the 4 th capital 20 november 2013 mace annual congress bloemfontein
TRANSCRIPT
the4th
CAPITAL
20 November 2013
MACEANNUAL CONGRESS
Bloemfontein
One story
A LEADERSHIP
STORY
The girl next door
nelson mandela
special thanks to
Leatitia Pinaar
LEADERSHIPCOMMUNICATIONS IN EDUCATION
IN (South) Africa
Wits University
case..
THE STORY
OF COMMUNICATIONS
IN EDUCATION IN
AFRICA
CONTEXT
a story
philosophyhappiness
a high school definition
THIS IS WATER
the fish in water stories
Two young fishYounger and mother fish
COMMUNICATIONS
. everywhere .
its pervasiveness
in our lives
“It is the ground of all being”
.Goethe.
The dictatorship of
COMMUNICATION
oppressive . invasive. destructive.
noisy. yet necessarytolerated and ubiquitous
Why the 4th capital
..
human..
financial..
technological..
COMMUNICATIONS IMPERATIVES
challengesdangers. crises
geoscope located{local.continental.global}
3-ring dimensions
communications is growth
without it there is no economic growth
communication as the art of storytelling
education as the art of
storytelling
teaching as storytelling
. the art .
teaching the academic the art
. Prof. Jonathan Jansen .Times 7th Dec. 2011
teaching well by telling stories
that matter most
...
the imperative nexus
communication,education and
storytelling
StorytellingCommunicate to share meanings
..
What’s a story
..nollywood
a good story changes the
world..
IADHbuilding blocks of
storytelling
communications
..
Intention
..
Attention
..
Drama
..
Humanity
..
(SOUTH) AFRICA
THREE STORIES
ONE FUTURE
FALLING AWAY
WAY UP
NO WAY
THE FUTURE
PREFERRED
WAY UP
The future of Africa is
about the future of
communications
Now
how do you tell that story?
The future of communications in
Africa
how does MACE tell that
story?
can, shall, will MACE tell that
story well?
MACE&
(South) Africa
What to do towards 2063?
….AFRICAN UNION
…. How do we
communicate Africa
the stories of our future that matter
HISTORY.MATHS.GEOGRAPHY
…..
….
communicating. teaching.educating!
A BOLD. PRACTICAL. INNOVATIVE. SIMPLE.
WORKABLE
… IDEA …
A CONTINENTAL WIDE
OVERTHROW THE
CURRICULUM WITH
STORYTELLING
THE VOICE OF THE AFRICAN
STORY
“One who looks outside, dreams. One who looks
inside, awakens.”
.Carl Gustav Jung.
…. communicate the
dream of Africa from inside
….
.
CON-TEXT
COMMUNICATIONS FUTURES
foresights
scenarios, stories and
communications
Communication as memories of
our future.
The two COMMUNICATIONS
tyrannies
Communication as marketing
Communication as education
revisit our relationship with communication
in our future.
. Less is More .
Jeff Bezos
SO WHAT?
So what about communications
in (South) Africa?
TAKE-AWAYS
communications is more than
food
communication is education
education is communication
to lead is to communicate
communication education
WITS
Leadership communication
education
4th capital communication
storytelling
special thanks to
Leatitia Pinaar
The girl next door
nelson mandela
THANKS..
QUESTIONS..
?..