Egyptians brandcattle to discourage theft (still practiced today)

Telegraph The telegraph solicits wealthy AMERICANS with dubious investment offers

The first RADIO advertisement

Montgomery Ward produces the first mail order catalog, helping to establish

Direct Mail

Apple’s infamous Macintosh Computer Superbowl commercial airs

The Web

The Web hits one million sites and is a growing space for marketers

CAN SPAM

Act begins the first reg-ulation of marketing online. “LINKEDIN LAUNCHES”

The University of Pennsylvania offers

“The Marketing of Products”

John Deere releases the first customer magazine,

The Furrow

Benjamin Franklin begins to publish

Poor Richard’s Almanack

Parliament requires

bakers to use a distinctive mark for the

bread they sold

Neil McElroy establishesBrand Management at

P&G

David Ogilvy founds

Gallup’s Audience Research Institute

to conduct market research

Audio channel Radio

reaches 55.2% penetration,enabling efficient political

propaganda and corporatemessaging to mass audiences

The first television ad appears

RCA broadcasts President Roosevelt’s

speech at the World’s Fair, prompting early talk of

Television’s power to advertise

CompuServe was the first major UScommercial Internet serviceprovider, using a technology known as dial-up

First ever televised debate of Nixon vs Kennedy

AOL opens

First attempts to monetize the web with interruption

marketing

Google introduces pay-per-click Search Engine Marketing with

AdWords

Staffelter Hofestablishes its brand

862

The book, Inbound marketingis published

Social media

advertising reaches $6.2 billion

Only time will tell!

2700 BC

1266

1864

1872

1885

1922 1931 1932

1933

1939

19581960

1971

19841997 1998

2000

2001

200320072009

1941

2015

of

2700 BC

1383

1905

1985

1733

1969

1933

2013

2011

2004

Facebookfounded

Twitter

Launches & Marketois founded

Social media

use and social mediamarketing on the rise

Google opens

Clean, protect and enhance your marketing data.

Sources:

http://en.wikipedia.org/wiki/History_of_marketinghttp://www.knowthis.com/what-is-marketing/history-of-marketinghttp://blog.hubspot.com/blog/tabid/6307/bid/31278/The-History-of-Marketing-An-Exhaustive-Timeline-INFOGRAPHIC.aspxhttp://www.theatlantic.com/business/archive/2011/10/how-brands-were-born-a-brief-history-of-modern-marketing/246012/http://adage.com/article/ad-age-graphics/ad-age-a-history-marketing/142967/http://contentmarketinginstitute.com/2012/02/history-content-marketing-infographic/http://en.wikipedia.org/wiki/Trademarkhttp://en.wikipedia.org/wiki/Brand_managementhttp://en.wikipedia.org/wiki/Guerrilla_marketinghttp://en.wikipedia.org/wiki/Direct_marketinghttp://en.wikipedia.org/wiki/Lester_Wundermanhttp://en.wikipedia.org/wiki/Telemarketinghttp://www2.uncp.edu/home/acurtis/NewMedia/SocialMedia/SocialMediaHistory.html

Josh HillMarketing Rockstar Guides

First computer modem

The first email is delivered

Free ebookbit.ly/Marketers-Win

Lowenbrau establishes its lion mark