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NEWS | FEATURES | COMMUNITY | SPECIALTY PUBLICATIONS | EVENTS THE BULLETIN ADVERTISING MEDIA KIT 2021-2022 We’re Central Oregon’s local, daily news source. INFORMING, ENGAGING, INSPIRING, AND EMPOWERING. REACHING OVER 31,000 LOCAL READERS EVERY DAY and connecting more local businesses with Central Oregon than any other local print and digital media source.

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Page 1: THE BULLETIN ADVERTISING

NEWS | FEATURES | COMMUNITY | SPECIALTY PUBLICATIONS | EVENTS

THE BULLETIN

ADVERTISING MEDIA KIT 2021-2022

We’re Central Oregon’s local, daily news source. INFORMING, ENGAGING, INSPIRING, AND EMPOWERING.

REACHING OVER 31,000 LOCAL READERS EVERY DAY and connecting more local businesses with Central Oregon

than any other local print and digital media source.

Page 2: THE BULLETIN ADVERTISING

The Bulletin Advertising Media Kit 2021-2022

IN PRINT & [email protected]

541-383-0384320 SW Upper Terrace Dr, Suite #200 Bend, OR

242126

126

58

31

22

97

9726

26

20

20

20

26

LAKE

NATIONALFOREST

BLMLAND

CROOK

JEFFERSON

WASCOKL

AMATH

To Mitchell

To The DallesTo Portland

To Salem

To Eugene

To Eugene

To Eugene

To Klamath FallsTo Lakeview

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PRINEVILLE

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ings

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COVERING THE CENTRAL OREGON MARKET

IN PRINT & DIGITALLYThe typical reader of The Bulletin in print and online tends to be a HOMEOWNER, BETTER EDUCATED, AND EARNING A

HIGHER INCOME when compared to the general adult population.

The Bulletin is delivered throughout Central Oregon to over 13,000 households with a combined print and digital distribution. The Bulletin is sold in over 300 locations around the area. The city of Bend is our highest concentration of readership.

THE BULLETIN IS READ BY OVER 31,000 PEOPLE A DAY.

WHO VISITS www.bendbulletin.com:Bendbulletin.com is the #1 local news site in Central Oregon, recording over 1.3 million pageviews from over 262,000 unique monthly visitors. Over 60% of our traffic comes from mobile. Source: August 2020 Google Analytics

PROFILE: The Bulletin is part of Central Oregon Media Group. Publishing seven days a week, The Bulletin is the primary newspaper for Central Oregonians, providing in-depth news reporting, community listings and events, and local business advertising. The portfolio includes a daily edition digitally and a print edition six days per week, special news products and numerous lifestyle and community focused publications.

2

Circulation PRINT AND DIGITAL BY THE NUMBERS

Page 3: THE BULLETIN ADVERTISING

The Bulletin Advertising Media Kit 2021-2022

IN PRINT & [email protected]

541-383-0384320 SW Upper Terrace Dr, Suite #200 Bend, OR

Bend Bulletin - Sunday

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Sunday • October 18, 2020 Serving Central Oregon since 1903 • $3

INSIDESports — Former Oregon great Dan Fouts, of Sisters, likes what he sees in Justin Herbert. B1

Business/Life C1-8Classifieds B5Dear Abby C3

Editorial A5Horoscope C3Local/State A2-3

Lottery B2Market Recap B4Mon. Comics C5-6

Obituaries A11Puzzles C4Sports B1-4

INDEXTODAY’S WEATHER

Partly sunnyHigh 69, Low 42Page B6

We use recycled newsprint

Vol. 118, No. 292,30 pages, 4 sections

The BulletinAn Independent Newspaper

LAST CALL FOR OCHOCO BREWING CO.BUSINESS, C1

By BREnna VISSERThe Bulletin

Incumbents on the Bend City Council so far have raised significantly more money than their challengers, thanks to large donations from political action committees represent-ing small business and the real

estate industry, according to campaign finance documents.

As of Tuesday, City Coun-cilor Chris Piper led the pack, having raised $101,239.54, according to the secretary of state’s campaign finance re-cords. Councilor Justin Living-ston was second, having raised

$84,710.59.Every candidate in the Bend

City Council race has received money from political action committees, or PACs, in some form.

For Anthony Broadman, an Indigenous rights attor-ney running to fill the seat be-ing left vacant by Councilor Bill Moseley at the end of the year, roughly $23,000 of the total $58,072.64 he has raised

is from PAC cash and in-kind contributions. The money is from PACs formed by the Central Oregon Association of Realtors, Deschutes County Democratic Central Com-mittee, the Bend Chamber of Commerce, and Liuna Local 737, a laborers union based in Portland.

Of the $19,521.92 he has raised, Michael Hughes, a hemp lawyer running to fill Councilor

Bruce Abernethy’s seat, had $16,459.75 from the Central Oregon Association of Realtors and Bend Chamber of Com-merce PACs. In comparison, Rita Schenkelberg, a mental health counselor who is chal-lenging him for Abernethy’s seat, had raised $28,767.30, with only about $2,000 coming from Strengthening Central Oregon PAC, which is a non-partisan organization that sup-

ports candidates who support human rights issues, and the Oregon Laborers PAC.

Only three have not received money from a PAC: August Paul Johnson, who is running against Broadman for Mose-ley’s seat; Anon Bubba Walters, who is running for the seat that will be vacated by Abernethy; and Ron “Rondo” Boozell, who is challenging Piper.

Incumbents lead in campaign contributionsChallengers also received PAC donations but are mostly supported by individual donors

BEND CITY COUNCIL

See Council / A10

By KyLE SPuRRThe Bulletin

A six-piece jazz band found a way to bring live music to ev-ery corner of Bend this week-end without the risk of crowds gathering during the ongoing COVID-19 pandemic.

The Summit Express Jazz Band, an upbeat group of musicians who wear colorful suits, rolled out Friday evening on a vintage flat-bed Ford truck and played music through downtown Bend, mak-ing stops along the way. The band planned to take another route through the east side of Bend on Saturday and the west side Sunday.

The event, called the Great Drive-Out, was organized by the Tower Theatre.

Matt Burton, 33, wore an orange

and black suit with Halloween pumpkins Friday evening as he played the trombone in the band. Burton said Friday was the band’s first live performance since the pandemic began. He’s missed per-forming for crowds but also going to shows as a spectator.

“I’ve missed live performances of any type since March,” Burton said. “It’s always fun to perform for people and have all the hard work you put in be enjoyed.”

DRIVE-BY JAZZ BAND CHASES PANDEMIC BLUES AWAY

The Great Drive-Out brought a touring band to all corners of Bend

The Summit Express Jazz Band plays from the back of a flatbed truck Friday while driving down Wall Street in downtown Bend. Ryan Brennecke/Bulletin photos

Residents at Touchmark at Mt. Bachelor Village listen from their balcony as the Summit Express Jazz Band plays from the back of a flatbed truck.

See Jazz / A11

By MICHaEL KOHnThe Bulletin

Lewis and Clark are two names synonymous with the Pacific Northwest — their names etched in history. But the glaciers named

after the pair, both located on the slopes of South Sister, are about to be erased from existence.

One of the two glaciers, the one named after William Clark, is effectively gone — only a few

patches of ice remain. A ceremony marking its death, sponsored by the Oregon Glaciers Institute, will be held at two locations Sunday.

The main event is planned for 1 p.m. on the steps of the Oregon

Capitol in Salem. A smaller con-tingent of mourners will hike up to what is left of the glacier and conduct an Instagram livestream of the area.

Oregon’s glaciers have shrunk

significantly over the past three de-cades as climate change warms up the planet, depriving the glaciers of the cold weather and snowpack needed to sustain them.

Funeral set in Salem for South Sister’s Clark Glacier

See Glacier / A9

THE BULLETIN • SUNDAY, OCTOBER 18, 2020 bendbulletin.com/sports

BSPORTSINSIDE: CLASSIFIEDS, MARKET RECAP & WEATHER

No. 1 Clemson 73Georgia Tech 7

No. 2 Alabama No. 3 Georgia late

No. 4 Notre Dame 12Louisville 7

No. 5 N. Carolina Florida St. late

No. 11 Texas A&M 28Mississippi St. 14

No. 13 Miami 31Pittsburgh 19

South Carolina 30No. 15 Auburn 22

Kentucky 34No. 18 Tennessee 7

No. 23 Virginia Tech 40Boston College 14

49ers’ Garoppolo on a short leash

Jimmy Garoppolo was a full participant in practice Wednesday and he’s expected to start at quarterback when the San Francisco 49ers face the Los Angeles Rams in a critical NFC West division matchup Sunday night.

Garoppolo will be on a very short leash Sunday, probably an even shorter leash than the one he had against the Miami Dolphins in Week 5. Play-ing in his first game since sustaining a high right ankle sprain in Week 2, Garoppolo finished the game 7-of-17 for 77 yards, no touchdowns, two in-terceptions and he was sacked three times during the 49ers’ 43-17 loss.

Garoppolo’s mobility and ability to drive into his throws were clearly lim-ited by the injured ankle and Shanahan benched him at halftime and in-serted back C.J. Beathard.

If Garoppolo does start against the Rams, Shana-han said he won’t hesitate to bench him again if he struggles and produces a performance similar to his day against the Dolphins.

“Lots of guys go out there and they have things that prohibit them from being their best. But if you can play, you still have to go out there and perform,” Shanahan told reporters Wednesday.

High ankle sprains usually take at least four weeks to heal and even then a player could expe-rience lingering effects. Garoppolo attempted to come back after three weeks, and the injury clearly affected his perfor-mance against Miami.

Garoppolo was a full participant in practices on Thursday and Friday leading up to the game against the Dolphins. Sha-nahan said they didn’t hold anything back for Ga-roppolo during the prac-tices and was convinced he was ready to go.

— The Oregonian

NFL

COLLEGE FOOTBALL

TOP 25

Next up

L.A. Rams at San FranciscoWhen: 5:20 p.m. SundayTV: NBC

Dan Fouts can relate to Justin

Herbert — and not only because

Fouts played for the same

college and pro football teams as the young

quarterback.

FOOTBALL

One Duck and Charger to another

Former Oregon and Charger great Dan Fouts, of Sisters, likes what he sees in Justin Herbert

AP file photos

San Diego Chargers’ quarterback Dan Fouts, left, is pictured in action in San Diego against the New York Giants in October 1980, as he set a career-high of 444 passing yards in a 44-7 rout. Los Angeles Chargers quarterback Justin Herbert, right, sets up to pass during a game against the New Orleans Saints in New Orleans on Monday. Both quarterbacks starred at the University of Oregon before going on to professional careers with the Chargers.

BY MARK MORICAL • The Bulletin

Fouts — the longtime Sisters resident who starred as a quarterback at Oregon (1970-72) before his Hall of Fame NFL career with the San Diego Chargers (1973-87) — has enjoyed watching Herbert start at quarterback the last four games for the now Los An-geles Chargers.

The former Oregon star, who was drafted sixth overall by the Chargers last spring, has thrown for 1,195 yards, with nine touchdowns and three inter-

ceptions, in those four games — but he has yet to win.Fouts has been watching. “I’m just a fan of both

teams,” Fouts says of Oregon and the Chargers. “And a real fan of Justin’s. Because I played the position, I see there’s so many things he’s doing, and experiences that I had that I can relate to and empathize with him on certain things — especially losing early in your ca-reer. But he certainly is playing like a winner.”

BY THOMAS PEIPERTAssociated Press

DENVER — Helmet, gog-gles, skis? Check. Hand sani-tizer, face covering, reservation? Check.

Roughly seven months after the coro-navirus cut the ski sea-son short at the height of spring break, resorts across the United States and Canada are picking up the pieces and fig-uring out how to safely reopen this winter. While many of the details are still being worked out, resort leaders are asking guests to curb their expecta-

tions and to embrace a new normal while skiing and snow-boarding amid a pandemic.

That could mean wearing masks, standing 6 feet apart

in lift lines (about the length of a typical ski), no dine-in service, rid-ing lifts only with your group and no large gatherings for an apres drink.

“We’re very optimis-tic about skiing this

winter,” said Dave Byrd, direc-tor of risk and regulatory affairs at the Colorado-based National Ski Areas Association.

BY JESSE SOWACorvallis Gazette-Times

Oregon State made a signif-icant jump forward between years one and two under head coach Jonathan Smith.

That showed both statisti-cally and in keeping the Bea-vers in more games.

But what about the third season with the first game now just a few weeks away?

Coaches and players alike point to experience with a large group of veterans re-turning as a reason why more positive steps can be made, but they say there are other factors as well.

“Our experience and also just being coachable. That’s something that we focused on last year,” junior defensive back Jaydon Grant said after Wednesday’s practice.

He used the example of a mistake being highlighted while watching tape in the po-sition room. The coach is not only talking to that player but everyone else in attendance. Store that mentally and return to the next practice and cor-

rect it.“I would say our experience

really helps in that way,” Grant said.

COLLEGE FOOTBALL | OREGON STATE BEAVERS

Defense looking to take another step forward this fall

Steve Dykes/AP file

Oregon State linebacker Avery Roberts reacts after making a play during a game against Ar-izona State in Corvallis in No-vember 2019.

INSIDE• Oregon Ducks DE Kayvon Thibo-

deaux working to become a bet-ter all-around player, B3

SKIING | COVID-19

U.S. resorts adapt to new normal amid pandemic

INSIDE• Italian

women dominate 1st World Cup event of season, B2

See Skiing / B2See Oregon State / B3

See Fouts / B3

C1BusinessTHE BULLETIN • SUNday, OcTOBEr 18, 2020 bendbulletin.com/business

INSIDE: DEAR ABBY, HOROSCOPE, PUZZLES & FEATURES

This election season com-munity livability issues have appeared in stump

speeches and as ballot mea-sures, potentially having a pro-found impact on businesses and their employees. Attend any debate and you will hear about the lack of workforce housing, our growing pop-ulation of homeless and the need for more child care to al-low employees to come back to work. And Measure 9-135, Bend’s transportation bond,

will address overburdened roadways to improve livabil-ity and connectivity for busi-nesses, their employees and our community.

Likely the most complex of these issues is our hous-ing shortage. Available inven-tory falls woefully short of our

need, and affordability has be-come a thing of the past.

Employers know attract-ing new talent to our growing workforce is hindered by our lack of affordable housing. Candidates seeking office are facing an enormous outcry from businesses as they watch their employees move further out of town to find an afford-able option, or they move away because they can’t find housing at all. No doubt this will be an ongoing policy discussion.

The next City Council will inherit the ongoing struggle with the housing shortage. They will be charged with utilizing Bend’s Urban Re-newal Area as a means of in-creasing affordable housing. Council’s task will be to sow the seeds of an urban core that will be accessible by car, bike or foot.

City Council and Deschutes County commissioners will also be challenged to help our growing population of those

who can’t afford a place to live and are making do in other ways.

An increasing transient pop-ulation and the growing num-ber of mobile lodging and tents will be a significant issue to re-solve for those who are elected this fall.

Businesses are also looking for candidates who are attuned to the lack of child care. It has become a defining moment of the pandemic. According to The Washington Post, more

than 450,000 child care slots disappeared over the summer in the U.S., with 63% of work-ing parents reporting difficulty finding somewhere to take their children while they work. Businesses and their employees are feeling this keenly in Bend. An increasing number of fam-ilies have had to decide who stays home with their children, especially impacting women and their careers at twice the rate of men.

Businesses need livability on the ballot in Central Oregon

Joseph Barker spent the past de-cade building up one of the most recognizable business names in

Prineville. In just a few months, all that hard work was pulled out from under him by the coronavirus pandemic.

Barker’s business, the Ochoco Brewing Company, closed its doors permanently last weekend, ending nearly 10 years of serving craft beers to thirsty customers in Crook County. Favorite malt beverages such as Show Me the Honey Wheat, Pri-netucky Pale Ale and Last Day IPA will live on in memory only.

Barker was hopeful that his busi-ness would survive Gov. Kate Brown’s COVID-19 restrictions, but the revenue lost during the second half of summer proved too much to stay in business.

“We haven’t been anywhere near the volume we need to keep going, and if we keep going we will just be past our eye-balls in debt, and be totally bankrupt eight ways from Sunday,” said Barker, who opened the brewery in 2011 on N.

Main Street in downtown Prineville.Barker’s story is familiar to many in the

brewpub business, as craft beer makers and pubs struggle to make a profit amid statewide social distancing and mask or-ders.

Sales of canned and bottled beer have remained strong during the pan-demic, which has helped the larger, well- established breweries, but small craft breweries that rely on draught beers and food sales from taprooms and pubs have seen revenues plummet.

“Small brewers rely far more on draught sales and at-the-brewery sales,” said Bart Watson, chief economist for the Brewers Association, a nonprofit trade association. “Draught distribution is big-ger than package sales for most brewers, and the majority of breweries get most of their revenue from at-the-brewery sales.”

Nationwide, craft beer sales by volume were down 10% during the first half of the year, said Watson.

Last day for Prineville’s Ochoco Brewing Co.

INSIDE BUSINESS

By Katy Brooks

See Livability / C2

See Brewery / C2

BY MICHAEL KOHN • The Bulletin

Ryan Brennecke/Bulletin photos

Patrons fill the Ochoco Brewing Company in Prineville during its last day of operation Oct. 10.

“The numbers

aren’t there, and

we are all pretty

worn out.”

— Joseph Barker, owner of Ochoco

Brewing Co.

IN PRINTPublished seven days a week and read by over 31,000 Central Oregonians, The Bulletin is a trusted source of news and information for the region. The Bulletin is written and divided in various sections that pair reader interest and give coordinated advertising opportunities to our advertisers.

DAILY FEATURESLocal, State & National News, Business, Editorial, Weather, Comics and Puzzles

WEEKLY FEATURESTUESDAY: Kid ScoopTHURSDAY: GO! Magazine, Screen Time, OutdoorsFRIDAY: Explore Central OregonSATURDAY: Real Estate, Central Oregon Homes & Business (monthly)SUNDAY: Event Calendar, Color comics, Parade, Features, Gardening, Beer, Restaurant Inspections, Business.

Specialty publications include Central Oregon Golf Preview covering that very popular local sport and Pulse of Oregon Magazine covering our medical community. And there’s more!

DIGITALThe Bulletin’s daily news coverage is available at www.bendbulletin.com. An online subscription includes full access to all The Bulletin’s news stories, featured publications, virtual newspaper, archives, videos, online events calendar and more. Non-subscribers can still enjoy many online publications and features for free, as well as have ten free news articles every thirty days.

The Bulletin offers a daily email newsletter as well as www.bendbulletin.com

3

Products PRINT AND DIGITAL NEWS PUBLICATIONS

OVER 1.3 MILLION PAGE VIEWS A MONTH

CFRIDAY • September 18, 2020

THE REGION’S NEW HUB FOR OUTDOOR ADVENTURESEach week in this section, you will find the area’s most complete guide of what’s open and closed; outdoor activities and events; top picks of places to explore; conditions of hiking and biking trails, fishing holes, water flows, camping spots, parks and more — as well as features from outdoor writers and field experts.

PARKS

WATER

U.S. Forest service roads zigzag through the

mountains and wooded landscapes of the

Ochoco National Forest. Getting the full scope

of the lands that spread over 845,000 acres east of Prineville

begins where the pavement ends.

While the forest is diverse with flora and fauna, the area is also rich with

geologic history that can be uncovered just beneath the soil. Three sites within

the national forest boundaries are particularly bountiful, with six more within

Crook County that bring rockhounds and pebble puppies in droves.

Dig for historyin the Ochoco National Forest

Makenzie Whittle/Bulletin photos

BY MARK SCHANGFor The Bulletin

The term Triple Crown is generally used to describe an award for winning a group of three important events in a sport. Its most popular use is in horse racing, as the title awarded to the winner of the Kentucky Derby, Preakness and Belmont Stakes. Winning all three of these in the same year is an incredible accomplishment in thorough-bred racing.

To a small group of local highly skilled whitewater kayakers, the Triple Crown means something quite differ-ent and has more to do with big rapids than fast horses. It’s not a race or prize per say, but merely the accomplishment of paddling thru Benham, Dillon and Lava Island Falls success-fully on the same day. If one has looked at any of these rapids, this is no small feat, and should only be attempted by experts who have the proper skills and gear to safely accomplish it.

A successful or, as kayakers would say, a “clean” run is de-fined by keeping the boat on course and not flipping over. Flipping over creates risks of pushing the kayak off course, and if the kayaker is not able to roll up, or flip the boat up-right, they will have to wet exit or swim out of the boat, thereby forfeiting a clean run. A swim in big water is not only danger-ous but also requires the con-sumption of a bootie beer. This is when a kayaker who swam a rapid has to consume a beer from within their paddling foot-wear after the run. The footwear is most often a disgusting neo-prene rubber bootie, and the beer is typically warm, a far cry from a mint julip. This, as one can imagine, creates a lot of in-centive to execute a clean run.

The Triple Crown on the De-schutes River starts at Benham Falls and is approximately 10 miles in length and contains the most difficult and danger-ous whitewater rapids within the Deschutes Paddle Trail.

Running the Triple Crown on Deschutes River

Photo courtesy of Lucas Rietmann

Anna Wagner keeps her kayak on track with a deep brace at Ben-ham Falls.

See River / C4See Ochoco / C4

Dig itArmed with buckets, shovels

and a large pickaxe, my sister, Heather, and I set out to White Fir Springs public agate bed about 5 miles off U.S. High-way 26 on Forest Road 3350. The road is a well-maintained gravel path up to the turn-off to the agate beds, which is marked by a sign. After that, the road is incredibly bumpy and full of holes/trenches and should only be attempted with a high ground clearance vehicle, preferably one with 4-wheel drive for some of the dicier sections.

If you decide to forgo the more difficult section of road,

park near the turn off and walk about 100 yards to the agate bed boundary which is marked on trees around the perimeter. You can also tell you’ve arrived at the right place by all the dug -out holes where previous rock hunters have turned up the soil and other rocks in search of ones with rough jasper -filled thundereggs. There is always the possibility of finding an agate, petrified wood or other interesting rock in the beds, but jasper is the most common and distinctive for its smooth cinder or brownish color inter-mixed with the rougher rock it’s formed in.

BY MAKENZIE WHITTLE • The Bulletin

Heather Whittle examines a rock she has dug up at the White Fir Agate Bed in the Ochoco National Forest.

A rock with a possible agate or jasper inside.

A log building at the Independent Mine site

Page 4: THE BULLETIN ADVERTISING

The Bulletin Advertising Media Kit 2021-2022

IN PRINT & [email protected]

541-383-0384320 SW Upper Terrace Dr, Suite #200 Bend, OR

4

Deadlines

YOU ARE OUR FOCUSAll publications are written and designed with a focus on life in Central Oregon. Several of our annual publications have won multiple awards for design, content and photography including: Best section Cover, Best in Oregon, Best in the Northwest and Best National awards.

FEATURED PUBLICATIONS INCLUDE:Pulse of Oregon Magazine: is a quarterly glossy magazine created to help promote, encourage and maintain an active and healthful lifestyle

OUR COMMUNITY/TOWN PUBLICATIONS INCLUDE:Sisters Magazine, and Under The Sun (Sunriver).All specialty publication advertising spaces are full color. Sizes, rates, publication dates and deadlines are available upon request.

Publication Day Advertising DeadlineMonday (digital only) 5:00 p.m. ThursdayTuesday 5:00 p.m. ThursdayWednesday 5:00 p.m. FridayThursday 5:00 p.m. MondayFriday 5:00 p.m. TuesdaySaturday 5:00 p.m. WednesdaySunday Features & Business 5:00 p.m. TuesdaySunday Main & Sports 5:00 p.m. Wednesday

Classified line ads deadline 1 business day prior to publication at Noon.

Display ads in the Saturday Classified Real Estate Section deadline at Noon on Wednesdays.

For Obituary deadlines Call 541-385-5809

Publication Day Advertising DeadlineWednesday 5:00 p.m. Friday

Classified line ads deadline at Noon on Tuesday.

Publication Day Advertising DeadlineWednesday 5:00 p.m. Wednesday

Classified line ads deadline at 10:00 a.m. Friday.

Publication Day Advertising DeadlineThursday 5:00 p.m. Monday

Publication Day Advertising DeadlineThursday 5:00 p.m. Friday

THE BULLETIN

THE SPOKESMAN

NICKEL MARKETPLACE (TMC)

GO! MAGAZINE

TV (SCREEN TIME)

Special Projects NICHE PUBLICATIONS AND COMMUNITY GUIDES

POKESMANS TH E H E A R T O F C E

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CE 1

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0 the Redmond

POKESMANthe RedmondS

THE OFFICIAL 2019 FAIR GUIDE IS PUBLISHED BY:

ADVERTISING SUPPLEMENT

THE DESCHUTES COUNTY FAIR IS PRESENTED BY:

JULY 31ST - AUGUST 4TH

RIDES . EXHIBITS . RODEO . GAMES . FOOD . CONTESTS . FUN FOR ALL AGES

Youth Activity GuideYouthYouthYouthYouth Activity GuideActivity GuideActivity GuideActivity GuideActivity GuideActivity GuideActivity GuideActivity GuideActivity Guide

2019

A guide to Central Oregon and out-of-area

CAMPS,PROGRAMS

ANDACTIVITIES

for children

of all ages

Adve

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Page 5: THE BULLETIN ADVERTISING

The Bulletin Advertising Media Kit 2021-2022

IN PRINT & [email protected]

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Obituaries $29.90 $4.60 $13.69 Charitable Civic Rate

$29.90 $19.93 $2.22 $4.60 $0.50 $13.69 $1.52

Celebration $29.90 $19.93 $2.22 $4.60 $0.50 $13.69 $1.52 Sponsorship $29.90 $19.93 $2.22 $4.60 $0.50 $13.69 $1.52

Legal $71.30 $50.60 $5.62 $22.43 $2.50 Open Public Body Legal

$35.36 $24.52 $2.73 $22.43 $2.50

NON CONTRACT RATES

PICKUP DISCOUNTReceive a 30% discount after the first run of your ad. Applies to ads that run within 7 days of the original with no design changes. Discount does not apply to color charges.

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The Bulletin Advertising Media Kit 2021-2022

IN PRINT & [email protected]

541-383-0384320 SW Upper Terrace Dr, Suite #200 Bend, OR

TERMS & CONDITIONS1. Preprinted supplements can be inserted into The Bulletin, Redmond

Spokesman and Central Oregon Marketplace (TMC) at the rates listed above. These rates apply to preprints ordered by single advertisers. The Bulletin does not accept any pre-printed, multi-advertiser inserts.

2. Published preprint rates apply to machine-inserted preprints 5.75” x 4.25” minimum to 10.5” from the fold up 11.5” maximum size. Single sheets must be printed on minimum 60 lb. stock; other handling charges may apply.

3. Four page tabloid sections should be quarter-folded to reduce preprint spoilage.

4. Zoned preprint distribution is available in both The Bulletin and Central Oregon Marketplace (TMC). Check with your sales representative for availability. A 10% premium will be added for all zoned preprints.

5. Circulation figures by zone are updated quarterly and are available from your advertising representative. Preprints will be billed for quantity inserted.

7. Minimum insert charge is $400.00.8. No zoning available on Sundays9. No inserts on Monday.

THE BULLETIN AND CENTRAL OREGON

MARKETPLACE ...COVERING CENTRAL OREGON WITH

NON-DUPLICATED COVERAGE.The Bulletin, along with The Central

Oregon Marketplace (TMC), delivers your advertising message to the households in the Central Oregon area. Central Oregon Marketplace is delivered to The Bulletin’s

non-subscribers by carrier and third-class mail.

The Bulletin/ Spokesman Marketplace The Bulletin/

Spokesman Marketplace The Bulletin/ Spokesman Marketplace The Bulletin/

Spokesman Marketplace The Bulletin/ Spokesman Marketplace

Size OPEN 12-23 dates annually 24-35 Dates annually 36- 51 dates annually 52+ dates annuallySingle Sheet $58 $52 $45 $40 $39 $35 $33 $30 $29 $26

4-12 Tab; 2-6 Standard $70 $63 $54 $48 $47 $43 $41 $37 $36 $3216-14 Tab; 8-12 Standard $76 $68 $58 $52 $51 $45 $44 $39 $38 $3528-36Tab; 14-18 Standard $81 $72 $62 $56 $54 $48 $47 $43 $40 $3740-48 Tab; 20-24 Standard $86 $78 $67 $60 $58 $52 $51 $45 $44 $3952-60Tab; 26-30 Standard $92 $83 $71 $64 $62 $55 $54 $48 $47 $43

A B C D EPREPRINT INSERT RATES

6

Insert Rates PREPRINTED INSERT PRICING

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The Bulletin Advertising Media Kit 2021-2022

IN PRINT & [email protected]

541-383-0384320 SW Upper Terrace Dr, Suite #200 Bend, OR

6-COLUMN STANDARD ROP MEASUREMENTSROP STANDARD COLUMN MEASUREFull page size ....................................................10.7” x 20.25”Width of column ......................................................... 1.6458” Depth of column .......................................................... 20.25”Inches per page ............................................................ 121.5”Gutter measure, between pages ................................. .7916”

Columns ......................................................... Width in inches1 Column .................................................................... 1.6458”2 Columns ................................................................. 3.4583”3 Columns ................................................................. 5.2708”4 Columns ................................................................. 7.0833”5 Columns ................................................................. 8.8958”6 Columns ............................................................... 10.7083”Double Truck (12 columns + gutter) ........................ 22.2082”

9-COLUMN CLASSIFIED/MARKETPLACE PAGE MEASUREMENTSFull page size ..............................................10.7125” x 20.25”Width of column ............................................................. 1.12”Depth of column .......................................................... 20.25”Inches per page .......................................................... 182.25”

CLASSIFIED/MARKETPLACE STANDARD COLUMN MEASURESColumns ........................................................ Width in inches1 Column ..................................................................... 1.120”2 Columns .................................................................. 2.319”3 Columns ................................................................... 3.518”4 Columns ................................................................... 4.717”5 Columns ................................................................... 5.916”6 Columns ................................................................... 7.115”7 Columns ................................................................... 8.314”8 Columns ................................................................... 9.513”9 Columns ............................................................... 10.7125”

OTHER MECHANICAL INFORMATION1. The Bulletin is printed offset.2. Standard page advertisements exceeding 18 inches in depth

will be charged at full column depth of 20-1/4 inches. Tabloid size advertisements exceeding 9 inches in depth will be billed at full tabloid depth of 10.5 inches. The minimum size ROP display advertisement is one column by one inch. Strip ads may be any column width by minimum 1.5 inches deep, maximum 6 columns wide. Wider strip ads are allowed as space is available and subject to 25% premium.

3. Unique premium ad spaces are available. Contact your sales representative

4-COLUMN TABLOID MODULAR PAGE Tabloid pages are made up and billed at 4 columns wide. A full page is billed at 10.5 inches deep. (GO! MAGAZINE & SCREEN TIME TV)1/16 page ...........................................................2.332” x 2.5”1/8 page ........................................ (Horizontal) 4.831” x 2.5”1/8 page .........................................(Vertical) 2.332” x 5.166”1/4 page ............................................(Horizontal) 9.83 x 2.5”1/4 page ...........................................(Vertical) 4.831 x 5.166”1/2 page ...................................... (Horizontal) 9.83” x 5.166”1/2 page ...........................................(Vertical) 4.831” x 10.5”Full page .............................................................9.83” x 10.5”Double Truck (8 columns + gutter) ..................20.58” x 10.5”

6 col. X 10”Half PageHorizontal

3 col. X 20.25”Half PageVertical

3 col. X 10”Quarter page

Vertical

COMMON ROP SIZES

7

Print Ad Specs PRINT AD SIZES & COLUMN WIDTHS

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The Bulletin Advertising Media Kit 2021-2022

IN PRINT & [email protected]

541-383-0384320 SW Upper Terrace Dr, Suite #200 Bend, OR

ELECTRONIC SUBMISSIONCentral Oregon Media Group gladly accepts electronic submission of press ready advertising and commercial print files. Files should be uploaded to our FTP site at: ads.bendbulletin.com Complete instructions are available online at that website.Alternatively, print advertising files under 25MB can be emailed to your advertising representative.Templates for all ad and publication sizes are gladly provided upon request. Please call your Bulletin sales representative to obtain a template.

REQUIREMENTS FOR PRESS-READY FILESThe Bulletin accepts press quality PDF files that meet the following specifications: • Contain high resolution (250 - 300 dpi) CMYK or grayscale photos• CMYK or grayscale graphics (no Pantone, or RGB elements)• No Rich Black (100% Black, not CMYK mix)• All fonts embedded (or turned to outlines)Image Preparation All photos should be sized as near as possible to the final print size. Photos that are enlarged or reduced by more than 25% in the page layout application will lose sharpness and image quality. Any shadow in excess of 90% can be expected to print solid black. Plan for a dot gain of 25% and a total ink limit of 240%.Image and Quality Issues A common issue that hinders quality reproduction is the use of “Rich Black.” When an area of solid black ink coverage in text or a graphic also contains Cyan, Magenta and Yellow, print reproduction, sharpness and clarity may suffer. This commonly occurs inadvertently when text is copied from other desktop publishing applications, when ‘registration black’ is chosen as a text color, or when fields of RGB black are converted to CMYK. Typography and Rules Type set smaller than 6 point should be avoided.Use 10 point type minimum to reverse out of a single color background. Use 12 point type minimum to reverse out of a four color screened background. Do not reverse serif type smaller than 12 points.Do not reverse serif type within screened areas containing less than a 70% screen of 2,3,or 4 colors. Do not reverse serif type in yellow or other light colored background. Do not reverse small type over colored images. Reverse copy should be set in bold-face type for best reproduction.Screened Text Please avoid screening serif type with fine or medium weight fonts. Type screened at 90% or more will reproduce as solid.

PREPARING FILES FOR UPLOADFiles will not upload if not properly named. Please ensure your PDF file is named using a .pdf suffix. Ads will not upload if this file name suffix is not included. For example a correct name would be: ‘MySundayAd.pdf’. Multiple Page-Ready PDF files with the appropriate suffix may be uploaded. In addition, you may choose to ‘stuff’ multiple ads into a single archive for uploading using a compression utility such as Stuffit or Winzip . Stuffed archives will upload only if the appropriate file name suffix is used (.zip, .sit, .sea, .hqx, .bin). For example ‘MySundayAds.hqx’.

DEADLINE NOTIFICATION This process does not guarantee space in The Bulletin. In order to guarantee space you must call your advertising sales representative and reserve before 4 p.m. 4 days prior to regular Monday through Sunday publication.

PROTOCOLInitiate an ad insertion order with a representative at The Bulletin.Before you submit your electronic ad, please check all graphic elements and fonts and complete a successful output to your postscript laser printer.Complete submission of the Electronic Ad Delivery Form and associated files.The Bulletin will take every precaution to insure care is taken with advertiser files. We will make every effort to process your ad as intended. However, The Bulletin is not responsible for unusable material, delays or missed schedules due to file errors, errors in advertisement, software bugs, improperly prepared files, incompatible (non-Macintosh) PC files, corrupted or unusable fonts or unclear instructions.

COPYRIGHT DISCLAIMER: The advertiser is solely responsible for the content of the ad and for obtaining permission to use photographs, fonts, or any copyrighted material.

ONLINE SUBMISSION OF THE ELECTRONIC AD DELIVERY FORM

IS REQUIRED FOR ADS.BENDBULLETIN.COM

8

Press Ready Sp ecs SPECIFICATIONS FOR PRINT

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IN PRINT & [email protected]

541-383-0384320 SW Upper Terrace Dr, Suite #200 Bend, OR

9

Services PRINT AND DIGITAL MARKETING SERVICES

E-TEARSHEETS Electronic Tearsheets are provided free of charge.Upon request, a tearsheet of any ad four inches or larger is provided on the day of publication. Co-op billing and other tearsheets are available by mail once per month. All tearsheets must be ordered in advance of publication, to ensure timely delivery. The Bulletin cannot guarantee tearsheets for late orders.

PROOFING SERVICES The Bulletin provides free proofs of ads composed by The Bulletin when materials are received by the deadlines published in this media kit. Proofs are available to check accuracy of text and copy, as well as images, based on the original layout submitted. Excessive changes after deadlines are subject to Bulletin approval based on time available before publication. The Bulletin is not responsible for errors submitted with original materials by the customer.

SPECULATIVE ADVERTISING DESIGN Spec ad concepts and design ideas are available, free of charge, with no obligation for publication in The Bulletin.

AD PRODUCTION There is no charge for new ads designed by The Bulletin for use in Central Oregon Media Group publications. A PDF copy of a completed ad that has been published in The Bulletin is available as a courtesy, for publication in another medium whose specifications match The Bulletin’s. Requests for PDF copies require 3 days advance notice.

PRESS READY AD SUBMISSION The Bulletin will accept press ready electronic ads at the specifications outlined on ads.bendbulletin.com. The Bulletin is not responsible for file errors. The Bulletin will not be responsible for unusable material, delays or missed schedules due to file errors or improperly prepared files. The Bulletin has the right to publish an ad “as is” if necessary to meet deadlines. The Bulletin reserves the right to eliminate agency commissions when file assistance is required.

GRAPHICS LIBRARY Our graphics library is rich with images and readily available to Bulletin customers. Selected images are available for use outside The Bulletin for a fee. See your Sales Representative for additional information.

LOGO DESIGN Logo design is available and multi-media ready for only $200.00 per hour. The logo is provided with full rights of usage to the advertising customer.

DESIGN AND PRODUCTION SERVICES AVAILABLE

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IN PRINT & [email protected]

541-383-0384320 SW Upper Terrace Dr, Suite #200 Bend, OR

CPM50,000-249,999 Impressions ....................................$15250,000-499,999 Impressions ..................................$10500,000-1 Million Impressions ..................................$9Mobile App ..............................................................$14

GOOGLE DISPLAY CPM..................................................................................$11

ADD ONS CPMRemarketing ..............................................................$6 PREMIUM POSITIONS Flat RateBulletin Home Page Takeover/1 Day ............................... $550Bulletin Home Page Takeover/3 Days in 1 Week ............$1,100Bulletin Section Front Takeover/1 Day ............................. $275Bulletin Section Front Takeover/3 Days in 1 Week .......... $550Spokesman Home Page Takeover/1 Day ......................... $350Spokesman Section Front Takeover/1 Day ...................... $175

Native Advertising ............................................................ $440Native Content Creation .................................................. $165Native Content half page print ad ................................... $440Native Content full page print ad .................................... $880

10

BASE RATESBendbulletin.com & RedmondSpokesman.com. ROS 300x250; 300x600; 970x90; 970x250 320x50 (Mobile Leaderboard)

600 - 750 word story that will be hosted in the Home Page Top Stories of bendbulletin.com for 3 days and for an additional 10 days in the From Our Advertisers Section. All ad placements on the article page will be sponsored by advertiser.

• bendbulletin.com miminum impressions 50k/month

• Impression tiers are for total flight

AD DESKTOP& TABLET

MOBILEWEB

SIZE

Large Leaderboard

X 970x250

Leaderboard X X 970x90

Medium Rectangle

X X 300x250

Half Page X 300x600

Story Banners X 970x90

Bottom Banner X 970x90

Mobile Leaderboard

X 320x50

Mobile Banner

X 320x50

Whiteboard Media is an affiliate of EO Media Group focused solely on digital advertising. Our team builds customized campaigns that reach motivated consumers, boosting your online presence while maintaining a focus on business growth.In addition to Bendbulletin.com and Google Display we offer all full digital agency products and services. See our Whiteboard Media Kit for more information.