Backup vs. Business ContinuityUsing RTO to Better Plan for Your Business

Small Businesses don't have the same ITbudgets and staff as larger enterprises.

But a data breach or compromise is just asdevastating for the smallest business as it is

for the largest.

In this presentation, we will look at how tocalculate Recovery Time Objective (RTO) and

Recovery Point Objective (RPO).

RTO and RPO

The duration of time within which a business must be estored aftera disaster or disruption to avoid unacceptable consequencesassociated with a break in business continuity.

The maximum tolerable period of time in which data might belost due to a disaster.

Recovery Time Objective:

Recovery Point Objective:

RTO and RPOBy calculating your desired Recovery Time Objective, youhave determined the maximum time that you can be withoutyour data before your business gets into serious trouble.

Alternatively, by specifying the Recovery Point Objective,you know how often you need to perform backups, becauseyou know how much data you can afford to lose withoutdamaging your business.

LET'S DEFINE DISASTER:

COMPROMISESAn event which

your data and systems.

First, let's do the math...

HOW MUCH DOES DOWNTIME COST?

First, let's do the math...

HOW MUCH DOES DOWNTIME COST?>Small Business = $8,581 per hour

First, let's do the math...

HOW MUCH DOES DOWNTIME COST?>Small Business = $8,581 per hour>Medium Business = $215,638 per hour

First, let's do the math...

HOW MUCH DOES DOWNTIME COST?>Small Business = $8,581 per hour>Medium Business = $215,638 per hour>Large Business = $686,250 per hour

*according to research by the Aberdeen Group

What are the leading contributors to downtime?

Network Outage

Human Error Server Failures

45%45%50%

Are you prepared?75% of SMBs possess no disaster recovery planand only 25% are "extremely confident" that theycan restore data in case of emergency.

Are you here...

UNPREPARED

PREPARED

or here?

Are you prepared?Half of SMBs back up less than 60% of their data and therest have zero protection at all.

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What's the cost?

35% of SMBs lost as much as $500,000 over the pastthree years due to downtime.

It takes 7 hours, on average, to resume normaloperations after a data loss incident.

Even worse, 18% of IT managers report 11 to 24hours of downtime!

Money

Time

Can you recover?

of businesses close their doors permanentlyafter a disaster, according to FEMA.

of businesses fail within 2 years after a disaster,according to the U.S. Small Business Administration.

40%

90%

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How do you back up?

How do you back up?

61%are doing it wrong

13%aren't

doing it at all

Data Backup vs Business ContinuityData Backup saves your data and allows you toget in back in case of failure.

Business continuity allows you to get yourbusiness up and running again in case of failure.

RTO and RPOAnswer the following questions:How many employees would be affected if critical data wereunavailable?What is the average wage of the affected employee (per hour)?What is the per-hour overhead cost of the affected employees?How much revenue would be lost per hour as a result of theunavailability of data?

Simply add up the average per-hour wage, the per-houroverhead, and the per-hour revenue numbers and youhave how much a data loss will cost you.

Calculating RTO and RPO

How prepared are you? Click the image to find out.

What To Look for in a Business Continuity Vendor

SMBs say that reliability (33 percent) and price(29 percent) top the list of factors that drivetheir choices.

But what else should you be looking for?

What To Look for in a Business Continuity VendorSuperior RTO and RPO

Hybrid cloud backup

Image-based backup

Instant local and off-site virtualization

Screenshot backup verification

Images saved as VMDK for faster recovery times

Let TechMD Do Your IT RightWith TechMD, you can rest easy knowing that ifdisaster strikes, you're covered and back up andrunning in no time.

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