractic practice with nutritional wellness emphasis. Practice has been voted one of the best chiropractic offices in Sandpoint for the past 10 years in a row. If you’re looking for a practice to make your own that specializes in personalized care, reasonable fees and isn’t involved a practice management scheme, please contact Dr. Will Mihin at 208-946-8369 or drwillliammihin@gmail.com for price or more information.

Position Available: Full time chiropractic position available. We handle all marketing, billing, and management. Our doctors are responsible for all treatment. Competitive salary, paid holidays, paid vacation, and matching 401K benefits are all provided. We have been in the Treasure Valley for over 38 years. We’re looking for an associate to provide excellent chiropractic care to our patients. Email drjmckim@gmail.com or call Josh at 808-264-7340.

Seeking full-time Associate: We are looking for a full-time chiropractic associate to join our office! Holistic, wellness chiropractic approach in a well established office. We want a passionate chiropractor who wants to serve and help spread the chiropractic message! Great earning potential for a motivated chiropractor! Located in southwest Idaho, it’s an ideal spot for the outdoor enthusiast, with incredible hunting, fishing, camping, hiking and outdoor recreation close by, and an abundance of public land and national forest. Please respond to alpinefc@gmail.com or Laura at (208)369-3004.

Chiropractic tables for sale: Chattanooga Ergo Basic Table with pelvic drop - $700 (was $2,400.00 new), Chattanooga Ergo Basic Table - $400 (pelvic drop needs repair). Both have been recently reupholstered. 3 bench tables - All new grey upholstery - $200.00 each. Call: Ed Perkins 208-337-4900.

Page 16 | The IACP News | January 2020

Chiropractic News

The American Chiropractic Associationlaunches website to enhance

public understanding of chiropractic

The American Chiropractic Association (ACA) has launched a new website to educate the public about non-drug pain relief and the chiropractic profession’s holistic approach to health and improved function. HandsDownBetter.org is a re-source for those who seek alternatives to pain medications and surgery for common musculoskeletal conditions such as back pain, neck pain, joint pain and headaches.

In addition to information on the chiropractic profession, www.handsdownbetter.org offers ergonomic and injury-prevention tips to help people avoid aches and pains while doing everyday activities such as gardening, shopping, work-ing at a desk, sports, and more. Visitors also can learn about important federal legislative initiatives to increase patient access to chiropractic services and can search for an ACA chiropractor in their area.

“People need to know they have options in health care, par-ticularly when it comes to pain relief and non-drug alterna-tives such as chiropractic services,” said ACA President Rob-ert C. Jones, DC. “HandsDownBetter.org is a reliable source for information from the American Chiropractic Association, an organization that supports evidence-based care and col-laboration with other healthcare providers.”

According to a Gallup-Palmer College of Chiropractic survey, more than 35 million Americans visit a chiropractor each year. Interest in chiropractic is increasing as a response to the opioid epidemic and the release of guidelines by the American College of Physicians and other respected health care groups that promote non-drug treatments for low back pain before riskier options such as prescription opioid pain medications and surgery.

Interprofessional Collaborative Spine Conference develops a new spirit of cooperation

More than 160 members of the chiropractic, physical thera-py and osteopathic professions forged a new spirit of coop-eration and understanding during the Interprofessional Col-laborative Spine Conference (ICSC), which took place Nov. 8-9 in Pittsburgh, Pa. Organizers of this first-of-its-kind event

hope to enhance patient outcomes as well as increase inte-gration of manual therapies for back pain in the wake of the ongoing opioid crisis.

ICSC was organized and hosted by the American Chiropractic Association (ACA) with the support of the American Acad-emy of Orthopaedic Manual Physical Therapists (AAOMPT) and the Academy of Orthopaedic Physical Therapy (AOPT), which represent three of the major provider groups of non-drug manual therapies for pain.

Manual therapies such as spinal manipulation, physical ther-apy modalities, massage and acupuncture have received increased attention and support in recent years by major health care organizations such as the Centers for Disease Control and Prevention and the American College of Family Physicians for their ability to effectively manage many cases of back pain and in some cases reduce or alleviate the need for prescription opioids. Research shows that back pain is one of the most common conditions for which opioids are prescribed.

January 20120 | The IACP News | Page 17

“The chiropractic profession was honored to take part in the Interprofessional Collaborative Spine Conference,” said Mi-chele Maiers, DC, MPH, PhD, vice president of the American Chiropractic Association. “We are committed to working to-gether with our colleagues in physical therapy and osteopa-thy to raise awareness and promote integration of non-drug manual approaches.”

“Providers of manual therapies have an unprecedented op-portunity to positively impact the lives of millions of people who struggle with back pain. Together, we can find ways to improve what we do and to communicate better with pa-tients. The Interprofessional Collaborative Spine Conference was an important step in that direction,” said Julie Fritz, PT, PhD, FAPTA, associate dean for research at the University of Utah College of Health, who helped plan the conference.

Diplomate in Clinical Chiropractic Pediatrics program to start Feb. 29, 2020

The Council on Chiropractic Pediatrics, a specialty council of the International Chiropractors Association, has announced the dates of the next Diplomate in Clinical Chiropractic Pedi-atrics (DICCP) program. The three-year course includes 360 class hours, home study, and the completion and presenta-tion of a research paper. Classes will begin in February 2020 with eight of the ten modules being taught in Montreal, Canada and the remaining two taught online.

The program is broad-based and comprehensive, spanning

prenatal and pregnancy, birth, care of the neonate, tod-dler, pre-school, and school age child through adolescence. Development is studied in-depth with a focus on appropri-ate clinical chiropractic applications and academic subjects including neurology, orthopedics, pediatric sports injuries, nutrition, special needs, advanced case management, radi-ology, pediatric modifications of chiropractic technique, cra-niosacral therapy and adjunctive care.

Instructors have extensive pediatric practice experience and/or teaching experience. All instructors have earned advanced degrees or Diplomate status in their respective fields [DICCP (pediatrics), DABCN (neurology), CCSP (sports injuries), DACBR (radiology), orthopedics (DABCO), nutrition (ND or MS) and/or PhD (research)].

Testing occurs throughout the three years. Year 1 concludes with a mandatory online test of 200 questions, passing is required to show proficiency to continue to the next phase of the program. At the end of Year 3, fulfillment of a written test is required to become eligible to sit for the Board Cer-tification Examination. Since 1996, approximately 250 Doc-tors of Chiropractic (DCs) have passed the DICCP Board Cer-tification Examination. This includes field practitioners from throughout the US, Canada, New Zealand and Australia.

The ICA welcomes any DCs to register for the upcoming DICCP classes in Montreal. More information is available at icapediatrics.com Registration is available at www.chiro-practic.org/DICCP2020.

Journal of Clinical Chiropractic Pediatrics Accessible at www.JCCPonline.com

The Journal of Clinical Chiropractic Pediatrics (JCCP), is an open-access peer-reviewed journal

published by the ICA Council on Chiropractic Pediatrics as a service to the profession and to help

educate the public about chiropractic pediatric care. The JCCP is an excellent resource for DCs

and parents looking for evidence-based management of pediatric and pregnant patients with

chiropractic care.

“The sharing of scholarly papers, of research big and small, even of practitioners’ case reports is vital to developing

clinical trials and larger research projects, “said Co-Editor Cheryl Hawk, DC, PhD. “The availability of these papers can

have a significant impact in providing the evidence for chiropractic pediatric care and also making a difference in patient

outcomes.” There journal is offered without charge.

Page 18 | The IACP News | January 2020

January 20120 | The IACP News | Page 19

Page 20 | The IACP News | January 2020

Chiropractic College News

Paper presented on the potential reductionof opioid use with chiropractic care

A paper regarding opioid use authored by Dr. Mark Pfefer, director of research at Cleveland University-Kansas City (CUKC), has been accepted by the Kansas Prescription Drug and Opioid Advisory Committee for presentation at the at the Kansas Opioid Conference. The presentation, titled Potential opioid use reduction with chiropractic care and other complementary health care interventions: A narrative review, addresses the growing concern over opioid usage and how that usage can be curtailed through the use of chi-ropractic care and other non-pharmaceutical interventions.

The research paper will be shared at the conference on Nov. 14 at the Capitol Plaza Hotel and Convention Center in To-peka, Kan. It will offer Pfefer the ability to educate people from around the region about a more natural solution for pain relief instead of pharmaceuticals.

“The acceptance of Dr. Pfefer’s paper and the presentation at this opioid conference, on behalf of the University, is yet another opportunity for the chiropractic profession, to gain increased visibility within the Midwest region healthcare community,” Dr. Carl S. Cleveland III, CUKC president, said.

Pfefer is focused on the possibility that his research may lead to greater usage non-pharmacological alternatives for pain relief, specifically, chiropractic care.

“I am hopeful that the Kansas governor will support and even mandate reimbursement for chiropractic care as states like West Virginia have done, to potentially reduce opioid use for treatment of musculoskeletal problems,” Pfefer said. “There are a number of painful conditions affecting the ag-ing baby boomer group which chiropractic care can be quite helpful with, not only back pain, but also knee and hip pain. And, of course, our approach does not rely on drugs, and is a very safe and cost-effective intervention.”

Logan University opens Lab Test Diagnostics

Logan University Health Centers hosted a grand opening and ribbon-cutting ceremony last month for Lab Test Diag-nostics, a laboratory services provider within the Montgom-ery Health Center. The lab is open to the public as well as a

resource for Logan students, faculty and staff. Logan’s Direc-tor of Clinical Experience Jason Goodman, DC said the lab currently offers the full gamut of lab services from testing for metabolic disorders to testing for strep and tuberculosis. Additionally, the lab can be a resource for local chiropractors needing lab work for their patients.

Taqueer and Rubina Haider, who serve as chief executive of-fice and chief operating officer of Lab Test Diagnostics, said they are thrilled to open their third lab at Logan University. Their others labs are in South County and Farmington, Mis-souri. “We are excited to be affiliated with Logan University,” Rubina said. “It is a big moment in the history of our labs as we continue to serve the community.”

Historically, Logan has offered lab services, however those services were outsourced. Logan”s Dean of College of Chi-ropractic Vincent DeBono, DC, CSCS, said having the lab on site greatly supports Logan”s health centers. “It provides the opportunity for real-life interpretation,” he said. “Students can observe blood draws and access results quicker.”

The lab services are available daily and a phlebotomist is on site Tuesdays and Thursdays each week. Operations are overseen by Logan Professor Robert Kuhn, DC, DACBR, ART®.

Texas Chiropractic College to hold a brunch and bingo benefitting student scholarships

You’re invited to Bags & Bubbly, a brunch and designer hand-bag bingo for Texas Chiropractic College student scholarships .This is not your average bingo! Grab your friends and put on your game face for an afternoon of designer purse bingo on February 8, 2020! While enjoying some refreshing mimosas, you will play 15 rounds of bingo. The winner of each round will be the owner of a brand new designer purse! There will be food, door prizes, gift basket raffles and a jewelry silent auction. Come and enjoy an event that gives back!

January 20120 | The IACP News | Page 21

Logan University to host2020 Regional Powerlifting qualifications

Logan University – the high-performance management or-ganization for Paralympic Powerlifting in the United States – is thrilled to be hosting on-campus events for USA Para Powerlifting in January 2020.

Para powerlifting athletes will assemble in Logan’s Wellness Center on January 18 for the 2020 Regional Qualifier for the Columbia 2020 Road to Tokyo Para Powerlifting World Cup. This event is free and open to the public.

Additional events for officials, athletes and coaches only will include a technical official course and a summit for coaches and athletes, where they will learn about athlete nutrition, biometric analysis, soft tissue and recovery from Logan Uni-versity faculty and staff.

Participating in the events will be those new to para power-lifting and those vying for spots on the USA Para Powerlifting Team, as well as existing team athletes and para powerlift-ing standouts, including:

Christian Largo, who finished first in his weight class and hit a personal record of 140kg, which earned him a gold medal at the 2019 Tokyo Test Event.

Ahmed Shafik, who earned a silver medal in the combined 88kg and 97kg men’s weight class during the 2019 Parapan American Games in Lima, Peru.

Missouri native Jonathan Coots, who scored a bronze medal in the up to 54kg men’s junior division weight category at the 2019 World Paralympic Powerlifting Championships in Kazakhstan.

Also competing is Jake Schrom, who achieved an interna-tional personal record of 202kg and increased his interna-tional ranking by three spots with his finish; Antonio Martin, who finished 4th overall 2019 World Paralympic Powerlift-ing Championships in Kazakhstan; and Ashley Dyce, who fin-ished in the top 20 at the 2019 World Paralympic Powerlift-ing Championships.

Executive Director of Paralympic Operations Kelley Humphries, DC, MS, EMT-P, CSCS, ICCSP, CCSP, who oversees the daily operations of the team and sport along with High Performance Manager Mary Hodge, said she is thrilled to be gathering elite Para Powerlifters, ahead of the 2020 Games.

“Not only will there be athletes here trying to make the

team, but we’ve also invited our friends from the Canadi-an Para Powerlifting Team who will also be attending and competing,” she said. “As we look to grow our presence, it is events like these that help strengthen the support we need to be one of the premiere Paralympic sports in the country.”

Plan to attend the 125th Founder’s Day celebration at the Chiropractic Fountainhead

Chiropractic began with D.D. Palmer’s belief that spinal alignment could lead to overall healing and well-being. In 1895, D.D. Palmer adjusted Harvey Lillard in downtown Dav-enport, Iowa, and the chiropractic profession was born.

The chiropractic profession has come a long way since 1895, and 2020 will offer a worldwide celebration of all that chi-ropractic offers: a world of unlimited health and potential. With more than 70,000 chiropractors in the U.S. alone, the profession has earned broad acceptance from the public and in national health-care systems for its conservative ap-proach to spinal care. Chiropractors make a difference in lives of veterans and active military members, sports profes-sionals and community members in all stages of life.

According to a 2016 Gallup-Palmer Report, 95% of past-year chiropractic users say it’s an effective form of pain relief. In the same year the Centers for Disease Control and Preven-tion released new guidelines for prescribing opioids that in-stead promote non-pharmacologic alternatives – including chiropractic care – for the treatment of chronic pain. The American College of Physicians updated its guidelines for the treatment of acute and chronic low-back pain to recom-mend first using non-invasive, non-drug treatments like chi-ropractic before resorting to drug therapies.

Let’s leverage the 125th anniversary of the profession to join forces and promote the benefits of chiropractic like never before. Throughout 2020, share your stories of healing, in-spiration and celebration on social media and beyond, and be sure to use #chiropractic125.Everyone in the profession is invited to attend the 125th Founder’s Day Celebration at Palmer College of Chiropractic held Sept. 17-19, 2020 in the Quad Cities. The celebration will include speakers, social events, and continuing-education for current chiropractors. Find event schedules, sponsorship opportunities and the 125th celebration brand toolkit at www.palmer.edu/chiro-practic-125

Page 22 | The IACP News | January 2020

OfficePosters

We have created a FREE printable PDF of the It’s a new year. Eat smarter, be healthier

poster on the following page, and the following posters are available online:

Ways to keep moving with join pain What your hands can reveal about your health

The drug-free approach to pain reduction Get up and move!

STRETCHING for better joint healthYoga and pilates may help with chronic back pain

Were you pain free this morning when you got out of bed?Tips for safe stretches

Don’t let pain keep you from enjoying lifeStay healthy with strength training

7 simple steps to a longer, healthier life7 ways to reduce stress and keep blood pressure low

Please feel free to print out and use any or all of the flyers. Or, make them available as handouts to your patients.

They are available on the website, www.IACPnews.com in an easy to print format.

Each has the following tagline:

This healthy living information is provided byyour Doctor of Chiropractic and the

Idaho Association of Chiropractic Physicians (IACP) .

January 20120 | The IACP News | Page 23

This healthy living information is provided byyour Doctor of Chiropractic and the

Idaho Association of Chiropractic Physicians (IACP) .

To eat healthy, you need to combine nutritional science, a jolt of common sense, and pure enjoyment. Most of us know that fresh salad, berries, and slowing down when eating are better for us than wolfing down energy bars and sweets. But how to make that leap from our current habits to healthier ones? Here are six ways you can eat healthy, delicious meals, and really enjoy what you’re eating:

1. Ditch whole milk. Not only does this reduce saturated fat in your diet, it shaves off calories. Switch to 1% or nonfat milk, and nonfat versions of other dairy products like yogurt and ice cream. Can’t bear to go cold turkey? Step down more slowly to 2% milk, then 1% en route to nonfat, if possible.

2. Harness the power of nuts (and seeds). Almonds, cashews, filberts, hazelnuts, peanuts, pecans, and pistachios pack plenty of beneficial nutrients, including vitamin E, folic acid, potassium, and fiber. Although many nuts are high in fat, the fat is mainly unsaturated — a great choice to help you eat healthy. Put nuts on the grocery list. Nuts are high in calories, so it’s best to enjoy them in place of other snacks, not in addition, and to keep serving sizes small.

3. Taste food before you salt it. Break the autopilot habit of reaching for the salt shaker to help you eat healthy. For two days, don’t put any salt on your food at all. A short break can help reset your taste buds. Then, leave the salt shaker in the cabinet, so it becomes a bit of an effort to reach for it. Make a ritual out of truly tasting your food before you decide if it needs tweaking.

4. Pack lunch once a week. This makes healthy food choices readily available to you at work or on an outing. And since you are controlling portion sizes, you can make sure that you’re not supersizing your meal. Plus, it saves you money. Once a week before you shop for groceries, write out a meal plan that leaves enough leftovers for one or two lunches.

5. Eat five (or more) vegetables and fruits a day. It’s a nutrient-packed way to fill your plate that is generally low in calories. For the first week, keep track of how often you eat fruits and vegetables. One serving equals one-half cup of chopped fruit or most vegetables; for raw leafy vegetables like lettuce and spinach, a serving is one cup. Once you have your baseline, try adding one fruit or vegetable serving a day.

6. Plan meals that are delightful, delicious and healthy. In an ideal world, food delights all our senses: it looks beautiful, smells heavenly, and tastes delicious, and its textures feel and even sound satisfying. Start thinking about food as something to really savor and enjoy. Pencil in time to prepare and savor one or two special meals a week.

It’s a new year. Eat smarter, be healthier

Page 24 | The IACP News | January 2020

The Idaho Association of Chiropractic PhysiciansThe IACP News

Display Advertising Policy, Rates and Information

The Idaho Association of Chiropractic Physician’s IACP News is a full-color digital newsletter, published monthly and distributed to member doctors of chiropractic across Idaho as well as out-of-state members and student members.

Advertising deadlineArtwork is needed by the 15th of any month for publication in the following month’s newsletter. The IACP News is published the last week of every month.

Ad Sizes and RatesIACP reserves the right to determine position and placement of all advertising. Special positioning may be purchased for an additional 20% if space is available. Inside Cover and Back Cover are charged additional 20% for special positioning. 15% off these rates for IACP Members.

Rates are for full color ads per insertion. Ads published under a multi-run contract can be changed for each issue at no additional cost. Flash animation (.swf files), animations (.gif format) and video clips can be added to any ad. There is no extra charge for video clips or multi-media in ads unless “assembly” of the ad is required. Some file size limitations apply. For details contact Steve at C&S Publishing CandSpublishing@gmail.com or call (916) 729-5432. Email camera-ready ads in high resolution Adobe Acrobat (.pdf) format to: CandSpublishing@gmail.com. Ad creation and graphic design services are available through C&S Publishing at no additional cost.

Ad Type Ad Size 1 run 3 runs 6 runs 12 runs

Full page (bleed) 8 5/8” wide by 11 1/4” tall $450 $414 $378 $330

Full page (boxed) 8” wide by 9 3/4” tall $450 $414 $378 $330

Half page 8” wide by 4 3/4” tall $267 $264 $224 $190

One Third (V) 2 3/8” wide by 9 3/4” tall $190 $174 $159 $140

One Third (H) 8” wide by 3 1/8” tall $190 $174 $159 $140

Quarter Page 3 7/8” wide by 4 3/4” tall $160 $146 $134 $115

One Sixth 3 5/8” wide by 2 7/8” tall $105 $97 $88 $75

Format: The IACP News is produced in a state-of-the-art digital format. It can be opened and viewed online from both the IACP website at https://iacp.wildapricot.org/ and also from the publication site: www.IACPnews.com. The publication site has both current and back issues of The IACP News. Questions about the digital format, the website, or display advertising should be directed to Steve at C&S Publishing, (916) 729-5432.

Acceptance of Advertising: Publisher reserves the right to refuse any advertisement with or without reason or explanation including any ad that, in the opinion of IACP, is unethical, makes extravagant claims, misrepresents, is unfair or harmful to other advertisers; violates postal, anti-trust or U.S. currency regulations; or is deemed inconsistent with the objectives of the IACP.