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Terrill Thompson University of Washington [email protected] @terrillthompson http://terrillthompson.com IT Accessibility Policies and Practices in Higher Education: Research Findings

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IT Accessibility Policies and Practices in Higher Education: Research Findings. Terrill Thompson University of Washington [email protected] @ terrillthompson http://terrillthompson.com. Research Questions. - PowerPoint PPT Presentation

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Page 1: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Terrill ThompsonUniversity of Washington

[email protected]@terrillthompson

http://terrillthompson.com

IT Accessibility Policies and Practices in Higher Education:

Research Findings

Page 2: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Research Questions1. What is the current state of web and PDF accessibility

at higher education institutions in the United States? 2. How many higher education institutions in the United

States have policies related to web and/or IT accessibility?

3. How do institutions compare on their level of conversation related to web and technology accessibility?

4. Which independent variables are the best predictors of web and PDF accessibility?

Page 3: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

The Population (n=3251)• 1204 Associate's Colleges• 623 Master's Colleges and

Universities• 594 Baccalaureate Colleges• 518 Special Focus Institutions• 283 Doctorate-granting Universities• 29 Tribal Colleges• Includes only institutions located in the 50 U.S. states• Individual institutions with a shared parent institution and web template (e.g., ITT

Technical Institute, Devry) were evaluated as one institution

Page 4: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Research Sample by Google Search

• Top 10 HTML pages at each institution• Top 10 PDFs at each institution• A count of number of results searching for

"web accessibility" and "technology accessibility" (Conversation)

• A list of URLs searching for "web technology accessibility policy"

Page 5: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Auto-evaluated each web page (n=31,701)

• % of <img> elements with alt attributes• % of <input> elements with "labels" • Page has HTML headings (Y/N)• Page has a lang attribute (Y/N)• Page has ARIA landmark roles (Y/N)

Page 6: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Auto-evaluated each PDF (n=28,395)

• One measure: Is PDF tagged? (Y/N)• Searched for string "/Marked true" – A reasonably reliable method of identifying tagged

PDF– 100% reliable with manual test of 100 PDFs

(50 tagged & 50 untagged)

Page 7: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Accessibility Links on Home Pages

• Automatically checked all links on institutional home pages for the word "Accessibility"

Page 8: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Manually Reviewed Policy Results

• A team of reviewers generously flagged all Google results that might be considered a policy

• Generally reviewed only top 10 search results at each institution, but were given latitude to follow obvious leads one level deep

• A panel of three experts conducted a more thorough analysis of all policies that survived the cut.

Page 9: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Four Categories of "Policies"

• Formal-standalone• Formal-incorporated• Standards or guidelines• General statement

Page 10: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Results for Research Question 1: What is the current state of web and PDF accessibility at higher education institutions in the United States?

Page 11: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Overall Web Accessibility

• Headings – 77.9% (83.6% for Doctorate)• Alt text – 60.4% (66.1% for Doctorate)• Labels – 39.8% (44.2% for Doctorate)• Lang – 37.3% (45.6% for Doctorate)• ARIA – 3.3% (4.2% for Doctorate)• Overall (Web) – 43.7% (48.8% for Doctorate)• Tagged PDF – 33.8% (20.7% for Doctorate)

Page 12: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

A Few More Observations

• California State University, State of Texas, and State of Illinois institutions significantly higher than average overall

• Slight but significant difference between highest-scoring region (Pacific) and lowest (Southeast and Southwest)

• In all of the above groups, very high within-group variance

Page 13: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

On PDF Accessibility

• Highest scores were Tribal Colleges (40.7%)• Second highest were Associates (39.7%)• Explanation? – Microsoft Word 2010 for Windows– Automatically creates tagged PDF – Larger institutions are creating more complex PDFs

using a wider variety of tools• A manual inspection of a few revealed that

some really are accessible, but many are not

Page 14: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Results for Research Question 2: How many higher education institutions in the United

States have policies related to web and/or IT accessibility?

Page 15: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Policies Found

• 8.4% of institutions (274 policies)• 26.1% of Doctorate (74 policies)• 14.8% of Masters (92 policies)• 6.3% of Associates (76 policies)• 3.5% of Baccalaureate (21 policies)• 2.1% of Special Focus (11 policies) • 0 Tribal Colleges

Page 16: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Types of Policies

• Doctorate: – 47.3% are formal-standalone (35 policies)– 24.3% are formal-incorporated (18 policies)– 14.9% are general statement– 13.5% are guidelines and standards

• Masters: – Equal numbers of standalone and incorporated (39.1%,

36 policies) • General statements were the most common type of

policy among other types of institutions

Page 17: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Results for Research Question 3: How do institutions compare on their amount of

conversation related to web and technology accessibility??

Page 18: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

A Huge Range of "Conversation"

• Approx. 1000 institutions have 0 results for "web accessibility" or "technology accessibility"

• Approx. 100 institutions have over 1000 results• Six institutions have more than 10,000 results• Five of these have "accessibility" links on their

home pages (67.4% of these = "Accessibility")• The one that doesn't: Penn State• 17 of the top 50 institutions do not have a home

page link

Page 19: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Results for Research Question 4: Which independent variables are the best predictors of web and PDF accessibility?

Page 20: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

A policy's effect on conversation

Page 21: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Institutions with a policy are:

• Significantly higher on alt text • Significantly higher on labeled input fields• Not significantly different on other web

accessibility measures (headings, lang, ARIA)• Significantly less likely to have tagged PDF

Page 22: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Effects of type of policy

• Effect size are small, with high variance with groups. However…

• Formal standalone policies are related to greater accessibility

• Formal standalone policies are highly related to higher levels of conversation. This effect is especially strong when there is no Accessibility link on the home page.

Page 23: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

Stepwise Multiple Regression Analysis

• Great overall web accessibility scores are associated with: – More web accessibility conversation– Having an accessibility policy of any type– Being a Masters or Doctorate Institution– Being located in California – Not being located in the Southeast or Southwest– Having an accessibility link on the home page

• Together, all of these predictors only accounted for 3.3% of total variance. Which means…

Page 24: Terrill Thompson University of Washington tft@uw @ terrillthompson terrillthompson

The best predictors of web accessibility were not measured in this study.