the 60-second message masterclass - par vision week

tim miles

MASTERCLASS

THE�60-SECOND

MESSAGING

PAR�VISION�WEEK�’18�

LET�US�PRAY

FULL�DAY

HALF�DAY

60�MINUTES

60�SECONDS

ARE�YOU�READY?

LEVERAGE�THINGS�FAMILIAR

OPEN�BIG

FIRST-PERSON�PLURAL

RESPECT

TRANSFORMATION

HEAR�THE�DRUMBEATS

WALK�THE�TALK

KNOW�THE�NEXT��SMALL�STEP

WRITE�WITH�GRACE

CLARITY�TRUMPS�CLEVER

CLOSE�BIG

ASK�FOR�GOD’S�HELP

THANK�YOU,�VIRGINIA!

OPEN�BIG

RESPECT

TRANSFORMATION

WALK�THE�TALK

CLOSE�BIG

12�TOOLS

1.�LEVERAGE�THINGS�FAMILIAR

1.�LEVERAGE�THINGS�FAMILIAR

The human brain

is a miracle!

HAWKEYE

M*A*S*H

M*A*R*V*E*L

IS�THIS�HEAVEN?

FIELD�OF�DREAMS

FIELD�OF�BEANS

FIELD�OF�JELLY�BEANS

Nothing has changed

but the words on the screen


Nothing has changed

and the mental images in our brains…


CLOSE�YOUR�EYES

FIRE-ENGINE�RED

CANDY-APPLE�RED

COCA-COLA�RED

BLOOD�RED

NICOLE�KIDMAN’S�RED�HAIR

NICOLE�KIDMAN’S�“RED”�HAIR

CRAYOLA

WHY�DOES�THIS�MATTER?

$550,000,000,000

2.�OPEN�BIG

SIMPLE

STEVE�JOBS

Simple can be harder than

complex... to be simple, you

have to get your thinking

clean, but you get there, you

can move mountains.

STEVE�JOBS

You can move mountains.

STEVE�JOBS

You can move mountains.

You must!

3.�FIRST-PERSON�PLURAL

“PROMO

Are we good people, Daddy?

Why do we go to church, Daddy?

Why do we help those people when we don’t even know them, Daddy?

Boy, our kids ask a lot of questions, don’t they?

Hard questions.

Thank God for that. Thank God for them. Thank God.

4.�RESPECT

DAVID�OGILVY

DAVID�OGILVY

The customer is not a moron

DAVID�OGILVY

The customer is not a moron

She’s your wife

5.�TRANSFORMATION

6.�HEAR�THE�DRUMBEATS

1936

And that is a story that no one can beat

And to think that I saw it on Mulberry Street

SHOW�OF�HANDS?

WALK-N-TALK

7.�WALK�THE�TALK

8.�KNOW�THE�NEXT��SMALL�STEP

9.�WRITE�WITH�GRACE

MAX�LUCADO

“MAX�LUCADO

Grace is the voice that calls us to change and then

enables us to yield to its transforming power.

“MAX�LUCADO

God’s grace has a drenching about it. A wildness about it. A white-water, riptide, turn-you-upside-

downness about it. Grace comes after you. It rewires you. From insecure to God secure. From

regret-riddled to better-because-of-it. From afraid-to-die to ready-to-fly. Grace is the voice that calls us to change and then gives us the

power to pull it off.

“MAX�LUCADO

Sustaining grace promises not the absence of struggle but the presence of God.

“C.S.�LEWIS

If you think of this world as a place intended simply for our happiness, you find it quite intolerable: think

of it as a place of training and correction and it’s not so bad.

INSPIRATIONAL�STORIES�ARE�NEVER�ABOUT�ACCUMULATION

THEY’RE�ABOUT�SACRIFICE.

THEY’RE�ABOUT�SACRIFICE.

How much do we pay

along the way?

10.�CLARITY�TRUMPS�CLEVER

11.�CLOSE�BIG

OPEN�BIG

RESPECT

TRANSFORMATION

WALK�THE�TALK

CLOSE�BIG

HOW�CAN�YOU�POSSIBLY

REMEMBER�THESE�SO�SIMPLY?

HOW�CAN�YOU�POSSIBLY

REMEMBER�THESE�SO�SIMPLY?

BECAUSE�YOU’VE�KNOWN�THEM�FOREVER

OUR�FATHER

WHO�ART�IN�HEAVEN

OPEN�BIG

OUR�FATHER



OUR�FATHER


HALLOWED�BE�THY�NAME

RESPECT

HALLOWED�BE�THY�NAME

THY�KINGDOM�COME

TRANSFORMATION



THY�WILL�BE�DONE

ON�EARTH

AS�IT�IS�IN�HEAVEN

WALK�THE�TALK

ON�EARTH

AS�IT�IS�IN�HEAVEN

GIVE�US�THIS�DAY

OUR�DAILY�BREAD

AND�FORGIVE�US�OUR�TRESPASSES

AS�WE�FORGIVE�THOSE�WHO�TRESPASS�AGAINST�US

AND�LEAD�US�NOT�INTO�TEMPTATION�

BUT�DELIVER�US�FROM�EVIL

FOR�THINE�IS�THE�KINGDOM!�THE�POWER!

AND�THE�GLORY!�NOW�AND�FOREVER!

CLOSE�BIG



AMEN!



TIMMILESCO.COM/PAR18

the 60-second message masterclass - par vision week

Leadership & Management