telecom industry analysis_v1.3

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    Telecom Industry Analysis

    Submitted By

    A-14: Nikhil SinghalA-15: Niraj AgrawalA-22: Prateek Sharma

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    Industry Overview

    15 Major Players

    960 Million Subscriber

    65% Urban

    35% Rural

    4% contribution to GDP

    Teledensity

    Urban: 169/100

    Rural: 40/100

    Current worth around $25 billion

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    Division

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    Growth and Revenue

    FY 11-12: 15%

    Subscribers base 1998-2012: +900% (Y-o-Y)

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    Regulatory Framework

    Telecom Regulatory Authority of India (TRAI)

    Recommendatory

    Regulatory

    Tariff setting

    Facilitator to Competition

    Telecom Disputes Settlement and AppellateTribunal (TDSAT)

    Companies

    Department Of Telecom(telegraph,telephone,wireless and data

    Policy

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    a or ayers an ar eShare

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    Porter 5 Forces

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    Threat of substitutes

    Some Substitutes:

    VOIP (Skype, Messenger etc.)

    Online Chat

    Email

    Satellite phones

    None of the above a major threat in current scenario, but a

    potential threat for near future.

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    Power of supplier

    Large number of suppliers.

    Shared tower infrastructure.

    Limited pool of skilled managers and engineers especially those

    well versed in the latest technologies.

    Medium cost of switching since changing their hardware would

    lead to additional cost in modifying the architecture.

    Overall influence on the industry - Medium

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    Rivalry among competitors

    High Exit Barriers

    High Fixed Cost

    6-7 players in each region

    3 out of 4 BIG, present in each region

    Price wars

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    Bargaining power of customer

    Lack of differentiation among the service provider

    Cut throat competition

    Customer is price sensitive

    Low switching costs

    Number portability to have negative impact

    Overall influence on the industry - High

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    Threat of New Entrants

    Declining Average Revenue Per User.

    Infrastructure tenancy costs.

    Brand pull exists to some extent for brands likeAirtel / Idea/ Vodafone.

    Extremely high infrastructure setup costs

    Spectrum License cost- Lotteries, auctions.

    Incumbent Advantages: Established brand image,Reliability of network

    Overall threats to the industry - Low

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    SWOT Analysis

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    Strengths Fastest growing telecom market.

    Formulation of policies in tune with the growthrequirement.

    Adaptation of technological development i.e.

    Mobile Number Portability(MNP), Next generationNetwork (NGN), 3G and Broadband WirelessAccess(BWA), IPv6 etc.

    Establishment of Regulatory / Dispute resolution

    bodies. Framework for responsive Customer Grievance

    Mechanism.

    Liberal FDI policy.

    Healthy competition resulting in the most

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    Opportunities

    Teledensity growth in the country can be

    accelerated.

    For creation of telecom infrastructure in rural andremote areas.

    Laying off Optical Fibre Cable to uncovered areasand effective utilization of the existing resources toprovide backhaul connectivity.

    Country has a huge Broadband potential.

    Development of local content/application.

    Development of affordable equipment at thecustomer end.

    Adoption of emerging technologies.

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    Threats

    Non availability of adequate spectrum for telecomservices

    Cyber threats on ICT networks, leading to securityconcerns.

    Obsolesce of existing network elements due to fastchanging telecom technologies.

    Intense Competition & Shortage of Bandwidth

    Telecom policies and scams

    Declining ARPU

    Partial government policies

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    e ecom n us ry: us nessRisk

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    PEST Analysis

    ore gn n s o n

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    ore gn un s ow nIndustry

    0

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    FDI Investments (million US $)

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    Financial Analysis - Ratios

    0

    2

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    12 Debt-Equity

    0

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    6

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    12Long Term Debt-Equity Ratio

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    Current Ratio

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    Financial Analysis - Ratios

    0

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    Interest CoverRatio

    0

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    12Fixed Asset Turnover Ratio

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    Debtor Turnover Ratio

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    Financial Analysis - Ratios

    0

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    PBIDTM (%)

    0

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    APAT

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    PBITM (%)

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    PBDTM (%)

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    Financial Analysis - Ratios

    0

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    CPM (%)

    0

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    ROCE(%)

    0

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    RONW(%)

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    Lifecycle Analysis

    Current Stageof Telecom

    Industry

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    Conclusion

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    Thank You