the humans´network presentation to companies
Post on 19-Oct-2014
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DESCRIPTION
We are the new social and human network that empowers people to rate companies according to their Corporate Social Responsibility. thehumansnetwork.com will reflect the social and human reputation of any kind of company in the world. Your human profile in the Humans´Network is your most important social profile in the Internet.TRANSCRIPT
the Humans´Network
Power to people
Business to human companies
Social networks represents the
most important Internet phenomenon
Social networks phenomenon
More than 1 billion users along the planet.
7 out of 10 Internet users are active at least in one social network.
9 out of 10 marketing responsibles use social networks to promote their bussiness.
Social networks are the preferred channel consumers uses to interact with brands.
Companies social reputation is generated on social media platforms.
Corporate social responsability
Corporate social responsibility
Corporate social responsibility is no longer an option but an empathically and indisputably
a must-do!
EXPECTATIONS
Corporate social responsibility
31% of global consumers believe businesses should
change the way they operate to align with greater social and environmental needs.
Cone Communications & Echo Research / February 2013
CSR AS A DIFFERENTIATOR
Corporate social responsibility
91% of global customers are likely to switch brands to one
associated with a good cause, given comparable price
and quality.
Cone Communications & Echo Research / February 2013
CONSUMER RESPONSIBILITY
Corporate social responsibility
88% of consumers, nearly nine-in-ten, feel a responsibility to
purchase products they think are socially and environmentally
responsible.
Cone Communications & Echo Research / February 2013
CONSUMERS COMMITMENT
Corporate social responsibility
90% of global consumers declare that if they learn of a company´s irresponsible or deceptive business practice, they would stop buying its
products.
Cone Communications & Echo Research / February 2013
thehumansnetwork.com
thehumansnetwork.com
We are the new social and human network that empowers people to rate companies according to their Corporate Social Responsibility.
thehumansnetwork.com
We let companies: 1. create their vital manifest where they
can state their Corporate Social Responsibility policies, code of ethics, and internal regulations and actions related to their transparency and due diligence, and
2. interact with users who wants to know how companies care about people and environment to act accordingly.
thehumansnetwork.com
We aim to become the worldwide thermometer
which reflects people opinions and human ratings on companies according to
their social and human behaviour.
thehumansnetwork.com
thehumansnetwork.com will reflect the social and human reputation of any
kind of company in the world.
thehumansnetwork.com
Your human profile in the Humans´Network is
your most important social profile in the
Internet.
human
I´m in!
thehumansnetwork.com