TheGoodDataTech for GoodLondon, November 10th 2014

“The data we create about ourselves should be owned by each of us, not by the large companies that harvest it”,Sir Tim Berners-Lee

The first right of men is the rightto labor and to enjoy the outcome of it.

Data is the labour of the new economy. A new factor of production that emanates from us and we must posses. If we don’t want to become data slaves.

Either you end up ruling your data, or data will rule your life.

Your identity may be stolen

Your data may be generating wealth for others

Your data may be used against you

Your choices will be driven by your data

transparency+

control+

fairness

Let us -Customers- collaborate to talk to companies on an equal footing and to act as real owners of our data.

100% owned by data

producers

1 person = 1 vote

Data is a locked asset

1. Milking

2. Processing

3. Storing

4. Trading

First step, build a co-op that makesbrowsing data work for a good cause

By installing a browser extensionyou will block data threats

that track you online

Useful & Easy to use

Part of that data will be anonymously traded with your

permissionand used to alleviate poverty

.

With a social benefit

+

Fair service

By collaborating you becomeMember of TheGoodData, a UKIndustrial and Provident Society

+

Future evolutionwill be as ambitious as we want it to be

● TheGoodData will gradually seek data ownership in most relevant aspects of Customers’ life

● In order to do so, TheGoodData fosters external collaboration○ Code and data will be open○ A share of future revenues

will be reserved for collaborators

DATA

P

RO

TEC

TIO

N

Networksecurity

Messagingsecurity

identitytheft

Browsersecurity

Storagesecurity

Anonymityservices

MEDIA

APPLICATIO

NData

brokerage

Adbrokerage

Contentrecommendati

on

Ad Trackblocking

Socialsharing

Databaseliberation

Internetof Things

PCbrowsing

Mobilebehaviour

Opt-out &deletion

DATA

HA

RV

ESTIN

G

Datafusion

Note: Non-exhaustive list DATA PROCESSING

Visualization

Privacy managemen

tIdentity

management

Segmentation

Prediction

Datalinking

Dueprocesses

Dataanonymizatio

n

Machine learning

Groupbuying

Profilematching

ReputationsystemsIntent

detection

Dealbrokerage

COMM

ERCE

APPLICATIONHealth &wellbeing

Productrecommendati

on

You can help us to make this vision real

Download the extension at

bit.ly/TGDchrome

Become a company Member and provide

feedback atcollaborate.thegooddata.org

Contribute to any of our Committees contacting

marcos@thegooddata.org

Thanks!

Marcos Menendezmarcos@thegooddata.org

@thegooddata

This presentation can be found athttp://bit.ly/TGDtechforgood

More info about TheGoodData herehttp://bit.ly/TGDCorporatePrez

http://bit.ly/TGDOpenDataManchester

This presentation contains, among others, the following pictures in order of appearance “Gulltaggen2012_2” by Jarle Naustvik available under a Creative Commons BY NC ND 3.0 license; “Lincoln Memorial (Washington DC)” by Shubert Ciencia, and “Frog in a pot 3” by James Lee, both available under a Creative Commons BY 2.0 license; “Castellers a Molins” by David, available under a Creative Commons BY-NC-ND 2.0 license; “Milk carrier Frederick (Fred) Jones delivers full milk cans at Drouin's co-operative milk factory, Drouin, Victoria” and “Congo Kivu” by André Thiel, available under a Creative Commons BY-NC-SA 2.0 license.

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