TECHGOAL | JULY 2014

1 K.J. Somaiya Institute Of Management Studies and Research

TECHGOAL | JULY 2014

2 K.J. Somaiya Institute Of Management Studies and Research

Google I/O 2014 Did you miss some or all of the

news out of Google I/O 2014?

ere’s a summary of what Google

showed off, ranging from a new

version of Android to bringing its mobile

software to cars, televisions and your

wrist. Google unveiled everything from

Android to wearable news at its annual

developers show. Here are the develop-

ments that matter most.

Android version "L"

This year, Google decided not to officially launch a new version of Android, but to showcase the "L"-named preview

instead. This will give developers more time to bring their apps up to speed before Android "L" is released. What's

new? Well, there are some design changes here and there (some minor, some more important, coming from Android

4.4 Kit Kat), the ART runtime is now set as default (bringing extra battery life and graphics performance), search is

better, security is improved courtesy of Samsung's Knox, tweaks to notifications are being added, and developers .

Android Wear

As the name suggests, Android Wear is designed for wearable's. It works with touch-enabled devices, and was show-

cased on smart watches. It offers Google Now with voice support and apps mirroring (install an app on your Android

smartphone or tablet and a wearable companion app is automatically installed on Android Wear). You can already

buy two smart watches running Android Wear, from LG and Samsung (the latter pictured right), with Motorola's offer-

ing, Moto 360, coming a bit later.

Android TV

Android TV was a very expected announcement but it didn’t disappoint. I’d say Android TV looks like what Google TV

should have been: A great 10-foot user interface with voice search and Android phones or tablets as remote controls.

I was very impressed by the search feature: A request to see all of the 2001 Oscar-Nominated films quickly returned

the right results, making it easy to watch any of the films or see more information about them. Sony and Sharp have

already committed to including Android TV functionality in their upcoming 4k television lines.

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3 K.J. Somaiya Institute Of Management Studies and Research

Android ONE

Android One is a new “brand”, for lack of a better word, but what is it?

Android One is a program similar to the Google’s

Nexus effort; however, it’s aimed at a different

type of market. Where Nexus devices are meant

to show off the pure Android experience in rela-

tively high-end hardware, Android One is for low-

cost devices. Google is setting hardware specifica-

tions for Android One devices, which will run

stock Android. Handset partners will produce the

phones for markets where feature phones are still

in the majority: These are for first-time

smartphone buyers. That means the cost has to

stay down. Google showed off an Android One phone from Micromax that costs under $100. It still has a 4.5-inch IPS

display though, supports two SIM cards and includes an FM radio. Since Android 4.4 was rewritten to run better on

lesser hardware, the overall experience should still be good for the price.

ANDROID TV

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4 K.J. Somaiya Institute Of Management Studies and Research

Infosys welcomes new CEO nfosys Ltd, India's second - largest IT services export-

er, has for the first time picked an outsider as chief

executive officer, as it seeks to boost sales of high-

margin services like cloud computing and stem a staff

exodus.

Vishal Sikka, a former member of executive board at

German software company SAP AG has the technical sav-

vy to herald what analysts expect will be a strategy over-

haul at Infosys, which, like its competitors Tata Consul-

tancy Services Ltd and Wipro Ltd has relied on labor-

intensive, low-margin

contracts from West-

ern clients.

But it could be at least

a year before Sikka is

able to turn around a

company that was

once a poster child of

India's $100-plus bil-

lion IT services indus-

try. Some investors

say Infosys failed to move up the value-chain because of

its risk-averse management culture.

"Infosys needs some change and with his track-record in

emerging technology areas, high value services, Sikka

will be able to bring that change," said Juergen Maiar, a

Vienna-based fund manager for Raiffeisen Euroasien Ak-

Being appointed by Infosys, Vishal Sikka is expected to

introduce new innovative projects in the IT sector as well.

As Sikka lead the development of the HANA

product, that was the quickest to reach $1 billion in sales

in the company's history.

“Vishal brings valuable experience as a lead

of a large, global corporation. His illustrious

track record and value system make him an

ideal choice to lead Infosys,” Murthy said.

As part of the reshuffle,

N. R. Narayana Murthy

and S. Gopalakrishnan

will voluntarily step

down as executive chair-

man and executive vice

chairman of the compa-

ny, though they will

continue on the Board

until October in

non-executive roles for an orderly transition.

Shares of Infosys surged as much as 3.75% on BSE follow-

ing Sikka’s appointment. At 11am, however, the shares

reversed gains to trade 1.25% lower at Rs.3,138 apiece,

while the benchmark Sensex gained 0.31% to 25,553.55

points.

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5 K.J. Somaiya Institute Of Management Studies and Research

Tizen A Google free OS ?

izen is a Linux-based open-source operating system

(kind of like Android!) that wants to be the brains

of every gadget you own. It's existed since 2012, but is

finally starting to show up on actual gadgets you can

buy.

Tizen isn't trying to reinvent smartphones from the

bottom up. Like Android—or more specifically the An-

droid Open Source Project (ASOP)—it's born out of good

old fashioned Linux. Even better, Tizen is supposed to

have great battery life.

Samsung already controls 65% of the Android-

device market, so why should it even bother with Tizen?

Because it uses Android, Samsung's current mobile-

device strategy relies on Google. What's more, the fu-

ture direction of the platform is shaped by Google, not

Samsung. With Tizen, Samsung has the opportunity to

build its own platform.

Not only can Samsung customize this

platform in ways that Google won't let it

(say, put in a different default mapping cli-

ent or make changes to the interface), it

also has the potential to build its own app

ecosystem — one that Samsung, not

Google, can profit from it.

However, from an offering side of things,

Samsung has a challenge ahead of them. To

get the same reach as Google, Tizen will

need to offer or provide alternatives for all

the Google services that have become an integrated part

of Android. Otherwise, they will have a barrier that will

inhibit consumers from adapting to this latest OS.

And so we ask you: what do you think will

happen with Tizen?

T

the point of Tizen isn't to steal business from the 1.5 billion users who already have tablets, smartphones it's to attract the next 2 billion smartphone users.

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6 K.J. Somaiya Institute Of Management Studies and Research

Weakening Indian PC market number of PC companies have invested in sales and marketing and manufacturing in India, citing the country as

one of the fastest growing markets. The slowdown in

the Indian PC market forecast by IDC is not likely to make

them change their plans. A Dell spokeswoman, for example,

said Thursday that the company remains committed to in-

vesting in India. The company has increased its market share

in the fourth quarter, taking second place for the first time.

Demand from business customers has been the worst hit in

India, with shipments to this segment shrinking sharply, said

Kapil Dev Singh, country manager of IDC India. PC sales have

fallen in recent years, hurt by surging demand for tablets and

other mobile devices. But quarterly figures released Wednesday by the research firms Gartner and International Data

Corp show the global slump is easing. Consumer demand, which had not been affected so far, is also beginning to

slow down.

Flipkart acquires Myntra arking the biggest consolidation in the e-commerce space in India, homegrown e-retailer Flipkart has acquired

online fashion retailer Myntra in an estimated Rs 2,000 crore deal. While the companies did not disclose the

deal size, sources suggest the deal could be worth about Rs 2,000 crores. While Flipkart is perhaps the closest competi-

tor to Amazon in India, its acquisition of Myntra is expected to

play a major role in it gaining market share in the online fashion

retail sector. Myntra claims to be the biggest fashion portal in

India’s e-commerce industry.

"It is a 100% acquisition and going forward, we have big plans in

this segment. Flipkart and Myntra are getting together to create

one of the largest e-commerce stories and together we will

dominate the market," Flipkart co-founder and CEO Sachin

Bansal told reporters .

M

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7 K.J. Somaiya Institute Of Management Studies and Research

Most Tweeted Football Match he semifinal 7-1 Germany vs Brazil World Cup match was so

painful, that you didn't even have to be watching to know Brazil

was getting destroyed on its home turf. As it turns out, you

probably didn't need to be watching to join the discussion, either.

According to Twitter, there were 35.6 million tweets about the match

at last count, making it the most-talked-about sports game on the

social network ever. And yes, that's "most-discussed sports game,

period," not just the most-discussed football match. Which makes

sense: This was no ordinary game. Germany became the first team to

score five goals in the first 29 minutes of a World Cup match, and its

total of seven goals is also the most scored ever during a World Cup semi-finals face-off. Just goes to show that the

people like goals as much as they enjoy embarrassing losses.

Unlimited Storage lobal search engine Google is offering unlim-

ited storage, advanced audit reporting and new

security controls for businesses" through its

new Drive service at $10 per month ,the company

said. As businesses want more control, security and

visibility to check how files are shared, our new ver-

sion of 'Drive for Work' offers unlimited storage for

businesses at a nominal subscription," the company's

Indian subsidiary said in a statement here. As a cloud

storage service, Google Drive allows users to store

documents, photos, videos in one place and access

documents to create, share and collaborate from any-

where online. "Though a workplace is full of files that capture the best ideas and the most productive collaborations,

they (files) are not useful if users are unable to access or share them effectively. The new Drive keeps all users' work

safe and makes it easy to share," the statement noted.

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TECHGOAL | JULY 2014

8 K.J. Somaiya Institute Of Management Studies and Research

From Professors Diary

- DR. R.KAMATCHI

Impact of Social Networking in

education

he social networking sites are basically a solution

for teachers to be constantly in touch with the stu-

dents. The main role of social networks is to coagulate

virtual learning communities within the scope of discus-

sions on topics such as scientific subjects, virtual experi-

ments or other various themes as exams preparation.

The technology has brought the information to such an

extent that the information can be retrieved from any-

where, anytime and any format. It is also provided

through the educational websites which can be upload-

ed and downloaded through the mobiles and various

PDA devices.

In the area of social networking, recent surveys high-

lighted that 30% of Facebook users and 37% of Twitter

are using the networks from mobile devices

Features

Create Custom list:

The educational and social websites maintain the custom

list of students and mange them in related to the subjects

or topics. The students belonging to a single group can

exchange and post their ideas and the subject related

information within the forum.

Exchanging information:

The laboratory experiments, theoretical questionnaires

can be exchanged in the form of multimedia files which

can encompass the figures and tables along with the

comments.

Research assistance:

The blogs and the forums can be used for conducting sur-

vey and to understand the current trends in the market

through discussions. This can also be used to collate the

related information in a single place from where the

different patterns can be retrieved and published for fur-

ther discussion.

Collaboration:

This kind of web groups provides an easy collaboration

among various similar web groups. For example a person

may have an account with Facebook as well twitter.

T

Survey report on social network usage through mobile devices

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9 K.J. Somaiya Institute Of Management Studies and Research

In both the social sites the group of user would vary. The participation on both different groups will increase the scope

of information exchange and improve on the quality of information through more discussions.

User friendly:

Today’s web media is made so simpler that the access can be made from anywhere through any devices and in any

format. Most of the sites are made in a simple way which can be accessed with minimum technical background. These

sites are information driven rather than technology. So anybody can easily enter and access the information inde-

pendently without much technical assistance.

Open access:

As the current generation is moving towards the open source, the social websites promote the open access to the in-

formation to all levels of users. The communities participating in the forum belongs to different levels of understanding

and working culture. An educational website or the forum may have the members like the teacher, students, lab ad-

ministrators, tutors, parents etc. Every user can openly post and correct the comments.

Social cognitive theory, connectivism and open thinking were the three major philosophical influences for the develop-

ment and facilitation of “open, connected, and social”. The open connectivity provides an independent access towards

the content. It also raises the concern about the security and the accuracy. As a whole by implementing a strong secu-

rity backbone and an intellectual third party verification, it can enhance the benefits of the social web applications to

the educational community. It can also bring a seamless education environment wherein the intellectual exchange and

enhancement would become easy.

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10 K.J. Somaiya Institute Of Management Studies and Research

PROF. BHARATI . V. WUKKADADA

MCA , MCM, Pursuing PhD (networks)

Is an Assistant Professor in IT- MCA department at K. J. Somaiya Insti-

tute of Management Studies and Research. She has over 20 years of

teaching experience in the field of software engineering, Software

Testing, software project Management and Information systems ,

Management and related subjects. She has done visiting in several edu-

cational institutes in Mumbai. She has written and presented several

research papers in National and International conferences. Hobbies are

reading, writing , cooking and listening music.

1.Spanish language has been introduced in 3rd Semester of MCA.

2.Placement committee for the year 2014-16 has been formed. Team Techgoal

congratulates the selected members.

The next leaf

Latest happenings in MCA @ SIMSR

TECHGOAL | JULY 2014

11 K.J. Somaiya Institute Of Management Studies and Research

TEAM TECHGOAL

DR. R.KAMATCHI FACULTY MENTOR — TECHGOAL

KAJAL BAGAULI MCA 2013-16

MURTAZA BHATIA MCA 2013-16

SONALI JADHAV MCA 2013-16

GULSHAN DEEPCHANDANI MCA 2013-16

DR. D.G. JHA CHAIRPERSON — I.T AREA

STUDENTS TEAM