the hunger games: mockingjay part 1 radio promotion...

THE HUNGER GAMES: MOCKINGJAY PART 1

RADIO PROMOTION SUMMARY

Station Promotion Provide

Los Angeles

KIIS-FM 102.7

CHR

Tim Martinez

818-566-4857

[email protected]

3400 West Olive Ave Ste 550

Burbank, CA 91505

IHeartMedia

On Air YES

Digital YES

Social YES

Station Value: $111,500.00

MS Value: $93,575.00

Impressions: 4,489,000

Screening or Prize Pack: Red Carpet Premiere

Hunger Games Mockingjay Part 1 Red Carpet Premiere

Daily giveaways, promotional mentions and website exposure to highlight the

11/21 movie release date.

On Air Dates: 11/10/2014 to 11/17/2014

ON AIR MENTIONS

Live and/or Recorded, 15 with "On Air with Ryan Seacrest" AM show and 50

during all day parts.

Mentions: 65

Mention Length: :15 and :30

DIGITAL PROMOTION

Website exposure to include online giveaways of (2) Exclusive Prize Packages.

(1) email blast/newsletter reaching an estimated membership of 240,000.

SOCIAL PROMOTION

Social posts on all station's social media pages Includes (1) post each on Twitter,

Facebook and Instagram. Approx 750,000 page views per week / 230,000+

Twitter followers / 90,000+ Instagram followers / 325,000+ Facebook followers.

Digital/Social Dates: 11/10/2014 to 11/20/2014

Digital Impressions: 1,395,000

Screening Passes: 50 Red Carpet

Premiere passes for 11/17.

Prize Packs Needed: 2

Los Angeles

KBIG-FM 104.3

Hot AC

Kevin Seki

818-566-4858

[email protected]


Burbank, CA 91505

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $21,371.55






On Air Dates: 11/10/2014 to 11/17/2014

ON AIR MENTIONS

40 Live and/or Recorded mentions with "Valentine in the Morning" in AM Drive

Mentions: 40


DIGITAL PROMOTION

Website exposure to include online giveaways of (2) Exclusive Prize Package. (1)

email blast/newsletter reaching an estimated membership of 97,000.

SOCIAL PROMOTION

Social posts on all station's social media pages Includes (1) post each on Twitter,

Facebook and Instagram. Approx 325,000 page views per week / 10,700+

Twitter followers / 3,475+ Instagram followers / 64,000+ Facebook followers


Digital Impressions: 403,175


Premiere Passes For 2 for 11/17.





Los Angeles

KYSR-FM 98.7

Alternative

Tim Martinez

818-566-4857

[email protected]


Burbank, CA 91505

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $9,140.05

Impressions: 967,300





On Air Dates: 11/10/2014 to 11/17/2014

ON AIR MENTIONS

30 Live and/or Recorded mentions during all day parts

Mentions: 30


DIGITAL PROMOTION

Website exposure to include online giveaways of (2) Exclusive Prize Packages.

(1) email blast/newsletter reaching an estimated membership of 65,000.

SOCIAL PROMOTION

Social Media posts on all station's social media pages including (1) post each on

Twitter, Facebook and Instagram. Approx. 300,000+ views per week on station

website / 32,500+ Twitter followers / 8,800+ Instagram followers / 65,000

Facebook followers.









Los Angeles

KPWR-FM 105.9

Rhythmic-CHR

Fernando Lujan; Bryan Elms

818-238-6684

[email protected];

[email protected]

2600 W Olive Ave Fl 8

Burbank, CA 91505

Emmis Communications Corp.

On Air YES

Digital YES

Social YES


MS Value: $90,337.93



Exclusive Mockingjay Winning Weekend

A dedicated winning weekend, November 14-16, 2014. All weekend, POWER

106 listeners will have a chance to win tickets to attend the red carpet world

premiere on Monday, November 17, 2014 at Nokia Theatre at L.A. Live. Power

106 will run 50 pre-recorded spots & 100 live on-air mentions starting on 11/10

to include on-air giveaways to promote the world premiere & the film’s

required copy points. The Mockingjay sounder will be the cue to text to win

tickets to the premiere.

Power 106 will continue to promote Hunger Games Mockingjay part one from

November 17-21, 2014 by running 30 live on-air mentions to include on-air

giveaways of additional Mockingjay Premiums to promote the film.

On Air Dates: 11/10/2014 to 11/21/2014

ON AIR MENTIONS

100 Live and 50 Recorded mentions to promote the winning weekend and 30

live mentions for the premium giveaways the week of the opening

Mentions: 180


DIGITAL PROMOTION

Power 106 will feature this at www.power106.com with a banner & hyperlink

to The Hunger Games Catching Fire web page. Power 106 will feature & award

one pair of tickets on the POWER POINTS affinity program which currently has

over 220,000+ active members. Power 106 will include film info in a minimum

of two (2) Power106.com e-mail newsletters that go out to our 220,000+

Powerclub member data base.

SOCIAL PROMOTION

Power 106 will promote info through our Facebook & Twitter social media

pages. 2-3 Twitter and Facebook posts and would all come from the station.

Interviews would be on power106.com and Youtube and possibly Big Boy’s

Youtube channel.









Los Angeles

KAMP-FM 97.1

CHR

Stacy Ezra

323-930-4461

[email protected]

5670 Wilshire Blvd, Suite 200

Los Angeles, CA 90036

CBS Radio, Inc.

On Air YES

Digital YES

Social YES


MS Value: $20,539.68


Screening or Prize Pack: Screening

The Hunger Games Mockingjay Part 1 Weekend

Recorded promotional announcements will direct listeners for the cue to call all

weekend long to win passes to the Exclusive Hunger Games Mockingjay Part 1

Screening.

On Air Dates: 11/15/2014 to 11/17/2014

ON AIR MENTIONS

Inclusion in pre-recorded promos

Mentions: 40

Mention Length: :30

DIGITAL PROMOTION

Dynamic Lead Placement on Front Page of ampradio.com for a weekend A-

Level promotion from Friday 5pm – Sunday. One contest blog post for the

weekend. 1 Email Blast (in content) inclusion, linking back to contest blog post

on ampradio.com

SOCIAL PROMOTION

1x- Facebook post linking back to contest blog post on ampradio.com. We will

tag the Hunger Games Mockingjay Facebook page. 5x- Tweets linking back to

contest blog post on ampradio.com. We will tag the Hunger Games

Mockingjay Twitter page.



Screening Passes: 25 Passes for 2




Los Angeles

KROQ-FM 106.7

Modern Rock

Stacy Ezra

323-930-4461

[email protected]

5670 Wilshire Blvd, Suite 200


CBS Radio, Inc.

On Air YES

Digital YES

Social YES


MS Value: $36,580.00



The Hunger Games: Mockingjay Part 1 Weekend

Recorded promotional announcements will direct listeners for the cue to call all

weekend long to win passes to the Exclusive Hunger Games Mockingjay Part 1

Screening.

On Air Dates: 11/15/2014 to 11/17/2014

ON AIR MENTIONS

Inclusion in pre-recorded promos

Mentions: 40

Mention Length: :30

DIGITAL PROMOTION

Dynamic Lead Placement on Front Page of kroq.com for a weekend A-Level

promotion from Friday 5pm – Sunday. One contest blog post for the weekend.

1 Email Blast (in content) inclusion, linking back to contest blog post on

kroq.com

SOCIAL PROMOTION

1x- Facebook post linking back to contest blog post on kroq.com. We will tag

the Hunger Games Mockingjay Facebook page. 5x- Tweets linking back to

contest blog post on kroq.com. We will tag the Hunger Games Mockingjay

Twitter page.




Los Angeles

KLVE-FM 107.5

Romantica

Cynthia Flores

310-846-2849

[email protected]

5999 Center Dr.


Univision Radio

On Air YES

Digital YES

Social YES


MS Value: $8,366.67



The Hunger Games: Mockingay Winning Weekend

For 3 days on iloveklove.com, there will be a winning weekend (11/14-11/16)

for users to enter to win pre-opening screening passes. The digital promotion

will be supported with 6x Live Mentions (2x per day), 10x :15 on-air promos F-

SU 12a-12a and 2x tweets. The Tweets will include a link to the trailer.

On Air Dates: 11/14/2014 to 11/16/2014

ON AIR MENTIONS

6x Live Mentions (2x per day), 10x :15 on-air promos F-SU 12a-12a by DJ

Mentions: 16

Mention Length: :30-:60 each

DIGITAL PROMOTION

Enter to win pre-opening screening passes on entry page at iloveklove.com

during the winning weekend (11/14-11/16) 2x tweets. The Tweets will include

a link to the trailer.

SOCIAL PROMOTION

2x Tweets to push promotion that will include link to trailer








New York

WHTZ-FM 100.3

CHR

David Zaentz

212 549 0823

[email protected]

32 Ave of the Americas 2nd floor

New York, NY 10013

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $14,794.74


Screening or Prize Pack: Prize Packs

The Hunger Games: Mockingay Prize Packages

Station will run 14 :10 promos driving traffic to win one of 5 collectable

Mockingjay Prize Packages.

On Air Dates: 11/17/2014 to 11/21/2014

ON AIR MENTIONS

Mentions driving traffic to website to win Prize Packs

Mentions: 14

Mention Length: :10

DIGITAL PROMOTION

Online contest

SOCIAL PROMOTION

Station will giveaway 5 prize packs online




New York

WLTW-FM 106.7

Adult Contemporary

David Zaentz

212 549 0823

[email protected]


New York, NY 10013

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $7,332.00



The Hunger Games: Mockingay Prize Packages

Station will run 14 :10 promos driving traffic to win one of 5 collectable

Mockingjay Prize Packages.

On Air Dates: 11/17/2014 to 11/21/2014

ON AIR MENTIONS

Mentions driving traffic to website to win Prize Packs

Mentions: 14

Mention Length: :10

DIGITAL PROMOTION

Online contest

SOCIAL PROMOTION

Station will giveaway 5 prize packs online







New York

WKTU-FM 103.5

Rhythmic AC

David Zaentz

212 549 0823

[email protected]


New York, NY 10013

IHeartMedia

On Air YES

Digital YES

Social NO


MS Value: $12,961.29


Screening or Prize Pack: Screening with Prize Packs

Mockingjay Screening and Prize Pack giveaway

WKTU will giveaway both prizes via online contest 11/10-11/14. WKTU will

support the contesting with on air mentions and featured link in ktu rewards

zone on ktu.com

On Air Dates: 11/10/2014 to 11/14/2014

ON AIR MENTIONS

21x 10s, 10x :15s, 5x :30s (PRERECORDED)

Mentions: 36

Mention Length: :30's, :15's and 10's

DIGITAL PROMOTION

Online enter to win contest on ktu.com





New York

WXNY-FM 96.3

Spanish CHR

Candi Izelo

212-310-6122

[email protected]

485 Madison Ave 3rd Floor

New York, NY 10022

Univision Radio

On Air YES

Digital YES

Social YES


MS Value: $7,974.03



Hunger Games X Digital Row

X96.3FM will promote on-air the upcoming “THE HUNGER GAMES:

MOCKINGJAY – PART 1” release in which listeners will be encouraged to text in

to win the chance to sit in the X Digital Row at the pre-screening event of THE

HUNGER GAMES MOCKINGJAY PART 1. 10 lucky winners will have guaranteed

premier seating with the X 96.3FM crew! Lionsgate will receive on-air mentions

driving listeners to social media and text to enter

On Air Dates: 11/12/2014 to 11/15/2014

ON AIR MENTIONS

DJ Padrino will promote middays between 10a-3p live 10sec mentions plus

:30sec promos

Mentions: 12

Mention Length: :10sec/:30sec

DIGITAL PROMOTION

Lionsgate will give a row reserved for 10 winners. X 96.3FM will brand it online

as the X Digital Row. The radio station will give it social support and text blast

(we currently have 20,000 subscribers on our blast)

SOCIAL PROMOTION

2 Facebooks, 2 Tweets, 1 text blast (Station Facebook page has 3.7 million fans)

https://www.facebook.com/X963FM







Chicago

WBBM-FM 96.3

Rhythmic-CHR

Steve Hardey

312-729-3839

[email protected]

180 N Stetson, 963

Chicago, IL 60601

CBS Radio, Inc.

On Air YES

Digital YES

Social YES


MS Value: $7,450.00



Win Mockingjay with J

J-Niice, the B96 morning show host, will give away screening passes and prize

packs during the B96 morning show

On Air Dates: 11/10/2014 to 11/18/2014

ON AIR MENTIONS

3x mentions for each pair of passes provided

Mentions: 27

Mention Length: :10

DIGITAL PROMOTION

A contest page will live on the B96.com Contest Section where people can

watch the trailer, link to social media, get more information about the film, and

register to win a prize pack and screning passes

SOCIAL PROMOTION

the on air giveaways will be mentioned via B96 social media.





Chicago

WKSC-FM 103.5

CHR

Hillary Lindwall

312-540-2212

[email protected]

233 N. Michigan Ave, Suite 2800

Chicago, IL 60601

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $3,650.57



May the Odds be Ever in your Favor…

KISS-FM will host an online contest for screening passes and 5 lucky winners will

be randomly selected to receive Hunger Games prize packs [May the odds be

ever in your favor!]. We will also incorporate the screening pass/prize pack

giveaway at station remotes.

On Air Dates: 11/11/2014 to 11/16/2014

ON AIR MENTIONS

10x :15 spots promoting the film/online prize pack giveaway

Mentions: 10

Mention Length: :15 seconds

DIGITAL PROMOTION

Listeners register to win screening pass and could be randomly selected to

receive a prize pack - may the odds be ever in your favor! Can provide digital

support for film website, trailer, etc.

SOCIAL PROMOTION

Station can provide one social media post throughout length of promotion








Chicago

WGCI-FM 107.5

Urban Contemporary

Hillary Lindwall

312-540-2212

[email protected]

233 N. Michigan Ave, Suite 2800

Chicago, IL 60601

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $3,062.16



May the Odds be Ever in your Favor…

WGCI-FM will host an online contest for screening passes and 5 lucky winners

will be randomly selected to receive Hunger Games prize packs [May the odds

be ever in your favor!]. We will also incorporate the screening pass/prize pack

giveaway at station remotes.

On Air Dates: 11/11/2014 to 11/18/2014

ON AIR MENTIONS

10x :15 spots promoting the film/online prize pack giveaway

Mentions: 10


DIGITAL PROMOTION

Listeners register to win screening pass and could be randomly selected to

receive a prize pack - may the odds be ever in your favor! Can provide digital

support for film website, trailer, etc.

SOCIAL PROMOTION

Station can provide one social media post throughout length of promotion


Digital Impressions: 660



San Francisco

KMEL-FM 106.1

Urban Contemporary

Cat Ong

415-247-4513

[email protected]

340 Townsend Street

San Francisco, CA 94107

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $5,520.78



The Hunger Games Mockingjay Part 1 promotion

The Hunger Games Mockingjay to sponsor the Entertainment Report with

Morning Show host, Miss Kimmie. Miss Kimmie will include opening date info

and direct listeners to station website for their chance to win a prize pack (to

include screening tickets and promo items).

On Air Dates: 11/10/2014 to 11/18/2014

ON AIR MENTIONS

15x :15s directing listeners to online contest

5x lives for afternoon giveaways

Mentions: 20


DIGITAL PROMOTION

Promos to direct listeners to station website for their chance to win a HUNGER

GAMES MOCKINGJAY Prize Pack (to include a pair of tickets and promo items).

Client logo, link and copy to be included on contest page.

SOCIAL PROMOTION

Station will post a minimum of 5x social posts in support of the contest.








San Francisco

KYLD-FM 94.9

Rhythmic-CHR

Cat Ong

415-247-4513

[email protected]

340 Townsend Street


IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $4,206.52



The Hunger Games Mockingjay Part 1 Promotion

KYLD's afternoon DJ Chino will direct listeners to where WILD's Ray Styles will

be for their chance to win a pair of tickets to the advance screening. Listeners

will also have the chance to win a prize pack via online contest.

On Air Dates: 11/10/2014 to 11/14/2014

ON AIR MENTIONS

15x :15s directing listeners to online contest

5x lives for afternoon giveaways

Mentions: 20


DIGITAL PROMOTION

Promos to direct listeners to station website for their chance to win a HUNGER

GAMES MOCKINGJAY Prize Pack (to include a pair of tickets and promo items).

Client logo, link and copy to be included on contest page.

SOCIAL PROMOTION

Station will post a minimum of 5x social posts in support of the contest.





San Jose

KBRG-FM 100.3

Spanish Adult Hits

Luz Maria Rodriguez

415-538-8049

[email protected]

50 Fremont Street 41st Floor


Univision Radio

On Air YES

Digital NO

Social YES


MS Value: $20,450.00



Fire Burns Brighter in The Hunger Games Mockingjay Part 1.

Win tickets to go with 4 of your friends to check out the screening. Just post a

picture of you dress up as your favorite hungers game character to hashtag

#myhot1057 and #mockingjay to register to win 4 tickets to the screening!

On Air Dates: 11/12/2014 to 11/18/2014

ON AIR MENTIONS

:30 second station promos will air on the station audio stream.

Mentions: 60

Mention Length: :30

SOCIAL PROMOTION

Trailer can be posted on station Facebook page. Post on Facebook reminding

users to register to win on our Instagram page.

to 11/18/2014







Washington, DC

WIHT-FM 99.5

CHR

Heather Wagner

240-747-2970

[email protected]

1801 Rockville Pike, 5th Floor

Rockville, MD 20852

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $6,460.71



The Hunger Games: Mockingjay Part 1 Advanced Screening!

We will host a Register to Win contest on HOT995.com for 1 week, 11/10-

11/16, for passes to see an advance screening of "The Hunger Games

Mockingjay Part 1" the week of 11/17.

On Air Dates: 11/10/2014 to 11/16/2014

ON AIR MENTIONS

15 second Register to Win promo with movie teaser

Mentions: 15


DIGITAL PROMOTION

Register To Win 1 week on HOT995.com keyword contests, inclusion in the

11/10 HOT 99.5 Eblast Newsletter

SOCIAL PROMOTION

The station will also do 1x social media post on Twitter and/or Facebook

encouraging listeners to go to the Contest Page for their chance to win!

https://twitter.com/hot995. https://www.facebook.com/hot995.




Washington, DC

WASH-FM 97.1

Adult Contemporary

Heather Wagner

240-747-2970

[email protected]

1801 Rockville Pike, 5th Floor

Rockville, MD 20852

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $11,116.67


Screening or Prize Pack: Screening & Prize Pack - 2 separate contests

The Hunger Games: Mockingjay Part 1 Advanced Screening! The Hunger

Games: Mockingjay Part 1 Prize Pack!

Register to Win contest on WASHFM.com for 1 week, 11/10-11/16, for passes

to see an advance screening of "The Hunger Games: Mockingjay Part 1" the

week of 11/17. We will also host a Register to Win contest on WASHFM.com

Monday-Friday, 11/17-11/21 @ Midnight, for x number of "Mockingjay" Prize

Packs

On Air Dates: 11/10/2014 to 11/21/2014

ON AIR MENTIONS

15 second Register to Win promo with movie teaser, (15x for each contest)

Mentions: 30


DIGITAL PROMOTION

Register To Win 1 week Mon-Sun on WASHFM.com keyword contests for the

advance screening passes, RTW Mon-Fri on WASHFM.com keyword contests for

the Mockingjay Prize Packs, Inclusion in the 11/10 Eblast Newsletter

SOCIAL PROMOTION

The station will also do 1x social media post on Twitter and/or Facebook

encouraging listeners to go to the Contest Page for their chance to win!

twitter.com/washfm. www.facebook.com/washfm








Washington, DC

WPGC-FM 95.5

Rhythmic-CHR

Daniel Jimenez

301-306-3762

[email protected]

4200 Parliament Place #300

Lanham, MD 20706

CBS Radio, Inc.

On Air YES

Digital NO

Social YES


MS Value: $6,180.64



Winning Weekend

Station would also provide (20) on air promos.

On Air Dates: 11/14/2014 to 11/16/2014

ON AIR MENTIONS

15 Live Mention Related to Movie Grand Release, and 20 recorded mentions

Mentions: 35

Mention Length: :10

SOCIAL PROMOTION

WPGC Facebook And WPGC Twitter Post



Philadelphia

WRFF-FM 104.5

Modern Rock

Dana Shirdan

610-784-5551

[email protected]

111 Presidential Blvd Suite 100

Bala Cynwyd, PA 19004

IHeartMedia

On Air YES

Digital NO

Social YES


MS Value: $1,277.27



The Hunger Games Mockingjay Part 1

Radio1045 will giveaway The Hunger Games Mockingjay Part 1 prize packs

online which will host the movie trailer, link and copy. Once in flight, a Tweet

will be sent out from the the station's handle to encourage followers to visit the

contest page for their chance to win the prize pack.

On Air Dates: 11/17/2014 to 11/21/2014

ON AIR MENTIONS

:10 exclusive mentions

Mentions: 10

Mention Length: 10

SOCIAL PROMOTION

1x Twitter mention. Tweet will be sent out from the the station's handle to

encourage followers to visit the contest page for their chance to win the prize

pack.







Philadelphia

WIOQ-FM 102.1

CHR

Dana Shirdan

610-784-5551

[email protected]

111 Presidential Blvd Suite 100

Bala Cynwyd, PA 19004

IHeartMedia

On Air YES

Digital NO

Social YES


MS Value: $1,880.37



The Hunger Games Mockingjay Part 1

Q102.com will giveaway The Hunger Games Mockingjay Part 1 prize packs

online which will host the movie trailer, link and copy. Once in flight, a Tweet

will be sent out from the the station's handle to encourage followers to visit the

contest page for their chance to win the prize pack.

On Air Dates: 11/17/2014 to 11/21/2014

ON AIR MENTIONS

:10 exclusive mentions

Mentions: 10

Mention Length: 10

SOCIAL PROMOTION

1x Twitter mention. Tweet will be sent out from the the station's handle to

encourage followers to visit the contest page for their chance to win the prize

pack.




Dallas-Ft. Worth

KHKS-FM 106.1

CHR

Krista Gern

214-866-8074

[email protected]

14001 North Dallas Parkway Suite 300

Dallas, TX 75240

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $15,892.51



Hunger Games MockingJay Part 1

KHKS will do on-air giveaways for a 4 pack of seats to see an advanced

screening of The Hunger Games Mockingjay Part 1! 5 on-air gives and 1 online

giveaway. Will promote with a combo of 30 Live and Recorded mentions. Will

include in 20 Live liners. Facebook, Twitter and Instagram Post included.

Website exposure and E-blast inclusion.

On Air Dates: 11/10/2014 to 11/14/2014

ON AIR MENTIONS

30 live+recorded mentions

Mentions: 30

Mention Length: :10-:15

DIGITAL PROMOTION

Online contest in conjunction with on-air contest. Extra chance to win for

listeners.

SOCIAL PROMOTION

1 post each: Facebook, Twitter and Instagram



Screening Passes: 10 passes for 2





Dallas-Ft. Worth

KKDA-FM 104.5

Urban Contemporary

Delisha Huff

972-647-5000

[email protected]

NW 6th Street

Grand Prairie, TX 75050

Service Broadcasting Corp.

On Air YES

Digital YES

Social YES


MS Value: $7,506.90



The Hunger Games Prize Pack

On-air personalities will encourage listeners to call in and win their free

"Hunger Games Prize Pack" by asking for the 10th caller. In addition,

personalities will direct listeners to the station website and encourage them to

register to win their free "Hunger Games Prize Pack that inludes exclusive

passes for the movie!"

On Air Dates: 11/10/2014 to 11/17/2014

ON AIR MENTIONS

Copy for Prize Pack info

Mentions: 50

Mention Length: :15-:30 seconds

DIGITAL PROMOTION

On-air personalities will encourage listeners to call in and win their free

"Hunger Games Prize Pack" by asking for the 10th caller. In addition,

personalities will direct listeners to the station website (including trailer link)

and encourage them to register to win their free "Hunger Games Prize Pack that

inludes exclusive passes for the movie!"

SOCIAL PROMOTION

On Facebook and Twitter, KKDA will direct listeners to the station website

(including trailer link) and encourage them to register to win their free "Hunger

Games Prize Pack that inludes exclusive passes for the movie!"





Boston

WXKS-FM 107.9

CHR

Shaileen Santoro

781-663-2500

[email protected]

10 Cabot Road, Suite 302

Medford, MA 02155

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $6,884.05



The Hunger Games: Mockingjay Part 1

We will give these away on air in pm drive with Mikey V. All winners will be

qualified for the Grand Prize drawing of 2 VIP seats and a Hunger Games Swag

Bag!

On Air Dates: 11/10/2014 to 11/17/2014

ON AIR MENTIONS

5x live contests in pm drive; 10x live liner to promote web contests

Mentions: 15

Mention Length: :15

DIGITAL PROMOTION

BONUS CHANCE to win online at KISS108.COM

SOCIAL PROMOTION

We will push out via 1X Twitter to 'tune in and win' to promote the contest








Boston

WJMN-FM 94.5

Rhythmic-CHR

Shaileen Santoro

781-663-2500

[email protected]

10 cabot road, suite 302

Medford, MA 2155

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $3,035.98



The Hunger Games: Mockingjay Part 1

We will give Screening Passes to see The Hunger Games, Mockingjay Part 1

away on air in AM Drive. Our AM Show co-host is a SUPER FAN so she will be

excited to be involved with the contest giveaway/execution. All winners will be

qualified for the Grand Prize drawing of 2 VIP seats and a Hunger Games Swag

Bag!

On Air Dates: 11/10/2014 to 11/17/2014

ON AIR MENTIONS

5x live contests in am drive; 10x live liner to promote web contests

Mentions: 15

Mention Length: :15

DIGITAL PROMOTION

BONUS CHANCE to win online at JAMN945.COM

SOCIAL PROMOTION

We will push out via 1X Twitter to 'tune in and win' to promote the contest





Atlanta

WVEE-FM 103.3

Urban Contemporary

Amanda Mickler

404-898-8935

[email protected]

1201 Peachtree St. Suite 800

Atlanta, GA 30361

CBS Radio, Inc.

On Air YES

Digital YES

Social NO


MS Value: $9,756.47



OnAir Giveaway

Screening passes will be given away during various dayparts during the week of

11/10, 6a-10, 10a-2p and 2p-6p. This campaign will receive a minimum of (15)

:10 prerecorded promos, (15) live mentions and a listing on the V-103.com

contest page.

On Air Dates: 11/10/2014 to 11/14/2014

ON AIR MENTIONS

A minimum of (15) :10 prerecorded promos and a minimum of (15) live

mentions

Mentions: 30


DIGITAL PROMOTION

Listing on the V-103.com contest page with movie copy + trailer and graphic








Atlanta

WWWQ-FM 99.7

CHR

Mike Kelly

404-497-4806

[email protected]

780 Johnson Ferry Rd NE, Suite 500

Atlanta, GA 30342

Cumulus Media, Inc.

On Air YES

Digital YES

Social YES


MS Value: $8,379.48



The Hunger Games: Mockingjay Part 1 -- First Watch

Station will givaway Hunger Games Mockingjay Part 1 Screening Passes and

Premiums during PM Drive. Promotional announcements include on-air

promos and giveaways.

On Air Dates: 11/10/2014 to 11/18/2014

ON AIR MENTIONS

Live mentions and Recorded promos.

Mentions: 50

Mention Length: :15 live mentions and :30 recorded mentions.

DIGITAL PROMOTION

E-Blast, text contest, homepage tier.

SOCIAL PROMOTION

Facebook and Twitter





Seattle-Tacoma

KQMV-FM 92.5

CHR

Art Ruiz

(425) 653-9462

[email protected]

3650 131st Ave SE Suite 550

Bellevue, WA 98006

Hubbard Broadcasting, Inc.

On Air YES

Digital YES

Social NO


MS Value: $4,906.37



Brooke & Jubal in the Morning

#1 Rated Brooke & Jubal in the Morning will giveaway passes and prize packs.

On Air Dates: 11/10/2014 to 11/21/2014

ON AIR MENTIONS

Daily live mentions during AM Drive

Mentions: 20

Mention Length: 15secs

DIGITAL PROMOTION

Details of the on air contest will be posted on the station website. Listeners will

have an extra chance at entering on the Contests page.








Seattle-Tacoma

KBKS-FM 106.1

CHR

Valerie Koch

206-494-2000

[email protected]

645 Elliott Ave. West, Suite 400

Seattle, WA 98119

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $6,254.43



KISS Connects You To The Hunger Games

on-air giveawys in Morning Drive and Afternoon Drive for one week

On Air Dates: 11/10/2014 to 11/14/2014

ON AIR MENTIONS

2-3 mentions per giveaway

Mentions: 30

Mention Length: :05s

DIGITAL PROMOTION

inclusion on the "on-air prizes" page of the website to promote the afternoon

drive contest

SOCIAL PROMOTION

1 post to the KISS FM Instagram account to promote the contest, provided a

short length trailer is available. 1 Tweet on the KISS FM Twitter account

promoting the 2nd chance sweepstakes.




Salt Lake City-Ogden-Provo

KZHT-FM 97.1

CHR

Kellee Roberts

801-908-1300

[email protected]

2801 S. Decker Lake Dr.

West Valley, UT 84119

IHeartMedia

On Air YES

Digital YES

Social NO


MS Value: $3,838.12



Hunger Games: Mocking Jay Part 1 Movie Passes

Station will ask listeners to call in and win passes to The Hunger Games

Mockingjay Part 1 on air during morning and afternoon. Station will also run

announcements telling listeners to Register To Win passes at live remote

broadcasts.

On Air Dates: 11/10/2014 to 11/21/2014

ON AIR MENTIONS

THE HUNGER GAMES: MOCKINGJAY – PART 1 opens on November 21, 2014 and

is the third installment in the Hunger Games franchise. Win your movie passes

from 97.1 KZHT.

Mentions: 40

Mention Length: :10 to :15

DIGITAL PROMOTION

Webpage to Enter to win movie passes.








Phoenix

KZZP-FM 104.7

CHR

Carina Iannuzzi

602-374-6167

[email protected]

4686 E van buren, suite 300

Phoenix, AZ 85008

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $42,857.14



Call to win Screening Passes & Prize Pack with KISS FM

We will run a 2 week on-air campaign where we will facilitate on-air giveaways

2x per day that will be supported via recorded promos and live mentions during

Morning Drive with Johnjay and Rich and Afternoon Drive with Julian.

On Air Dates: 11/10/2014 to 11/21/2014

ON AIR MENTIONS

50 recorded promos and 50 live mentuions

Mentions: 100

Mention Length: :30

DIGITAL PROMOTION

Dynamic Lead on the homepage of 1047kissfm.com that will link to a custom

contest page where listeners can register to win tickets, view the trailer of the

upcoming film, link to additional information etc. We will also include in 1x

station eblast that goes out to 80,000 members.

SOCIAL PROMOTION

We will provide 2-3 social media posts per week via twitter to promote the

ticket giveaway both on-air and online.


Digital Impressions: 1,000,000



Phoenix

KZON-FM 101.5

Rhythmic-CHR

Sandy Corcoran

602-452-1031

[email protected]

840 N Central Ave

Phoenix, AZ 85004

CBS Radio, Inc.

On Air YES

Digital YES

Social YES


MS Value: $7,845.03


Screening or Prize Pack: Both

District 101.5 Treatment

3 times a day, 11/10 - 11/14, LIVE 101.5 listeners will listen for the cue to call.

Each winner will receive a Hunger Games prize pack. All winners will also be

qualified to win the DISTRICT 101.5 Treatment including limo ride to screening

and dinner. (Limo and dinner provided by LIVE 101.5)

On Air Dates: 11/10/2014 to 11/14/2014

ON AIR MENTIONS

60 x live mentions

Mentions: 60

Mention Length: approx :15 sec

DIGITAL PROMOTION

Graphic, link and text inclusion in LIVE 101.5 contest page.

SOCIAL PROMOTION

Inclusion in LIVE 101.5 Facebook and Twitter.








Houston-Galveston

KBXX-FM 97.9

Rhythmic-CHR

Asia McDonald

713-300-5865

[email protected]

24 Greenway Plaza, Ste. 900

Houston, TX 77046

Radio One

On Air YES

Digital NO

Social NO


MS Value: $7,903.85



During 2x day parts station will conduct on-air giveaway of Caller #9 or other

show related contesting.

On Air Dates: 11/10/2014 to 11/14/2014

ON AIR MENTIONS

2x mentions per giveaway. (1) 10sec tease and (1) 10sec live giveaway mention.

Plus (10) :30 spots to run 11/17-23

Mentions: 30

Mention Length: 10sec



Houston-Galveston

KLOL-FM 101.1

Spanish Hits

Andrea Parra

713-881-5532

[email protected]

24 Greenway Plaza Suite 1900

Houston, TX 77046

CBS Radio, Inc.

On Air YES

Digital YES

Social YES


MS Value: $7,683.47



El Hunger Games: Mockingjay Mega Weekend

Mega winning weekend, listeners have the opportunity to win a pair of tickets

on the :20's of every hour from 12p-7p.

On Air Dates: 11/14/2014 to 11/16/2014

ON AIR MENTIONS

Mega 101 Todo Este Fin De Semana Te Regala Pases para la Premiere De la

Pelicula Mas Esperada de Este año.. Hunger Games: Mockingjay ( movie sound

byte ). Escucha Este Fin De Semana de 12 del medio dia a 7 de La Noche, al

Minuto 20 de cada hora para tu oportunidad de ganar un paquete Familiar de 4

boletos. Se Uno De los Primeros en Ver La Pelicula Mucho Antes de que salga en

Cines.. Es El Hunger Games: Mockingjay Mega Weekend ( movie sound byte ).

Mas detalles en Mega101fm.com - be one of the first to seeEl Hunger Games:

Mockingjay part 1…. listen in at ___ for your chance to win tickets to the

advance screening.

Mentions: 62

Mention Length: : 09 /:20/:30

DIGITAL PROMOTION

contest page will include times the prize will be given away, along with trailer.

SOCIAL PROMOTION

will use social media to help promoto the winning weekend.







Minneapolis-St. Paul

KDWB-FM 101.3

CHR

Lauren Siever

952-417-3071

[email protected]

1600 Utica Ave. S.

St. Louis Park, MN 55416

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $19,681.80



The Hunger Games: Mockingjay Day on KDWB

On Friday, November 14th from 7A to 7PM, The station will giveaway

Screening Passes along with Prize Packages to see a promotional screening of

"The Hunger Games: Mockingjay Part 1".

On Air Dates: 11/14/2014 to 11/14/2014

ON AIR MENTIONS

40 on-air contest mentions, 10 twitter mentions, 25 web contest mentions

Mentions: 75


DIGITAL PROMOTION

Listeners will have another chance to win a four pack of passes to see The

Hunger Games: Mockingjay online at Kdwb.com

SOCIAL PROMOTION

Listeners will have another chance to win passes to the movie on Twitter. We

could use #KDWBMOCKINGJAY





Minneapolis-St. Paul

KSTP-FM 94.5

Hot AC

Craige Iwaszko

651-642-4146

[email protected]

3415 University Ave

Minneapolis, MN 55414

Hubbard Broadcasting, Inc.

On Air YES

Digital NO

Social NO


MS Value: $2,274.07



Loyal Listeners Club

KS95 LLC members will trade points for prize packs

On Air Dates: 11/12/2014 to 11/20/2014

ON AIR MENTIONS

Station will run 10 :30 promotional announcements out of sales inventory

Mentions: 10

Mention Length: :30






Denver-Boulder

KTCL-FM 93.3

Modern Rock

Edie Iwata

303-713-8570

[email protected]

4695 S. Monaco St

Denver, CO 80237

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $7,619.05



Mockingjay---see it and own a piece of it!

KTCL's listeners love Hunger Games and are excited for the release of

Mockingjay Part 1. KTCL will drive listeners to the station's website at

area93.com to register to win a pair of tickets to and advanced screening and a

prize packs with goodies from the movie.

On Air Dates: 11/10/2014 to 11/14/2014

ON AIR MENTIONS

Live Liners

Mentions: 50

Mention Length: 10-15 seconds

DIGITAL PROMOTION

Custom Contest Page at area93.com, inclusion in 1x email blasts to loyal listener

database of over 90,000. 2x Social Media Posts

SOCIAL PROMOTION

2x Social Media Posts

Digital/Social Dates: 41953 to 11/14/2014




Denver-Boulder

KJMN-FM 92.1

Spanish Adult Hits

Eddie Sapetto

323.900.6185

[email protected]

1907 Milehigh stadium West circle,

Denver, CO 80204

Denver, CO 80204

Entravision Communications Corp.

On Air YES

Digital NO

Social YES

Station Value: $500.00

MS Value: $150.00

Impressions: 15,000


Mockingjay

Entravision will post to both KJMN and KXPK Facebook pages to promote the

movie and do a prize giveaway for lucky winners!

On Air Dates: 11/17/2014 to 11/21/2014

SOCIAL PROMOTION

We will provide links to the trailer and the opportunity for listeners to win

prizes associated with the film.







San Diego

KHTS-FM 93.3

CHR

Christina Sanchez

858-522-5518

[email protected]

9660 Granite Ridge Drive

San Diego, CA 92123

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $10,566.50



Channel 933 Mockingjay Screening

For one week we will run giveaways on two prime day-parts. Listeners will be

able to call in and win a pair of tickets to see the screening. We will also give

tickets away with our Friday Fan Van. Nathaan Fast goes out to a location

everyu Friday Morning and invites listeners to join him to win AWESOME prizes.

Frankie and Geena of the Channel 933 morning show will encourage listeners to

join him for thier chance to win screening passes to see Mockingjay!

On Air Dates: 11/10/2014 to 11/14/2014

ON AIR MENTIONS

Inclusion in a minimum of 50 live mentions

Mentions: 50


DIGITAL PROMOTION

In addition to the on-air giveaways we will also feature Mockingjay on our

stations contest page. We will offer our listeners a chance to win a four pack of

screening passes! We will also highlight their logo, copy points and have a link

to their site so that listeners can get more info (see trailer, etc)

SOCIAL PROMOTION

Frankie V instagram




Detroit

WKQI-FM 95.5

CHR

Jaime Watson

248-324-7073

[email protected]

27675 Halsted Rd

Farmington Hills, MI 48331

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $7,718.27



Mockingjay Screening

Channel955 will promote the Hunger Games Mokingjay Part 1 with an online

and social screening promotion with Lionsgate!

On Air Dates: 11/10/2014 to 11/18/2014

ON AIR MENTIONS

Lionsgate copy points directing listeners to sign up to win!

Mentions: 60

Mention Length: :15

DIGITAL PROMOTION

Channel995 will post video trailer and have a Register page to win screening

passes. Will also post Video and Register to win push on social, Twitter and

Facebook

SOCIAL PROMOTION

will post video trailer and have a RTW screening passes. Will also post Video

and RTW push on social, TW and FB.







Orlando

WXXL-FM 106.7

CHR

Glory Langston

407-916-8137

[email protected]

2500 Maitland Center Parkway, Suite 401

Maitland, FL 32751

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $9,366.67



Be the first to see The Hunger Games Mockingjay Part 1 with XL106.7!

WXXL will execute an on-air, online, and social media giveaway to promote the

advance screening of The Hunger games Mockingjay Part 1. Be part of Johnny's

House guest list to watch the film first. Listeners will have the chance to win

passes from XL106.7's AM Show "Johnny's House" for one week leading up to

the screening. There will be a minimum of 40 lives valued at $8,000. An

XL106.7 personality will host screening.

On Air Dates: 11/10/2014 to 11/17/2014

ON AIR MENTIONS

Live Liners in AM Drive

Mentions: 40

Mention Length: :15 to :20

DIGITAL PROMOTION

Listeners will also have another shot to win by going to xl1067.com to enter

(valued at $1500).

SOCIAL PROMOTION

The Film will also be supported through our Music Monday social media contest

on 11/17. Minimum of 5 social posts valued at $5,000 each post. We will

giveaway passes to see the film as well as the soundtrack to random winners

our XL's twitter. Online contest will also be featured in one email blast to over

55,000 subscribers valued at $5,000.





Sacramento

KDND-FM 107.9

CHR

Danielle Palermini

916-339-4279

[email protected]

5345 Madison Ave

Sacramento, CA 95841

Entercom

On Air YES

Digital YES

Social YES


MS Value: $2,556.30



Mockingjay Wake Up Call Giveaway

The Wake Up Call will feature The Hunger Games: Mockingjay Part 1 pre-

screening passes in the morning drive during the AM hour. This will include a

dedicated contest for these passes.

On Air Dates: 11/10/2014 to 11/14/2014

ON AIR MENTIONS

Wake Up Call talking about movie & describing the prize pack and screening

details!

Mentions: 20

Mention Length: :30

DIGITAL PROMOTION

Flipper Graphics on endonline.com, details page explaining the contest and

movie summary.

SOCIAL PROMOTION

Posts on the 107.9 The End Facebook (x5) about the contest, mentions on the

107.9 The End Twitter (x5), and a mention on the 107.9 The End Instagram (x1)








Miami-Ft. Lauderdale-Hollywood

WHYI-FM 100.7

CHR

Kevin Cerenzia

954-862-3110

[email protected]

7601 Riviera Blvd

Miramar, FL 33023

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $15,169.23



Mockingjay Y 5 Countdown

Y100 will giveaway tickets on the air to kick off the Y5 Countdown at 4pm and

8pm. The 100th caller/texter will receive a four pack of tickets to see a

scremomg pf The Hunger Games Mockingjay Part 1. Included in 30

live/recorded mentions, three social media posts and a station eblast inclusion.

On Air Dates: 11/10/2014 to 11/15/2014

ON AIR MENTIONS

Mentions promoting the movie the ticket and prize pack

Mentions: 50

Mention Length: 15-20 seconds

DIGITAL PROMOTION

Ten 4 packs will be given away on the air and five four packs will be given away

online. Contest featured on y100 homepage and contest page. Link to purchase

tickets on contest page.

SOCIAL PROMOTION

Three social media posts and a station eblast inclusion.





WAMR-FM 107.5

Spanish Hits

Bertha Martinez/ Diana Bernal

305-569-3165

[email protected]

800 Douglas Road, Suite 111, Annex bldg

Coral Gables, FL 33134

Univision Radio

On Air YES

Digital NO

Social NO


MS Value: $2,289.47



Hunger Games Mockingjay Part 1 Giveaway

On Air personality will have listeners call in to win passes to see The Hunger

Games Mockingjay Part 1 and a winner will be chosen randomly.

On Air Dates: 11/11/2014 to 11/17/2014

ON AIR MENTIONS

Mentions requesting a caller to win tickets including Mockingjay talking points.

Mentions: 15

Mention Length: :15 sec







WEDR-FM 99.1

Urban Contemporary

Maestro Powell

305-444-4404 (Ext. 5739)

[email protected]

2741 N 29th Ave

Hollywood, FL 33020

Cox Media Group

On Air YES

Digital NO

Social YES


MS Value: $6,136.25



Hunger Games MockingJay- Part 1

Caller #9 will win movie passes for (2) to see a special screening of the movie

Hunger Games Mocking Jay-Part 1.

On Air Dates: 11/13/2014 to 11/18/2014

ON AIR MENTIONS

20 Live mentions and 10 Recorded mentions

Mentions: 30


SOCIAL PROMOTION

Facebook Giveaways. (138k Likes).




Austin

KHFI-FM 96.7

CHR

Liz Leos

404-435-7239

[email protected]

3601 S. Congress, Bldg F

Austin, TX 78704

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $7,219.59



Listen to EJ/Win Mockingjay

Online and on-air promotion. Listeners can register online and listen to EJ

Friday night to win. 6 recorded promos and 6 live liners minimum per day.

On Air Dates: 11/14/2014 to 11/16/2014

ON AIR MENTIONS

Mentions driving traffic to website to win

Mentions: 48

Mention Length: :30sec recorded promotional mentions

DIGITAL PROMOTION

We will post on our web-sites the large Dynamic Leader Board on the home

page and build a contest page as well

SOCIAL PROMOTION

Will post daily on Facebook/Twitter/Instagram to make sure listeners are well

aware of this movie and know they can win passes







Austin

KPEZ-FM 102.3

Rhythmic-CHR

Liz Leos

404-435-7239

[email protected]

3601 S. Congress, Bldg F

Austin, TX 78704

IHeartMedia

On Air YES

Digital YES

Social YES


MS Value: $5,509.75



Listen to Kramer/Win Mockingjay

Online and on-air promotion. Listeners can register online and listen to Kramer

in the morning to win. 6 recorded promos and 6 live liners minimum per day

On Air Dates: 11/11/2014 to 11/14/2014

ON AIR MENTIONS

Mentions driving traffic to website to win

Mentions: 48

Mention Length: :30sec recorded promotional mentions

DIGITAL PROMOTION

We will post on our web-sites the large Dynamic Leader Board on the home

page and build a contest page as well

SOCIAL PROMOTION

Will post daily on Facebook/Twitter/Instagram to make sure listeners are well

aware of this movie and know they can win passes




Kansas City

KMXV-FM 93.3

CHR

Teresa Nelson

913-530-9071

[email protected]

508 Westport Rd, Suite 202

Kansas City, MO 64111

Wilks Broadcasting, LLC

On Air YES

Digital YES

Social YES


MS Value: $2,289.25



Hunger Games: Mockingjay-Part 1 Advanced Screening and Prize Packs

Rocket and Teresa will play clips, cast interviews, and trailers from The Hunger

Games: Mockingjay Part 1. Listeners will be caller 9 to win advanced screening

passes and the prize pack.

On Air Dates: 11/10/2014 to 11/21/2014

ON AIR MENTIONS

Live on air mentions during morning show

Mentions: 20

Mention Length: :30

DIGITAL PROMOTION

Flipper on mix93.com homepage describing contest with link to movie trailer (2

weeks)

SOCIAL PROMOTION

Rocket and Teresa blog linked to all 3 morning show hosts Facebook/Twitter

accounts as well as the Mix 93.3 Facebook/Twitter accounts





the hunger games: mockingjay part 1 radio promotion...

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