the employee engagement event - generation y

Generation Y Kelly Fryer: Chrysalis Consulting

Leaders in Organisational Development

Generation Y

The generations

Generation Y

Storytelling

What this means for your business

Questions

Chrysalis Consulting | People. Passion. Performance | www.chrysalis-consulting.co.uk

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Advisory note


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The generations

Traditionalists – (1925 – 1945)

Baby Boomers – (1946 – 1960)

Generation X – (1961 – 1979)

Generation Y – (1980 – 2000)

Generation Z – (2001 –

Present)


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Traditionalists Baby Boomers Generation X Generation Y

How Many? 50,000,000 80,000,000 46,000,000 78,000,000

Born Between 1925-1945 1946-1960 1961-1979 1980 - 2000

Also known as Silent generation, G.I

Generation

Now generation, Love

generation

Sandwich generation Net generation

Influencers Great depression,

WWII

Vietnam War, Civil

Rights and women’s

movements, Cold War

Working mothers,

Economic recessions,

Television

Helicopter parents,

Technology, Social

Media,

Environmentalism,

Globalisation

Values Privacy, Trust,

Formality, Work ethic

Equality, Inclusion,

Change

Work-life balance,

Education,

Independence

Teamwork, Social

change, Diversity,

Positive reinforcement

Characteristics Hardworking, Loyal,

Respect for authority

Optimistic, Ambitious,

Workaholic,

Competitive

Flexible,

Individualistic, Creates

own rules, Risk takers

Entitled, Confident,

Overprotected,

Introspective

Technologically Challenged Adapting Adept Savvy

Psychological

Challenges

Less open to therapy High divorce rate,

Difficulty sharing

emotions, Pressure to

slow aging process

Cynical, Stressed Anxious, Narcissistic,

Socially isolated or

ultra-connected

Source – Insight Magazine 2012

Generation Y 6


Tech/Web savvy – ‘I’ll send you an email’

Family oriented – Flexible working schedules

Ambitious – Ambitions must be met

Team players – Collaboration, openness and

transparency

Communicators – Communication is key

Like to be loved – Feedback, gratitude and

guidance

Once upon a time…..


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What this means for your

businesses

Recruitment

Retention

Reward & Recognition

Talent Management

Development programmes


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In summary

Beware the stereotypes

Make whatever you do inclusive for all generations

Flexible, agile and forward thinking

For your business to succeed Generation Y are the next generation


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Question time 10


Generation YKelly Fryer – Chrysalis Consulting

[email protected]

www.chrysalis-consulting.co.uk

the employee engagement event - generation y

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