texoma compresensive economic development strategy

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  • 7/31/2019 Texoma Compresensive Economic Development Strategy

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    Prepared by the Texoma Council of Governments with assistance and funding from the

    Economic Development Administration (EDA), U.S. Department of Commerce

    2012-2017

    TEXOMA

    COMPREHENSIVE ECONOMIC

    DEVELOPMENT STRATEGYTEXOMA ECONOMIC DEVELOPMENT DISTRICT

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    12012- 2017 TEXOMA CEDS

    2012-2017

    TEXOMA

    COMPREHENSIVE

    ECONOMIC

    DEVELOPMENT

    STRATEGYTEXOMA ECONOMIC DEVELOPMENT DISTRICT

    INTRODUCTION

    Every five years Texoma Council of Governments staff ramps up our

    economic development planning by developing a regional plan for

    growth in the Texoma region through the Comprehensive Economic

    Development Strategy (CEDS). Each time, similar questions are asked

    about the CEDS- whats its presumed purpose, do local communities

    and economic developers have to follow it, and what is the ongoing role

    of TCOG staff that assist in completing the document once the CEDS is

    complete.

    This document is done to fulfill a requirement of the Economic

    Development Administration (EDA), U.S. Department of Commerce

    Partnership Planning Grant that Texoma Council of Governments

    (TCOG) receives as the designated Economic Development District(EDD). The Texoma area is made up of three counties in North Texas

    between the Dallas/Ft. Worth (DFW) Metroplex and the Red River

    border with Oklahoma and includes the Sherman- Denison

    Metropolitan MSA.

    EDA Headquarters and many EDDs across the nation are involved in a

    discussion about improving the usefulness and value of CEDS to

    regions so that the regional plan does not simply become another book

    WHAT I S

    THE

    TEXOMA

    CEDS?

    The Texoma CEDS is a

    regional planning

    document that looks at

    how the placement of

    people, infrastructure, and

    assets among the

    communities of Cooke,

    Fannin, and Grayson

    Counties operate as a

    regional economy and

    home for businesses and

    workers.

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    22012- 2017 TEXOMA CEDS

    that sits on a shelf only to collect dust or defer to a simple check mark on an EDA grant applications for

    other projects in the region. EDA has various grant programs that provide support for public works

    projects, workforce development projects, disaster relief, and innovation among other things. The

    CEDS is meant to serve as regions economic development plan but the goals and the performance

    measures within this document assist the EDA with prioritizing their economic development grant

    investments in the region.

    The Texoma CEDS has moved away from identifying multiple projects and now focuses on providing

    data and support for good policy decisions and project development at all levels, whether it is for a

    neighborhood, city, county, or region. The Texoma CEDS is not intended to be a set of instructions or

    recommendations for local economic developers or businesses on what they need to be doing with

    their programs and activities. Rather, we believe our role is to look at the Texoma region as a unit of

    cities and counties, labor sheds and socio-cultural regions, that compete state-wide, nationally, and

    globally for employers and workers.

    The Texoma region is a mix of urban, ex-urban, and rural, but our proximity to the DFW Metroplex

    creates a unique economic and social climate for attracting workers and employers. Traditional

    economic development issues are still considered- taxes, industry, wages, cost of living but we alsoconsider a myriad of other areas of infrastructure that need to be in place to support a thriving economy

    for businesses and community for workers. Being smart about how our unique mix of geographic,

    socio-cultural, and economic circumstances effects our communities will help make the Texoma region

    an attractive place for businesses and workers.

    The 2012-2017 regional plan analyzes the region using a framework that focuses on infrastructure.

    Infrastructure is the basic physical and organizational structures needed for the operation of a society

    or enterprise. Infrastructure in traditional economic development involves most of the hard or physical

    networks of fixed capital assets such as roads, highways, railways, airports, pipelines, electrical power

    networks, water supply systems, sewage, and telecommunication networks. However, unlike thesetypes of infrastructure, there are additional systems and networks that need to be in place and

    functional in order for a business to thrive and their workers to thrive. This second area of infrastructure

    is best summed up as soft because for the most part it includes non-physical assets and social

    arrangements such as the body of rules and regulations governing various systems, the financing of

    systems, and also the level of skill and productivity of people. Unlike hard infrastructure, soft

    infrastructure includes the institutions required to maintain social systems of people and their civic,

    economic, health, and cultural standards. Areas of soft infrastructure include financial systems,

    education, health/health care, government systems, law enforcement, emergency services, recreation,

    the arts, and general community support. Failure to make adequate provisions for soft infrastructure

    may exacerbate problems or cause problems in hard infrastructure development. For instance, thecollapse of the financial system (an area of soft infrastructure) in 2008 brought on a national recession

    that has slowed growth and development across the economy, directly affecting the ability to finance

    business activities and the construction of hard infrastructure.

    The regional analysis, goals, and performance measures outlined in the 2012-2017 CEDS consider and

    define these areas: hard infrastructure- housing, transportation, energy systems, water management,

    solid waste management, information & technology, and earth monitoring systems- and these areas of

    soft infrastructure- arts & culture, education, employment/training, health & health care, community/civic

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    32012- 2017 TEXOMA CEDS

    engagement, individual/family/community support, legal/public safety, financial systems, sports &

    recreation, emergency services, government systems, and general economic development.

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    BACKGROUNDSince 2000, the total

    population for Texoma has

    increased by 8.43%. The

    population increase has been

    in small amounts over the

    years, where a slightly higher

    increase was seen during

    2008-2010.

    Though Fannin County has

    traditionally been considered

    a rural community, its

    population growth rate is

    higher than Cooke County.

    Geographic Region 2000 Census 2010 Census % Change

    .Cooke County 36,363 38,437 5.70%

    .Fannin County 31,242 33,915 8.56%

    .Grayson County 110,595 120,877 9.30%

    Since Grayson County is home to the faster growing Sherman-Denison MSA, the maximum population

    growth has been recorded in this region since 2000. Fannin and Grayson Counties experienced theirmaximum growth in population during 2008-2010.

    Texoma has seen a steady increase in the population between the age group of 18 years & over and

    21 years & over. But in the last decade, there has been a major increase in the senior population,

    people age 62 years and over. This pattern is true for all the three counties where since the year 2000,

    the growth rate for every County is around 15%-20%.

    Since 2000, diversity in Cooke & Grayson has grown. Although the actual number of whites remains

    about the same, Hispanic and Asian populations have grown significantly.

    Between 2000 and 2010, the percent of Black or African American population decreased in Cooke and

    Fannin counties. Native American, Native Hawaiian and Other Pacific Islander populations make up a

    very small percentage of the population in Texoma and has declined slightly in Fannin and Grayson

    counties, while increasing slightly in the Cooke County during this same time period.

    When Esri, the industry leader in geographic data and information, compared data from Census 2000

    and Census 2010, results suggested that Texoma region is becoming more diverse. Cooke, Fannin,

    and Grayson Counties are actually near the top of the list in Texas for counties with the highest annual

    0.0%

    0.2%

    0.4%

    0.6%

    0.8%

    1.0%

    1.2%

    1.4%1.6%

    2

    000-2001

    2

    001-2002

    2

    002-2003

    2

    003-2004

    2

    004-2005

    2

    005-2006

    2

    006-2007

    2

    007-2008

    2

    008-2010

    PercentChange

    Year

    Source: American Factfinder

    f

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    52012- 2017 TEXOMA CEDS

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    CookeCounty

    FanninCountyGrayson

    County

    Percent Population

    County

    16 years and over 18 years and over 21 years and over62 years and over 65 years and over

    Source: American Factfinder

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    CookeCounty

    FanninCounty

    GraysonCounty

    Percent Population

    County

    White Black or African American

    American Indian and Alaska Native Asian

    Native Hawaiian and Other Pacific Islander Some Other Race

    Two or More Races Hispanic or Latino (of any race)

    Source: American Factfinder

    rate of change in local Diversity Index scores that measure the change in the percent population of non-

    white populations of counties.

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    62012- 2017 TEXOMA CEDS

    The population growth rate in Cooke County is lower than Texoma, Texas, and United States. Most

    cities in Cooke County have a low growth rate except Lindsay, recording a 22.9% growth rate between

    2000 and 2010. While Bonham and Leonard have lower growth rates than Fannin County, Bailey and

    Ector have experienced high population growth since 2000.

    Grayson County growth rate is the highest for any county in Texoma. Also, the population increase in

    Grayson County follows a trend similar to national population growth. As opposed to Fannin County,most cities in Grayson County have seen growth in their population over the last decade. The growth

    rates for Pottsboro, Dorchester, Collinsville, Gunter, and Van Alstyne are higher than the state growth

    rate. Though Bells, Tom Bean and Sherman have a higher growth rates than the Grayson County and

    the U.S., their growth is still lower than the State of Texas.

    Geographic Area 2012 2013 2014 2015 2016 2017

    .Cooke County 37890 38044 38198 38339 38471 38603

    .Fannin County 31679 31763 31827 31890 31943 31999

    .Grayson County 114973 115303 115610 115916 116146 116339

    Note: These projections were populated by the Texas State Data Center in 2008, so some of the projections are lower than

    the actual population as per Census 2010

    Cost o f L iv ing

    In recent years, major metropolitan areas in the Lone Star State reign supreme on cost of living and

    affordability. In Kiplingers most recent annual ranking of the least expensive places to livein the U.S.,

    all of our picks are cities located either in Texas or the heartland of middle America.

    The cities on the Kiplinger least-expensive list all have housing prices well under $250,000; homes in

    one city average less than $200,000. Overall cost of living in these metro areas falls 15% to 20% below

    the national average.

    Kiplinger ranked the least expensive places to live using data from the U.S. Census (metropolitan

    statistical areas only) and the ACCRA Cost of Living Index, which is assembled by the Council for

    Community and Economic Research. The index measures relative prices in several categories,

    including consumer goods, housing, transportation, utilities and health care, to come up with a

    composite score for each city. The national average is 100. So a score below 100 indicates a lower

    cost of living. Population and median household income data are from the Census Bureaus American

    Community Survey.

    T

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    72012- 2017 TEXOMA CEDS

    1. Brownsville, Texas

    Cost of Living Index: 80

    Metropolitan Population: 383,171

    Median Household Income: $30,034

    Average Home Price: $209,177

    6. Springfield, Illinois

    Cost of Living Index: 86

    Metropolitan Population: 206,509

    Median Household Income: $51,001

    Average Home Price: $207,599

    2. Pueblo, Colorado

    Cost of Living Index: 84.1

    Metropolitan Population: 153,814

    Median Household Income: $40,805

    Average Home Price: $194,302

    7. Waco, Texas

    Cost of Living Index: 86

    Metropolitan Population: 228,639

    Median Household Income: $40,038

    Average Home Price: $240,543

    3. Fort Hood, Texas

    Cost of Living Index: 84.8

    Metropolitan Population: 368,682

    Median Household Income: $46,183

    Average Home Price: $210,383

    8. Fayetteville, Arkansas

    Cost of Living Index: 87

    Metropolitan Population: 441,652

    Median Household Income: $45,757

    Average Home Price: $227,723

    4. Fort Smith, Arkansas

    Cost of Living Index: 85

    Metropolitan Population: 288,468

    Median Household Income: $37,363

    Average Home Price: $235,168

    9. Austin, Texas

    Cost of Living Index: 87

    Metropolitan Population: 1,589,393

    Median Household Income: $57,109

    Average Home Price: $229,145

    5. Sherman/ Denison,Texas

    Cost of Living Index: 86

    Metropolitan Population: 117,913

    Median Household Income: $45,171

    Average Home Price: $213,485

    10. Springfield, Missouri

    Cost of Living Index: 87

    Metropolitan Population: 417,635

    Median Household Income: $41,632

    Average Home Price: $222,830

    SOURCE: KIPLINGER WEBPAGE

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    82012- 2017 TEXOMA CEDS

    SOURCE: DALLAS-GARLAND & NORTHEASTERN RAILROAD (DGNO)

    TRANSPORTATION

    Contemporary trends have underlined that economic development has become less dependent on

    relations with the environment (resources) and more dependent on relations across space. While

    resources remain the foundation of economic activities, the commodification of the economy has been

    linked with higher levels of material flows, of all kinds. The transportation and mobility of resources,

    capital, and labor (people) that connect intra-regionally and extra-regionally is therefore a key factor for

    a healthy regional economy. The availability and capacity of transportation infrastructure is a major

    asset for the Texoma region. Few rural areas have the significant physical assets to allow for the

    transport of goods and people to markets well beyond the boundary of their region or state.

    Rai lways

    Texoma is well served by railroads, east-west and north-south. Several Class 1 railway networks pass

    through Texoma, connecting to several ports such as the Port of Houston (TX), Port of Catoosa (OK),

    and Port of Muskogee (OK). Major railway networks include a Burlington Northern Santa Fe (BNSF)

    intermodal route to

    Alliance Airport in Fort

    Worth, Union Pacific,

    Texas Northeastern, and

    Dallas-Garland. Amtrak

    uses the BNSF intermodal

    line for passenger rail

    service on their Heartland

    Flyer route with a stop in

    Gainesville. These

    railways operate seven

    days a week, include

    numerous interchanges

    and switches in Texoma

    communities, and move

    commodities for national

    local customers.

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    92012- 2017 TEXOMA CEDS

    Airpor ts

    Texoma is within 75 miles of two passenger service airports- Dallas-Fort Worth International and Dallas

    Love Field- and one of the nations largest industrial and intermodal yards- Alliance Airport in Fort

    Worth. Texoma is also served by North Texas Regional Airport (NTRA) in Grayson County, which

    boasts newly paved 9,000 x 150 and 8,000 x 150 runways. NTRA has railway access, foreign trade

    zone status, triple-freeport exemption, a staffed control tower, and automated water observation system(AWOS). NTRA continues to update it Master Plan, completed in 2002, and in 2011, developed a Land

    Use Plan to insure compatible aviation and non-aviation development throughout the Airport. NTRA

    offers several industrial sites, dormitories, a golf course, and other services and plans to build a new

    terminal building expansion in the coming years.

    NTRA SITE DEVELOPMENT MAP SOURCE: WWW.NORTHTEXASREGIONALAIRPORT.COM

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    Highways

    The regional highway system in Texoma includes several four lane highways that connect the area to

    major super-regional markets north to south and east to west. Interstate 35 is the major north-south

    highway in the central United States. I-35 stretches from Laredo, Texas near the US-Mexico Border in

    the south and to the north, all the way to Duluth, Minnesota near the US-Canadian border. I-35 runs

    through Cooke County with the towns of Gainesville and Valley View lying right on the interstate. U.S.

    Highway 69/75 provides another major north to south highway route for Texoma. U.S. Highway 69

    stretches from Port

    Arthur, TX on the Gulf

    of Mexico and meets

    U.S. Highway 75 in

    Denison, TX to

    continue north to

    Minnesota. U.S.

    Highway 75 connects

    Grayson County with

    Dallas and Interstate

    45 that continues on to

    Houston, TX. North of

    Texoma, the HWY 75

    continues to Canada

    where the road facility

    continues as Manitoba

    Highway 75.

    NATIONAL MAP, SOURCE: TEXOMA COUNCIL OF GOVERNMENTS

    REGIONAL MAP, SOURCE: TEXOMA COUNCIL OF GOVERNMENTS

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    112012- 2017 TEXOMA CEDS

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    Grayson County Fannin County Cooke CountyPercentChange2000-201

    0

    Workers travelling outside the County line

    Source: OnTheMap

    Comm ut ing Pat t erns , Tra f f ic , and Mobi l i t y o f Workers

    If the number of workers

    travelling outside the county

    line is compared to the total

    number of workers in 2002

    and 2010, it can be easily

    said that Texoma is a net

    exporter of workers. In

    2002, Fannin County had

    the largest number of

    residents crossing the

    county line to go to work. In

    Cooke County, almost half

    the workers crossed the

    county line to travel to work,

    while in Grayson County

    less than half of the workers

    were employed outside of

    the County. These numbers

    increased by 2010 for all the

    three counties where Fannin

    County remained the

    highest exporter of workers.

    As per the percent change, number of

    workers crossing the county line

    increased considerably in Grayson

    County as well, but there was only a

    small increase in this number for

    Cooke County.

    In 2002, there was high number of

    workers travelling less than 10 miles

    to go to work. The number of

    workers travelling more than 50

    miles was also high, but people

    travelling lower distances to go to

    work were greatest in number. The number of Texoma residents travelling more than 50 miles to get towork declined significantly in 2010, while people travelling less than 10 miles for work decreased in

    number. People travelling 25 to 50 miles to go to work greatly increased in 2010.

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    0% 20% 40% 60% 80% 100%

    2010

    2002

    Percent of Workers

    Year

    Less than 10 miles 10 to 24 miles 25 to 50 miles Greater than 50 miles

    Source: OnTheMap

    0% 20% 40% 60% 80% 100%

    2010

    2002

    Percent of Workers

    Year

    Less than 10 miles 10 to 24 miles 25 to 50 miles Greater than 50 miles

    Source: OnTheMap

    Workers employed in

    Texoma, but living

    outside of the region,

    were higher in

    number in 2002 than

    2010. Interestingly

    enough, there are alarge amount of these

    workers travelling

    less than 10 miles to

    get to work. But by

    2010, this number

    decreased considerably and

    the number of workers

    travelling more than 50

    miles to get to work

    increased.

    It has been observed

    that the workers with

    higher earnings are

    coming from outside the

    region. While the

    outflow of the high

    wage workers has

    increased; it is comparatively lower than the inflow. The outflow of the low and median wage workers

    has decreased and the inflow for the same has increased since 2000.

    Means of Transpor ta t ion

    In 2000, a major part of the population ( 93.89%) of the workers traveled to work by car, truck or van.

    About 14.19% of workers who drove

    to work carpooled, while the

    remaining workers drove alone. This

    is a common trend for rural and ex-

    urban areas. Between 2008-2010,

    the number of people driving to work

    decreased slightly, while peopleusing public transportation and other

    means to work increased slightly. In

    2010, number of workers driving or

    walking to work decreased while

    workers using other means of

    transport increased.

    Means of Travel 2000 Census2008 - 2010 Three

    year estimates

    Workers 16 and over 78,342 83,026

    Car, truck, or van 93.89% 92.83%

    Drove alone 79.69% 79.50%

    Carpooled 14.19% 13.41%

    Public transportation

    (Excluding taxicab)0.28% 0.64%

    Bicycle 0.23% 1.47%

    Walked 1.65% 0.08%

    Taxicab, motorcycle, or

    other means0.74% 1.20%

    Worked at home 3.21% 3.65%

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    0

    10000

    20000

    30000

    40000

    50000

    60000

    70000

    80000

    90000

    Total housing units Vacant housing units Owner Occupied

    housing units

    Renter Occupied

    housing units

    NumberofHousingUnits

    2000 2010

    Source: American Factfinder

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    Total housing units Vacant housing

    units

    Owner Occupied

    housing units

    Renter Occupied

    housing units

    PercentChange200

    0-2010

    Source: American Factfinder

    HOUSING

    Housing infrastructure is an area that on the surface seems like it services only the workers of a

    community or region. However, the availability of housing in a community can affect the ability of

    developers to build new

    and more modern

    housing options and the

    ability for businesses to

    relocated to an area.

    The ownership of homes

    also provides more

    economic stability for a

    neighborhood and

    community, helping to

    maintain property

    values, which in turn,

    has benefits for the local

    taxing districts- namely

    schools and city

    governments.

    In Texoma, home

    ownership rose in the

    last ten years despite the great recession of

    2008 that greatly affected housing

    markets. Texoma did not experience a

    local collapse in the housing market like

    other parts of the United States. While

    the number of home owners has grown,ownership rates and renter rates remain

    steady, which indicates similar patterns in

    the general populations choice to own or

    rent a home.

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    0 5000 10000 15000 20000 25000 30000 35000

    Small family, elderly

    Small family, non-elderly

    Large family

    Non-family, elderly

    Non-family, non-elderly

    Number of Households

    Cost Burden By Household Type

    Texoma

    Cost burden is less than or equal to 30%

    Cost burden is greater than 30%, less than or equal to 50%

    Cost burden is greater than 50%

    SEVERITY OF TEXOMA HOUSING COST BURDEN BY HOUSEHOLD TYPE IN 2009SOURCE: HUD CHAS 2009 DATA SET

    NUMBER OF TEXOMA HOUSEHOLDS WITH SEVERE HOUSING COST PROBLEMS IN 2009,SOURCE: HUD CHAS 2009 DATA SET

    0 2000 4000 6000 8000 10000 12000

    Lacking complete plumbing or kitchen facilities

    More than 1 person per room

    Housing cost burden over 50%, none of the needsabove

    Housing cost burden 30.1% to 50%, none of theneeds above

    Households with Severe Housing ProblemsTexoma, 2009

    95% AMI

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    FAIR MARKETS RENTS FOR 2011; SOURCE: HUD FAIR MARKET RENT (FMR). NOTE: FMR IS THE 40THPERCENTILE RENT OF THE STANDARD- QUALITY RENTAL HOUSING UNITS IN THE DEFINED LOCATION

    AND INCLUDES SHELTER RENT PLUS THE COST OF ALL TENANT-PAID UTILITIES, EXCEPTTELEPHONES, CABLE OR SATELLITE TELEVISION SERVICE, AND INTERNET SERVICE.

    0

    200

    400

    600

    800

    1000

    1200

    0 Bedroom 1 Bedroom 2 Bedroom 3 Bedroom 4 Bedroom

    Rent(Dollars)

    Texoma, 2011

    Fair Market Rent

    Fannin

    Cooke

    Grayson

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    SOLID WASTE

    MANAGEMENT

    Solid waste management is the collection, transport, processing or disposal, managing and monitoring

    of waste materials. And, for the most part, economic activity produces waste and the efficient handling

    of that waste allows for smoother economic operations. Solid waste management generally involves

    landfilling waste, incinerating waste, recycling waste, or reusing waste. There is no materials recovery

    center (MRF) in Texoma or known residential or commercial material reuse warehouse/ facility in

    Texoma. Numerous communities in the region have residential curbside recycling and transport those

    recycled materials to MRFs in the Dallas/Fort Worth Metroplex.

    There are two open landfills in Texoma, both with sizable capacity to meet waste disposal for decades

    to come. The Texoma Area Solid Waste Authority (TASWA) was officially formed in 2000 by the cities

    of Denison, Gainesville, and Sherman, Texas and by Cooke and Grayson Counties to provide a solid

    waste disposal and recycling facility for its member cities, counties, and other communities in the

    Texoma region. In 2005, landfill construction was completed and the landfill took its first load of waste

    on April 11, 2005. TASWA dedicated the opening of the facility on April 20. This makes the TASWA

    facility relatively young, as it has a project life span of around 50 years. Hillside Sanitary Landfill is the

    only other operating landfill in Texoma and is privately owned. The facility is a Type I municipal solid

    waste landfill that is permitted to accept non-hazardous household, commercial, industrial, and specialwaste, as well as construction and demolition debris. The facility does not accept hazardous or

    radioactive waste.

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    WATER

    MANAGEMENTWater Usage by Comm uni ty

    2009 Water Use Survey Summary Estimates by City

    City or Place NamePopulationEstimates

    1)

    MunicipalUse in Acre-

    Feet2)

    GPCD3)

    Residential

    GPCD4)

    BELLS 1,328 164 110 66

    BONHAM 10,655 1,348 113 -

    COLLINSVILLE 1,623 NO RETURN NO RETURNNO

    RETURN

    DENISON 24,603 3,678 133 119

    ECTOR 687 72 94 74

    GAINESVILLE 16,852 2,317 123 56

    GUNTER 1,786 188 94 -

    HONEY GROVE 1,864 272 130 64

    HOWE 2,950 241 73 56

    LADONIA 712 48 60 -

    LEONARD 2,009 268 119 56

    LINDSAY 1,004 133 119 -

    MUENSTER 1,698 295 155 -

    POTTSBORO 2,289 261 102 76

    SAVOY 874 72 74 82

    SHERMAN 39,271 7,158 163 72

    TIOGA 958 103 96 72

    TOM BEAN 1,034 202 175 -

    TRENTON 718 127 157 -

    VALLEY VIEW 859 72 74 64

    VAN ALSTYNE 2,829 479 151 -

    WHITESBORO 4,188 430 92 64

    WHITEWRIGHT 1,708 239 125 601)

    July 1, 2009 Estimated Population (Source: Texas State Data Center.)2)

    An Acre-Foot is an amount of water to cover one acre with one foot of water and equals 325,851 gallons.3)

    GPCD: Gallon Per Capita Daily.4)

    Residential GPCD is the estimated water use for single family and multi-family residences, expressed on a percapita (population) basis. These estimates, based on responses to questions recently added to the annualwater use survey, are being published for the first time. The pilot display of this data should be viewed in thecontext that, since the reporting of such data had not been historically required, different systems maycategorize and report residential water use differently. A dash ( - ) indicates that the primary utility for the citydid not report appropriate residential volumes in the 2009 survey. No Return - The primary water utility for thiscity failed to return a 2009 water use survey.

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    Historical Water Use Summary by Groundwater (GW) and Surface Water (SW)

    Unit: Acre Feet (ACFT)

    COOKE COUNTY

    Year Source Municipal Manufacturing Steam Electric Irrigation Mining Livestock Total

    1980 GW 4,544 308 0 100 599 869 6,4201980 SW 0 0 0 127 0 739 866

    Total 4,544 308 0 227 599 1,608 7,286

    1990 GW 4,309 304 0 300 421 1,009 6,343

    1990 SW 0 0 0 0 54 1,009 1,063

    Total 4,309 304 0 300 475 2,018 7,406

    2000 GW 5,287 221 0 0 52 881 6,441

    2000 SW 0 0 0 0 237 881 1,118

    Total 5,287 221 0 0 289 1,762 7,559

    2004 GW 5,398 127 0 82 38 475 6,120

    2004 SW 0 0 0 118 280 1,202 1,600

    Total 5,398 127 0 200 318 1,677 7,720

    FANNIN COUNTY

    Year Source Municipal Manufacturing Steam Electric Irrigation Mining Livestock Total

    1980 GW 2,039 0 136 0 0 152 2,327

    1980 SW 1,423 18 5,897 14,195 0 1,220 22,753

    Total 3,462 18 6,033 14,195 0 1,372 25,080

    1990 GW 2,052 2 206 362 0 134 2,756

    1990 SW 1,678 33 6,520 930 0 1,216 10,377

    Total 3,730 35 6,726 1,292 0 1,350 13,133

    2000 GW 2,500 0 503 1,158 0 125 4,286

    2000 SW 2,047 58 8,022 3,450 12 1,143 14,732

    Total 4,547 58 8,525 4,608 12 1,268 19,018

    2004 GW 2,225 4 139 921 0 86 3,375

    2004 SW 3,503 5 2,301 78 9 1,418 7,314

    Total 5,728 9 2,440 999 9 1,504 10,689

    GRAYSON COUNTY

    Year Source Municipal Manufacturing SteamElectric

    Irrigation Mining Livestock Total

    1980 GW 11,639 3,291 0 2,607 10 211 17,758

    1980 SW 5,111 1,072 0 2,620 0 1,316 10,119

    Total 16,750 4,363 0 5,227 10 1,527 27,877

    1990 GW 9,702 5,065 0 1,528 505 101 16,901

    1990 SW 4,483 586 0 15 242 923 6,249

    Total 14,185 5,651 0 1,543 747 1,024 23,150

    2000 GW 10,473 3,602 0 2,972 815 130 17,992

    2000 SW 10,587 2,633 0 410 243 1,167 15,040

    Total 21,060 6,235 0 3,382 1,058 1,297 33,032

    2004 GW 7,822 1,163 0 1,546 615 70 11,216

    2004 SW 16,337 796 0 144 941 1,212 19,430

    Total 24,159 1,959 0 1,6901,556

    1,282 30,646

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    Historical Groundwater Pumpage Summary by County

    Unit: Acre Feet (ACFT)

    COOKE COUNTY

    Year Aquifer Municipal Manufacturing Steam Electric Irrigation Mining Livestock Total

    1980 TRINITY 4,852 0 0 100 599 869 6,420

    Total 4,852 0 0 100 599 869 6,420

    1990 TRINITY 4,493 0 0 300 421 1,009 6,223

    Total 4,493 0 0 300 421 1,009 6,223

    2000 TRINITY 5,385 0 0 0 52 881 6,318

    Total 5,385 0 0 0 52 881 6,318

    2008 TRINITY 4,466 3 0 0 268 152 4,889

    2008 WOODBINE 55 0 0 0 0 76 131

    Total 4,521 3 0 0 268 228 5,020

    FANNIN COUNTY

    Year Aquifer Municipal Manufacturing Steam Electric Irrigation Mining Livestock Total

    1980 TRINITY 102 0 0 0 0 28 130

    1980 WOODBINE 1,936 0 136 0 0 124 2,196

    Total 2,038 0 136 0 0 152 2,326

    1990 TRINITY 580 0 0 0 0 25 605

    1990 WOODBINE 1,609 0 206 362 0 109 2,286

    Total 2,189 0 206 362 0 134 2,891

    2000 OTHER 0 0 0 1,158 0 0 1,158

    2000 TRINITY 582 0 0 0 0 23 605

    2000 WOODBINE 2,399 0 503 0 0 103 3,005

    Total 2,981 0 503 1,158 0 126 4,768

    2008 BLOSSOM 109 0 0 0 0 0 109

    2008 OTHER 109 0 0 0 0 0 109

    2008 TRINITY 263 0 0 0 0 0 263

    2008 WOODBINE 2,690 0 486 0 0 0 3,176Total 3,171 0 486 0 0 0 3,657

    GRAYSON COUNTY

    Year Aquifer Municipal Manufacturing Steam Electric Irrigation Mining Livestock Total

    1980 OTHER 27 0 0 304 0 0 331

    1980 TRINITY 5,573 0 0 0 0 0 5,573

    1980 WOODBINE 2,095 98 0 2,303 10 211 4,717

    Total 7,695 98 0 2,607 10 211 10,621

    1990 OTHER 27 0 0 27 0 0 54

    1990 TRINITY 11,903 0 0 0 197 0 12,100

    1990 WOODBINE 3,134 0 0 1,501 309 101 5,045

    Total 15,064 0 0 1,528 506 101 17,1992000 OTHER 37 0 0 0 0 0 37

    2000 TRINITY 10,890 0 0 0 349 0 11,239

    2000 WOODBINE 4,082 0 0 2,972 466 130 7,650

    Total 15,009 0 0 2,972 815 130 18,926

    2008 OTHER 35 0 0 0 0 0 35

    2008 TRINITY 7,542 0 0 0 0 94 7,636

    2008 WOODBINE 3,985 0 0 0 20 187 4,192

    Total 11,562 0 0 0 20 281 11,863

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    INFORMATION &

    TECHNOLOGY

    In ternet /Broadband

    According to the Broadband Service Inventory by Connected Texas, the Texoma region is well served

    by general-use broadband suitable for at least residential customers. At least one type of broadband

    Mservice is available for more than 98% of the Texoma area. Most residents in Texoma use fixed

    wireless or DSL broadband services. Some regions also have cable broadband available. Very few

    areas have fiber broadband, which is a pattern observed in most rural areas in Texas. Efforts areunderway to make fiber broadband available in parts of rural East Texas, which would be greatly

    beneficial for the Texoma region.

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    0

    10

    20

    30

    40

    50

    60

    Broadband Adoption Mobile Adoption

    Percentofresidents

    Rural Seniors Low Income

    Source: Connected Texas

    Broadband Adoption State Average: 62%Mobile Adoption State Average: 48%

    0

    5000

    10000

    15000

    20000

    25000

    30000

    HealthCareServices

    TechnologyIntensive

    Agriculture,Mining,Construction,

    Utilities M

    anufacturing

    RetailTrade,Recreation,Foodand

    Lodging

    ProfessionalandFinancialServices

    W

    holesaleTrade,Transportationand

    Warehousing

    AllOtherBusinesses

    NumberofBusinesses

    Business Sectors

    Source: Connected Texas

    In 2012, Connected Texas conducted a survey of 3597 residents across the State of Texas to study the

    adoption rates for internet and broadband service. It was observed that broadband technology adoption

    was the least among the seniors, low

    income, and rural populations.

    Most of these people also do not

    own a computer. In Texoma,

    these populations make up alarge percentage of the overall

    population. In another survey,

    called Business Technology

    Survey, that was conducted

    among businesses across the

    state, a high percentage of

    businesses reported the adoption

    of internet and broadband in the

    workplace. The means that the

    ability to use internet might nolonger be a personal choice, but a

    workforce development issue, especially

    in Texoma. This survey lists the

    number of businesses by sector that does not use a broadband service.

    Retails Trade, Recreation, Food and Lodging Sector has the highest number of

    businesses with the service.

    Telev is ion Broadcast ing

    Texoma lies within the Sherman- Ada Designated Market Area (DMA), which ranks 161st in total

    number of viewers (129,480 households in all) out of 210 DMAs nationally. Stations KTEN and KXII are

    licensed in the DMA and, combined, provide network feeds for all major US commercial broadcasting

    television networks.

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    ENERGY SYSTEMS

    About E lec t r ic a l Energy

    Texoma lies within the Electric Reliability Council of Texas (ERCOT), one of the nations only

    independent system operators. ERCOT is its own stand-alone electric power grid and ensure a reliable,

    secure and uninterrupted supply of electricity by connecting 40,500 miles of transmission lines and

    more than 550 generation units. Since January 2002, Texas has been a competitive electric market or

    what is better known as a deregulated market. This means the generation, transmission, and

    distribution of electrical power is separated into different companies and retail electric providers

    compete to sell electricity to both residential and non-residential customers. Dozens of retailers serve

    Texomas residential and non-residential power customers. These customers are able to choose their

    retail electric provider and can do so usingwww.powertochoose.org. The Public Utilities Commission of

    Texas (PUC) provides this fee tool and oversees electric and telecommunications utilities in Texas. The

    mission of the PUC is to protect customers, foster competition, and promote high quality infrastructure.

    Texoma is also served by several cooperative power providers which are member-owned, non-profit

    electric cooperatives that are exempt from the deregulated market in Texas. The following cooperative

    electrical providers serve parts of Texoma (for more information about specific service areas, visitwww.texas-ec.org): Cooke County Electric Cooperative Association, CoServ Electric, Wise Electric

    Cooperative, Inc., Grayson-Collin Electric Cooperative, Inc., Farmers Electric Cooperative, Inc., and

    Lamar County Electric Cooperative Association.

    About Natura l Gas Energy

    Texoma lies within the natural gas utility service area for Atmos Energy. Atmos Energy is one of the

    largest natural-gas-only distributors in the United States. Our regulated distribution operations deliver

    natural gas to 3.2 million residential, commercial, industrial, agricultural and public-authority customers.

    Our distribution services are provided to more than 1,600 communities in 12 states (more information

    can be found atwww.atmosenergy.com).

    http://www.powertochoose.org/http://www.powertochoose.org/http://www.powertochoose.org/http://www.texas-ec.org/http://www.texas-ec.org/http://www.atmosenergy.com/http://www.atmosenergy.com/http://www.atmosenergy.com/http://www.atmosenergy.com/http://www.texas-ec.org/http://www.powertochoose.org/
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    ART & CULTURE

    Grayson County

    In Grayson County, Denison Arts Council is a 501(c)(3) non-profit organization comprising of a

    volunteer board. It is funded through a portion of the receipts from hotel-motel taxes generated by the

    City of Denison, donations from galleries, studios and patrons, local foundations, individuals and grants

    from the Texas Commission on the Arts and the NEA.

    Arts, Entertainment and Recreation

    2000-2008 Number of establishments: 32.28%

    2000-2008 Number of jobs: -6.08%

    No major changes except in 2001 and 2003, the number of establishments increased by 9.2% and

    7.7% respectively. No changes in Grayson County apart from an increase in the number of jobs in

    2005. In Fannin and Cooke counties high increase in the number of establishments was seen in 2001

    and 2003 as in the state. The number of jobs also increased significantly in 2003.

    Change in average weekly wages 4th Qtr 2005 4th Qtr 2011: 12.89% (Total)

    Establishments are represented by federal and local government and private sector and the average

    weekly wages are similar for all of them.

    This industry has only private sector establishments in the three counties and the average weekly

    wages are less than the state for all three counties. It is the least for Fannin County and Grayson

    County has the highest wages among the counties.

    Denison arts venues

    ArtPlace Gallery and Framing

    Mary Karam Gallery

    Images A Gallery of Fine Art

    Grayson County College Fine Arts Complex

    Freshlight Studio & Gallery

    416 West Gallery & Print Studio

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    Donna Finch Adams Studio 406

    The Peanut Building Gallery

    Mystic Studio/Joni Beamish

    David MacSmith Fine Art Studio

    Sunday Morning Art and Coffee Club

    Doug Simpson Studio & Mixed Media Art Supply

    Janice Howell Studio

    Glassworks Etcetera

    PhotoArt by Julia Ringler

    Sherman ar ts venues

    Downtown Sherman houses an Arts and Culture District. Some of the venues in downtown Shermanare

    Sherman Jazz Museum

    Theatriks Childrens Theater

    Sherman Community Players, Main Stage

    Community Series

    Red River Historical Museum

    Sherman Preservation League

    Sherman Symphony Orchestra

    Fannin County

    Creative Arts Center at Bonham, TX provides a venue where artists and performers explore, create,

    display and teach their craft, and where people of all ages learn and experience art. It is a project of the

    Fannin Community Foundation, Inc., a public, non-profit 501(c)(3) funded with the support of

    individuals, local churches, civic organizations, and other community groups.

    Cooke County

    The purpose Gainesville Area Visual Arts (GAVA), a non-profit organization, is to stimulate interest and

    knowledge of the visual arts for adults and children in the Gainesville and Cooke County, Texas, area.

    There are various activities planned by GAVA:

    Demonstrations by recognized artists

    Workshops for children and adults

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    Art Exhibits to benefit other local Art venues

    Annual awards and scholarships for children

    Other art venues in Cooke County:

    Butterfield Stage community theatre

    Morton Museum of Cooke County

    Cooke County Ballet Academy

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    COMMUNITY &

    CIVIC

    ENGAGEMENT

    Cooke 38437 23778 9240 24.03%

    Fannin 33915 18879 7334 21.62%

    Grayson 120877 73257 26916 22.26%

    SOURCE: TEXAS LEGISLATIVE COUNCIL.*DOES NOT TAKE INTO CONSIDERATION POPULATION NOTELIGIBLE TO VOTE

    Annual Giv ing by County

    2,955 3,248 14

    3,788 17,252 138

    3,970 36,185 319

    2,261 61,480 752

    1,318 86,491 1,446

    1,259 129,887 3,488

    352 642,943 12,534

    15,903 54,169 895

    2,372 2,503 11

    3,091 17,287 92

    3,182 36,018 229

    1,775 61,630 728

    962 86,455 1,650

    768 139,305 3,033

    72 402,000 10,972

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    12,222 41,112 576

    10,392 3,566 13

    13,559 17,257 108

    13,141 35,899 373

    7,315 61,400 876

    4,341 86,416 1,546

    4,064 130,478 3,428950 479,652 12,655

    53,762 47,487 848

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    HEALTH &

    HEALTH CARE

    Hea l th Outc omes

    Each year, the Robert Wood Lowe Foundation publishes a national ranking of various indicators of

    general public health. The County Health Rankings help community leaders identify challenges and

    take action in a variety of ways to improve residents health. Across the nation, some factors that

    influence health, such as smoking, availability of primary care physicians, and social support, showhighs and lows across all regions. Meanwhile other factors reflect some distinct regional patterns, such

    as: excessive drinking rates are highest in the northern states, rates of teen births, sexually transmitted

    infections, and children in poverty are highest across the southern states, unemployment rates are

    lowest in the northeastern, Midwest, and central plains states, motor vehicle crash deaths are lowest in

    the northeastern and upper Midwest states.

    In Texoma, smoking rates are generally higher than in other rural areas of Texas and the United State.

    This can have long-term negative side effects for employers and the local healthcare system with more

    sick days and more visits to the doctor and need for medical care throughout the course of a lifetime.

    There is not one health indicator that a Texoma county ranks better than 47 out of 254 counties in

    Texas (see next page for more information).

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    133 115 138

    Mortality 137 131 136

    Premature death 8,920 7,289 5,564

    Morbidity 134 85 145

    Poor or fair health

    Poor physical health days

    Poor mental health days

    Low birth weight

    19%

    3.8

    5.5

    7.60%

    3.6

    2.9

    8.30%

    5.4

    3.9

    7.70%

    19%

    3.6

    3.3

    8.10%

    10%

    2.6

    2.3

    6.00%

    56 109 73

    Health Behaviors 47 136 36

    Adult smoking

    Adult obesity

    Excessive drinking

    Motor vehicle crash death rate

    Sexually transmitted infections

    Teen birth rate

    27%

    25%

    10%

    25

    258

    64

    29%

    12%

    28

    214

    70

    26%

    36

    214

    64

    19%

    27%

    16%

    17

    422

    64

    15%

    25%

    8%

    12

    83

    22

    Clinical Care 65 130 139

    Uninsured adults

    Primary care providers

    Preventable hospital stays

    Diabetic screening

    Mammography screening

    27%

    1,305:1

    95

    81%

    56%

    30%

    2,261:1

    89

    72%

    61%

    27%

    4,717:1

    99

    75%

    59%

    30%

    1,050:1

    80

    80%

    59%

    13%

    631:1

    52

    89%

    74%

    Social & Economic Factors 85 67 88

    High school graduation

    Some college

    Unemployment

    Children in poverty

    Inadequate social support

    Single-parent households

    Violent crime rate

    80%

    56%

    8.10%

    19%

    25%

    33%

    265

    75%

    49%

    6.60%

    19%

    27%

    381

    90%

    42%

    8.80%

    20%

    27%

    223

    72%

    55%

    7.60%

    23%

    23%

    32%

    512

    92%

    68%

    5.30%

    11%

    14%

    20%

    100

    Physical Environment 127 214 172

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    Air pollution-particulate matter days

    Air pollution-ozone days

    Access to healthy foods

    Access to recreational facilities

    0

    9

    47%

    13

    0

    13

    17%

    8

    0

    1

    33%

    3

    1

    18

    62%

    7

    0

    0

    92%

    17

    SOURCE: ROBERT WOOD LOWE FOUNDATION

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    INDIVIDUAL,

    FAMILY &

    COMMUNITY

    SUPPORTPover t y in Texom a

    There are two major measures of poverty used by the federal government that is closely followed and

    often utilized by other governmental agencies and non-for-profit organizations: Federal Poverty

    Guidelines and the Department of Housing and Urban Development Average Median Income. Even

    with a low cost of living, poverty rates in Texoma tend to follow state and national rates as well as

    geographical patterns with localized high densities of high poverty areas.

    TEXAS ELIGIBILITY FOR FAMILY SUPPORT PROGRAMS, *INCOME LIMIT SHOWN IS FOR APPLICANTSONLY. SOURCE: CENTER FOR PUBLIC POLICY PRIORITIES (CPPP) POLICY POINT, POVERTY 101,SEPTEMBER 28, 2010.

    $33,874 $33,874

    $23,803 $23,803

    $42,703

    $27,465

    $2,256

    0

    50

    100

    150

    200

    250

    300

    WIC Reduced-PriceSchool Meals

    Free SchoolMeals

    Food Stamps(SNAP)

    Max. ChildCare

    Typical ChildCare

    TANF CashAssistance*

    Percentage of FPL for a family of three,100= Poverty Line

    Percentage of FPL for a family of three, 100= Poverty Line

    185% 185% 130% 130% 243% 150%12%

    Full-time min.wage:

    $15,080 per year(82% of poverty)

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    SOURCE: TEXOMA COUNCIL OF GOVERNMENTS AND TEXOMA DEPARTMENT OF AGRICULTURE

    SOURCE: TEXOMA COUNCIL OF GOVERNMENTS AND TEXOMA DEPARTMENT OF AGRICULTURE

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    SOURCE: TEXOMA COUNCIL OF GOVERNMENTS AND TEXOMA DEPARTMENT OF AGRICULTURE

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    EMPLOYMENT &

    TRAINING

    Educa t iona l I ns t i t u t ions in Texoma

    Cooke CountyTotal

    Enrollment

    Fannin

    County

    Total

    EnrollmentGrayson County

    Total

    Enrollment

    Muenster ISD 473 Bonham ISD 1883 Bells ISD 748

    Gainesville ISD 2609Dodd City

    ISD321 Collinsville ISD 538

    Valley View ISD 629 Ector ISD 276 Denison ISD 4360

    Callisburg ISD 1191Honey Grove

    CISD584 Howe ISD 975

    Lindsay ISD 543 Leonard ISD 883 Sherman ISD 6546

    Savoy ISD 298 Tioga ISD 142

    Trenton ISD 539 Van Alstyne ISD 1339

    Whitesboro ISD 1471

    Whitewright ISD 746

    Pottsboro ISD 1234

    Sadler-Southmayd CISD

    784

    Gunter ISD 766

    Tom Bean ISD 745

    North Central Texas College, Total Enrollment: 2,256

    Established in 1924 under the leadership of Texas community college pioneer Randolph Lee Clark,

    North Central Texas College is the oldest continuously operating public two-year college in the state.

    From its roots as a small, rural "junior" college an extension of the local public schools actually

    NCTC has grown and matured into a comprehensive, full-service community college of truly regional

    scope, serving students from three major campuses located across its three-county service area.

    Grayson County College, Total Enrollment: 5,034

    Grayson County College, as the community's college, embraces lifelong learning focused on

    educational, cultural, social, and public service activities designed to tangibly enrich the individual and

    our community. The mission of Grayson County College is to cultivate student success and community

    building in North Texas. GCC offers degrees in Associate of Science, Associate of Arts in Teaching,

    Associate of Applied Science, and Certificates of Completion.

    http://www.muensterisd.net/muenster/site/default.asphttp://www.bonhamisd.org/education/district/district.php?sectionid=1http://bellsisd.net/http://www.gainesvilleisd.org/gainesvilleisd/site/default.asphttp://www.doddcityisd.org/http://www.doddcityisd.org/http://www.collinsvilleisd.org/http://www.vviewisd.net/http://www.ector-county.k12.tx.us/ecisd/site/default.asphttp://www.denisonisd.net/education/district/district.php?sectionid=1http://www.cisdtx.net/callisburg/site/default.asphttp://honeygroveisd.net/http://honeygroveisd.net/http://www.howeisd.net/site/default.aspx?PageID=1http://www.lindsayisd.org/lindsayisd/site/default.asphttp://www.leonardisd.net/http://shermanisd.net/http://www.savoyisd.org/http://www.tiogaisd.net/http://www.savoyisd.org/http://www.vanalstyneisd.org/http://www.whitesboroisd.org/index.cfmhttp://www.whitewrightisd.com/http://www.pottsboroisd.org/http://sscisd.net/http://sscisd.net/http://www.gunterisd.org/http://www.tombean-isd.org/http://www.tombean-isd.org/http://www.gunterisd.org/http://sscisd.net/http://sscisd.net/http://www.pottsboroisd.org/http://www.whitewrightisd.com/http://www.whitesboroisd.org/index.cfmhttp://www.vanalstyneisd.org/http://www.savoyisd.org/http://www.tiogaisd.net/http://www.savoyisd.org/http://shermanisd.net/http://www.leonardisd.net/http://www.lindsayisd.org/lindsayisd/site/default.asphttp://www.howeisd.net/site/default.aspx?PageID=1http://honeygroveisd.net/http://honeygroveisd.net/http://www.cisdtx.net/callisburg/site/default.asphttp://www.denisonisd.net/education/district/district.php?sectionid=1http://www.ector-county.k12.tx.us/ecisd/site/default.asphttp://www.vviewisd.net/http://www.collinsvilleisd.org/http://www.doddcityisd.org/http://www.doddcityisd.org/http://www.gainesvilleisd.org/gainesvilleisd/site/default.asphttp://bellsisd.net/http://www.bonhamisd.org/education/district/district.php?sectionid=1http://www.muensterisd.net/muenster/site/default.asp
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    Austin College, Total Enrollment: 1,293

    Austin College is a private, residential, co-educational college dedicated to educating undergraduate

    students in the liberal arts and sciences while also offering select pre-professional programs and a

    graduate teacher education program. Founded by the Presbyterian Church in 1849, Austin College

    continues its relationship with the church and its commitment to a heritage that values personal growth,

    justice, community, and service. An Austin College education emphasizes academic excellence,

    intellectual and personal integrity, and participation in community life.

    Occupat iona l C lus ters

    Occupation clusters help to analyze the regional knowledge-based workforce in greater detail,

    determine how well occupation cluster strengths align with the regions industry cluster strengths,

    understand the local workforce and educational situation within the broader regional economic

    development context, bridge the gap between workforce and economic development when constructing

    a regional economic development strategy, diagnose how well positioned the region is to participate

    effectively in a knowledge-based innovation economy. The following chart illustrates the number of jobs

    in each cluster, the clusters share of total regional employment, and the location quotient of the cluster

    (a measurement of how concentrated that cluster is in Texoma compared to the nation.

    The table below looks at Texoma and identifies those occupations with the strongest percentage

    change and the largest increase in the number of jobs from 2001 to 2007. Agents and business

    managers of artists, performers, and athletes had the largest percentage change, but that occupational

    segment is relatively small. Photographers represent the largest growth category in absolute terms,

    with 99 new jobs added in that occupational category.

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    Texoma Baseline Occupational Cluster Analysis (2007)

    Description Occupation ClusterEmployment

    Occ. ClusterShare of Total

    Emp.

    Occupation ClusterEmployment LQ

    Managerial, Sales, Marketing and HR 7,235 7.3% 0.87

    Skilled Production Workers: Technicians,

    Operators, Trades, Installers & Repairers

    9,115 9.2% 1.22

    Health Care and Medical Science

    (Aggregate)

    4,918 5.0% 0.94

    Health Care and Medical Science

    (Medical Practitioners and Scientists)

    912 0.9% 0.77

    Health Care and Medical Science

    (Medical Technicians)

    902 0.9% 0.86

    Health Care and Medical Science

    (Therapy, Counseling and Rehabilitation )

    3,105 3.1% 1.04

    Mathematics, Statistics, Data and

    Accounting

    1,405 1.4% 0.61

    Legal and Financial Services, and Real

    Estate (L & FIRE)

    6,505 6.6% 0.81

    Information Technology (IT) 1,189 1.2% 0.62

    Natural Sciences and Environmental

    Management

    425 0.4% 0.97

    Crop and Livestock Workers 6,677 6.8% 4.49

    Primary/Secondary and Vocational

    Education, Remediation & Social Services

    5,434 5.5% 1.07

    Building, Landscape and Construction

    Design

    495 0.5% 1.00

    Engineering and Related Sciences 965 1.0% 0.96

    Personal Services Occupations 1,642 1.7% 0.85

    Arts, Entertainment, Publishing and

    Broadcasting

    1,309 1.3% 0.66

    Public Safety and Domestic Security 1,326 1.3% 1.18

    Postsecondary Education and Knowledge

    Creation

    932 0.9% 0.76

    Job Zone 2 33,867 34.3% 0.99

    Job Zone 1 14,603 14.8% 0.99

    Technology-Based Knowledge Clusters 5,828 5.9% 0.72

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    Texoma Targeted Occ upat ions

    The Labor Market and Career Information (LMCI) division of the Texas Workforce Commission (TWC)

    recently released occupational projections through 2012. This study presented information including:

    Occupations Adding the Most Jobs, Fastest Growing Occupations, Occupations with the Most Annual

    Average Openings. The historical makeup and current trends in the local labor market support this list.A number of the jobs included in this list are also included in the current Workforce Texoma Demand

    Occupations List.

    After developing the list of Occupations in Demand, the list was sorted by wage, and those occupations

    with an average entry wage greater that the Texoma adopted Target Wage of $9.00 per hour were

    placed on the DRAFT Target Occupations List. This list was then compared with the previous target

    occupations list, and local training programs to create the final Targeted Occupations List. The

    complete Targeted Occupations List in on the following page.

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    EDUCATION

    Educa t iona l A t t a inment

    Addressing the challenges of a global economy requires a shift away from traditional economic

    development models. Instead of low-wage rates and tax incentives, regions in industrialized countries

    compete today on the quality of their skilled workforce and incentives that reward innovation (from the

    Council on Competitiveness).

    Workforce development is usually tied closely to educational attainment and communication and

    collaboration between workforce/education organizations, economic development organizations, the

    private sector, resource allocation, and effectiveness of service delivery. The development of skills

    necessary to fill high wage jobs is critical to the continued economic development efforts in the region,

    especially as our region experiences changes in labor market demands.

    Schools educate and prepare the future workforce for the region. Youth who do not aspire to higher

    education and who lack career training opportunities are at risk to become lost in a cycle of

    unemployment and underemployment leading to a life of low wages and poverty putting their families

    and children at risk for a similar working life. The regions public schools, colleges, and workforce

    boards provide education opportunities for Texoma residents to gain skills and training necessary to

    enter the labor force.

    Educational attainment is an indicator commonly used to measure the average skills of the local labor

    force. The percentage of Texoma residents who have at least a high school diploma falls in between

    the averages for the state of Texas and the nation, which are 79.2 percent and 84.5 percent

    respectively. Although the figures for the number of residents with some college experience are

    relatively consistent with other regions, Texoma lags behind in percent of the population who have

    completed a bachelors degree. This is important to note as economic development practitioners and

    local officials court industries and jobs that require additional education and training such as the

    teaching field and high-tech industry.

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    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    Grayson

    County

    2008-2010

    Grayson

    County

    2006-2008

    Gra

    yson

    Co

    unty

    2000

    Fannin

    County

    2008-2010

    Fannin

    County

    2006-2008

    Fannin

    County

    2000

    Cooke

    County

    2

    008-2010

    Cooke

    County

    2006-2008

    Cooke

    County

    2000

    Percent Population

    County&Year

    Less than 9th grade 9th to 12th grade, no diplomaHigh school graduate (includes equivalency) Some college, no degree

    Associate's degree Bachelor's degreeGraduate or professional degree

    Source: American Factfinder

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    Ski l ls

    As part of their strategic planning, Workforce Solutions Texoma (WST) has constructed a list of

    workforce skills most commonly identified by employers as being important.

    WST used their Demand Occupations List as a starting point and developed a list of neededskills using O*NET. For each occupation it classifies, O*NET provides a standard list of skills

    and gives each of those skills a score. This score represents how important it is to that

    demand occupation. The importance scores for all the occupations on the list were recorded,

    and then averaged.

    As a second measure, WST compared the O*NET scores with the targets skills of Business

    Education for Teachers. Workforce Texoma participates annually in a project called Business

    Education for Teachers (BET). This project places teachers in local worksites each summer,

    and then requires them to do curriculum development in order to ensure they take what they

    have learned about employer needs back into the classroom. One component of the project is

    a comprehensive list of necessary skills developed by the teachers. Skills with the highest

    average level of importance in the O*NET study were compared with this list in order to

    validate the results.

    Skill Identified Locally

    Reading Comprehension X

    Active Listening X

    Speaking X

    Critical Thinking X

    Active Learning X

    Equipment Selection

    Mathematics X

    Instructing

    Learning Strategies

    Time Management X

    Monitoring

    Writing X

    Judgment & Decision Making X

    Complex Problem Solving X

    Coordination X

    Troubleshooting

    Social Perceptiveness X

    Quality Control Analysis

    Service Orientation

    Equipment Maintenance

    COMPARISON OF O*NET AND LOCAL SKILLS FROMWORKFORCE SOLUTIONS TEXOMA 2010 STRATEGIC PLAN

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    FINANCIAL

    INSTITUTIONS

    Personal bankruptcy filings include both Chapter 7 (liquidations) and Chapter 13 (reorganizations)

    based on the county of residence of the filer. The personal bankruptcy filing rate is the number of

    bankruptcies per thousand residents.

    PERSONAL BANKRUPTCY FILING RATE (PER 1,000 POPULATION)

    COOKE COUNTY2006 2007 2008 2009 2010 2011

    0.76 1.31 0.89 1.69 1.64 1.18 109

    FANNIN COUNTY2006 2007 2008 2009 2010 2011

    1.46 1.58 2.18 2.27 2.30 1.69 62

    GRAYSON COUNTY2006 2007 2008 2009 2010 2011

    1.88 2.14 2.38 2.92 2.79 2.17 23

    Source: Federal Deposit Insurance Corporation,http://www2.fdic.gov/recon/index.asp

    http://www2.fdic.gov/recon/index.asphttp://www2.fdic.gov/recon/index.asphttp://www2.fdic.gov/recon/index.asp
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    Business Type

    Total

    Businesses % Estimated Sales

    # Est.

    Employees

    Businesses per

    1000 people

    Ratio

    businesses

    to

    institutions

    Banking, Finance and Insurance 314 100% $527,566,000 1,269

    Commercial banks 7 2.23% $197,913,000 84 0.04 0.0012

    BANK OF AMERICA ATM $602,000 2

    LEGEND BANK $65,224,000 24

    PROSPERITY BANK $129,679,000 50

    Credit Unions 12 3.82% $20,504,000 88 0.06 0.0020

    CICOST FEDERAL CREDIT UNION $2,097,000 9

    DENISON DISTRICT TELEPHONE CU $466,000 2

    FANNIN COUNTY TEACHERS CU $466,000 2

    FANNIN FEDERAL CREDIT UNION $2,097,000 9

    NASCOGA FEDERAL CREDIT UNION $3,262,000 14

    TEXANS CREDIT UNION $932,000 4

    TEXAS FEDERAL CREDIT UNION $1,165,000 5

    TEXOMA EDUCATORS FCU $233,000 1

    TEXOMA EDUCATORS FEDERAL CU $6,524,000 28

    Sales Financing 2 0.64% $2,910,000 5 0.01 0.0003

    CHECK N TITLE $582,000 1

    CHECK N TITLE LOANS $2,328,000 4

    Consumer Lending 18 5.73% $18,216,000 46 0.09 0.0030

    AGRILAND FARM CREDIT SVC $1,584,000 4

    BARRY FONTAINE & ASSOC $1,188,000 3

    CASH EXPRESS $396,000 1

    CASH NOW $792,000 2

    CITY FINANCE $792,000 2

    COMMUNITY LOANS $792,000 2

    FANNIN CASH ADVANCE $792,000 2

    FEDCASH FINANCIAL SVC CTR $1,188,000 3

    FIRST CAPITAL FINANCE CO $792,000 2

    GOLD STAR FINANCE $1,188,000 3

    LIBERTY FINANCE $396,000 1

    MAIN STREET MANAGEMENT $396,000 1

    PURPOSE MONEY $1,188,000 3

    SECURITY BANK $2,772,000 7

    SERVICE LOAN CO $792,000 2

    SHERMAN FINANCE INC $1,188,000 3

    TEXAS CAR TITLE & PAYDAY LOAN $1,188,000 3Real Estate Credit Lending 17 5.41% $15,920,000 80 0.09 0.0029

    ADAMS FIRST FINANCIAL $995,000 5

    ASCENT HOME LOANS $995,000 5

    CALLENDER MORTGAGE $597,000 3

    FIRST COLONIAL MORTGAGE INC $1,194,000 6

    FIRST SOURCE CAPITAL MORTGAGE $995,000 5

    FIRST UNITED BANK MORTGAGE $1,393,000 7

    GRANITE MORTGAGE $199,000 1

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    Business Type

    Total

    Businesses % Estimated Sales

    # Est.

    Employees

    Businesses per

    1000 people

    Ratio

    businesses

    to

    institutions

    L R MORTGAGE $597,000 3

    LAFOY JANET $995,000 5

    MORTGAGE TECH INC $796,000 4

    PACIFIC AMERICAN MORTGAGE CO $995,000 5

    POINT MORTGAGE $199,000 1

    RCG $1,990,000 10

    W R STARKEY MORTGAGE $1,194,000 6

    WR STARKEY $1,393,000 7

    Miscellaneous Nondepository Credit

    Intermediation12 3.82% $3,608,000 41

    0.06 0.0020

    A-A-A TRADING POST & PAWN $264,000 3

    BEST PAWN SUPERSTORE $264,000 3

    DENISON PAWN & SPORTING

    GOODS$264,000 3

    ELDORADO JEWELRY & LOAN $264,000 3

    EZPAWN $528,000 6

    F & I PAWN SHOP $176,000 2

    LOAN STAR PAWN $176,000 2

    PAWN TECH INC $264,000 3

    WHITLOCK'S PAWN & JEWELRY $352,000 4

    WILD WEST PAWN $264,000 3

    Loan Brokerages 1 0.32% $420,000 2 0.01 0.0002

    AGRILAND FARM CREDIT $420,000 2

    Financial Transaction Processing 6 1.91% $5,936,000 16 0.03 0.0010

    BARRI REMITTANCE CORP $742,000 2

    CASH STORE $371,000 1

    CHECKS ARE US INC $742,000 2

    CLIFF'S CHECK CASHING STORE $1,113,000 3

    Investment and Securities Banking 4 1.27% $2,814,000 7 0.02 0.0007

    BOWEN RANDY $804,000 2

    DENNIS HESS FINANCIAL SVC $402,000 1

    DEXTER WARD & ASSOC $1,206,000 3

    INDEPENDENT FINANCIAL SVC CTR $402,000 1

    Securities Brokerages 2 0.64% $3,216,000 8 0.01 0.0003

    MOSELEY & ASSOC LLP $2,010,000 5WELLS FARGO ADVISORS $1,206,000 3

    Miscellaneous Financial Intermediaries 5 1.59% $9,054,000 18 0.03 0.0008

    B29 INVESTMENTS $1,509,000 3

    DUGGER MARQUES INVESTMENTS $1,509,000 3

    LPL FINANCIAL $1,509,000 3

    PIPELINE RESOURCES $3,521,000 7

    VRB INVESTMENTS LLC $1,006,000 2

    B29 INVESTMENTS $1,509,000 3

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    Business Type

    Total

    Businesses % Estimated Sales

    # Est.

    Employees

    Businesses per

    1000 people

    Ratio

    businesses

    to

    institutions

    DUGGER MARQUES INVESTMENTS $1,509,000 3

    LPL FINANCIAL $1,509,000 3

    PIPELINE RESOURCES $3,521,000 7

    VRB INVESTMENTS LLC $1,006,000 2

    Investment Advice Counseling Services 31 9.87% $41,216,000 128 0.16 0.0052

    ANDREA ALLEN FINANCIAL SVC $644,000 2

    ASSET PLANNING $644,000 2

    ATLAS FINANCIAL SVC LLC $322,000 1

    BARKER INVESTMENT SVC INC $1,288,000 4

    BROOKS & ASSOC PUBLIC RLTNS $15,778,000 49

    CHAFFIN ANN L $644,000 2

    EDWARD JONES $644,000 2

    ERIC BATEY FINANCIAL SVC $966,000 3

    ERIC BATEY RETIREMENT PLANNING $966,000 3

    FINANCIAL RESOURCES $966,000 3

    GAIN PLAN FINANCIAL $966,000 3

    M D PLANNING $966,000 3

    MANCHESTER FINANCIAL SVC INC $1,610,000 5

    MERRILL LYNCH $2,254,000 7

    MET LIFE RESOURCES $322,000 1

    PRIMERICA FINANCIAL SVC $1,932,000 6

    RAYMOND JAMES $322,000 1

    ROM FINANCIAL INC $966,000 3

    TEXOMA FINANCIAL SVC $644,000 2

    TIM HIGHTOWER & ASSOC $1,288,000 4

    WORLD FINANCE $966,000 3

    Miscellaneous Financial Investment

    Activities3 0.96% $8,280,000 14

    0.02 0.0005

    JONES INVESTMENTS $4,984,000 8

    RICHARD KLEMENT INVESTMENTS $2,492,000 4

    SCHNEIDER JIMMIE L $804,000 2

    Direct Life Insurance 1 0.32% $1,700,000 2 0.01 0.0002

    INSURANCE BY DESIGN $1,700,000 2

    Health and Medical Insurance 1 0.32% $5,940,000 5 0.01 0.0002

    CIGNA HEALTH CARE $5,940,000 5

    Property Insurance 19 6.05% $42,182,000 46 0.10 0.0032

    24 HOUR BAIL BONDS $2,751,000 3

    A A AMERICAN BAIL BONDS $1,834,000 2

    A AFFORDABLE BAIL BONDS $917,000 1

    AA-AMERICAN BAIL BONDS $2,751,000 3

    A-ACTION AA BONDING $1,834,000 2

    ABLE BAIL BONDS $1,834,000 2

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    Business Type

    Total

    Businesses % Estimated Sales

    # Est.

    Employees

    Businesses per

    1000 people

    Ratio

    businesses

    to

    institutions

    ANDALE FIANZAS $1,834,000 2

    CENTRAL BAIL BONDS $1,834,000 2

    CREDIT BAIL BONDS $1,834,000 2

    DOCK'S BAIL BONDS $5,502,000 6

    DOC'S BAIL BONDS $1,834,000 2

    EUGENE HAROLD LUND INSURANCE $917,000 1

    FANNIN COUNTY BAIL BONDS $917,000 1

    LIBERTY BAIL BOND $4,585,000 5

    LUCKY BAIL BONDS $4,585,000 5

    NORTH TEXAS BAIL BOND $2,751,000 3

    PERKINS FREEDOM BAIL BONDS $917,000 1

    RICK'S BAIL BOND $917,000 1

    SPANKY'S BAIL BONDS $1,834,000 2

    Title insurance 1 0.32% $924,000 3 0.01 0.0002

    SECURITY TITLE INC $924,000 3

    Insurance Agencies and Brokerages 16351.91

    %$142,086,000 651

    0.84 0.0274

    A PLUS SR22 AUTO INSURANCE $657,000 3

    A PLUS SR22/AUTO INSURANCE $392,000 2

    ACCEL INSURANCE $657,000 3

    ACCEPTANCE INSURANCE $438,000 2

    ALAN HOLDER INS & ANNUITIES $392,000 2

    ALETHA BRYAN INSURANCE $219,000 1

    ALLSTATE INSURANCE CO $657,000 3

    AMERICAN NATIONAL INSURANCE $657,000 3

    AMERICAN SENIORS INSURANCE $438,000 2

    AMO FARMERS INSURANCE LINES $438,000 2

    BACH INSURANCE GROUP $1,176,000 6

    BARRETT HEALTH INSURANCE $196,000 1

    BATEMAN INSURANCE $219,000 1

    BAYLESS-HALL INSURANCE $1,095,000 5

    BAYLESS-HALL INSURANCE INC $2,190,000 10

    BEALL & BEALL INSURANCE $657,000 3

    BEZNER INSURANCE $657,000 3

    BINGHAM INSURANCE $219,000 1

    BLT INSURANCE SVC $438,000 2

    BOB CORLEY INSURANCE $657,000 3

    BOBBY W EATON INSURANCE $1,095,000 5

    BRADFORD-WATSON CO INC $438,000 2

    BRIDIE & ASSOC $657,000 3

    BROWN INSURANCE $219,000 1

    BUCHANAN INSURANCE $657,000 3

    CARL RIDER INSURANCE $219,000 1

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    Business Type

    Total

    Businesses % Estimated Sales

    # Est.

    Employees

    Businesses per

    1000 people

    Ratio

    businesses

    to

    institutions

    CEVA BENEFITS GROUP $1,176,000 6

    CHANDLER BURNETT INSURANCE $657,000 3

    CHARLES HOLDER INSURANCE $657,000 3

    CIGNA $657,000 3

    CLAYTON INSURANCE $657,000 3

    CMRP INC $1,095,000 5

    COOKE COUNTY FARM BUREAU $876,000 4

    DANFORTH LIFE PARTNERS $657,000 3

    DANNY KNIGHT INSURANCE CO $438,000 2

    DAVID A MEANS INC $657,000 3

    DILLARD & GANN INSURANCE $657,000 3

    DON HUTCHERSON INSURANCE $657,000 3

    E E RANCHES INC $28,470,000 130

    EAGLE GROUP INS RESOURES INC $657,000 3

    FALLON CO $438,000 2

    FANNIN DEFENSIVE DRIVING $657,000 3

    FARM BUREAU INSURANCE $1,971,000 9

    FARM N' HOME $657,000 3

    FARM N HOME CASUALTY $2,628,000 12

    FARMERS INSURANCE GROUP $438,000 2

    FARMERS MUTUAL PROTECTIVE

    ASSN$657,000 3

    FIRST STATE BANK INS AGENCY $438,000 2

    FMW INSURANCE $219,000 1

    GALYON INSURANCE & TRAVEL $219,000 1

    GARLAND INSURANCE $438,000 2

    GERMANIA FARM MUTUAL

    INSURANCE$657,000 3

    GIBSON INSURANCE $876,000 4

    HARRIS BLANTON INC $219,000 1

    HATFIELD & SON $876,000 4

    HEALTH INSURANCE TEXOMA $438,000 2

    HEJNY INSURANCE $438,000 2

    HEMPKINS INSURANCE $876,000 4

    HUTCHERSON INSURANCE $219,000 1

    INGRAM INSURANCE GROUP $219,000 1INSURANCE OF VAN ALSTYNE $219,000 1

    INSURANCE SERVICES AGENCY $1,314,000 6

    INSURANCE SERVICES OF TEXAS $657,000 3

    J B COLE INSURANCE $219,000 1

    JACK B LILLEY INSURANCE $219,000 1

    JAMES AGENCY $438,000 2

    JAMES BUCKNER INSURANCE $1,095,000 5

    JAMES CROW INSURANCE $657,000 3

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    Business Type

    Total

    Businesses % Estimated Sales

    # Est.

    Employees

    Businesses per

    1000 people

    Ratio

    businesses

    to

    institutions

    JAMES H DONOHOE INSURANCE $219,000 1

    JAY BUCKNER INSURANCE $1,095,000 5

    JERRY HEJNY INSURANCE $219,000 1

    JESTIS INSURANCE $657,000 3

    JIM UTLEY INSURANCE $438,000 2

    JONES TERRY $219,000 1

    JONES-PHILLIPS INSURANCE $876,000 4

    JOY SMITH INSURANCE $219,000 1

    KATIE ANTIQUE STATION $438,000 2

    KELLY JOHNSON INSURANCE $657,000 3

    KEN BLANTON INSURANCE $1,095,000 5

    KEN JONES INSURANCE $438,000 2

    LAKE TEXOMA INSURANCE $438,000 2

    LARRY LANDRUM INSURANCE $657,000 3

    LINDA HAMILL INSURANCE $438,000 2

    LYNCH JR ALTON B $219,000 1

    MARK BROWN INSURANCE $438,000 2

    MARSHALL BRONSON AGENCY $219,000 1

    MARSICO & ASSOC $3,723,000 17

    MARTY ALLISON INSURANCE $438,000 2

    MASS MUTUAL FINANCIAL GROUP $657,000 3

    MAXIMUM PERFORMANCE $876,000 4

    MAYO INSURANCE $438,000 2

    MC CULLOUGH & PIERSON AGENCY $438,000 2

    MICHAEL MUNN INSURANCE $196,000 1

    MIKE AKINS & CO $219,000 1

    MIKE BARNES INSURANCE $1,095,000 5

    MODERN WOODMEN OF AMERICA $219,000 1

    MUENSTER FARM MUTUAL FIRE INS $438,000 2

    MURRAY INSURANCE $2,628,000 12

    NAT MC CLURE INSURANCE $1,314,000 6

    NATIONWIDE INSURANCE $657,000 3

    NEW YORK LIFE $438,000 2

    NEW YORK LIFE INSURANCE CO $219,000 1

    NOBLE INSURANCE SVC $219,000 1NORTHWESTERN MUTUAL

    FINANCIAL$438,000 2

    ODEN INSURANCE $219,000 1

    PERRY ROY INSURANCE $657,000 3

    PHILLIPS INSURANCE $876,000 4

    PIERCE INSURANCE SVC $392,000 2

    RELIABLE LIFE INSURANCE CO $6,132,000 28

    ROBERT HERMES INSURANCE $219,000 1

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    Business Type

    Total

    Businesses % Estimated Sales

    # Est.

    Employees

    Businesses per

    1000 people

    Ratio

    businesses

    to

    institutions

    RON PERRY INSURANCE $657,000 3

    SAMPLE INSURANCE $438,000 2

    SANDRA PHILLIPS INSURANCE $657,000 3

    STAR H EQUINE INSURANCE $657,000 3

    STATE FARM INSURANCE $657,000 3

    STATHAM ZAN S $219,000 1

    TEXAS FARM BUREAU MUTUAL INS $657,000 3

    TIM FAULKNER'S INSURANCE $219,000 1

    TOM SHIELDS AGENCY $219,000 1

    TURNER MORGAN AFFORDABLE INS $657,000 3

    VOGEL AGENCY $876,000 4

    WALKER INSURANCE $657,000 3

    WALLACE CROP INSURANCE $438,000 2

    WALLACE INGLISH INSURANCE $657,000 3

    WILLIAM A JACO & ASSOC $196,000 1

    WOOD INSURANCE $657,000 3

    WRIGHT & WRIGHT INSURANCE $657,000 3

    ZAN PRINCE $219,000 1

    Claims Adjusters and Appraisers 4 1.27% $3,066,000 14 0.02 0.0007

    JACOBS' CLAIM SVC $438,000 2

    JEARL R GIBSON & ASSOC $657,000 3

    SCHAFER WOOD & ASSOC $876,000 4

    TRI COUNTY ADJUSTERS $1,095,000 5

    Third Party Administration of Insurance

    and Pension Funds

    1 0.32% $203,000 1

    0.01 0.0002PROFESSIONAL MEDICAL SPEC $203,000 1

    Miscellaneous Insurance Agencies 2 0.64% $876,000 4 0.01 0.0003

    AACON FUND CONTROL INC $657,000 3

    STEEN AGRICULTURAL INSURANCE $219,000 1

    Pension Funds 1 0.32% $384,000 4 0.01 0.0002

    BDA/ADMINISTRATORS $384,000 4

    Trusts, Estates, and Agency Accounts 1 0.32% $198,000 2 0.01 0.0002

    RONAL MANAGEMENT INC $198,000 2

    RONAL MANAGEMENT INC $198,000 2

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    512012- 2017 TEXOMA CEDS

    SPORTS &

    RECREATION

    The Texoma CEDS is designed not only to analyze the business environment, but also the environment

    in which workers live and play; it aims to provide understanding that good quality of life, along with a

    healthy working environment supports the workers that help make the economy productive. Therefore,

    sports and recreation are an integral part of the CEDS development since these facilities work towards

    a better quality of life for workers and their families in Texoma.

    Spor ts

    Texoma has no major sports teams, but there are a number of local sports leagues for school children

    that are mostly run and operated by cities, on city-owned facilities. The school districts in the region

    also support various other sporting activities throughout the year. Summer Camps in Texoma provide a

    host of sports and activities for children like basketball, baseball, softball, golf, gymnastics, karate,

    soccer, tennis and many more. School districts in Texoma, along with many local organizations and

    educational institutions work very hard to provide well-rounded development for the youth population in

    the region.

    Parks and Recreat ion

    Texoma has no National Parks, but does have Caddo National Grasslands and Hagerman National

    Wildlife Refuge. The Refuge is almost a 12,000 acres of habitat managed for birds and wildlife. Hiking

    trails, wildlife drive, fishing, wildlife photography, seasonal boating and hunting are offered at the

    Hagerman. Texoma is home to several state parks including Eisenhower State Park, Bonham State

    Park and the Johnson Brand Unit of Ray Roberts Lake.

    Lake Texoma is a Corps of Engineers lake so the shoreline is owned and managed by the Federal

    Government. The shoreline is protected as a natural habitat providing home to a wide variety of wildlife.

    Along the path of migrating birds, it is a bird watcher and photographer paradise. Several recreational

    areas surround Lake Texoma. At the State Parks, there are various campgrounds, marinas, hiking trails

    and biking trails. Nature/Environmental programs are frequently scheduled throughout the year.Eisenhower Yacht Club at Denison, which is privately operated, provides a variety of marina services.

    There are several farms and ranches in Texoma providing a series of other recreational activities.

    Horseback riding is also a popular activity in the region. Hannahs Horseshoes of Hope equine-assisted

    therapy center is a nonprofit organization that serves children and adults with physical, cognitive and

    emotional disabilities through therapeutic riding. The Texoma Quarter Horse Association, Inc. a non-

    profit organization in Denison organizes an annual rodeo in the region.

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    522012- 2017 TEXOMA CEDS

    ECONOMIC

    DEVELOPMENT

    EDA Econom ic D ist ress Cri ter ia

    The Economic Development Administration (EDA) determines eligibility and investment rates of

    applicants based upon defined measures of economic distress. An applicants eligibility is primarily

    based up their ability to demonstrate that the geographic area of impact of the proposed project has, (1)

    an unemployment rate for the most recent twenty four month period for which data is available that is at

    least one percentage point greater than the national average, (2) per capita income that is eightypercent or less of the national average per capita income, (3) a designation as a Special Impact Area

    by EDA.EDA requests that applicants provide the latest data available in the proposed projects region

    or area of impact. Economic distress data for each county in Texoma is provided in appendix A.

    ECONOMIC DISTRESS CRITERIA- PRIMARY ELEMENTS

    (NEWEST DATA AS OF 2010)

    Threshold

    Standard

    U.S.

    Figure

    Texoma

    Figure

    Texoma

    Threshold

    Comparison

    24- month Average Unemployment Rage(BLS, period ending in January 2010)

    On epercentage

    po in t above

    nat iona l

    average

    7.73% 6.40% -1.33%

    2007 Per Capita Money Income (ACS) 80% or less

    of US

    average

    $26,178 $21,590 82.47%

    2007 Per Capita Personal Income (BEA)

    80% or less

    of US

    average

    $38,615 $29,865 77.34%

    2000 Per Capital Money Income (Decennial Census)

    80% or less

    of US

    average

    $21,587 $18,173 84.18%

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    532012- 2017 TEXOMA CEDS

    ECONOMIC DISTRESS CRITERIA- GEOGRAPHIC COMPONENTS

    (NEWEST DATA AS OF 2010)

    County24 Month

    Unemployment

    Threshold

    Comparison

    ACS

    PCMI

    BEA

    PCPI

    Threshold

    Comparison

    Census

    PCMI

    (2000)

    Threshold

    Comparison

    Cooke 4.90 % -2.83% $22,403 85.6% $36,787 95.3% 82.9%

    Fannin 7.33% -0.4% $18,955 72.4% $25,258 65.4% 74.4%

    Grayson 6.78% -0.95% $22,063 84.3% $28,901 74.8% 87.4%

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    542012- 2017 TEXOMA CEDS

    0

    500

    1000

    1500

    2000

    2500

    3000

    1 - 9 10 - 49 50 - 179 180 - 499 500 - 999 1000+

    NumberofFarm

    s

    Acres/FarmSource: USDA 2007 Census of

    Agriculture

    9%

    38%50%

    3%

    Woodland

    Cropland

    Pasture

    Other uses

    Source: USDA 2007 Census of

    Agriculture

    Texoma Agr icu l t u re Fas t Fac ts

    Table- Acreage Tota ls

    1 9 9 7 3,854 368,706 201,339 757,980 0 0 68,9801,400,8

    5 9

    2 0 0 2 5,154 500,679 219,596 596,447 1,076 8,855 78,3611,410,1

    6 8

    2 0 0 7 8,173 308,561 277,407 712,455 6,752 0 75,4831,388,8

    3 1

    Change 4,319 -60,145 76,068 -45,525 6,752 0 6,503 -12,028

    Market Va lue- Do l lars per Acre

    Area Average Texas AverageYe ar $ / A cr e

    Farm Coun t b y S ize Class

    1 9 9 7 3,376 2,153 324 159 98

    2 0 0 2 3,794 1,928 335 180 101

    2 0 0 7 4,409 1,856 273 148 103

    Acre Coun t by Size Class

    1 9 9 7 133,156 442,062 216,616 218,340 364,312 1,374,486 --

    2 0 0 2 147,545 401,408 229,335 244,365 360,814 1383467 -0.03889

    2 0 0 7 157,040 391,646 183,280 197,972 399,722 1329660 -0.03261

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    552012- 2017 TEXOMA CEDS

    Texoma Innovat ion Index and Ana lysis

    Innovation is multifaceted concept that is a vital component for economic growth and long term

    economic health. The Economic Development Administration recently sponsored the creation of an

    Innovation Index that compares regional performance to the United States. Measuring regional

    innovation can be tricky and this follow information should be reviewed as one of many perspectivesand snapshots the describe Texoma. The Innovation Index is a composite of many sub- measures that

    ultimately help to provide a better understanding of the economic health and vitality of the region. No

    single measure in the Innovation Index is likely to explain the complex relationships and causalities

    among other measures. The Innovation Index seeks to provide understanding by creating a composite

    of broad categories of measurable outcomes that logically lead to an innovative cultural economy.

    FIGURE 1. SUB-COMPONENTS OF THE INNOVATION INDEX. FOR A FULL LIST OF SUB- COMPONENT WEIGHTS SEEAPPENDIX B.

    This index is structured to reflect the dynamics of four broad areas of innovation: human capital,economic dynamics, productivity and employment, economi