the college marketing network - sponsor the fe first awards and annual conference in 2015

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Join us in celebrating the best in college marketing in 2015. Sponsor the College Marketing Network’s FE First Awards, and support our 28th Annual Conference, to be held at the Hilton Hotel Leicester. The FE First Awards will be made at the conference on Monday 23rd November. Support the FE First Awards for marketing excellence in 2015 Winners of the FE First Awards 2014 line up to celebrate Call us on 01772 257 833 or email offi[email protected]

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The publication announces sponsorship and support opportunities for the 2015 FE First Awards for marketing excellence and for the College Marketing Network's 28th Annual Conference.

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Page 1: The College Marketing Network - Sponsor the FE First Awards and Annual Conference in 2015

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Join us in celebrating the best in college marketing in 2015.

Sponsor the College Marketing Network’s FE First Awards, and support our 28th Annual Conference, to be held at the Hilton Hotel Leicester.

The FE First Awards will be made at the conference on Monday 23rd November.

Support the FE First Awards for marketing

excellence in 2015

Winners of the FE First Awards 2014 line up to celebrate

Call us on 01772 257 833 or email [email protected]

Page 2: The College Marketing Network - Sponsor the FE First Awards and Annual Conference in 2015

As a company or organisation working in the post-16 sector, you can support the buzz created by these awards, and associate yourself with their prestige. Show your commitment to the dynamic and creative work being done at the forefront of college marketing, recognised both within and beyond the FE sector for its innovation.

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First awarded in 1998, the FE Firsts are highly valued by college marketers as the only awards specifically for FE/post-16 marketing. Here are just two comments from recent winners:

“The benefits for us have been widespread: gaining a third party endorsement of our service enhances our reputation

both internally and externally and is always an incredible morale boost …. Not only are they a fantastic way to gain recognition

from industry peers but they also showcase the department, create a buzz and raise the bar so other departments begin to think about how they can gain recognition for their excellent practice too. It helps

to create an internal culture of pushing boundaries and raising aspirations.”

Elvie Shergold, Barnet & Southgate College (left), winner of FE First Awards including Gold for Print Publication 2014 and Gold for Marketing Team of the Year 2014

“Receiving the “Innovative Use of Technology” gold award at The Marketing Network Conference was a real career high ...because this

award was a verdict made on our significant move towards using digital media as a primary communication channel. For this to be evaluated by

industry professionals was very important to us.”

Dave Cooper, Solihull College (above centre), also winner of the 2014 Lifetime Achievement FE First Award

The College Marketing Network is a non-profit making organisation which has been supporting marketing professionals in colleges since 1987.

Images from our 2014 Annual Conference and the FE First Awards 2014, presented by Michael Osbaldeston, Special Adviser, City & Guilds

Page 3: The College Marketing Network - Sponsor the FE First Awards and Annual Conference in 2015

Support the 28th Annual Conference of the College Marketing Network Monday 23rd November – Tuesday 24th November Hilton Hotel LeicesterThe only residential annual conference focussing on all aspects of college marketing, always attracting a huge amount of positive feedback.

Here’s just a flavour of that feedback...

See over for our 2015 sponsorship opportunities...

“I am a newbie to the CMN conference and have found it informative and valuable.”

“An excellent opportunity to meet colleagues in the same role as myself and learn from their experience.”

“Overall a very good event with great opportunities to network.”

“Great networking opportunity in a first-class venue – brings everyday working life into perspective.”

“An interesting variety of workshops with some superb networking opportunities.”

“The CMN Annual Conference was interesting, topical and extremely useful to me as a marketing professional in the FE sector. It gave me valuable insights into relevant areas within college marketing and enabled me to network with like-minded colleagues and share best practice. I would certainly attend future events.”

The FE First Awards 2015Sponsor an Awards category for £595 including one gala dinner place OR £900 including a table of 8 for the gala dinnerIncludes: your company logo in pre-and post-promotional materials (subsequent to agreement and payment). This option entitles you to jointly judge the category, with one of our independent judges, attend the gala dinner according to the option chosen above, and your company logo on the award and certificates for the category.

The categories for the FE First Awards 2015 are:

› PR campaign

› Communications campaign

› Events management

› Website

› Innovation

› Digital and social media campaign/initiative

› School leaver recruitment campaign

› Specialised recruitment campaign

› Print publication

› Full-time prospectus

› Marketing Team of the Year*

› Lifetime Achievement Award*

*= only open to CMN members

Support the presentation ceremony £750Includes your company logo throughout the Awards Powerpoint presentation and in pre- and post-publicity (subsequent to the agreement and payment).

Award winners’ brochure editorial £350A full-page advert or editorial in the winners’ brochure which will go to all entrants, CMN members, supporters and stakeholders.

Marketing Team of the Year 2014: Barnet & Southgate College

Westminster Kingsway College with conference sponsors Global

PR Campaign Gold for The Manchester College, sponsored by Pressvine International

Page 4: The College Marketing Network - Sponsor the FE First Awards and Annual Conference in 2015

Other sponsorship opportunities include:

› An A4 flier in our delegate packs £150

› Delegate bags featuring your company logo (if not taken by Level 1 sponsor)

› Delegate folders, pens, ceramic mugs or memory sticks (all featuring your company logo)

Prices on application based on numbers and items

Support the 28th Annual Conference of the College Marketing NetworkTier 1 sponsorship £5,000Includes: a free stand throughout the conference, your logo on conference promotional materials published (subsequent to sponsorship agreement) and on the delegate bags, and two full residential delegate places (includes all meals, accommodation and 2 places at the gala dinner).

Tier 2 sponsorship £1,250Includes your logo on conference promotional materials (subsequent to sponsorship agreement), and one full residential delegate place as defined above.

Exhibitors (stand only) £830Includes co-sponsorship of the Exhibitors’ reception, Monday 23rd November, a leaflet in delegate packs, pre- and post-conference publicity as supporters.

Stand space 3 metres wide by 2 metres deep maximum. Set up late on Sunday 22nd November or before 8.30am on Monday 23rd November; breakdown at 1pm on Tuesday 24th November. Delegates will access the exhibition area during registration, at lunchtime and coffee breaks and during the Exhibitors’ reception at 7pm on Monday 23rd November.

Exhibition stand plus a reduced delegate rate £1,300As above, plus one full residential delegate place as defined above, including access to the complete conference programme.

Combine an exhibition stand and sponsorship of an FE First Award category £1150

Notes for exhibitorsLarger spaces may be available at extra cost.

› Stands include: clothed table, two chairs and power supply if needed. Free WiFi available. Exhibitor name, profile and link included in pre- and post-publicity (subsequent to agreement and payment)

› All exhibitors support our pre-dinner reception on Monday 23rd November (included in the fee above), when conference delegates are joined by colleagues attending for the Annual Gala Dinner and FE First Awards 2015 for marketing excellence. This is styled the “Exhibitors Reception”, and like all refreshment breaks, takes place in the Exhibitors’ area.

TermsThe College Marketing Network reserves the right to decline offers from organisations it considers inappropriate for any particular item or category. All payments must be made in full before the 2015 Annual Conference. Exhibitors may not be admitted to the event if they have not paid by Friday 20th November.

The College Marketing Network, F16, Preston Technology Management Centre, Marsh Lane, Preston, PR1 8UQ

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2014 Annual Conference exhibitors

To discuss these or any other options, please contact the College Marketing Network office on 01772 257 833 or by email at [email protected]