HOW TO SEE TWICE

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S M UCH O N YOUR T TO N EW YOR K

W hen you go east on Southern Pacific, you aren't limited to one route or one kind of scenery. Southern Pacific gives you a choice of FOUR Scenic Routes, each showing you an entirely different part of the United States.

By going east on one of these routes and re· t urning on another S.P. route, you see T W ICE as much-in most cases for not l¢ extra rail fare I Every train on these four routes is a ir-conditioned.

GO ONE WAY, RETURN ANOTHER Sunset Route shows you Southern Arizona, El Paso, the Mexican Border country, Texas. the Old South and New Orleans. Famous trains : the ~'Sunset Limited" and "Argonaut.''

New York City-World 's Fair All Expense Tours

These tours cover every necessary expense (exc:ept meals) from the time of your arrival at New York City until your departure, for periods of !rom two to seven days, inc:luding transfer from railroad atlltlon to hotel, hotel accommodntlon, tightseeinc tcur a( the city and a visit to the Fair, In order that ycu may plan a trip within your budKct, you will have tho choice a r varioua pnec hotcla, a11 whh comfortable and satisfac tory actommodltiona and uc:vlu. These all upenu toura are on aale at all S.P. tlekct officea.

From New Orleans you can continue east by rail or sail to New York on S.P.'s popular "S. S. Dixie" (small additional fare, but berth and meals aboard ship are included). Overland Route, shortest way between North­ern California and the east, climbs the High Sierra and the Rockies. crosses Great Salt Lake on the daring Lucin Causeway, Two super- speed, ex tra fare trains: the Stream­liner .. City of San Francisco" and the "Forty­Nine:ru. each leaving five times a month. Also fast daily service on the "Overland Limited", "San Francisco Challenger" (chair car and tourist exclusively} and "Pacific Limited". Goldan State RDute is the direct route from Southern California to the east, through Southern Arizona, El Paso (stopover point for the Carlsbad Caverns National P ark Tour), New M'*ico and the fertile middle west. Two great trains: the "Golden State Limited" and thei"Californian" (chair car and touris t passengers exclusively).

Shasta Route joi s California with the Pacific Northwest, connFcting with transcontinental lines. Route of

1the fast, all-Pullman "Cas·

cade'', the 110regonian" and two other trains.

If you live in western Oregon or Washington, Southern Pacific will take you east via Cali­forni and the San Francisco World's Fair (May 25 to Sept. 29, 1940) for no extra rail fare.

Any Southern P acific representative will be glad to help you plan your trip. If none is near you, write or' e of the following: J. A . ORM AND Y F , C. LATHROP G. B. HANSON Oen' l P11J1'r Agt, q l'!n'l Pau'r ARt. Cen'l Pu&'r Agt. Port la nd , Ore ron Sar1 Fran dsto,C•I. Loa Anaelca.Cal.

J D. MASON L. H. TlllMBLE Oen ' l Pau'r AJ:t. Ocn'l Frt. A Pua'r Agt.

El Puo. Texai! Phoenix , Arl:r. F. S. McO lNNIS. Vice Pn:1 .. Sy1tem Pua'r Traffic

San Francisco, Calif ., a nd Hounon, Tu11

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IN ITS SETIING of Peace ond Freedom, lhe Fair surrounds you with fun a nd beauty . • . as a.ce entertainers score sure-fi re hits. Here are sparkling, informative exhibits of commerce and industry • . • cool. re lroahing landscapes ... the thrills of the biggest eity in the world.

A dramatic musical extravaganza with a cast of 250

4000 seal • 25 cents . 4 performanc es daily

PRESENTED BY THE EASTERN RAILROADS

AMERICA STRIDES the s tage in this romantic, song·spun review Jusing musical comedy, circus, opera and pagea nt: The great names of the entertainment world a re here­Ar1hur Schwartz, Oscar Hammerslein. IJ, Leon Le onidoH of Radio City Music Hall. and' Albert Johnson. They've blended their talents in a · s tar-spangled spectacle rivallinq any­thing the theatre has seen in scope and splendor.

The four outstanding episodes in the rise of a mighty nation para de b efore y our e yes. The inauguration oi George Washington . .. the feverish story of discovery of gold in California ... a tumultous w e lcome to Jenny Lind ... "Swords and Roses," ending as President Lincoln enten Ford's theatre . . . then the Gay Nineties cavalcade, thundering to a climax with Teddy Roosevelt.

Three hundred performers and forty trained hor••• take part in this great spectacle . .. cind you caa see it crt the ·Forty f a ir for forty cents. ·

T H E

COMBINING WATER, fire and sound in a starlit symphony, this inspiring show is given nightly at the Lagoon of Nations . . . FREEl

Never before have engineer­ing skill and great art joined to create such a miracle of light and color. Poets. in their most fantastic flights of fancy, have rarely en­visioned a wildness and beauty to match it.

NEW IN EVERY WAY. New stars .. . new songs ... new costumes , .. new water formations ... new fountain dis­play ... all join to present a brand new show topping the famous ·39 spectacle applauded by 5.000.000 people.

See the midways of the four biggest fairs in American history ablaze with electric lights. Thrill to the Phosphor· escent fantasy as graceful girls glide over the water of changing colors.

Billy Rose, master showman. has outdone himself.

The incomparable Eleanor Holm is back to lead the greatest array of swimming stars ever a ssembled in one show. Cos· tumes and scenery were designed by the noted Raoul Pene Du~ bois and the entire production is aqo.in staged by John Mur· ray Anderson.

Thousands of seats at 40¢ •.. a top-notch show at a rock-bot­tom price.

UNTAINS Pillars of water rise high in the

air . . . flames dart from hidden sources .. , fireworks burst high above in resplendent glory ... Music, perfectly synchronized with these myriad effects, rounds out one of the most glorious ensembles ever conceived.

And coolness goes with the wind as 25 fountains, alive with beauty. spread refreshing breezes over the Fair ... day and night ... all summer.

'PL'lNTY 0' ROOMS at~)'~

NEW YORK CITY can accommodate daily approxima tely 600.000 visitors. Hotels can care for about 80,000 between $1.50 and $3.00 per day and about 170,000 more be· tween $3.00 and $5.00 per day. In addition there are registered and inspected private homes and rooming houses which will ac­commodate about 200.000 at $1.00 and $1.50 per day per person.

Information regarding rooms in hotels may be obtained through the Hotel Asso­ciation of New York City, Inc .. 221 West 57th Street-Circle· 7-0800, or see your local travel agent. Rooms in hotels and pri­vate homes may also be obtained through the Mayor's Official World's Fair Rooming Bureau, Chanin Building, 42nd Street and Lexington Avenue-MUrray Hill 3-1150. Write, telephone or telegraph to either of the above bureaus for information on rates and location.

The latch-string is out for you all sum­mer-:-Come when you like-Stay where you hke-As long as you like-At rates tha t are right.

1A1" WIT~IN YOUR BUDGE1"

Here you can eat to your heart's con­tent and keep your pocketbook contented too. The Fair's new 5 and 10 cent restaurant strikes the 1940 keynote of good food at low prices.

Just plank your 5 and 10 cent pieces on the counter and watch the fine food appear. Thick sandwiches for thin dimes ... tempi· ing desserts and other delicious dishes at sweet and low rates ... no item on the menu more than 10 cents ... many only a nickel.

PAMPER YOUR APPETITE and coddle your purse! Choose from over 80 eating places on the grounds for good food at low prices. Restaurants, snack bars, soda foun­tains, cafeterias and lunch counters dot the avenues and are located .in many exhibit buildings. Hot dogs and hamburgers are a dime. Coffee is 5 and 10 cents and Coca-

DOROTHY LAM OUR getsa15 cent snack. (Above) A picnic on the grounds.

Cola and other bottled beverages a nickel. Milk is 5 and I 0 cents a bottle. In the city and at the Fair, you can have a breakfast for 25 cents, a lunch for 45 cents, a dinner for 65 cents.

If you have a yen.for foreign foods. you can eat in any language , •• canard natais !'orange from France . , . arroz con pollo from Cuba ... reindeer steak from Finland. . . . Prices in the Foreign Pavilions are higher. but the chefs are internationally famous, and the cuisine and service de luxe.

Or pack a lunch. relax beneath a striped umbrella on one of the Fair's free rest grounds. and picnic in comfort.

THE MARDI GRAS spirit reigns in this New Amuse· ment Area show. Enjoy the famous New Orleans French Quarter ... visit a night~club featuring Southern "blues" ... get that carnival thrill in a unique entertainment centre.

THE "RAH·RAH-RAH" SPIRIT of Old Siwa sh and Boola~Boola rul es over the Dancing Campus. one of the new and colorful amusement features. Riot with the jitterbugs in an atmosphere of collegiate high~ jinks. See Flirtation Walk, Dance Prom, college shops and restaurants, football. and a gay musical review of campus life.

,,,~~ ~ ~~ fiW:TY 1'H1l1W:TY C£Mrs CHILDREtl UNVER 141 1'WENTY-"FIVI. C£MTS