tech talk: how to raise your profile with linkedin
TRANSCRIPT
![Page 1: Tech Talk: How to Raise Your Profile with LinkedIn](https://reader035.vdocuments.us/reader035/viewer/2022062821/5889f7ef1a28ab0f388b4d9b/html5/thumbnails/1.jpg)
Presented by Karen Hollenbach, Think Bespoke
LinkedIn & Your Professional Self
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What do you want to be known for?
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Who are you trying to influence?
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LinkedIn has 6 zones . . .
LinkedIn Company Page
LinkedIn Community
LinkedIn Slideshare
LinkedIn Profile
LinkedIn Newsfeed
LinkedIn Publishing 63
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41
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@thinkbespoke #thinkbespoke
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LinkedIn Profile1
@thinkbespoke #thinkbespoke
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LinkedIn Profile
• Consistent Branding• Tells Your Story• Establishes Your Expertise• Professional Images• Recommendations• Skill Endorsements• Projects
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LinkedIn Newsfeed2
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LinkedIn Newsfeed
• Clean it up!• Follow relevant companies
and influencers to ensure you see valuable content
• Choose 3 topics• Like (and occasionally
comment) within the framework of the 3 topics
• Treat your connections like gold
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@thinkbespoke #thinkbespoke
LinkedIn Publishing3
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LinkedIn Publishing
• Establish your expertise
• Remember your topics!
• Find your fit• Etiquette• Imagery• Bio• Conversation Starter
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Daily Rituals• 3 Topics• Like/Comment• Accept connections• Thank for invitations
and endorsements• Be collegiate &
collaborative
Monthly Rituals
• Consider the role of LinkedIn Publishing
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Questions?_
@thinkbespoke #thinkbespoke